What does a sales support coordinator do?

A sales support coordinator is responsible for assisting the sales team in selling goods and services, identifying opportunities by researching market trends, and generating more revenue resources for the business to increase profitability according to public demands. Sales support coordinators conduct data and statistical analysis with the sales performance reports and help the team in strategizing efficient promotional techniques to boost brand awareness in the market. A sales support coordinator handles the customers' inquiries and concerns, process orders and payments, and resolve complaints.
Sales support coordinator responsibilities
Here are examples of responsibilities from real sales support coordinator resumes:
- Manage all aspects of the contract process from assisting with the RFP and proposal preparation to client communication and follow up.
- Improve company's ability to manage its relationships with customers and monitor/track sales performance with implementation of Salesforce.com.
- Manage all activities relate to operations including sales order processing, customer fulfillment, shipping, logistics and inventory management.
- Train co-workers on SalesForce OS.
- Process requests for POS collateral, forms, and retail merchandising items.
- Compose technical RFP (request for proposal) response and other proposal documents and build proposal response database.
- Maintain accurate contact information in internal CRM database.
- Review web-base and POS software compatibility prior to qualifying potential merchants.
- Increase sales productivity by developing CRM system utilizing existing client accounting system.
- Facilitate departmental training presentations utilizing PowerPoint software.
- Organize invoices, accounts payable, and accounts receivable on QuickBooks.
- Have knowledge in validation of tour reception CRS reports/manifest and gifting manifest and CRS disperse reports.
- Increase revenues by upselling orders to include accessories and relate equipment.
- Facilitate departmental training presentations utilizing PowerPoint software.
Sales support coordinator skills and personality traits
We calculated that 13% of Sales Support Coordinators are proficient in Sales Support, PowerPoint, and CRM. They’re also known for soft skills such as Decisionmaking skills, Organizational skills, and Writing skills.
We break down the percentage of Sales Support Coordinators that have these skills listed on their resume here:
- Sales Support, 13%
Developed new role from an administrative and order entry position to customer service management and distributor sales support.
- PowerPoint, 9%
Planned and coordinated corporate breakfasts/luncheons and developed PowerPoint presentations for related meetings.
- CRM, 9%
Increased sales productivity by developing CRM system utilizing existing client accounting system.
- Data Entry, 9%
Worked with IT to implement new compensation tool for automating all sales programs reporting for more efficiency vs. manual data entry.
- Salesforce, 8%
Trained Business Managers on use of SalesForce.com, pricing, quoting process for services provided.
- Order Entry, 4%
Managed customer process from initial order entry to order fulfillment and ensured overall satisfaction.
Common skills that a sales support coordinator uses to do their job include "sales support," "powerpoint," and "crm." You can find details on the most important sales support coordinator responsibilities below.
Organizational skills. Many sales support coordinator duties rely on organizational skills. "secretaries and administrative assistants keep files, folders, and schedules in order so that an office runs efficiently.," so a sales support coordinator will need this skill often in their role. This resume example is just one of many ways sales support coordinator responsibilities rely on organizational skills: "organized and self-starter with excellent organizational skills. "
Writing skills. sales support coordinators are also known for writing skills, which are critical to their duties. You can see how this skill relates to sales support coordinator responsibilities, because "secretaries and administrative assistants write memos and emails when communicating with managers, employees, and customers." A sales support coordinator resume example shows how writing skills is used in the workplace: "provided sales support by negotiating, writing and reviewing contracts and following up with end-users. "
Interpersonal skills. sales support coordinator responsibilities often require "interpersonal skills." The duties that rely on this skill are shown by the fact that "secretaries and administrative assistants interact with clients, customers, or staff." This resume example shows what sales support coordinators do with interpersonal skills on a typical day: "well-organized, motivated, self-starter with excellent interpersonal and relationship skills. "
The three companies that hire the most sales support coordinators are:
- Bath & Body Works145 sales support coordinators jobs
- Conagra Brands15 sales support coordinators jobs
- Ryko Solutions, Inc10 sales support coordinators jobs
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Sales support coordinator vs. Sales internship
Sales internship is a program that requires work in the business and sales development. Sales interns work as assistants to managers and senior staff. Their duties and responsibilities are administrative. They do research, send emails, update records, and make calls. It is their job to maintain good client relationships. They observe the process and other details related to sales. Also, they help in identifying and tracking sales leads, evaluating success, and generating sales reports.
While similarities exist, there are also some differences between sales support coordinators and sales internship. For instance, sales support coordinator responsibilities require skills such as "sales support," "data entry," "provides administrative support," and "order entry." Whereas a sales internship is skilled in "customer service," "sales intern," "work ethic," and "client relationships." This is part of what separates the two careers.
Sales interns really shine in the technology industry with an average salary of $36,889. Comparatively, sales support coordinators tend to make the most money in the finance industry with an average salary of $40,687.The education levels that sales interns earn slightly differ from sales support coordinators. In particular, sales interns are 0.8% less likely to graduate with a Master's Degree than a sales support coordinator. Additionally, they're 0.2% more likely to earn a Doctoral Degree.Sales support coordinator vs. Inside sales specialist
An inside sales specialist is primarily responsible for securing sales by reaching out to clients to sell products and services. They may communicate with customers through calls and correspondence or personally recommend products in a retail store setting. Moreover, they are also responsible for responding to inquiries or concerns, identifying the customers' needs, devising strategies to find sales opportunities, and discussing products to customers. An inside sales specialist is often required to meet sales goals and report to managers should there be any issues or problems.
In addition to the difference in salary, there are some other key differences worth noting. For example, sales support coordinator responsibilities are more likely to require skills like "provides administrative support," "expense reports," "travel arrangements," and "purchase orders." Meanwhile, an inside sales specialist has duties that require skills in areas such as "customer service," "work ethic," "strong work ethic," and "cold calls." These differences highlight just how different the day-to-day in each role looks.
On average, inside sales specialists earn a higher salary than sales support coordinators. Some industries support higher salaries in each profession. Interestingly enough, inside sales specialists earn the most pay in the real estate industry with an average salary of $63,848. Whereas sales support coordinators have higher pay in the finance industry, with an average salary of $40,687.inside sales specialists earn similar levels of education than sales support coordinators in general. They're 0.1% less likely to graduate with a Master's Degree and 0.2% more likely to earn a Doctoral Degree.Sales support coordinator vs. Inside sales representative
An inside sales representative is responsible for selling services and products to clients, driving the company's revenues and increase sales profitability. Duties of an inside sales representative include developing strategic sales pitches, responding to customer's inquiries and requests, offering promotional products and discounts, researching potential clients, creating sales reports, and managing customer's possible complaints. An inside sales representative also provides strategic solutions to share with the sales team to improve their sales performance. Inside sales representatives must have excellent communication and negotiation skills to deal with customers' needs.
Some important key differences between the two careers include a few of the skills necessary to fulfill the responsibilities of each. Some examples from sales support coordinator resumes include skills like "provides administrative support," "expense reports," "travel arrangements," and "team support," whereas an inside sales representative is more likely to list skills in "customer service," "work ethic," "phone calls," and "excellent interpersonal. "
Inside sales representatives earn the highest salary when working in the technology industry, where they receive an average salary of $48,960. Comparatively, sales support coordinators have the highest earning potential in the finance industry, with an average salary of $40,687.Most inside sales representatives achieve a similar degree level compared to sales support coordinators. For example, they're 1.8% less likely to graduate with a Master's Degree, and 0.1% less likely to earn a Doctoral Degree.Sales support coordinator vs. Inside sales associate
An inside sales associate is responsible for selling the company's goods and services through remote communication. Inside sales associates make calls to potential customers, demonstrate the products' features, take orders, process payments, and inform the customers of the delivery details. They strategize the most effective sales pitches to attract the customers on purchasing more services that would generate revenues and increase the company's profitability and brand image. An inside sales associate also supports the marketing team in developing marketing campaigns and promotional offers depending on customer demands and requests.
Types of sales support coordinator
Updated January 8, 2025











