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What is a sales support manager and how to become one

Updated January 8, 2025
4 min read
Quoted expert
Bill Thorne

The sales support manager manages the daily operations of the sales support unit. He/She oversees the allocation of resources and workflow of all support activities. These include order processing, data collection, and the preparation of reports to support sales teams. He/She identifies and resolves operational issues. Also, he/she organizes promotional events to increase sales volume. Furthermore, he/she may resolve complex customer requests or complaints and manage the processing of sales incentives or commission programs. Moreover, he/she manages the CRM system to ensure the sales process is correctly logged and monitored.

Employers seek applicants with at least a bachelor's degree in marketing, management, business, or a related field. Applicants must possess critical thinking, problem-solving, communication, analytical, organization, time management, and project management skills. You must have a minimum of five years of relevant work experience. These experts earn an average salary of $64,409 per annum. This varies between $41,000 and $102,000.

What general advice would you give to a sales support manager?

Bill ThorneBill Thorne LinkedIn profile

Executive Director of the NRF Foundation and Senior Vice President of Communication and Public Affairs of NRF, National Retail Federation

Retail is the largest private-sector employer in the country, directly employing 32 million people and supporting 52 million jobs overall - roughly one-quarter of the U.S. workforce. While COVID-19 has presented new and unexpected challenges, retailers have continued to showcase the industry's resilience and adaptability time and again. The safety and security of customers and employees remains our greatest priority. It is no doubt that the professional environment has changed this year, but retail continues to offer a plethora of career opportunities for graduates and seasoned veterans alike.
ScoreSales Support ManagerUS Average
Salary
7.4

Avg. Salary $94,946

Avg. Salary $59,228

Stability level
6.4

Growth rate 5%

Growth rate 0.3%

Diversity
2.7
Race

American Indian and Alaska Native 0.24%

Asian 4.07%

Black or African American 3.24%

Hispanic or Latino 9.82%

Unknown 4.41%

White 78.23%

Gender

female 49.42%

male 50.58%

Age - 46
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 46
Stress level
6.4

Stress level is manageable

7.1 - high

Complexity level
8.7

Complexity level is advanced

7 - challenging

Work life balance
4.4

Work life balance is poor

6.4 - fair

Sales support manager career paths

Key steps to become a sales support manager

  1. Explore sales support manager education requirements

    Most common sales support manager degrees

    Bachelor's

    69.0 %

    Associate

    14.0 %

    Master's

    8.1 %
  2. Start to develop specific sales support manager skills

    SkillsPercentages
    Project Management11.67%
    CRM7.08%
    Salesforce6.52%
    Sales Training5.79%
    Excellent Interpersonal5.46%
  3. Complete relevant sales support manager training and internships

    Accountants spend an average of 6-12 months on post-employment, on-the-job training. New sales support managers learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a sales support manager based on U.S. Bureau of Labor Statistics data and data from real sales support manager resumes.
  4. Research sales support manager duties and responsibilities

    • Develop specifications, samples, and product metrics to achieve production readiness for all POS material.
    • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
    • Improve sales order checklist and re-evaluat assigned duties; ensure sales order fulfillment and logistics process improvement.
    • Coordinate daily workload within team using SalesForce and GP metrics to ensure that assign tasks are complete expeditiously.
  5. Prepare your sales support manager resume

    When your background is strong enough, you can start writing your sales support manager resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a sales support manager resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose from 10+ customizable sales support manager resume templates

    Build a professional sales support manager resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your sales support manager resume.
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    Sales Support Manager Resume
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    Sales Support Manager Resume
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    Sales Support Manager Resume
    Sales Support Manager Resume
    Sales Support Manager Resume
    Sales Support Manager Resume
  6. Apply for sales support manager jobs

    Now it's time to start searching for a sales support manager job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How did you land your first sales support manager job

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Average sales support manager salary

The average sales support manager salary in the United States is $94,946 per year or $46 per hour. Sales support manager salaries range between $62,000 and $144,000 per year.

Average sales support manager salary
$94,946 Yearly
$45.65 hourly

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How do sales support managers rate their job?

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Sales support manager reviews

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A zippia user wrote a review on Apr 2020
Pros

Motivating people and helping to create success in each person's day. Honor God serve people in rich people's lives, pursue excellence in service.

Cons

Not enough time in each day to get everything accomplished.


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A zippia user wrote a review on Mar 2020
Pros

Semi-flexible work hours. You have a sales goal and customers to call on in order to achieve said goal, so you have some flexibility of your schedule.


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A zippia user wrote a review on Jan 2020
Pros

Coming in contact with people, motivating staff, making the numbers, profitability for everyone

Cons

I like everything


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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