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Become A Sales Development

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Working As A Sales Development

  • Selling or Influencing Others
  • Establishing and Maintaining Interpersonal Relationships
  • Communicating with Supervisors, Peers, or Subordinates
  • Getting Information
  • Communicating with Persons Outside Organization
  • Mostly Sitting

  • Stressful

  • $149,290

    Average Salary

What Does A Sales Development Do

Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.

Duties

Sales managers typically do the following:

  • Resolve customer complaints regarding sales and service
  • Prepare budgets and approve expenditures
  • Monitor customer preferences to determine the focus of sales efforts
  • Analyze sales statistics
  • Project sales and determine the profitability of products and services
  • Determine discount rates or special pricing plans
  • Develop plans to acquire new customers or clients through direct sales techniques, cold calling, and business-to-business marketing visits
  • Assign sales territories and set sales quotas
  • Plan and coordinate training programs for sales staff

Sales managers’ responsibilities vary with the size of their organizations. However, most sales managers direct the distribution of goods and services by assigning sales territories, setting sales goals, and establishing training programs for the organization’s sales representatives.

Some sales managers recruit, hire, and train new members of the sales staff. For more information about sales workers, see the profiles on retail sales workers and wholesale and manufacturing sales representatives.

Sales managers advise sales representatives on ways to improve their sales performance. In large multiproduct organizations, they oversee regional and local sales managers and their staffs.

Sales managers also stay in contact with dealers and distributors. They analyze sales statistics generated from their staff to determine the sales potential and inventory requirements of products and stores and to monitor customers' preferences.

Sales managers work closely with managers from other departments in the organization. For example, the marketing department identifies new customers that the sales department can target. The relationship between these two departments is critical to helping an organization expand its client base. Sales managers also work closely with research and design departments because they know customers’ preferences, and with warehousing departments because they know inventory needs.

The following are examples of types of sales managers:

Business to business (B2B) sales managers oversee sales from one business to another. These managers may work for a manufacturer selling to a wholesaler, or a wholesaler selling to a retailer. Examples of these workers include sales managers overseeing sales of software to business firms, and sales managers overseeing wholesale food sales to grocery stores.

Business to consumer (B2C) sales managers oversee direct sales between businesses and individual consumers. These managers typically work in retail settings. Examples of these workers include sales managers of automobile dealerships and department stores.

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How To Become A Sales Development

Most sales managers have a bachelor’s degree and work experience as a sales representative.

Education

Most sales managers have a bachelor’s degree, although some have a master’s degree. Educational requirements are less strict for job candidates who have significant work experience. Courses in business law, management, economics, accounting, finance, mathematics, marketing, and statistics are advantageous.

Work Experience in a Related Occupation

Work experience is typically required for someone to become a sales manager. The preferred duration varies, but employers usually seek candidates who have at least 1 to 5 years of experience in sales.

Sales managers typically enter the occupation from other sales and related occupations, such as sales representatives or purchasing agents. In small organizations, the number of sales manager positions often is limited, so advancement for sales workers usually comes slowly. In large organizations, promotion may occur more quickly.

Important Qualities

Analytical skills. Sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies.

Communication skills. Sales managers need to work with colleagues and customers, so they must be able to communicate clearly.

Customer-service skills. When helping to make a sale, sales managers must listen and respond to the customer’s needs.

Leadership skills. Sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals.

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Sales Development jobs

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Sales Development Demographics

Gender

Male

63.3%

Female

34.3%

Unknown

2.4%
Ethnicity

White

78.0%

Asian

10.0%

Hispanic or Latino

9.5%

Unknown

1.8%

Black or African American

0.8%
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Languages Spoken

Spanish

45.9%

French

10.8%

Portuguese

8.1%

Italian

7.2%

German

4.5%

Mandarin

2.7%

Chinese

2.7%

Arabic

2.7%

Swedish

1.8%

Russian

1.8%

Hebrew

1.8%

Albanian

1.8%

Japanese

1.8%

Turkish

0.9%

Korean

0.9%

Czech

0.9%

Danish

0.9%

Finnish

0.9%

Bosnian

0.9%

Norwegian

0.9%
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Sales Development Education

Schools

University of Phoenix

15.4%

New York University

5.6%

Michigan State University

5.6%

Temple University

5.6%

San Francisco State University

5.1%

Ohio State University

5.1%

Northeastern University

5.1%

Texas A&M University

4.7%

Villanova University

4.7%

University of Georgia

4.7%

Southern New Hampshire University

4.7%

Texas State University

4.2%

University of Arizona

4.2%

University of Alabama

3.7%

University of Colorado at Boulder

3.7%

University of Iowa

3.7%

University of Oregon

3.7%

University of Denver

3.7%

Syracuse University

3.3%

University of South Florida

3.3%
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Majors

Business

35.4%

Marketing

13.5%

Management

6.6%

Communication

6.3%

Finance

4.9%

Computer Science

3.3%

Political Science

3.3%

Education

3.2%

Psychology

3.2%

Accounting

2.4%

Kinesiology

2.4%

Economics

2.3%

Public Relations

2.2%

English

2.0%

General Sales

1.8%

Liberal Arts

1.7%

International Business

1.4%

Criminal Justice

1.4%

Electrical Engineering

1.4%

Specialized Sales And Merchandising

1.3%
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Degrees

Bachelors

52.6%

Other

20.0%

Masters

18.2%

Associate

4.4%

Certificate

3.0%

Doctorate

1.1%

Diploma

0.4%

License

0.3%
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Real Sales Development Salaries

Job Title Company Location Start Date Salary
Lnterntational Sales Development Diverse Energy Systems Houston, TX Jan 30, 2015 $153,670
Sales Director Epc/Developer CSI Solar Inc. San Ramon, CA Mar 14, 2016 $150,800
Sales Director Epc/Developers CSI Solar Inc. San Ramon, CA Sep 12, 2015 $145,000
Sales Director Epc/Developers CSI Solar Inc. San Ramon, CA Sep 15, 2015 $145,000
Sales Director Epc/Developers CSI Solar Inc. San Ramon, CA Sep 20, 2015 $145,000
Sales Director Epc/Developers CSI Solar Inc. San Ramon, CA Jun 06, 2015 $145,000
Senior Sales Force Developer Insulet Corp. Billerica, MA Jan 23, 2015 $139,050
Sales Force Developer Enterprise Events Group, Inc. San Rafael, CA Feb 10, 2014 $132,080 -
$152,000
Sales Force Developer/Architect Enterprise Events Group, Inc. San Rafael, CA Dec 28, 2012 $129,022 -
$145,000
SAP Developer for Sales and Distribution VWR International, LLC Radnor, PA Jan 02, 2013 $125,000
Sales and Research Developer Citadel Investment Group, LLC New York, NY Jun 14, 2010 $120,000 -
$130,000
SAP Developer for Sales and Distribution VWR International, LLC Radnor, PA Dec 17, 2012 $120,000
Business/Sales Development 4 Harris Corporation Miami, FL Mar 08, 2011 $110,000
Sales Force Developer Torque Technologies LLC San Francisco, CA Sep 01, 2013 $95,000
Sales Force Automation Developer Staples, Inc. Broomfield, CO Apr 05, 2010 $93,000
Sales Force Developer Eclat Integrated Software Solutions, Inc. Washington, DC Aug 25, 2016 $88,880
Sales Force CRM Developer 2Tor, Inc. New York, NY Oct 01, 2012 $85,530 -
$98,000
RPH-Specialty Pharmaceuticals Sales Development Best Aid Community Pharmacy LLC New York, NY Aug 04, 2016 $85,045 -
$102,263
Sales Force Developer Server Management Services LLC San Jose, CA May 06, 2013 $85,000
Sales Force Developer Maganti It Resources, LLC Waltham, MA Oct 02, 2014 $72,363
Sales Force Developer Maganti It Resources LLC Naugatuck, CT Sep 14, 2013 $72,363
Sales Force Developer Maganti It Resources, LLC Bloomington, IL Feb 23, 2015 $72,363
Sales Force Developer Ventois, Inc. Shrewsbury, MA Jan 10, 2016 $72,155
Sales Force Developer Maganti It Resources, LLC Troy, MI Apr 02, 2014 $72,000
Sales Force Developer AVCO Consulting Inc. Worcester, MA Oct 30, 2015 $72,000
Sales Force Developer AVCO Consulting Inc. Worcester, MA Oct 17, 2015 $72,000

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Top Skills for A Sales Development

ProductsWorkflowRulesApprovalProcessesCustomObjectsForce.ComPlatformEmailAlertsSalesforceCRMWebServicesClassesLoadDataContactsDashboardsCustomTabsHtmlValidationRulesSandboxCustomerServiceCustomControllersEclipseIDEPlug-InFunctionalNeeds

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Top Sales Development Skills

  1. Products
  2. Workflow Rules
  3. Approval Processes
You can check out examples of real life uses of top skills on resumes here:
  • Increased year over year sales from 25% to 75% by successfully reintroducing specialty textile products and custom processing services.
  • Created various complex Workflow Rules and Filter Criteria on Objects.
  • Implemented complex approval processes to ensure proper authorization in the high-stakes environment of capital management.
  • Developed custom objects, profiles, sharing rules, roles and integration using web services, as needed by the business.
  • Developed Apex classes and Apex Triggers on Force.com platform to customize application according to functional needs using JavaScript.

Top Sales Development Employers

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Sales Development Videos

Yelp Sales Development Program

United Rentals Sales Development Program

Sales Development at Groupon

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