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Sales engineering manager skills for your resume and career

Updated January 8, 2025

6 min read

Quoted experts

Adry S. Clark Ph.D.,

Andrea Dixon Ph.D.

Sales engineering manager example skills

Below we've compiled a list of the most critical sales engineering manager skills. We ranked the top skills for sales engineering managers based on the percentage of resumes they appeared on. For example, 10.6% of sales engineering manager resumes contained cloud as a skill. Continue reading to find out what skills a sales engineering manager needs to be successful in the workplace.

15 sales engineering manager skills for your resume and career

1. Cloud

Cloud is a server that is accessed over the internet. There are different programs and software that also run on these servers. These clouds can be accessed from anywhere in the world as they are not present in your computer storage, but have their online servers. Cloud consists of data centers all across the world.

Here's how sales engineering managers use cloud:

Acquired by TrendMicro 2008-2010 A start-up SAAS company focused on securing mobile endpoint devices via the Cloud.
Designed solutions for key wins including Fortinet Firewall designs, MPLS, and Cloud Services.

2. Pre Sales

Here's how sales engineering managers use pre sales:

Participated in various pre sales activities like preparation of RFP response, client demonstration, co-ordination with developers etc.
Shortened the sales cycle via channel partners and customers while overcoming technical hurdles during the Pre Sales process.

3. Customer Satisfaction

Here's how sales engineering managers use customer satisfaction:

Spearheaded account development programs by developing customer needs assessment to improve customer satisfaction and retention.
Implemented first Customer Satisfaction Survey, reporting quarterly results and response initiatives to executive management.

4. Post Sales

Here's how sales engineering managers use post sales:

Work closely with inside sales team to generate quotations and provide post sales support.
Work with Professional Services to allow smooth transition post sales effort.

5. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how sales engineering managers use business development:

Delivered individualized sales consultations and consistently achieved aggressive sales and new business development goals and targets.
Spearheaded new business development through strategic and consultative sales approach to deliver value-added business solutions.

6. Sales Process

Here's how sales engineering managers use sales process:

Managed and drove the technology evaluation stage of the sales process for the Americas Market.
Teach and train sales process to reps for elevator products.

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7. Technical Expertise

Technical Expertise or skills refer to having the abilities and knowledge needed to perform specific tasks often relate to information technology, mechanical, mathematical, scientific, or related tasks. Examples include knowledge of designing programs, mechanical equipment or tools, programming languages, etc. However, technical expertise can be acquired either through on-the-job experience or structured learning.

Here's how sales engineering managers use technical expertise:

Supported sales staff by attending customer meetings providing technical expertise to determine optimum solution.
Provide technical expertise and subject matter experience on all Celery products

8. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how sales engineering managers use product knowledge:

Provided product knowledge and application training to sub-representatives.
Train representatives with product knowledge and applications experience.

9. CRM

CRM stands for Customer relationship management and it is a complete process through which a business or organization monitors and administers its interactions with the customers. A process in which large amounts of data are collected through marketing via a company's website, polls, surveys, and other social media applications. The basic goal of CRM is to target the right audience for their product, and then fulfill their needs, to increase the sales and revenue of the company.

Here's how sales engineering managers use crm:

Developed and communicated sales promotions, customer pipeline cultivation, CRM platforms, and developed monthly revenue expectations.
Manage and update CRM database to provide the most up to date information on projects.

10. Product Demonstrations

Product demonstrations mean displaying products or services offered by an organization to potential customers. It assists in capturing prospective clients or investors interested in the product. It also helps in addressing more comprehensively the concerns of a specific product.

Here's how sales engineering managers use product demonstrations:

Deliver high-level product presentations, perform product demonstrations, survey site locations and author technical proposals to support sales initiatives.
Developed sales tools including presentations, ROI models, and specific product demonstrations.

11. Pre-Sales

Here's how sales engineering managers use pre-sales:

Achieved Pre-Sales Engineering Manager of the Year in 2002, recognizing leadership, sales and technical excellence.
Managed team of 6 pre-sales engineers supporting sales and delivery of enterprise mobility solutions.

12. Saas

Here's how sales engineering managers use saas:

Tied several disparate products together to create a unique SaaS solution that competitively positioned the company against larger suppliers.
Cloud-based / SaaS platform for testing and monitoring functionality, usability, performance and availability of mobile applications.

13. Project Management

Here's how sales engineering managers use project management:

Provided international project management, integration and sales support for industry leading content sharing and long-term newsroom archiving vendor.
Project Management: Carry out supervisory responsibilities and quality control for all HVAC/R construction and installation.

14. Product Development

Product development is the complete procedure of creating a product from concept until release of the final product. Product development has many stages after which a product is released into the market. Identifying the need, creating the opportunity, conceptualizing a product, and providing a solution, all are different stages of product development.

Here's how sales engineering managers use product development:

Provided design proposals and direct feedback to product development based on industrial changes and customer requirement.
Worked with cross-functional teams internally to develop process, product development and systems enhancements.

15. Cloud Computing

Here's how sales engineering managers use cloud computing:

Retail - Wholesale Enterprise VPDC, cloud computing and storage.
Identified, qualified and drove to closure enterprise IT, security solutions and cloud computing services to company decision makers.

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What skills help Sales Engineering Managers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on sales engineering manager resumes?

Adry S. Clark Ph.D.

Director, Western Oregon University

The skills that stand out on resumes fall into two categories: 1) Skills required to do the job and 2) Skills almost all employers look for. The most important aspect of resumes is to make sure it reflects exactly what the employer needs. Study the job description, identify key skills, and have them reflected on your resume. Think about transferrable skills, not the specific roles you've had.

Most employers look for skills such as communication (written/oral), flexibility, proactivity, problem-solving, project management, and technical. Make sure to cultivate those skills in whatever role you have, and have examples that demonstrate those skills.

What soft skills should all sales engineering managers possess?

Andrea Dixon Ph.D.

Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021, Baylor University

Since sales professionals have a lot of information available to them today via customer relationship management (CRM) systems, the sales manager's "supervisory" role is less important (especially for experienced sellers). Consequently, the sales manager needs to be more of a coach and enabler of high performance. Having confidence balanced with humility allows the sales manager to engage more effectively with their salespeople.
One of the critical soft skills for sales managers going forward will be the ability to connect members of the sales team to others in the organization - in other words, the sales manager of the future needs to have strong skills in network building for others. Sellers have access to data which helps them build success.
They also need access to the right people to turn to when they need specific expertise or assistance.

What hard/technical skills are most important for sales engineering managers?

Andrea Dixon Ph.D.

Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021, Baylor University

One of the growing technical skill requirements for sales managers is in the area of data analytics. Our performance and customer systems provide a myriad of data, and the role of the sales manager is to be a sense-maker of that mound of data. What are the implications for changes in strategy or behavior evident in last quarter's activity? How can the sales manager help a specific seller "see" where the data suggest new approaches?

What sales engineering manager skills would you recommend for someone trying to advance their career?

Kerri Orders

Assistant Professor of Business, Aquinas College

In terms of a gap year, I recommend that international business students acquire tangible skills, relevant experience and/or certifications which will enhance their success in their desired area of interest. For example, a gap year could consist of gaining technical or digital training overseas, which would also further the students' cultural intelligence and language proficiency. These types of enriching gap year experiences will assist students to distinguish themselves in a highly competitive market. Furthermore, students should focus on broadening and maintaining their global network during a gap year in order to be ready for the job market once the gap year is concluded.

What type of skills will young sales engineering managers need?

Michael Mikitka

Executive Vice President, MHI – Material Handling Industry

Courses and internships are essential. While the required depth of knowledge may vary from one position to another, employers are generally looking for candidates with strong "people-related" skills, those who are willing to continue to learn, and those with the ability to be flexible and adapt.

By "people-related" skills, I mean the abilities associated with effective communication (listen and express ideas and direction) and the skills related to working independently and a team.

As for the interest to continually learn... from a technology, data, and equipment perspective, today's supply chain looks very different than it did 10-years ago. The willingness and ability to continually learn are essential for anyone in a leadership role.

As for flexibility and adapting...supply chain/logistics is as much about responding to disruption and demand as it is planning for it. There is a predictable demand (i.e., seasonal...everyone knows when back-to-school shopping begins). Then there is the unpredictable demand (i.e., power-outages, wildfires, pandemic) that impact market and the ability to operate. Candidates that express flexibility and problem-solving skills will be much sought-after.

What technical skills for a sales engineering manager stand out to employers?

Todd Lee Goen

Instructor & Internship Director, Christopher Newport University

Technical skills are often industry and/or position specific. Applicants should highlight any technical skills related to the position advertisement and those that add value to the position/organization. Most importantly, requirements for technical skills change with time and technological advances. This means employers value workers capable of adapting to change and continually improving and acquiring new technical skills. Thus, it's usually more important to demonstrate you are capable of learning and developing technical skills than it is to have a specific skill set upon hire (although this is not true for some positions/industries).
That said, technical skills related to online presentations, virtual meetings, virtual networking, remote working and the like are hot commodities right now. While most organizations were in the process of adopting many of these technologies and ways of doing business pre-pandemic, the pandemic accelerated the process. Organizations are making it work, but they often don't know best practices or the most efficient means of working in the largely virtual, pandemic environment. Post-pandemic, many of the remote/virtual changes the pandemic brought will stay in some form. Technical skills that support this type of workplace will make applicants stand out to many employers because they need/want to do virtual/remote business better.

Do you want to know more?

List of sales engineering manager skills to add to your resume

The most important skills for a sales engineering manager resume and required skills for a sales engineering manager to have include:

Cloud
Pre Sales
Customer Satisfaction
Post Sales
Business Development
Sales Process
Technical Expertise
Product Knowledge
CRM
Product Demonstrations
Pre-Sales
Saas
Project Management
Product Development
Cloud Computing
IP

Sales Cycle
Virtualization
Trade Shows
Emerging Technologies
Java
System Design
Direct Reports
Ethernet
Technical Issues
Enterprise Sales
OEM
Sales Territory
Sales Strategies
Customer Accounts
Product Line
Technical Sales Support

Technical Presentations
Customer Support
Engineering Support
Sales Presentations
Aerospace
RFP
VoIP
HVAC
Direct Sales
ISO
CAD
RFI
VPN
Technical Assistance

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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