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Sales development representative vs business development manager

The differences between sales development representatives and business development managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a sales development representative, becoming a business development manager takes usually requires 8-10 years. Additionally, a business development manager has an average salary of $100,769, which is higher than the $51,504 average annual salary of a sales development representative.

The top three skills for a sales development representative include SDR, lead generation and customer service. The most important skills for a business development manager are customer service, CRM, and healthcare.

Sales development representative vs business development manager overview

Sales Development RepresentativeBusiness Development Manager
Yearly salary$51,504$100,769
Hourly rate$24.76$48.45
Growth rate4%10%
Number of jobs199,588215,309
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 74%
Average age4739
Years of experience410

What does a sales development representative do?

A sales development representative qualifies leads at the sales funnel's initial stages. Sales development representatives need to conduct research for prospective clients and qualify the leads before handing them to the sales team. They develop sales strategies to attract buyers or solicit potential customers. They need to build relationships with their customers to determine their needs and qualify the viability of interests to drive sales. Also, they collaborate with the sales executives making certain that corporate targets and goals are met.

What does a business development manager do?

A business development manager's duties include identifying business opportunities, developing effective models and strategies to improve business performance, searching for potential clients to generate income and attract partnerships. A business development manager must have extensive knowledge of the market trends and adjust strategies as needed to meet the needs of the client. Excellent communication, decision-making, critical thinking, and leadership skills are just some of the key factors that business development managers should possess to communicate and negotiate with the clients.

Sales development representative vs business development manager salary

Sales development representatives and business development managers have different pay scales, as shown below.

Sales Development RepresentativeBusiness Development Manager
Average salary$51,504$100,769
Salary rangeBetween $34,000 And $77,000Between $67,000 And $151,000
Highest paying CityBoston, MASan Francisco, CA
Highest paying stateAlaskaCalifornia
Best paying companyPitchBook DataShearman & Sterling
Best paying industryStart-upFinance

Differences between sales development representative and business development manager education

There are a few differences between a sales development representative and a business development manager in terms of educational background:

Sales Development RepresentativeBusiness Development Manager
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 74%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Georgia

Sales development representative vs business development manager demographics

Here are the differences between sales development representatives' and business development managers' demographics:

Sales Development RepresentativeBusiness Development Manager
Average age4739
Gender ratioMale, 63.1% Female, 36.9%Male, 68.6% Female, 31.4%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage6%10%

Differences between sales development representative and business development manager duties and responsibilities

Sales development representative example responsibilities.

  • Manage organization website and Facebook page; writing articles for websites and newsletters.
  • Develop social media strategies for Facebook, LinkedIn, and emerging social networks, generating leads.
  • Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
  • supply chain management and procurement software (SaaS).
  • Handle customer service inquiries, returns, and RMA exchanges.
  • Develop a strong knowledge of SaaS sales techniques and lead management/generation.
  • Show more

Business development manager example responsibilities.

  • Manage Seo of websites and campaigns.
  • Manage the provisioning and implementation of the cloud solutions for different customers.
  • Lead worldwide development for high traffic facilities; markets include Americas, Europe, Asia-Pacific.
  • Manage the global support team and are responsible for cost reduction for the UK ready meals facility.
  • Assist in leading a team of BDM's to achieve revenue, attrition, and value add service goals.
  • Leverage in-depth knowledge of complex manage security solutions as well as extensive technical knowledge of security hardware and software.
  • Show more

Sales development representative vs business development manager skills

Common sales development representative skills
  • SDR, 11%
  • Lead Generation, 6%
  • Customer Service, 6%
  • Account Executives, 5%
  • Linkedin, 5%
  • Outbound Calls, 4%
Common business development manager skills
  • Customer Service, 8%
  • CRM, 7%
  • Healthcare, 5%
  • Business Relationships, 4%
  • Customer Relationships, 3%
  • Project Management, 3%