How to hire a sales operations coordinator

How to hire a sales operations coordinator, step by step

Here's a step-by-step sales operations coordinator hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a sales operations coordinator job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new sales operations coordinator
• Step 8: Go through the hiring process checklist

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1. Identify your hiring needs

   Before you start hiring a sales operations coordinator, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   You should also consider the ideal background you'd like them a sales operations coordinator to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire a sales operations coordinator that fits the bill.

   This list shows salaries for various types of sales operations coordinators.

   Type of Sales Operations Coordinator	Description	Hourly rate
   Sales Operations Coordinator		$22-61
   Sales Coach	The sales coaches observe and come up with better strategies and plan to solve training needs. A sales coach is an expert in sales and hence helps companies to develop and train sales members in the best trends and possible strategies to ensure success... Show more	$17-39
   Sales Internship	Sales internship is a program that requires work in the business and sales development. Sales interns work as assistants to managers and senior staff... Show more	$12-21

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Sales Operations
   • Inbound Inquiries
   • Customer Inquiries
   • Telemarketing
   • Inventory Control
   • Sales Revenue
   • Salesforce
   • PowerPoint
   • CRM
   • Sales Support
   • Data Entry
   • Logistics
   • Purchase Orders
   • Sales Organization

   Check all skills

   Responsibilities:

   • Manage all activities relate to operations including sales order processing, customer fulfillment, shipping, logistics and inventory management.
   • Optimize operational and financial performance and efficiency by strategically overseeing and managing reports and tracking payroll for the sales staff.
   • Standardize Powerpoint templates used by sales teams and assist teams in completing templates.
   • Develop PowerPoint presentations for all levels of management.
   • Coordinate all sales personnel logistics meetings including travel, transportation, lodging and accommodations, catering, audiovisual equipment and entertainment.
   • Provide a weekly summary report of the most used request tools on the teams SharePoint site.

3. Make a budget

   Including a salary range in your sales operations coordinator job description is one of the best ways to attract top talent. A sales operations coordinator can vary based on:

   • Location. For example, sales operations coordinators' average salary in alaska is 58% less than in hawaii.
   • Seniority. Entry-level sales operations coordinators 64% less than senior-level sales operations coordinators.
   • Certifications. A sales operations coordinator with certifications usually earns a higher salary.
   • Company. Working for an established firm or a new start-up company can make a big difference in a sales operations coordinator's salary.

   Average sales operations coordinator salary

   $76,893yearly

   $36.97 hourly rate

   ---

   Entry-level sales operations coordinator salary

   $46,000 yearly salary

   Updated December 15, 2025

4. Writing a sales operations coordinator job description

   A sales operations coordinator job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a sales operations coordinator job description:

   Sales operations coordinator job description example

   • A great compensation package: industry competitive hourly wage + end of year bonus based on company profit and individual performance, 401k, excellent health insurance (including base plan 100% covered by the RWC), dental and vision insurance (100% covered by the company) + annual sick and vacation.

   • Continuous learning, including regular tasting of wines from the deepest retail cellar in the country.

   • An excellent work environment: a great group of people who are fun to work with and a fast-paced, almost startup atmosphere

   • A top-notch employee purchase program

   • Potential for growth and advancement -- we expect greatness from our people and reward outstanding contribution with advancement

   Job Description:

   As a Sales representative, initially, the majority of your time will be spent answering phones and emails and entering orders. As your operations improve, your responsibilities will increase to helping offer wines directly to clients.

   Note: We are currently welcoming our staff back to our Brisbane office. The first few months of your position will be in-person 5 days a week, but we are supportive of a hybrid home/office model for staff after the introductory period, with 3 days a week in the office the likely average.

   Pre-Requisites:

   You must...
   • Possess a strong interest (or even passion) for well-made wine
   • Have at least 1 year of experience in the wine business, preferably in Old World Wine
   • Be comfortable "wearing a number of different hats" multitasking to take care of your daily responsibilities while being distracted by customer challenges
   • Know how to provide outstanding customer service -- specifically, knowing how to cheerfully communicate with others, especially when solving problems
   • Be incredibly detail oriented -- in the rare wine business minor differences in wines make a substantial difference.
   • Work well with others
   • Be computer literate (Microsoft Excel skills and a general familiarity of order entry software is a must)
   
   Please also note that while the standard schedule is 9-5pm Pacific, we prefer someone with a flexible schedule (work hours & work days) who can work occasional overtime as needed.

   To apply:

   Please send a resume and cover letter telling us why you’re excited about this position and sharing your relevant experience. Resumes without a cover letter will not be reviewed.

   Copy this example

   

5. Post your job

   To find the right sales operations coordinator for your business, consider trying out a few different recruiting strategies:

   • Consider internal talent. One of the most important sources of talent for any company is its existing workforce.
   • Ask for referrals. Reach out to friends, family members, and current employees and ask if they know or have worked with sales operations coordinators they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit sales operations coordinators who meet your education requirements.
   • Social media platforms. LinkedIn, Facebook and Twitter now have more than 3.5 billion users, and you can use social media to reach potential job candidates.

   Post your job online:

   • Post your sales operations coordinator job on Zippia to find and recruit sales operations coordinator candidates who meet your exact specifications.
   • Use field-specific websites such as salesjobs, salesheads, allretailjobs.com, sales trax.
   • Post a job on free websites.

6. Interview candidates

   To successfully recruit sales operations coordinators, your first interview needs to engage with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.

   It's also good to ask about candidates' unique skills and talents. You can move on to the technical interview if a candidate is good enough for the next step.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new sales operations coordinator

   Once you have selected a candidate for the sales operations coordinator position, it is time to create an offer letter. In addition to salary, the offer letter should include details about benefits and perks that are available to the employee. Ensuring your offer is competitive is vital, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and it is important to be open to discussion and reach a mutually beneficial agreement. After the offer has been accepted, it is a good idea to formalize the agreement with a contract.

   You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.

   After that, you can create an onboarding schedule for a new sales operations coordinator. Human Resources and the hiring manager should complete Employee Action Forms. Human Resources should also ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc., and that new employee files are created.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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