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The differences between sales counselors and sales managers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales manager has an average salary of $73,952, which is higher than the $63,569 average annual salary of a sales counselor.
The top three skills for a sales counselor include lead management, customer service and real estate. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.
| Sales Counselor | Sales Manager | |
| Yearly salary | $63,569 | $73,952 |
| Hourly rate | $30.56 | $35.55 |
| Growth rate | - | 5% |
| Number of jobs | 58,475 | 119,066 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 58% | Bachelor's Degree, 63% |
| Average age | 41 | 46 |
| Years of experience | - | 8 |
The primary job of a sales counselor is to sell products that require an ample amount of money and time from buyers, like senior living condominiums and prefabricated homes. Your duties and responsibilities will typically include closing leads developed by direct mail, special events and media, developing and maintaining relations with potential referral sources, and preparing insurance proposals to clients. Other duties include supporting the customer in selecting a home site, house plan, and structural options, developing contract agendas, and providing client support with the loan application.
Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.
Sales counselors and sales managers have different pay scales, as shown below.
| Sales Counselor | Sales Manager | |
| Average salary | $63,569 | $73,952 |
| Salary range | Between $42,000 And $95,000 | Between $42,000 And $129,000 |
| Highest paying City | West Sacramento, CA | Jersey City, NJ |
| Highest paying state | Oregon | New Jersey |
| Best paying company | Stripe | Capgemini |
| Best paying industry | - | - |
There are a few differences between a sales counselor and a sales manager in terms of educational background:
| Sales Counselor | Sales Manager | |
| Most common degree | Bachelor's Degree, 58% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | - | University of Southern California |
Here are the differences between sales counselors' and sales managers' demographics:
| Sales Counselor | Sales Manager | |
| Average age | 41 | 46 |
| Gender ratio | Male, 58.2% Female, 41.8% | Male, 68.7% Female, 31.3% |
| Race ratio | Black or African American, 10.5% Unknown, 5.2% Hispanic or Latino, 23.1% Asian, 7.0% White, 53.6% American Indian and Alaska Native, 0.6% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |