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The average salary for a Sales Producer in the United States is approximately $51,287 annually, translating to about $25 per hour. This salary can vary significantly based on factors such as geographical location, industry, and years of experience. For example, states like New York and California often offer higher compensation due to the cost of living and demand for skilled sales professionals.
Entry-level Sales Producers typically earn less than their more experienced counterparts. With a few years in the field, earnings can increase as producers build their client base and sales skills. In addition to base salary, many Sales Producers earn commissions, which can significantly boost overall income.
Sales Producers have the potential to advance into managerial roles or specialized positions, which often come with higher salaries. Networking, continuous education, and performance can all contribute to career advancement, making this field dynamic and rewarding.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level sales producer | $30,700 | $14.78 |
| Mid-level sales producer | $52,600 | $25.28 |
| Senior-level sales producer | $59,900 | $28.80 |
The average sales producer salary in Massachusetts, New Hampshire, and Rhode Island are the highest in the U.S. The lowest average sales producer salary states are Georgia, Arkansas, and Tennessee.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Alaska | $86,578 | $41.62 |
| 2 | District of Columbia | $90,252 | $43.39 |
| 3 | New York | $91,285 | $43.89 |
| 4 | Vermont | $82,666 | $39.74 |
| 5 | Wisconsin | $85,525 | $41.12 |
| 6 | Massachusetts | $97,674 | $46.96 |
| 7 | New Hampshire | $97,090 | $46.68 |
| 8 | Maine | $86,876 | $41.77 |
| 9 | Rhode Island | $95,836 | $46.08 |
| 10 | Delaware | $77,607 | $37.31 |
| 11 | Connecticut | $89,328 | $42.95 |
| 12 | Washington | $87,972 | $42.29 |
| 13 | Michigan | $68,004 | $32.69 |
| 14 | Oregon | $70,357 | $33.83 |
| 15 | Pennsylvania | $77,258 | $37.14 |
| 16 | California | $70,515 | $33.90 |
| 17 | New Jersey | $86,806 | $41.73 |
| 18 | Alabama | $56,889 | $27.35 |
| 19 | South Dakota | $55,904 | $26.88 |
| 20 | Illinois | $63,495 | $30.53 |
| 21 | Minnesota | $60,164 | $28.93 |
| 22 | Maryland | $73,284 | $35.23 |
| 23 | Ohio | $66,010 | $31.74 |
| 24 | North Dakota | $57,891 | $27.83 |
| 25 | Arizona | $58,415 | $28.08 |
| 26 | Nevada | $56,943 | $27.38 |
| 27 | North Carolina | $61,622 | $29.63 |
| 28 | Texas | $54,026 | $25.97 |
| 29 | Virginia | $64,756 | $31.13 |
| 30 | West Virginia | $56,577 | $27.20 |
| 31 | Mississippi | $49,267 | $23.69 |
| 32 | South Carolina | $55,850 | $26.85 |
| 33 | Louisiana | $49,037 | $23.58 |
| 34 | Indiana | $58,173 | $27.97 |
| 35 | Iowa | $48,258 | $23.20 |
| 36 | Wyoming | $49,068 | $23.59 |
| 37 | Montana | $52,604 | $25.29 |
| 38 | Utah | $49,231 | $23.67 |
| 39 | Kentucky | $51,540 | $24.78 |
| 40 | Nebraska | $52,540 | $25.26 |
| 41 | Colorado | $49,001 | $23.56 |
| 42 | Tennessee | $45,489 | $21.87 |
| 43 | Florida | $50,621 | $24.34 |
| 44 | Idaho | $51,283 | $24.66 |
| 45 | Hawaii | $47,537 | $22.85 |
| 46 | Arkansas | $45,639 | $21.94 |
| 47 | Georgia | $46,469 | $22.34 |
| 48 | New Mexico | $47,894 | $23.03 |
| 49 | Kansas | $44,966 | $21.62 |
| 50 | Oklahoma | $42,746 | $20.55 |
| 51 | Missouri | $43,129 | $20.74 |
The highest-paying cities for sales producers are Arlington, MA, New York, NY, and Seattle, WA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Arlington, MA | $100,296 | $48.22 |
| 2 | New York, NY | $93,402 | $44.90 |
| 3 | Seattle, WA | $89,687 | $43.12 |
| 4 | Newark, NJ | $88,316 | $42.46 |
| 5 | Anchorage, AK | $87,773 | $42.20 |
| 6 | New Berlin, WI | $85,822 | $41.26 |
| 7 | Philadelphia, PA | $79,309 | $38.13 |
| 8 | Baltimore, MD | $74,166 | $35.66 |
| 9 | Cleveland, OH | $70,653 | $33.97 |
| 10 | Oxnard, CA | $70,112 | $33.71 |
| 11 | Portland, OR | $70,009 | $33.66 |
| 12 | Raleigh, NC | $64,886 | $31.20 |
| 13 | Chicago, IL | $64,282 | $30.90 |
| 14 | Fargo, ND | $58,766 | $28.25 |
| 15 | El Paso, TX | $57,342 | $27.57 |
| 16 | Las Vegas, NV | $56,382 | $27.11 |
| 17 | Columbus, IN | $56,323 | $27.08 |
| 18 | Sioux Falls, SD | $56,224 | $27.03 |
| 19 | Mount Pleasant, SC | $55,907 | $26.88 |
| 20 | Miami, FL | $52,771 | $25.37 |
A sales producer's salary ranges from $24,000 a year at the 10th percentile to $107,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $107,000 | $8,917 | $51 |
| 75th Percentile | $75,000 | $6,250 | $36 |
| Average | $51,287 | $4,274 | $25 |
| 25th Percentile | $34,000 | $2,833 | $16 |
| 10th Percentile | $24,000 | $2,000 | $12 |
The highest paying types of sales producers are insurance broker, producer, and licensed insurance producer.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Agent | $37,864 | $3,155 | $18.20 | 184,325 |
| Licensed Agent | $42,315 | $3,526 | $20.34 | 68,666 |
| Licensed Insurance Agent | $54,118 | $4,510 | $26.02 | 78,016 |
| Life Insurance Agent | $62,552 | $5,213 | $30.07 | 68,781 |
| Insurance Agent | $51,936 | $4,328 | $24.97 | 67,977 |
| Insurance Representative | $35,958 | $2,996 | $17.29 | 87,843 |
Top companies hiring sales producers now:
Sales producer salaries at Cochrane & Company and Time Insurance Agency are the highest-paying according to our most recent salary estimates. In addition, the average sales producer salary at companies like The Plexus Groupe and Brown & Brown are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Cochrane & Company | $140,441 | $67.52 |
| 2 | Time Insurance Agency | $137,230 | $65.98 |
| 3 | The Plexus Groupe | $134,064 | $64.45 |
| 4 | Brown & Brown | $129,690 | $62.35 |
| 5 | HUB International | $129,041 | $62.04 |
| 6 | The Hanover Insurance Group | $127,213 | $61.16 |
| 7 | Gallagher | $123,326 | $59.29 |
| 8 | Premier Mortgage Corporation | $116,370 | $55.95 |
| 9 | HMSA | $116,333 | $55.93 |
| 10 | Leader Bank | $113,810 | $54.72 |
| 11 | GPAC | $112,807 | $54.23 |
| 12 | Symmetry Financial Group | $100,210 | $48.18 |
| 13 | Tompkins Insurance | $95,664 | $45.99 |
| 14 | H-E-B | $92,696 | $44.57 |
| 15 | Asurea | $90,769 | $43.64 |
| 16 | Efinancial | $88,036 | $42.33 |
| 17 | NBCUniversal | $87,432 | $42.03 |
| 18 | Farmers Insurance | $87,129 | $41.89 |
| 19 | Allstate | $85,626 | $41.17 |
| 20 | Step-Up | $84,612 | $40.68 |
The average sales producer salary has risen by $4,649 over the last ten years. In 2014, the average sales producer earned $46,638 annually, but today, they earn $51,287 a year. That works out to a 4% change in pay for sales producers over the last decade.
Compare sales producer salaries for cities or states with the national average over time.
Compare sales producer salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $51,300 | $24.66 | +2.4% |
| 2024 | $50,100 | $24.07 | +0.7% |
| 2023 | $49,700 | $23.91 | +1.8% |
| 2022 | $48,900 | $23.49 | -0.6% |
| 2021 | $49,100 | $23.62 | +3.6% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Marsh McLennan Agency-Michigan | Sales Producer-Employee Health & Benefits | Schaumburg, IL | 06/30/2025 | $65,880 |
| 2020Companies | Lead Samsung Sales Producer | Islandia, NY | 06/30/2025 | $43,827 |
| Get It-Marketing | Insurance Sales Producer-Remote | Shorewood, IL | 06/29/2025 | $70,000 |
| Ao Globelife | Sales Producer/Agent | Holtsville, NY | 06/29/2025 | $100,000 |
| Get It-Marketing | Insurtech & Company Benefits Sales Producers-Remote | Los Angeles, CA | 06/29/2025 | $30,000 |
| Hub International | Outside Insurance Sales Producer/Underwriter | Traverse City, MI | 06/27/2025 | $37,566 |
| Stone Watson | Producer, Partnerships & Sales | San Jose, CA | 06/27/2025 | $50,000 |
| Brown & Brown | Sales Producer Private Client | Richmond, VA | 06/24/2025 | $55,000 |
| Indiana Farm Bureau Insurance | Sales Producer | Fort Wayne, IN | 06/20/2025 | $50,000 |
| Clark Insurance | Sales Producer-Employee Health & Benefits | Dayton, OH | 06/14/2025 | $65,880 |
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