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Sales specialist vs sales associate

The differences between sales specialists and sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales specialist has an average salary of $53,004, which is higher than the $32,167 average annual salary of a sales associate.

The top three skills for a sales specialist include building relationships, customer complaints and customer orders. The most important skills for a sales associate are customer service, sales floor, and cash handling.

Sales specialist vs sales associate overview

Sales SpecialistSales Associate
Yearly salary$53,004$32,167
Hourly rate$25.48$15.46
Growth rate4%-
Number of jobs324,069579,849
Job satisfaction--
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 38%
Average age4741
Years of experience4-

What does a sales specialist do?

A sales specialist is responsible for offering the best goods and services to customers in order to boost the company's sales. Sales specialists also promote strategies and solutions to contribute to the company's growth and profitability. A sales specialist must have extensive knowledge of the current market trends and the best sales skills to perform marketing tasks. Sales specialists should have excellent communication and customer service skills to assist existing and potential clients with their inquiries and concerns.

What does a sales associate do?

Sales associates are responsible for promoting the company's goods or services. They are expected to provide exceptional customer service to prospective buyers. They should be familiar with all features of the company's products or services so that they can answer the customers' inquiries. Sales associates also assist customers in processing their checkouts, refunds, returns, and other needs. They should be customer-oriented, and they should have great communication skills. They should know how to sell their products or services to customers. They are considered the company's representatives on the ground.

Sales specialist vs sales associate salary

Sales specialists and sales associates have different pay scales, as shown below.

Sales SpecialistSales Associate
Average salary$53,004$32,167
Salary rangeBetween $30,000 And $91,000Between $21,000 And $47,000
Highest paying CityBoston, MANew York, NY
Highest paying stateMassachusettsNew York
Best paying companyVMwareBarclays
Best paying industry-Manufacturing

Differences between sales specialist and sales associate education

There are a few differences between a sales specialist and a sales associate in terms of educational background:

Sales SpecialistSales Associate
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 38%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at Alfred-

Sales specialist vs sales associate demographics

Here are the differences between sales specialists' and sales associates' demographics:

Sales SpecialistSales Associate
Average age4741
Gender ratioMale, 55.1% Female, 44.9%Male, 38.4% Female, 61.6%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%Black or African American, 10.6% Unknown, 5.1% Hispanic or Latino, 21.4% Asian, 6.9% White, 55.4% American Indian and Alaska Native, 0.6%
LGBT Percentage6%7%

Differences between sales specialist and sales associate duties and responsibilities

Sales specialist example responsibilities.

  • Manage a Salesforce database comprise of customer information, leads and potential sales opportunities.
  • Manage Pardot (marketing database), and Zuora (online billing and payment gateway).
  • Manage territory retail accounts, category management, install POS, sell of manufacturer programs and implementation of sales programs.
  • Manage planning parameters in ERP via the item master (lead times, min/max, safety stock, pay terms).
  • Master delivering technical product information to doctors on training and teaching proper injection technique to achieve optimal results for patients.
  • Lead on sales order reporting for Americas.
  • Show more

Sales associate example responsibilities.

  • Supervise women's department, manage jewelry department, assist customers on finalizing purchases
  • Gain experience with credit cards, mathematics, as well as customer service.
  • Utilize forklift, order picker reach truck, electric ladder, or roll ladders to transfer merchandise to the sales floor.
  • Create Facebook page for Ohco Import/Export division.
  • Increase sales by upselling products and follow up sales calls.
  • Assist customers with the purchase of the perfect piece of jewelry
  • Show more

Sales specialist vs sales associate skills

Common sales specialist skills
  • Building Relationships, 10%
  • Customer Complaints, 9%
  • Customer Orders, 9%
  • Product Knowledge, 6%
  • Patients, 6%
  • Sales Process, 5%
Common sales associate skills
  • Customer Service, 15%
  • Sales Floor, 13%
  • Cash Handling, 9%
  • Retail Sales, 9%
  • Loss Prevention, 7%
  • Basic Math, 5%