Search strategist demographics and statistics in the US
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Search strategist demographics by:
Search strategist gender statistics
23.3% of search strategists are women and 76.7% of search strategists are men.
- Male, 76.7%
- Female, 23.3%
Search strategist gender ratio
| Gender | Percentages |
|---|---|
| Male | 76.7% |
| Female | 23.3% |
Search strategist gender pay gap
Women earn 95¢ for every $1 earned by men
Male income
$81,809
Female income
$77,464
Search strategist gender ratio over time
This data breaks down the percentage of men and women in search strategist positions over time. Currently, 23.3% of search strategists are female.
Search strategist gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 86.19% | 13.81% |
| 2011 | 84.94% | 15.06% |
| 2012 | 86.00% | 14.00% |
| 2013 | 87.06% | 12.94% |
| 2014 | 85.87% | 14.13% |
| 2015 | 85.97% | 14.03% |
| 2016 | 87.04% | 12.96% |
| 2017 | 86.44% | 13.56% |
| 2018 | 78.40% | 21.60% |
| 2019 | 76.82% | 23.18% |
| 2020 | 77.56% | 22.44% |
| 2021 | 76.67% | 23.33% |
Search strategist related jobs gender ratio
We compared search strategists with similar job titles to see how gender ratios vary. As you can see, dell certified systems expert and software applications architect have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Informatics Nurse Specialist | 13% | 87% |
| Clinical Support Specialist | 22% | 78% |
| Clinic Administrator | 23% | 77% |
| Search Strategist | 77% | 23% |
| Senior Data Center Engineer | 98% | 2% |
| Software Applications Architect | 98% | 2% |
| Dell Certified Systems Expert | 99% | 1% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Search strategist demographics by race
The most common ethnicity among search strategists is White, which makes up 67.7% of all search strategists. Comparatively, 12.0% of search strategists are Asian and 8.8% of search strategists are Hispanic or Latino.
- White, 67.7%
- Asian, 12.0%
- Hispanic or Latino, 8.8%
- Black or African American, 6.2%
- Unknown, 4.7%
- American Indian and Alaska Native, 0.6%
Search strategist race
| Search strategist race | Percentages |
|---|---|
| White | 67.7% |
| Asian | 12.0% |
| Hispanic or Latino | 8.8% |
| Black or African American | 6.2% |
| Unknown | 4.7% |
| American Indian and Alaska Native | 0.6% |
Search strategist race and ethnicity over time
See how search strategist racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Search strategist race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 70.09% | 9.39% | 10.78% | 7.43% |
| 2011 | 70.82% | 9.26% | 10.08% | 6.76% |
| 2012 | 68.23% | 9.76% | 11.84% | 7.55% |
| 2013 | 68.24% | 9.08% | 13.31% | 7.03% |
| 2014 | 68.30% | 8.60% | 13.45% | 6.77% |
| 2015 | 69.40% | 8.46% | 11.85% | 7.58% |
| 2016 | 68.76% | 7.94% | 12.50% | 7.70% |
| 2017 | 68.46% | 8.03% | 12.72% | 8.01% |
| 2018 | 72.30% | 6.27% | 11.30% | 7.41% |
| 2019 | 71.06% | 6.68% | 11.46% | 8.08% |
| 2020 | 68.88% | 6.11% | 11.53% | 8.82% |
| 2021 | 67.73% | 6.24% | 11.99% | 8.82% |
Search strategist wage gap by race
According to our data, asian search strategists have the highest average salary compared to other ethnicities. Black or african american search strategists have the lowest average salary at $78,876.
| Ethnicity | Salary |
|---|---|
| Unknown | $80,693 |
| White | $81,368 |
| Black or African American | $78,876 |
| Asian | $88,694 |
| Hispanic or Latino | $79,777 |
Average search strategist age
See how the average age of search strategists varies based on ethnicity and gender.
Male
Female
Search strategist age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Black or African American | 43 | 45 |
| Unknown | 42 | 42 |
| Asian | 42 | 41 |
| Hispanic or Latino | 41 | 41 |
| White | 44 | 44 |
| American Indian and Alaska Native | 44 | 46 |
Search strategist age breakdown
The average age of search strategists is 40+ years years old, representing 62% of the search strategist population.
Search strategist age breakdown
| Search Strategist Years | Percentages |
|---|---|
| 40+ years | 62% |
| 30-40 years | 29% |
| 20-30 years | 9% |
Search strategist educational attainment
The most common degree for search strategists is bachelor's degree, with 79% of search strategists earning that degree. The second and third most common degree levels are master's degree degree at 12% and master's degree degree at 7%.
- Bachelor's, 79%
- Master's, 12%
- Associate, 7%
- Diploma, 1%
- Other Degrees, 1%
Search strategists by degree level
| Search strategist degree | Percentages |
|---|---|
| Bachelor's | 79% |
| Master's | 12% |
| Associate | 7% |
| Diploma | 1% |
| Other Degrees | 1% |
Search strategist jobs you might like
Search strategist wage gap by degree level
According to the data, search strategists with a Doctorate degree earn more than those without, at $97,487 annually. With a Master's degree, search strategists earn a median annual income of $97,461 compared to $86,862 for search strategists with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $97,461 |
| Bachelor's Degree | $86,862 |
| Doctorate Degree | $97,487 |
| Some College/ Associate Degree | $72,002 |
Search strategist employment statistics
Most search strategists work for a private in the media industry.
Company size where search strategists work
Below, you can see the size of companies where search strategists work.
Search strategist jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 10% |
| 50 - 100 employees | 16% |
| 100 - 500 employees | 34% |
| 500 - 1,000 employees | 8% |
| 1,000 - 10,000 employees | 19% |
| > 10,000 employees | 13% |
Search strategist jobs by company type
Employees with the search strategist job title have their preferences when it comes to working for a company. For instance, most search strategists prefer to work at private companies over public companies.
Search strategist jobs by sector
| Company type | Percentages |
|---|---|
| Education | 4% |
| Public | 20% |
| Private | 74% |
| Government | 2% |
Search strategist jobs by industry
The most common industries for search strategists are media, professional and technology.
Search strategist industry statistics
| Industry | Percentages |
|---|---|
| Media | 27% |
| Professional | 12% |
| Technology | 10% |
| Internet | 8% |
| Fortune 500 | 7% |
| Start-up | 6% |
| Manufacturing | 4% |
| Hospitality | 4% |
| Education | 4% |
| Retail | 3% |
| Finance | 3% |
| Health Care | 2% |
| Real Estate | 2% |
| Insurance | 2% |
| Pharmaceutical | 1% |
| Transportation | 1% |
| Telecommunication | 1% |
| Government | 1% |
| Automotive | 1% |
| Construction | 1% |
| Energy | 1% |
| Non Profits | 1% |
Search strategist turnover and employment statistics
Search strategist unemployment rate over time
The unemployment rate for search strategists between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Search strategist unemployment rate by year
| Year | Search strategist unemployment rate |
|---|---|
| 2010 | 6.08% |
| 2011 | 4.28% |
| 2012 | 4.87% |
| 2013 | 3.52% |
| 2014 | 3.32% |
| 2015 | 3.15% |
| 2016 | 2.86% |
| 2017 | 2.28% |
| 2018 | 2.52% |
| 2019 | 2.66% |
| 2020 | 3.94% |
| 2021 | 3.69% |
Average search strategist tenure
The average search strategist stays at their job for 1-2 years, based on the 324 search strategists resumes in Zippia's database.
Search strategist tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 31% |
| 1-2 years | 28% |
| 3-4 years | 10% |
| 5-7 years | 19% |
| 8-10 years | 8% |
| 11+ years | 4% |
Search strategist LGBT ratio compared to similar jobs
Review the percent of search strategists that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Telecommunications System Analyst | 7.31% | 24,554 |
| Senior Programmer Analyst Lead | 8.42% | 69,745 |
| Senior Information Architect | 8.46% | 130,875 |
| Director, Corporate Security | 8.59% | 66,575 |
| Senior Security & Network Engineer | 9.03% | 89,592 |
| Search Strategist | 10.54% | - |
| Novice | 10.88% | 864 |
Similar search strategist jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Telecommunications System Analyst | 7.31% | 24,554 |
| Senior Programmer Analyst Lead | 8.42% | 69,745 |
| Senior Information Architect | 8.46% | 130,875 |
| Director, Corporate Security | 8.59% | 66,575 |
| Senior Security & Network Engineer | 9.03% | 89,592 |
| Novice | 10.88% | 864 |
Foreign languages spoken by search strategists
The most common foreign language among search strategists is Spanish at 35.0%. The second-most popular foreign language spoken is Chinese at 10.0% and Cantonese is the third-most popular at 10.0%.
- Spanish, 35.0%
- Chinese, 10.0%
- Cantonese, 10.0%
- French, 10.0%
- Hindi, 10.0%
- Other, 25.0%
Search strategist languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 35.0% |
| Chinese | 10.0% |
| Cantonese | 10.0% |
| French | 10.0% |
| Hindi | 10.0% |
| Other | 25.0% |
