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The differences between sales/marketing and sales and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a sales/marketing, becoming a sales and marketing consultant takes usually requires 8-10 years. Additionally, a sales and marketing consultant has an average salary of $55,455, which is higher than the $41,130 average annual salary of a sales/marketing.
The top three skills for a sales/marketing include customer relations, customer service and digital marketing. The most important skills for a sales and marketing consultant are customer service, sales process, and customer satisfaction.
| Sales/Marketing | Sales And Marketing Consultant | |
| Yearly salary | $41,130 | $55,455 |
| Hourly rate | $19.77 | $26.66 |
| Growth rate | 5% | 10% |
| Number of jobs | 175,318 | 191,510 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 75% |
| Average age | 46 | 39 |
| Years of experience | 8 | 10 |
Among the responsibilities of working in sales and marketing is to reach out to clients to achieve sales targets and secure customer satisfaction. It is also essential to come up and develop strategies to obtain sales and find new opportunities that will strengthen the client base and improve the company's brand and image. Furthermore, working in sales and marketing requires coordination with team members and superiors, so it is vital to have an active line of coordination and communication.
A sales and marketing consultant specializes in developing solutions to enhance a company's sales and marketing performance. Their responsibilities typically revolve around conducting research and analysis to identify marketing opportunities, assess existing projects and programs to recommend improvements, devise business plans and strategies, and produce materials for traditional or digital marketing. Furthermore, as a sales and marketing consultant, it is essential to monitor the progress of every procedure, prepare progress reports and presentations for clients, and create sales forecasts and cost estimates.
Sales/marketing and sales and marketing consultants have different pay scales, as shown below.
| Sales/Marketing | Sales And Marketing Consultant | |
| Average salary | $41,130 | $55,455 |
| Salary range | Between $23,000 And $70,000 | Between $33,000 And $91,000 |
| Highest paying City | New York, NY | - |
| Highest paying state | New Jersey | - |
| Best paying company | KLA | - |
| Best paying industry | Technology | - |
There are a few differences between a sales/marketing and a sales and marketing consultant in terms of educational background:
| Sales/Marketing | Sales And Marketing Consultant | |
| Most common degree | Bachelor's Degree, 62% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Georgia |
Here are the differences between sales/marketing' and sales and marketing consultants' demographics:
| Sales/Marketing | Sales And Marketing Consultant | |
| Average age | 46 | 39 |
| Gender ratio | Male, 54.8% Female, 45.2% | Male, 57.3% Female, 42.7% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 10% |