Sales Manager Resume Examples And Tips

The average resume reviewer spends between 5 to 7 seconds looking at a single resume, which leaves the average job applicant with roughly six seconds to make a killer first impression. Thanks to this, a single typo or error on your resume can disqualify you right out of the gate.

At Zippia, we went through over 178,538 Sales Manager resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

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Five Key Resume Tips For Landing a Sales Manager Job:

Relevant Experience
Make sure that the jobs, experience, and accolades that you do include are relevant to the position you’re applying for.
The Right Skills
This is a great time to run wild with those keywords found in the job description. If they’re looking for someone with Sales Goals, be sure to list it as a skill.
Quantifiable Achievements
Achievements and awards relevant to the position speak louder than a high GPA, especially if you can quantify your achievement with a number.
Your Unique Qualities
Recruiters and hiring managers are looking at hundreds of resumes. Let yours stand out, and try not to sound too boring.
Strong Content
If you’ve had a lot of jobs, this shouldn’t necessarily be a list of all of them. This is a document designed to market you to a potential employer, so choose the strongest content.

How To Write a Sales Manager Resume

Contact Information
First things first — employers only spend about six seconds looking at resumes before they decide to keep them or throw them away, so you should definitely let them know whose it is.
Commute and relocation are things that employers take into consideration when sifting through candidates, so provide your current address in your resume header so that employers have an idea of where you are in relation to their office.
LinkedIn Profile
If you feel that a link to your social media profile could further your standing as a candidate, go ahead and include it. This doesn’t mean you should throw in a link to your hilarious Twitter profile, but instead provide your LinkedIn profile.
Professional Summary (Objective)
Career objective statements are one of the most overlooked pieces of otherwise stellar resumes. It’s not that every Sales Manager CV out there needs one — it’s just that the ones that really do need them typically never think to include them.
The goal of this section is simple: to summarize the resume in a few short sentences. Through your resume summary you enable employers to quickly learn whether you are a good match for the job. Here are a few things to keep in mind when writing a professional summary:
Keep it short: it should be 4 sentences max
Highlight your most impressive skills or achievements

Not sure which skills are really important?

3 Big Tips For Listing Skills On Your Resume
Make sure to only include your hard skills on your resume. In addition, include the most in-demand sales manager skills. Below we have listed the top skills for a sales manager : The more keywords your resume can “match,” the more likely it is that your resume will be selected for review by human eyes.
Top Skills for a Sales Manager
Here are a few key points of to keep in mind while writing your skills section:
Include between 6 to 12 skills
Make sure to only include hard skills
Highlight your most impressive skills or achievements
We compared 178,538 resume examples and job offers and found that the average experience required for a sales manager job required by employers is 3.0 years.
How much work experience do employers want to see?
The average sales manager job listing asks for 3.0 years of work experience.
How much work experience does the average sales manager candidate have?
The average sales manager resume contains 5.0 years of work experience.
Write your work experience section in a way that embraces your sales manager skills. Sounds easier said than done? Take a look at how other people have done it. Below are real examples from sales manager resumes that people have included in their work experience section to demonstrate their knowledge of key skills:
Finance Service Representative (Part-Time)

Candidate Info

Years In Workforce
Years As a Sales Manager
Bachelor's Degree
Bachelor's Degree - Marketing
  • Opened an average of 5 accounts daily and explained details pertaining to the account to each and every customer.
  • Probe within customer database for needs and opportunities to cross-sell to other business segments.
  • Improved cross-sell and upsell techniques to successfully complete first cross-sell within first 120 days.
  • Balance out and maintain ATM's and coin changing machines.
  • Leverage referrals and other lead generation techniques to identify new prospects and cross-selling opportunities with current clients.
Sales Manager

Candidate Info

Years In Workforce
Years As a Sales Manager
Bachelor's Degree
Bachelor's Degree - Psychology
  • Worked on migrate of sales center from old SalesForce instance to a new SalesForce instance.
  • Worked extensively with MS Excel for legacy Data cleansing/validating and MS PowerPoint for preparing presentation documents.
  • Achieved new business retail acquisitions of over 60 MM Gallons per year.
  • Negotiate all Contracts and Contracts renewals both branded and commercial.
  • Deliver on target goal of 900 MM Gallons per year branded fuels.
Sales Manager

Candidate Info

Years In Workforce
Years As a Sales Manager
Bachelor's Degree
Bachelor's Degree - Education
  • Awarded top Verizon Wireless Agent in OH/PA/WV for 2014, by Verizon.
  • Awarded WAN network for Disney Stores in EMEA and ABC Radio in US worth $1 million/yr in new incremental business.
  • Presented on-site client demonstrations of Verizon products and services.
  • Promote Verizon Wireless as the market leader in the wireless industry.
  • Lead virtual, cross functional project teams for RFP response, service installation, product training and process development.
Finance Representative (Part-Time)

Candidate Info

Years In Workforce
Years As a Sales Manager
Bachelor's Degree
Bachelor's Degree - Sociology
  • Trained users on Microsoft CRM as well as other software.
  • Approve and oversee all client communication Accomplishments 215- Life, Health and Variable Annuity license within two months of start date.
  • Prepared reports of clients' investment portfolios using Morningstar.
  • Registered Representative of Northwestern Mutual Investment Services, LLC (securities), broker-dealer, member FINRA and SIPC.
  • Completed Series 6 and 63 FINRA licensing exam.
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As a sales manager, you may be curious how your education stacks up against other applicants. As long as you have a bachelor's degree, you're in the majority. Our research showed that most Sales Managers have a 4-year degree as the highest education level.
Overwhelmingly, those applying to sales manager positions majored in Business. Some of the other common majors that appear on sales manager resumes include Marketing, Management, and Communication.
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As shown above, the Education section can be very brief. However make sure to include the following:
The name of the school you attended
The year you attended
Your major
Your GPA
The level of education you attained

Sales Manager Salary

Did your resume land you an interview? Be prepared to talk salary.

How To Answer "What Are Your Salary Requirements"

When you are ready to send your resume to employers, it's important to be aware of the current market conditions for Sales Managers. Salary can vary based on factors such as location, company, and industry. Check out our detailed salary information for Sales Managers to learn more.

Average Employee Salary
Min 10%
Median 50%
Max 90%