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Become A Seller

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Working As A Seller

  • Performing for or Working Directly with the Public
  • Selling or Influencing Others
  • Getting Information
  • Establishing and Maintaining Interpersonal Relationships
  • Communicating with Persons Outside Organization
  • Deal with People

  • Unpleasant/Angry People

  • $80,356

    Average Salary

What Does A Seller Do

Retail sales workers include both those who sell retail merchandise, such as clothing, furniture, and cars, (called retail salespersons) and those who sell spare and replacement parts and equipment, especially car parts (called parts salespersons). Both types of workers help customers find the products they want and process customers’ payments.

Duties

Retail sales workers typically do the following:

  • Greet customers and offer them assistance
  • Recommend merchandise based on customers’ wants and needs
  • Explain the use and benefit of merchandise to customers
  • Answer customers’ questions
  • Show how merchandise works, if applicable
  • Add up customers’ total purchases and accept payment
  • Inform customers about current sales, promotions, and policies about payments and exchanges

The following are examples of types of retail sales workers:

Retail salespersons work in stores where they sell goods, such as books, cars, clothing, cosmetics, electronics, furniture, lumber, plants, shoes, and many other types of merchandise.

In addition to helping customers find and select items to buy, many retail salespersons process the payment for the sale, which typically involves operating cash registers.

After taking payment for the purchases, retail salespersons may bag or package the purchases.

Depending on the hours they work, retail salespersons may have to open or close cash registers. This includes counting the money in the register and separating charge slips, coupons, and exchange vouchers. They may also make deposits at a cash office.

For information about other workers who receive and disburse money, see the profile on cashiers.

In addition, retail salespersons may help stock shelves or racks, arrange for mailing or delivery of purchases, mark price tags, take inventory, and prepare displays.

For some retail sales jobs, particularly those involving expensive and complex items, retail sales workers need special knowledge or skills. For example, those who sell cars must be able to explain the features of various models, manufacturers’ specifications, different types of options on the car, financing available, and the details of associated warranties.

In addition, retail sales workers must recognize security risks and thefts and understand their organization’s procedures for handling thefts—procedures that may include notifying security guards or calling police.

Parts salespersons sell spare and replacement parts and equipment, especially car parts. Most work in either automotive parts stores or automobile dealerships. They take customers’ orders, inform customers of part availability and price, and take inventory.

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How To Become A Seller

Typically, there are no formal education requirements for retail sales workers. Most receive on-the-job training, which usually lasts a few days to a few months.

Education

Although retail or parts sales positions usually have no formal education requirements, some employers prefer applicants who have a high school diploma or equivalent, especially employers who sell technical products or “big-ticket” items, such as electronics or cars.

Training

Most retail sales workers receive on-the-job training, which usually lasts a few days to a few months. In small stores, an experienced employee often trains newly hired workers. In large stores, training programs are more formal and usually conducted over several days.

During training sessions, topics often include customer service, security, the store’s policies and procedures, and how to operate the cash register.

Depending on the type of product they are selling, employees may be given additional specialized training. For example, salespersons working in cosmetics get instruction on the types of products the store offers and for whom the cosmetics would be most beneficial. Likewise, those who sell computers may be instructed on the technical differences between computer products.

Because providing exceptional service to customers is a priority for many employers, employees often get periodic training to update and refine their skills.

Advancement

Retail sales workers typically have opportunities to advance to supervisory or managerial positions. Some employers want candidates for managerial positions to have a college degree.

As sales workers gain experience and seniority, they often move into positions that have greater responsibility and may be given their choice of departments in which to work. This opportunity often means moving to positions with higher potential earnings and commissions. The highest earnings potential usually involves selling “big-ticket” items—such as cars, jewelry, furniture, and electronics. These positions often require workers with extensive knowledge of the product and an excellent talent for persuasion.

Important Qualities

Customer-service skills. Retail sales workers must be responsive to the wants and needs of customers. They should explain the product options available to customers and make appropriate recommendations.

Interpersonal skills. A friendly and outgoing personality is important for these workers because the job requires almost constant interaction with people. 

Math skills. Retail sales workers must have the ability to calculate price totals, discounts, and change owed to customers.

Persistence. A large number of attempted sales may not be successful, so sales workers should not be discouraged easily. They must start each new sales attempt with a positive attitude.

Selling skills. Retail sales workers must be persuasive when interacting with customers. They must clearly and effectively explain the benefits of the merchandise.

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Do you work as a Seller?

Seller Jobs

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Seller Career Paths

Seller
Sales Manager Operations Manager General Manager
Account Manager
5 Yearsyrs
Personal Assistant Legal Assistant Office Manager
Administrative Manager
6 Yearsyrs
Ship Worker Security Officer Night Auditor
Assistant General Manager
5 Yearsyrs
Sales Consultant Sales Professional Account Executive
Brand Manager
5 Yearsyrs
Delivery Driver Service Technician Operations Manager
Business Manager
7 Yearsyrs
Driver Instructor General Manager
Center Manager
6 Yearsyrs
Account Executive Territory Manager Account Manager
District Sales Manager
7 Yearsyrs
Real Estate Agent Accounting Manager Chief Finance Officer
Entrepreneur
5 Yearsyrs
Driver Delivery Driver Sales Consultant
Internet Sales Manager
6 Yearsyrs
Real Estate Agent Property Manager District Manager
Market Manager
7 Yearsyrs
Account Executive Marketing Manager
Marketing Director
7 Yearsyrs
Ship Worker Material Handler Merchandiser
Merchandising Manager
5 Yearsyrs
Specialist Case Manager Program Manager
Product Manager
7 Yearsyrs
Sales Manager General Manager Account Executive
Regional Sales Manager
9 Yearsyrs
Personal Assistant Security Officer Account Manager
Sales Account Manager
6 Yearsyrs
Account Manager Account Executive Sales Manager
Sales And Marketing Manager
6 Yearsyrs
Delivery Driver Sales Consultant
Sales Manager
5 Yearsyrs
Sales Consultant Senior Sales Representative Account Executive
Sales/Marketing
5 Yearsyrs
Specialist Account Manager
Senior Account Manager
7 Yearsyrs
Account Manager Sales Manager
Territory Sales Manager
7 Yearsyrs
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Do you work as a Seller?

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Do you work as a Seller?

Seller Demographics

Gender

Female

50.1%

Male

46.5%

Unknown

3.4%
Ethnicity

White

54.6%

Hispanic or Latino

22.0%

Asian

10.1%

Black or African American

9.1%

Unknown

4.2%
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Languages Spoken

Spanish

48.9%

French

8.9%

Chinese

7.9%

Mandarin

7.3%

Arabic

3.5%

German

3.2%

Japanese

2.9%

Russian

2.5%

Cantonese

2.5%

Italian

2.2%

Portuguese

2.2%

Hindi

1.3%

Korean

1.3%

Urdu

1.3%

Polish

1.0%

Swedish

0.6%

Vietnamese

0.6%

Hebrew

0.6%

Ukrainian

0.6%

Turkish

0.6%
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Seller Education

Schools

University of Phoenix

10.3%

Temple University

6.9%

San Diego State University

5.7%

University of Central Florida

5.7%

Liberty University

5.7%

Ball State University

5.7%

University of North Texas

5.2%

Florida State University

5.2%

Southern New Hampshire University

5.2%

Arizona State University

4.6%

Florida International University

4.6%

University of Houston

4.6%

New York University

4.0%

University of Puerto Rico - Carolina

4.0%

University of Puerto Rico - Aguadilla

4.0%

Virginia Commonwealth University

4.0%

Northeastern University

4.0%

University of North Dakota

3.4%

University of Puerto Rico - Mayaguez

3.4%

Kaplan University

3.4%
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Majors

Business

24.1%

Psychology

8.5%

Accounting

6.9%

Communication

6.2%

Marketing

5.6%

Management

4.9%

English

4.5%

Finance

4.1%

Criminal Justice

4.0%

Computer Science

3.8%

Nursing

3.3%

Liberal Arts

3.2%

Graphic Design

3.1%

Biology

2.8%

Photography

2.7%

Education

2.6%

Kinesiology

2.5%

Economics

2.4%

Political Science

2.4%

Health Care Administration

2.4%
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Degrees

Bachelors

43.7%

Other

29.1%

Associate

11.8%

Masters

8.4%

Certificate

3.8%

Diploma

1.5%

Doctorate

0.9%

License

0.7%
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Part Time
Internship
Temporary

Real Seller Salaries

Job Title Company Location Start Date Salary
Head of Seller Cloud The Rubicon Project, Inc. Vista, CA Dec 15, 2015 $275,000 -
$350,000
Head of Seller Cloud The Rubicon Project, Inc. Vista, CA Nov 21, 2015 $275,000 -
$350,000
Analytics Technical Seller IBM Corporation Piscataway, NJ Jul 15, 2015 $144,950
Analytics Technical Seller IBM Corporation Piscataway, NJ Jul 20, 2015 $144,950
Analytics Technical Seller IBM Corporation New York, NY Jul 15, 2015 $140,000 -
$152,489
Analytics Technical Seller IBM Corporation New York, NY Jul 20, 2015 $140,000 -
$152,489

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How Would You Rate The Salary Of a Seller?

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Top Skills for A Seller

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  1. Customer Service
  2. Product Knowledge
  3. Ebay
You can check out examples of real life uses of top skills on resumes here:
  • Develop a relationship with High Value Sellers while providing exceptional customer service to identify their business requirements.
  • Identify customer needs and provide recommendations using expert product knowledge
  • Developed and grew a dynamic eBay business targeted at providing supplemental income.
  • Performed competitive market analysis, discovering new merchandise and introduced new product lines successfully with extensive price comparison against the competition.
  • Researched, prepared and advertised listing products electronically for online sales.

How Would You Rate Working As a Seller?

Are you working as a Seller? Help us rate Seller as a Career.

Top Seller Employers

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Jobs From Top Seller Employers

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