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How to hire a sales vice president

Sales vice president hiring summary. Here are some key points about hiring sales vice presidents in the United States:

  • In the United States, the median cost per hire a sales vice president is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new sales vice president to become settled and show total productivity levels at work.

How to hire a sales vice president, step by step

To hire a sales vice president, you should clearly understand the skills and experience you are looking for in a candidate, and allocate a budget for the position. You will also need to post and promote the job opening to reach potential candidates. Here's a step-by-step guide on how to hire a sales vice president:

Here's a step-by-step sales vice president hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a sales vice president job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new sales vice president
  • Step 8: Go through the hiring process checklist

What does a sales vice president do?

Sales vice presidents are top-level executives at a sales, retail, or marketing corporation. Primarily these executives are tasked to direct and lead a sales department or team within the organization. Their objective is to meet or even exceed the sales or marketing standards set for a successful business operation. They manage brands, deploy sales, and distribute the channels of the company. Also, they oversee the internal operations of the organization to establish customer relationships.

Learn more about the specifics of what a sales vice president does
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  1. Identify your hiring needs

    First, determine the employments status of the sales vice president you need to hire. Certain sales vice president roles might require a full-time employee, whereas others can be done by part-time workers or contractors.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    Hiring the perfect sales vice president also involves considering the ideal background you'd like them to have. Depending on what industry or field they have experience in, they'll bring different skills to the job. It's also important to consider what levels of seniority and education the job requires and what kind of salary such a candidate would likely demand.

    This list shows salaries for various types of sales vice presidents.

    Type of Sales Vice PresidentDescriptionHourly rate
    Sales Vice PresidentSales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.$43-108
    Director, National AccountsA director of national accounts is in charge of spearheading the efforts in expanding client relationships at wide locations. Their responsibilities typically revolve around setting goals and objectives, managing budgets and schedules, developing projects and clients for customer satisfaction, and devising strategies to find new business opportunities... Show more$42-76
    Director Of SalesA sales director is responsible for managing the sales operation of the team, ensuring that members comply with the sales strategies and procedures in meeting sales goals. Sales directors' duties include maintaining consistency of sales targets, providing reports and important updates for sales improvement, managing customers' inquiries and resolving complaints, launching new services to expand product offers, researching the current market trends, and improving sales plans... Show more$35-80
  2. Create an ideal candidate profile

    Common skills:
    • Sales Process
    • Healthcare
    • Customer Service
    • Sales Management
    • CRM
    • Sales Strategy
    • Business Development
    • Revenue Growth
    • Account Management
    • Customer Satisfaction
    • Product Development
    • Business Plan
    • Sales Organization
    • Sales Targets
    Check all skills
    Responsibilities:
    • Set targets, monitor, review and initiate action plans to achieve target KPI's.
    • Manage SaaS product and development teams to deliver new products and execute against quarterly and annual release schedules.
    • Lead development and rebranding efforts for master and sub brands for multiple outlets, business units and operating departments.
    • Manage cross-selling opportunities between all business segments.
    • Manage RFP process that effectively earn numerous business revenue opportunities.
    • Establish and manage strategic OEM relationships and implement additional programs to drive sales success.
    More sales vice president duties
  3. Make a budget

    Including a salary range in the sales vice president job description is a good way to get more applicants. A sales vice president salary can be affected by several factors, such as the location of the job, the level of experience, education, certifications, and the employer's prestige.

    For example, the average salary for a sales vice president in Arkansas may be lower than in Maine, and an entry-level engineer typically earns less than a senior-level sales vice president. Additionally, a sales vice president with lots of experience in the field may command a higher salary as a result.

    Average sales vice president salary

    $143,523yearly

    $69.00 hourly rate

    Entry-level sales vice president salary
    $91,000 yearly salary
    Updated January 1, 2026

    Average sales vice president salary by state

    RankStateAvg. salaryHourly rate
    1Kentucky$167,177$80
    2California$165,703$80
    3New York$163,051$78
    4Massachusetts$162,850$78
    5Washington$162,227$78
    6Michigan$158,020$76
    7Connecticut$156,752$75
    8New Jersey$156,629$75
    9District of Columbia$156,459$75
    10Indiana$155,533$75
    11Illinois$155,173$75
    12Minnesota$151,521$73
    13New Hampshire$150,289$72
    14Maryland$149,062$72
    15Pennsylvania$148,117$71
    16Wisconsin$147,977$71
    17Arizona$147,914$71
    18Georgia$144,569$70
    19Delaware$143,266$69
    20North Carolina$142,258$68

    Average sales vice president salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1Apple$214,094$102.9321
    2Penske Media$192,221$92.411
    3McDermott Will & Emery$191,872$92.252
    4NBCUniversal$184,546$88.7237
    5iCapital Network$181,965$87.4823
    6Lionsgate$181,186$87.11
    7Barclays$180,062$86.5713
    8Citi$179,946$86.51193
    9Motion Computing$177,260$85.22
    10Commerzbank Ag$175,079$84.17
    11Okta$174,155$83.7340
    12Best Doctors$174,013$83.66
    13Goldman Sachs$173,311$83.3287
    14Centro$172,706$83.03
    15Deutsche Bank$172,482$82.9297
    16Houzz$172,391$82.881
    17Nomura Securities$171,436$82.4213
    18Loomis Group$170,529$81.991
    19Natera$170,065$81.765
    20Credit Suisse$169,897$81.68
  4. Writing a sales vice president job description

    A sales vice president job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a sales vice president job description:

    Sales vice president job description example

    We offer an excellent benefits package to our full-time Team Members that include medical, dental, and vision insurance, 401K plan, Paid Time Off (PTO) program, and extraordinary travel benefits!

    Hilton Grand Vacations is an authority in the vacation ownership industry, operating with an unwavering dedication to innovation, quality, and continued growth. At the core of our company's success are our Team Members. To fulfill this role optimally, you must possess the following minimum qualifications and experience:

    • Minimum 10years Sales management experience.
    • Minimum 8years Sales management experience in a Vacation Ownership environment.
    • Experience gained through increasingly responsible management positions within vacation ownership sales.
    • High school diploma or equivalent.
    • Possesses a basic knowledge of Microsoft Office.
    • Prior experience with mini-vacation programs.
    • Has a passion for the industry and sales profession.
    • Leads by example.
    • Has ability as emotional leader.
    • Must have a strong sense of integrity.
    • Must have a customer centered focus and a positive demeanor.
    • Must possess high work ethic standard and embrace change.

    It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:

    • 8+ years proven successful track record of advising a sales division or department in a branded vacation ownership organization.
    • BA/BS/Bachelor's Degree.

    We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

    We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

  5. Post your job

    There are various strategies that you can use to find the right sales vice president for your business:

    • Consider promoting from within or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to find candidates who meet your education requirements.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to reach potential job candidates.
    Post your job online:
    • Post your sales vice president job on Zippia to find and recruit sales vice president candidates who meet your exact specifications.
    • Use field-specific websites.
    • Post a job on free websites.
  6. Interview candidates

    Your first interview with sales vice president candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

    You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new sales vice president

    Once you've decided on a perfect sales vice president candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

    It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

    To prepare for the new sales vice president first day, you should share an onboarding schedule with them that covers their first period on the job. You should also quickly complete any necessary paperwork, such as employee action forms and onboarding documents like I-9, benefits enrollment, and federal and state tax forms. Finally, Human Resources must ensure a new employee file is created for internal record keeping.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a sales vice president?

Recruiting sales vice presidents involves both the one-time costs of hiring and the ongoing costs of adding a new employee to your team. Your spending during the hiring process will mostly be on things like promoting the job on job boards, reviewing and interviewing candidates, and onboarding the new hire. Ongoing costs will obviously involve the employee's salary, but also may include things like benefits.

The median annual salary for sales vice presidents is $143,523 in the US. However, the cost of sales vice president hiring can vary a lot depending on location. Additionally, hiring a sales vice president for contract work or on a per-project basis typically costs between $43 and $108 an hour.

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