How To Become A Sales Promotion Representative: What It Is and Career Path

What is a sales promotion representative and how to become one

Updated January 8, 2025

3 min read

Quoted experts

Frederik Beuk,

John Cicala Ph.D.

There is more than meets the eye when it comes to being a sales promotion representative. For example, did you know that they make an average of $33.72 an hour? That's $70,128 a year! Between 2018 and 2028, the career is expected to grow 4% and produce 63,300 job opportunities across the U.S.

What general advice would you give to a sales promotion representative?

Frederik Beuk

Associate Professor of Marketing, University of Akron

The key consideration is whether you really want to maximize your initial salary. For instance, envision two job opportunities: one offering a salary of $50,000 per year, where you'd be the most junior team member, and the other providing $75,000 per year, with the caveat that you would be the sole sales representative for the firm. The optimal choice is to prioritize learning opportunities. In this context, being the lone salesperson for a company that compensates its highest-earning sales professional $75,000 might not be your superior option. Instead, seek a position that offers the greatest potential for learning. Subsequently, demonstrate your negotiating prowess, a critical sales skill, by securing a slightly higher salary. However, it's essential not to fixate on maximizing your starting salary. Your career requires a long-term strategy, and you have several decades ahead of you to maximize income.

ScoreSales Promotion RepresentativeUS Average

Salary

5.5

Avg. Salary $70,128

Avg. Salary $59,228

Stability level

7.1

Growth rate 4%

Growth rate 0.3%

Diversity

3.8

Race

American Indian and Alaska Native 0.23%

Asian 5.09%

Black or African American 3.78%

Hispanic or Latino 13.90%

Unknown 3.71%

White 73.29%

Gender

female 54.43%

male 45.57%

Age - 48

Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 48

Stress level

7.1

Stress level is high

7.1 - high

Complexity level

8.4

Complexity level is challenging

7 - challenging

Work life balance

4.9

Work life balance is fair

6.4 - fair

Key steps to become a sales promotion representative

Explore sales promotion representative education requirements

Most common sales promotion representative degrees

Bachelor's

63.0 %

Associate

15.4 %

High School Diploma

13.8 %

Start to develop specific sales promotion representative skills

Skills	Percentages
Product Knowledge	39.11%
Customer Service	16.81%
POS	7.28%
Promotional Events	4.72%
DIRECTV	3.89%

Complete relevant sales promotion representative training and internships

Accountants spend an average of 6-12 months on post-employment, on-the-job training. New sales promotion representatives learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a sales promotion representative based on U.S. Bureau of Labor Statistics data and data from real sales promotion representative resumes.

Research sales promotion representative duties and responsibilities

Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
Deliver POS advertisements, including posters, cigars, merchandise and product displays.
Cultivate strategic relationships and maximize sales volume by identifying fast ROI projects, seizing market opportunities and aggressively pursuing new business.
Utilize specific networking partners including CPA's, personal bankers, current clients and insurance agencies to partner with and obtain referrals

Prepare your sales promotion representative resume

When your background is strong enough, you can start writing your sales promotion representative resume.

You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a sales promotion representative resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

Choose from 10+ customizable sales promotion representative resume templates

Build a professional sales promotion representative resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your sales promotion representative resume.

Apply for sales promotion representative jobs

Now it's time to start searching for a sales promotion representative job. Consider the tips below for a successful job search:

Browse job boards for relevant postings
Consult your professional network
Reach out to companies you're interested in working for directly
Watch out for job scams

How do sales promotion representatives rate their job?

-/5

5 stars

4 stars

3 stars

2 stars

1 star

Sales promotion representative reviews

A zippia user wrote a review on Jun 2020

Pros

Communicating and helping my clients.

Cons

The travel was extensive. Sometimes. It took more than month to close a deaĺ.

A zippia user wrote a review on May 2020

Pros

I love to engage the public and meet new faces. I enjoy explaining all of the benefits of the product I am selling, and making the customer feel important and well informed.

A zippia user wrote a review on May 2020

Pros

i enjoy the interaction with people, listen the customer in order to convert him/her into your friend, detect and help customer with his/her needs.

Cons

People without vision, dreams and selfishness.

What is a sales promotion representative and how to become one

What general advice would you give to a sales promotion representative?

Sales promotion representative career paths

Key steps to become a sales promotion representative

Explore sales promotion representative education requirements

Most common sales promotion representative degrees

Start to develop specific sales promotion representative skills

Complete relevant sales promotion representative training and internships

Research sales promotion representative duties and responsibilities

Prepare your sales promotion representative resume

Choose from 10+ customizable sales promotion representative resume templates

Apply for sales promotion representative jobs

How did you land your first sales promotion representative job

Average sales promotion representative salary

How do sales promotion representatives rate their job?

Sales promotion representative reviews