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Sales manager, corporate accounts skills for your resume and career

Updated January 8, 2025

4 min read

Quoted experts

Adry S. Clark Ph.D.,

Andrea Dixon Ph.D.

Below we've compiled a list of the most critical sales manager, corporate accounts skills. We ranked the top skills for sales managers, corporate accounts based on the percentage of resumes they appeared on. For example, 12.9% of sales manager, corporate accounts resumes contained account management as a skill. Continue reading to find out what skills a sales manager, corporate accounts needs to be successful in the workplace.

15 sales manager, corporate accounts skills for your resume and career

1. Account Management

The process of strengthening the relationship between a company and client is called account management. Effective account management has two key objectives, one is to retain loyal customers and the second one is to help the company grow by creating connections with new customers.

Here's how sales managers, corporate accounts use account management:

Establish and maintain relationships with key decision-makers; account management, maintenance, and strategic marketing.
Account management for existing customers as well as heavy phone prospecting to develop needs analysis for a soon-to-be-released document management solution.

2. Corporate Accounts

Here's how sales managers, corporate accounts use corporate accounts:

Create value-based presentations and pricing proposals for prospects as well as annual renewal agreements for existing corporate accounts.
Developed and maintained corporate accounts allowing for company's global expansion of business and restructuring of company.

3. Business Relationships

Here's how sales managers, corporate accounts use business relationships:

Interfaced with corporate decision-makers to develop and maintain business relationships.
Traveled to visit clients directly to maintain business relationships.

4. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how sales managers, corporate accounts use customer service:

Provided exceptional customer service formed relationships with vendors and company divisions in order to determine the most attractive offers for customers.
Provided new hire and ongoing customer service classes for new sales management members, sales representatives and telemarketing representatives.

5. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how sales managers, corporate accounts use product knowledge:

Contributed $1,500,000 to bottom-line, promoting UoP's mission and exceptional product knowledge, in a two year period.
Trained and developed sales reps via Salesforce, product knowledge, techniques, operations, pipeline management, and managing reports.

6. Corporate Sales

Here's how sales managers, corporate accounts use corporate sales:

Presented quarterly corporate sales achievements and initiatives to upper management (Quarterly Business Review presentations).
Account Manager for Business-to-Business outbound sales, Corporate Sales Division.

7. Cold Calls

Cold calling is a kind of business solicitation from customers who didn't express interest in their product and services before. In this technique, a salesman conducts a call with potential customers with whom they haven't had a prior interaction. Cold calling can include phone calls or telemarketing. However, in-person visits like door-to-door marketing are also a type of cold calling

Here's how sales managers, corporate accounts use cold calls:

Recruit monthly requirements for consultants, by reviewing resumes and cold calling for possible consulting opportunities
Respond to sales bids from Government agencies and educational institutions, and made cold calls to acquire new accounts.

8. Outbound Calls

An outbound call is made by the call center representative to the customers on behalf of the company. Such calls help increase sales and generate revenue for the organization.

Here's how sales managers, corporate accounts use outbound calls:

Generated new accounts with outbound calls by strategic prospecting within a defined geographic territory.
Updated customer information using company software Set appointments for outside sales Processed and handled inbound and outbound calls

9. Trade Shows

Here's how sales managers, corporate accounts use trade shows:

Attend and work Industry leading trade shows for the gift card, online marketing and wellness industry.
Assist at trade shows, yearly inventory count and participate in company events, and meetings.

10. Sales Presentations

Here's how sales managers, corporate accounts use sales presentations:

Presented formal sales presentations to purchasing agents and managers.
Prepared and delivered sales presentations and proposals to large and small groups.

11. Sales Targets

Here's how sales managers, corporate accounts use sales targets:

Exceeded sales targets by leveraging insights of technical sales field agents and recommending fight solutions to client.
Received numerous awards for overachieving sales targets and talk time and outbound call metrics.

12. Sales Strategies

Here's how sales managers, corporate accounts use sales strategies:

Presented product information and sales strategies to teams within organization.
Led the promotion and supervision of all Airline services developing and implementing marketing, planning and sales strategies.

13. Account Executives

Account executives help build good relationships with new and existing clients. They interact with brand teams and clients, making them the point of contact. A sales development representative responsibilities entail facilitating sales, generating potential leads, and referring customers to the best salesperson. To succeed in this job post, you need to have the best customer service, math, analytical, interpersonal, and communication skills. A bachelor's degree in business marketing, sales, or a similar field fits this role.

Here's how sales managers, corporate accounts use account executives:

Achieved sales rank of #1 out of 15 Account Executives and Managers.
Trainer-Trained account executives to do their jobs with excellence.

14. Sales Revenue

Here's how sales managers, corporate accounts use sales revenue:

Generated $500K in sponsorship sales revenue in one season.
Meet and exceed sales revenue targets for assigned markets.

15. Customer Issues

Here's how sales managers, corporate accounts use customer issues:

Identified and resolved customer issues to ensure satisfaction and retain customers.
Facilitate resolution of customer issues.

What skills help Sales Managers, Corporate Accounts find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on sales manager, corporate accounts resumes?

Adry S. Clark Ph.D.

Director, Western Oregon University

The skills that stand out on resumes fall into two categories: 1) Skills required to do the job and 2) Skills almost all employers look for. The most important aspect of resumes is to make sure it reflects exactly what the employer needs. Study the job description, identify key skills, and have them reflected on your resume. Think about transferrable skills, not the specific roles you've had.

Most employers look for skills such as communication (written/oral), flexibility, proactivity, problem-solving, project management, and technical. Make sure to cultivate those skills in whatever role you have, and have examples that demonstrate those skills.

What soft skills should all sales manager, corporate accountss possess?

Andrea Dixon Ph.D.

Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021, Baylor University

Since sales professionals have a lot of information available to them today via customer relationship management (CRM) systems, the sales manager's "supervisory" role is less important (especially for experienced sellers). Consequently, the sales manager needs to be more of a coach and enabler of high performance. Having confidence balanced with humility allows the sales manager to engage more effectively with their salespeople.
One of the critical soft skills for sales managers going forward will be the ability to connect members of the sales team to others in the organization - in other words, the sales manager of the future needs to have strong skills in network building for others. Sellers have access to data which helps them build success.
They also need access to the right people to turn to when they need specific expertise or assistance.

What hard/technical skills are most important for sales manager, corporate accountss?

Andrea Dixon Ph.D.

Executive Director, Center for Professional Selling, Frank and Floy Smith Holloway Endowed Professorship in Marketing, President, University Sales Center Alliance 2019-2021, Baylor University

One of the growing technical skill requirements for sales managers is in the area of data analytics. Our performance and customer systems provide a myriad of data, and the role of the sales manager is to be a sense-maker of that mound of data. What are the implications for changes in strategy or behavior evident in last quarter's activity? How can the sales manager help a specific seller "see" where the data suggest new approaches?

What sales manager, corporate accounts skills would you recommend for someone trying to advance their career?

Kaustav Misra Ph.D.

Associate Dean, Central Connecticut State University

This pandemic taught us many things and one important thing that we have an efficiency gap.

The way of doing business will be much more technology orientated. Hence graduates should be ready to unskill and upskill their credentials. This time it is necessary to forget the old way of doing business and learn new skills to get a job or stay in a current job. Soft skills have become much more important than before, but a different soft skill set would be essential to interact with future market participants. Thus, a gap year should be utilized to unskill-upskill and enhance relevant credentials by getting into short-long term programs, training, and workshops would be highly recommended.

What type of skills will young sales manager, corporate accountss need?

Michael Mikitka

Executive Vice President, MHI – Material Handling Industry

Courses and internships are essential. While the required depth of knowledge may vary from one position to another, employers are generally looking for candidates with strong "people-related" skills, those who are willing to continue to learn, and those with the ability to be flexible and adapt.

By "people-related" skills, I mean the abilities associated with effective communication (listen and express ideas and direction) and the skills related to working independently and a team.

As for the interest to continually learn... from a technology, data, and equipment perspective, today's supply chain looks very different than it did 10-years ago. The willingness and ability to continually learn are essential for anyone in a leadership role.

As for flexibility and adapting...supply chain/logistics is as much about responding to disruption and demand as it is planning for it. There is a predictable demand (i.e., seasonal...everyone knows when back-to-school shopping begins). Then there is the unpredictable demand (i.e., power-outages, wildfires, pandemic) that impact market and the ability to operate. Candidates that express flexibility and problem-solving skills will be much sought-after.

What technical skills for a sales manager, corporate accounts stand out to employers?

Todd Lee Goen

Instructor & Internship Director, Christopher Newport University

Technical skills are often industry and/or position specific. Applicants should highlight any technical skills related to the position advertisement and those that add value to the position/organization. Most importantly, requirements for technical skills change with time and technological advances. This means employers value workers capable of adapting to change and continually improving and acquiring new technical skills. Thus, it's usually more important to demonstrate you are capable of learning and developing technical skills than it is to have a specific skill set upon hire (although this is not true for some positions/industries).
That said, technical skills related to online presentations, virtual meetings, virtual networking, remote working and the like are hot commodities right now. While most organizations were in the process of adopting many of these technologies and ways of doing business pre-pandemic, the pandemic accelerated the process. Organizations are making it work, but they often don't know best practices or the most efficient means of working in the largely virtual, pandemic environment. Post-pandemic, many of the remote/virtual changes the pandemic brought will stay in some form. Technical skills that support this type of workplace will make applicants stand out to many employers because they need/want to do virtual/remote business better.

Do you want to know more?

List of sales manager, corporate accounts skills to add to your resume

The most important skills for a sales manager, corporate accounts resume and required skills for a sales manager, corporate accounts to have include:

Account Management
Corporate Accounts
Business Relationships
Customer Service
Product Knowledge
Corporate Sales
Cold Calls
Outbound Calls
Trade Shows
Sales Presentations
Sales Targets
Sales Strategies
Account Executives

Sales Revenue
Customer Issues
Sales Process
Business Sales
Corporate Clients
Business Development
Customer Relations
HR
Business Accounts
Enterprise Sales
Market Research
Sales Proposals
Business Plan

YOY
C-Level
Product Line
ROI
Sales Techniques
Sales Activity
OEM
Client Relations
Market Analysis
SMB
Market Penetration

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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Sales Manager, Corporate Accounts Skills

Updated January 8, 2025

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