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Sales counselor vs senior sales associate

The differences between sales counselors and senior sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales counselor has an average salary of $63,569, which is higher than the $53,906 average annual salary of a senior sales associate.

The top three skills for a sales counselor include lead management, customer service and real estate. The most important skills for a senior sales associate are customer service, product knowledge, and phone calls.

Sales counselor vs senior sales associate overview

Sales CounselorSenior Sales Associate
Yearly salary$63,569$53,906
Hourly rate$30.56$25.92
Growth rate--
Number of jobs58,475420,823
Job satisfaction--
Most common degreeBachelor's Degree, 58%Bachelor's Degree, 54%
Average age4141
Years of experience--

What does a sales counselor do?

The primary job of a sales counselor is to sell products that require an ample amount of money and time from buyers, like senior living condominiums and prefabricated homes. Your duties and responsibilities will typically include closing leads developed by direct mail, special events and media, developing and maintaining relations with potential referral sources, and preparing insurance proposals to clients. Other duties include supporting the customer in selecting a home site, house plan, and structural options, developing contract agendas, and providing client support with the loan application.

What does a senior sales associate do?

A senior sales associate is responsible for overseeing the operations in a retail establishment's sales floor. They reach out to customers and respond to inquiries, help them obtain the product they are looking for, or recommend other goods should it be necessary. As a senior sales associate, they are in charge of mentoring less experienced colleagues and shaping them into more competent workforce members. They must also implement sales policies and regulations, devise strategies to reach sales targets, find new opportunities to strengthen client base, produce reports, and maintain inventory.

Sales counselor vs senior sales associate salary

Sales counselors and senior sales associates have different pay scales, as shown below.

Sales CounselorSenior Sales Associate
Average salary$63,569$53,906
Salary rangeBetween $42,000 And $95,000Between $22,000 And $128,000
Highest paying CityWest Sacramento, CASan Francisco, CA
Highest paying stateOregonCalifornia
Best paying companyStripeGoldman Sachs
Best paying industry-Pharmaceutical

Differences between sales counselor and senior sales associate education

There are a few differences between a sales counselor and a senior sales associate in terms of educational background:

Sales CounselorSenior Sales Associate
Most common degreeBachelor's Degree, 58%Bachelor's Degree, 54%
Most common majorBusinessBusiness
Most common college--

Sales counselor vs senior sales associate demographics

Here are the differences between sales counselors' and senior sales associates' demographics:

Sales CounselorSenior Sales Associate
Average age4141
Gender ratioMale, 58.2% Female, 41.8%Male, 46.3% Female, 53.7%
Race ratioBlack or African American, 10.5% Unknown, 5.2% Hispanic or Latino, 23.1% Asian, 7.0% White, 53.6% American Indian and Alaska Native, 0.6%Black or African American, 10.6% Unknown, 5.4% Hispanic or Latino, 19.8% Asian, 7.4% White, 56.3% American Indian and Alaska Native, 0.6%
LGBT Percentage7%7%

Differences between sales counselor and senior sales associate duties and responsibilities

Sales counselor example responsibilities.

  • Enter all leads into the CRM system and maintains that information until the lead is transferred to a sales representative.
  • Manage product deliveries, and maintain overall orderliness and cleanliness of facility to optimize customer experience.
  • Clean the dressing rooms, do recovery, help on POS
  • Outpace division goals to increase CRM usage through upbeat mentoring, training and technical support.
  • Coordinate all MLS meetings for Collin and Denton counties to establish a presence for the company.
  • Provide parties with accurate responses to their questions and assist in making their experience with AAA worthwhile.
  • Show more

Senior sales associate example responsibilities.

  • Manage organizational standards, cleanliness of store and safety procedures/policies; manage and maintain store appearance, provide exceptional customer service.
  • Operate POS and administrative computer systems.
  • Receive new product and incorporate it into current inventory via POS inventory management system.
  • Maintain retail garden center through daily cleanliness and product up-keep and display including pruning/dead-heading product.
  • Partner in managing operations of multiple retail outlets, including hiring, performance management, scheduling, and merchandising management.
  • Demonstrate strong leadership, communication and supervisory skills by providing coaching and feedback to maximize individual and store performance.

Sales counselor vs senior sales associate skills

Common sales counselor skills
  • Lead Management, 17%
  • Customer Service, 16%
  • Real Estate, 14%
  • Community Events, 7%
  • Business Development, 7%
  • Sales Process, 6%
Common senior sales associate skills
  • Customer Service, 17%
  • Product Knowledge, 10%
  • Phone Calls, 9%
  • Customer Satisfaction, 8%
  • Cleanliness, 6%
  • PowerPoint, 6%