Working as a Search Engine Marketing Strategist

There is more than meets the eye when it comes to being a search engine marketing strategist. For example, did you know that they make an average of $34.26 an hour? That's $71,268 a year!

What Does a Search Engine Marketing Strategist Do

There are certain skills that many search engine marketing strategists have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, critical-thinking skills and creativity.

When it comes to the most important skills required to be a search engine marketing strategist, we found that a lot of resumes listed 16.8% of search engine marketing strategists included paid search, while 14.1% of resumes included email campaigns, and 7.4% of resumes included sem. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

How To Become a Search Engine Marketing Strategist

If you're interested in becoming a search engine marketing strategist, one of the first things to consider is how much education you need. We've determined that 63.6% of search engine marketing strategists have a bachelor's degree. In terms of higher education levels, we found that 18.2% of search engine marketing strategists have master's degrees. Even though most search engine marketing strategists have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a search engine marketing strategist. When we researched the most common majors for a search engine marketing strategist, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on search engine marketing strategist resumes include associate degree degrees or doctoral degree degrees.

You may find that experience in other jobs will help you become a search engine marketing strategist. In fact, many search engine marketing strategist jobs require experience in a role such as account manager. Meanwhile, many search engine marketing strategists also have previous career experience in roles such as marketing coordinator or internship.

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Average Salary$71,268
Job Growth Rate%

Search Engine Marketing Strategist Jobs

Average Salary for a Search Engine Marketing Strategist

Search Engine Marketing Strategists in America make an average salary of $71,268 per year or $34 per hour. The top 10 percent makes over $98,000 per year, while the bottom 10 percent under $51,000 per year.
Average Salary
$71,268

Recently Added Salaries

Job TitleCompanyCompanyStart DateSalary
Search Engine Marketing Strategist
Search Engine Marketing Strategist
Scion Staffing, Inc.
Scion Staffing, Inc.
12/31/2019
12/31/2019
$50,00012/31/2019
$50,000
Search Engine Marketing Strategist
Search Engine Marketing Strategist
Robert Half
Robert Half
10/24/2019
10/24/2019
$55,00010/24/2019
$55,000
Search Engine Marketing Strategist
Search Engine Marketing Strategist
PC Warehouse LLC
PC Warehouse LLC
01/23/2018
01/23/2018
$56,14001/23/2018
$56,140
Algorithm Engineer, Search Marketing
Algorithm Engineer, Search Marketing
Groupon, Inc.
Groupon, Inc.
08/02/2017
08/02/2017
$155,00008/02/2017
$155,000
Search Engine Marketing Strategist
Search Engine Marketing Strategist
Redfin Corporation
Redfin Corporation
04/15/2016
04/15/2016
$75,00004/15/2016
$75,000

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Search Engine Marketing Strategist Demographics

Gender

Male

66.7 %

Female

30.6 %

Unknown

2.8 %
Ethnicity

White

62.5 %

Hispanic or Latino

18.5 %

Black or African American

10.2 %
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Foreign Languages Spoken

Spanish

75.0 %

Italian

25.0 %
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Search Engine Marketing Strategist Education

Schools

Western Governors University

13.0 %

Fairfield University

8.7 %

Sessions College for Professional Design

4.3 %

Tufts University

4.3 %
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Majors

Business

17.6 %

Marketing

11.8 %

Environmental Control Technologies/Technicians

8.8 %

History

5.9 %
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Degrees

Bachelors

63.6 %

Masters

18.2 %

Associate

9.1 %

Certificate

6.1 %
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Entry Level Jobs For Becoming A Search Engine Marketing Strategist

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Top Skills For a Search Engine Marketing Strategist

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 16.8% of search engine marketing strategists listed paid search on their resume, but soft skills such as analytical skills and critical-thinking skills are important as well.

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Top Search Engine Marketing Strategist Employers

1. Zeta Global
4.2
Avg. Salary: 
$119,868
Search Engine Marketing Strategists Hired: 
3+
2. Groupon
4.7
Avg. Salary: 
$90,168
Search Engine Marketing Strategists Hired: 
1+
3. Wayfair
4.5
Avg. Salary: 
$62,502
Search Engine Marketing Strategists Hired: 
1+
4. Dealertrack Technologies
4.8
Avg. Salary: 
$58,750
Search Engine Marketing Strategists Hired: 
1+
5. Ripley's Aquarium of Canada
3.8
Avg. Salary: 
$54,611
Search Engine Marketing Strategists Hired: 
1+
6. MEDIA.COM
4.1
Avg. Salary: 
$60,442
Search Engine Marketing Strategists Hired: 
1+

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Recently Added Search Engine Marketing Strategist Jobs

Updated October 2, 2020