Search engine marketing manager demographics and statistics in the US
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Search engine marketing manager demographics by:
Search engine marketing manager gender statistics
34.8% of search engine marketing managers are women and 65.2% of search engine marketing managers are men.
- Male, 65.2%
- Female, 34.8%
Search engine marketing manager gender ratio
| Gender | Percentages |
|---|---|
| Male | 65.2% |
| Female | 34.8% |
Search engine marketing manager gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$85,936
Female income
$82,179
Search engine marketing manager gender ratio over time
This data breaks down the percentage of men and women in search engine marketing manager positions over time. Currently, 34.8% of search engine marketing managers are female.
Search engine marketing manager gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 81.03% | 18.97% |
| 2011 | 80.80% | 19.20% |
| 2012 | 81.23% | 18.77% |
| 2013 | 81.18% | 18.82% |
| 2014 | 79.92% | 20.08% |
| 2015 | 79.58% | 20.42% |
| 2016 | 79.49% | 20.51% |
| 2017 | 78.76% | 21.24% |
| 2018 | 67.23% | 32.77% |
| 2019 | 66.27% | 33.73% |
| 2020 | 64.81% | 35.19% |
| 2021 | 65.16% | 34.84% |
Search engine marketing manager related jobs gender ratio
We compared search engine marketing managers with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Search Engine Marketing Manager | 65% | 35% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Search engine marketing manager demographics by race
The most common ethnicity among search engine marketing managers is White, which makes up 74.6% of all search engine marketing managers. Comparatively, 8.7% of search engine marketing managers are Hispanic or Latino and 8.2% of search engine marketing managers are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Search engine marketing manager race
| Search engine marketing manager race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Search engine marketing manager race and ethnicity over time
See how search engine marketing manager racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Search engine marketing manager race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Search engine marketing manager wage gap by race
According to our data, asian search engine marketing managers have the highest average salary compared to other ethnicities. Black or african american search engine marketing managers have the lowest average salary at $82,180.
| Ethnicity | Salary |
|---|---|
| Unknown | $85,594 |
| White | $85,291 |
| Black or African American | $82,180 |
| Asian | $91,838 |
| Hispanic or Latino | $85,060 |
Average search engine marketing manager age
See how the average age of search engine marketing managers varies based on ethnicity and gender.
Male
Female
Search engine marketing manager age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Search engine marketing manager age breakdown
The average age of search engine marketing managers is 40+ years years old, representing 44% of the search engine marketing manager population.
Search engine marketing manager age breakdown
| Search Engine Marketing Manager Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Search engine marketing manager educational attainment
The most common degree for search engine marketing managers is bachelor's degree, with 77% of search engine marketing managers earning that degree. The second and third most common degree levels are master's degree degree at 11% and master's degree degree at 9%.
- Bachelor's, 77%
- Master's, 11%
- Associate, 9%
- Diploma, 1%
- Other Degrees, 2%
Search engine marketing managers by degree level
| Search engine marketing manager degree | Percentages |
|---|---|
| Bachelor's | 77% |
| Master's | 11% |
| Associate | 9% |
| Diploma | 1% |
| Other Degrees | 2% |
Search engine marketing manager jobs you might like
Search engine marketing manager wage gap by degree level
According to the data, search engine marketing managers with a Doctorate degree earn more than those without, at $99,991 annually. With a Master's degree, search engine marketing managers earn a median annual income of $96,646 compared to $87,768 for search engine marketing managers with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $96,646 |
| Bachelor's Degree | $87,768 |
| Doctorate Degree | $99,991 |
Search engine marketing manager employment statistics
Most search engine marketing managers work for a private in the media industry.
Company size where search engine marketing managers work
Below, you can see the size of companies where search engine marketing managers work.
Search engine marketing manager jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 4% |
| 50 - 100 employees | 16% |
| 100 - 500 employees | 23% |
| 500 - 1,000 employees | 7% |
| 1,000 - 10,000 employees | 27% |
| > 10,000 employees | 23% |
Search engine marketing manager jobs by company type
Employees with the search engine marketing manager job title have their preferences when it comes to working for a company. For instance, most search engine marketing managers prefer to work at private companies over public companies.
Search engine marketing manager jobs by sector
| Company type | Percentages |
|---|---|
| Education | 3% |
| Public | 38% |
| Private | 58% |
| Government | 1% |
Search engine marketing manager jobs by industry
The most common industries for search engine marketing managers are media, technology and professional.
Search engine marketing manager industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 14% |
| Media | 13% |
| Technology | 12% |
| Professional | 9% |
| Internet | 7% |
| Manufacturing | 7% |
| Retail | 6% |
| Finance | 6% |
| Telecommunication | 3% |
| Health Care | 3% |
| Hospitality | 3% |
| Start-up | 3% |
| Transportation | 2% |
| Real Estate | 2% |
| Education | 2% |
| Automotive | 1% |
| Construction | 1% |
| Energy | 1% |
| Non Profits | 1% |
| Insurance | 1% |
Search engine marketing manager turnover and employment statistics
Search engine marketing manager unemployment rate over time
The unemployment rate for search engine marketing managers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Search engine marketing manager unemployment rate by year
| Year | Search engine marketing manager unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average search engine marketing manager tenure
The average search engine marketing manager stays at their job for 1-2 years, based on the 438 search engine marketing managers resumes in Zippia's database.
Search engine marketing manager tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 22% |
| 1-2 years | 40% |
| 3-4 years | 12% |
| 5-7 years | 12% |
| 8-10 years | 8% |
| 11+ years | 6% |
Search engine marketing manager LGBT ratio compared to similar jobs
Review the percent of search engine marketing managers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Channel Manager/Sales Manager | 7.25% | 108,195 |
| Advertising Account Manager | 9.54% | 105,277 |
| Search Engine Marketing Manager | 9.86% | - |
| 911 Communications Manager | 16.11% | 19,666 |
Similar search engine marketing manager jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Channel Manager/Sales Manager | 7.25% | 108,195 |
| Advertising Account Manager | 9.54% | 105,277 |
| 911 Communications Manager | 16.11% | 19,666 |
Foreign languages spoken by search engine marketing managers
The most common foreign language among search engine marketing managers is Spanish at 28.1%. The second-most popular foreign language spoken is French at 18.8% and Portuguese is the third-most popular at 9.4%.
- Spanish, 28.1%
- French, 18.8%
- Portuguese, 9.4%
- German, 9.4%
- Russian, 9.4%
- Other, 24.9%
Search engine marketing manager languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 28.1% |
| French | 18.8% |
| Portuguese | 9.4% |
| German | 9.4% |
| Russian | 9.4% |
| Other | 24.9% |