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The company was founded in 1950 by Marcel and Margrit Schurman in their Berkeley, California kitchen.
In 1973, Margrit Schurman opened the first Papyrus retail store in Berkeley to exclusively sell the company's products.
In 1982, the Schurmans' youngest daughter and current CEO, Dominique Schurman, began working at the firm.
When her father, Marcel, retired in 1991, Dominique took over as CEO. Her primary goal was to promote the Papyrus brand and continue to create in-house greeting cards.
By 2005, Schurman had increased the number of Papyrus retail stores from 37 to 146.
In 2009, Schurman Retail Group sold the Papyrus brand and wholesale division to American Greetings, while buying 341 American Greetings retail outlets.
In 2012, American Greetings, which owns a 15% stake in Schurman Retail Group, appointed the company to manage Clintons retail stores in the U.K. The company operates over 400 retail stores in North America with brands including Papyrus, NIQUEA.D, Paper Destiny, and Carlton Cards.
Due to trademark issues, Schurman Retail opened in the UK as Jolie Papier in 2014 with its first store at Bluewater Shopping Centre followed by a second location in Newcastle.
In August 2017, American Greetings took back management of Clinton.
As of January 21, 2020, it was announced that all 254 remaining Papyrus, Paper Destiny, Niquea D, American Greetings and Carlton Cards would be closed.
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| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| Hallmark Cards | 1910 | $5.0B | 30,000 | - |
| Jo-Ann Stores | 1943 | - | 23,000 | 1 |
| Tailored Brands | 1973 | $2.9B | 19,300 | 697 |
| The Children's Place | 1969 | $1.6B | 2,100 | 307 |
| Charming Shoppes, Inc. | 1940 | $2.0B | 10,300 | - |
| Eastbay | 1980 | $8.0B | 10,001 | 11 |
| American Greetings | 1906 | $1.7B | 27,500 | 705 |
| CSS Industries | 1923 | $382.3M | 2,000 | - |
| American Girl | 1986 | $57.0M | 1,158 | - |
| Precious Moments | 1978 | $7.1M | 50 | - |
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