Best states for a search engine optimizer

Q: What is the best state for search engine optimizers?

The best state to be a search engine optimizer is Utah based on search engine optimizer salaries and job opportunities.

Q: What is the highest paying state for search engine optimizers?

The highest paying state for search engine optimizers is Wyoming based on Zippia’s salary database.

Q: What is the worst state for search engine optimizers?

The worst state for search engine optimizers is Minnesota, due to a combination of low salaries and few job opportunities.

Rank 1 - 10
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We decided to bring you a list of the best states for jobs for search engine optimizers in the United States. Search engine optimizer positions are available in every state, but not all states are the same. Some states do not offer the same wages, benefits, time off, etc for search engine optimizers.In fact, our research shows that Utah is the best state for search engine optimizers in America. The best city in America for search engine optimizers with the highest pay is San Mateo, CA.

To do that, we looked at the most recent data we have available for the following criteria -- average annual wages, and availability of jobs for search engine optimizers.We found that Utah is the best state for search engine optimizer jobs, whereas Minnesota is the worst.

10 best states for search engine optimizers in 2026

1. Utah
Total search engine optimizer jobs: 31
Average annual salary: $112,105
Lowest 10 percent earn: $72,000
Highest 10 percent earn: $173,000
Location Quotient:
1.74
Search engine optimizer jobs in Utah
2. Arizona
Total search engine optimizer jobs: 54
Average annual salary: $114,638
Lowest 10 percent earn: $75,000
Highest 10 percent earn: $173,000
Location Quotient:
1.65
Search engine optimizer jobs in Arizona
3. New Mexico
Total search engine optimizer jobs: 38
Average annual salary: $110,762
Lowest 10 percent earn: $72,000
Highest 10 percent earn: $169,000
Location Quotient:
3.46
Search engine optimizer jobs in New Mexico
4. California
Total search engine optimizer jobs: 293
Average annual salary: $122,058
Lowest 10 percent earn: $81,000
Highest 10 percent earn: $183,000
Location Quotient:
1.79
Search engine optimizer jobs in California
5. Nevada
Total search engine optimizer jobs: 11
Average annual salary: $111,455
Lowest 10 percent earn: $73,000
Highest 10 percent earn: $169,000
Location Quotient:
0.94
Search engine optimizer jobs in Nevada
6. Texas
Total search engine optimizer jobs: 104
Average annual salary: $104,538
Lowest 10 percent earn: $67,000
Highest 10 percent earn: $160,000
Location Quotient:
0.92
Search engine optimizer jobs in Texas
7. Alabama
Total search engine optimizer jobs: 9
Average annual salary: $113,733
Lowest 10 percent earn: $73,000
Highest 10 percent earn: $176,000
Location Quotient:
0.36
Search engine optimizer jobs in Alabama
8. Washington
Total search engine optimizer jobs: 27
Average annual salary: $111,231
Lowest 10 percent earn: $72,000
Highest 10 percent earn: $170,000
Location Quotient:
0.66
Search engine optimizer jobs in Washington
9. Pennsylvania
Total search engine optimizer jobs: 46
Average annual salary: $101,358
Lowest 10 percent earn: $64,000
Highest 10 percent earn: $158,000
Location Quotient:
0.71
Search engine optimizer jobs in Pennsylvania
10. New Hampshire
Total search engine optimizer jobs: 9
Average annual salary: $100,738
Lowest 10 percent earn: $64,000
Highest 10 percent earn: $156,000
Location Quotient:
0.92
Search engine optimizer jobs in New Hampshire

Search engine optimizer jobsNear Columbus, OH

How Zippia determines the best states to be a search engine optimizer

You can read about how the best state rankings are calculated here.

Detailed list of the best states for a search engine optimizer

Rank	State	Average salary	Lowest 10% earn	Population	Job count
1	Utah	$112,105	$72,000	3,101,833	31
2	Arizona	$114,638	$75,000	7,016,270	54
3	New Mexico	$110,762	$72,000	2,088,070	38
4	California	$122,058	$81,000	39,536,653	293
5	Nevada	$111,455	$73,000	2,998,039	11
6	Texas	$104,538	$67,000	28,304,596	104
7	Alabama	$113,733	$73,000	4,874,747	9
8	Washington	$111,231	$72,000	7,405,743	27
9	Pennsylvania	$101,358	$64,000	12,805,537	46
10	New Hampshire	$100,738	$64,000	1,342,795	9
11	Louisiana	$101,013	$65,000	4,684,333	13
12	Arkansas	$104,586	$66,000	3,004,279	4
13	Virginia	$102,613	$65,000	8,470,020	46
14	Rhode Island	$102,101	$65,000	1,059,639	3
15	Connecticut	$101,540	$65,000	3,588,184	15
16	New Jersey	$106,995	$68,000	9,005,644	22
17	New York	$100,670	$64,000	19,849,399	80
18	District of Columbia	$100,723	$64,000	693,972	12
19	Mississippi	$100,366	$64,000	2,984,100	4
20	Kansas	$95,014	$60,000	2,913,123	16
21	Oregon	$95,374	$62,000	4,142,776	33
22	Tennessee	$96,179	$61,000	6,715,984	20
23	Massachusetts	$97,193	$62,000	6,859,819	53
24	North Dakota	$90,999	$59,000	755,393	9
25	Iowa	$91,428	$58,000	3,145,711	34
26	Maryland	$97,780	$62,000	6,052,177	41
27	Delaware	$101,187	$64,000	961,939	1
28	Alaska	$91,576	$69,000	739,795	6
29	West Virginia	$95,060	$60,000	1,815,857	5
30	Florida	$96,183	$63,000	20,984,400	68
31	Michigan	$93,533	$59,000	9,962,311	31
32	South Carolina	$96,617	$62,000	5,024,369	14
33	Ohio	$92,885	$59,000	11,658,609	36
34	Maine	$96,012	$61,000	1,335,907	3
35	Idaho	$93,010	$60,000	1,716,943	8
36	Wisconsin	$88,376	$56,000	5,795,483	41
37	North Carolina	$93,652	$60,000	10,273,419	33
38	Vermont	$90,863	$57,000	623,657	5
39	Kentucky	$92,623	$59,000	4,454,189	8
40	Indiana	$91,763	$58,000	6,666,818	23
41	Hawaii	$91,499	$73,000	1,427,538	3
42	Montana	$79,682	$52,000	1,050,493	24
43	Illinois	$87,637	$55,000	12,802,023	73
44	Colorado	$82,515	$53,000	5,607,154	56
45	Missouri	$89,326	$56,000	6,113,532	23
46	Nebraska	$83,522	$53,000	1,920,076	13
47	South Dakota	$79,989	$51,000	869,666	7
48	Oklahoma	$84,380	$54,000	3,930,864	12
49	Wyoming	$77,333	$50,000	579,315	4
50	Georgia	$85,127	$54,000	10,429,379	41
51	Minnesota	$79,255	$51,000	5,576,606	33

Highest paying states for search engine optimizers

Rank	State	Avg. Search Engine Optimizer Salary
1	Utah	$112,105
2	Arizona	$114,638
3	New Mexico	$110,762
4	California	$122,058
5	Nevada	$111,455
6	Texas	$104,538
7	Alabama	$113,733
8	Washington	$111,231
9	Pennsylvania	$101,358
10	New Hampshire	$100,738
11	Louisiana	$101,013
12	Arkansas	$104,586
13	Virginia	$102,613
14	Rhode Island	$102,101
15	Connecticut	$101,540
16	New Jersey	$106,995
17	New York	$100,670
18	District of Columbia	$100,723
19	Mississippi	$100,366
20	Kansas	$95,014
21	Oregon	$95,374
22	Tennessee	$96,179
23	Massachusetts	$97,193
24	North Dakota	$90,999
25	Iowa	$91,428
26	Maryland	$97,780
27	Delaware	$101,187
28	Alaska	$91,576
29	West Virginia	$95,060
30	Florida	$96,183
31	Michigan	$93,533
32	South Carolina	$96,617
33	Ohio	$92,885
34	Maine	$96,012
35	Idaho	$93,010
36	Wisconsin	$88,376
37	North Carolina	$93,652
38	Vermont	$90,863
39	Kentucky	$92,623
40	Indiana	$91,763
41	Hawaii	$91,499
42	Montana	$79,682
43	Illinois	$87,637
44	Colorado	$82,515
45	Missouri	$89,326
46	Nebraska	$83,522
47	South Dakota	$79,989
48	Oklahoma	$84,380
49	Wyoming	$77,333
50	Georgia	$85,127
51	Minnesota	$79,255

Search engine optimizer best states FAQs

What is the best state for search engine optimizers?

What is the highest paying state for search engine optimizers?

What is the worst state for search engine optimizers?

Have more questions? See all answers to common computer and mathematical questions.

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Best states for Search Engine Optimizers

Updated January 8, 2025

Browse computer and mathematical jobs

Total search engine optimizer jobs:	31
Average annual salary:	$112,105
Lowest 10 percent earn:	$72,000
Highest 10 percent earn:	$173,000
Location Quotient:	1.74

Best states for a search engine optimizer

10 best states for search engine optimizers in 2026

1. Utah

2. Arizona

3. New Mexico

4. California

5. Nevada

6. Texas

7. Alabama

8. Washington

9. Pennsylvania

10. New Hampshire