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Selling managers, sometimes called sales managers, are in charge of a company or store's sales. They usually work in a retail establishment, although sometimes they work for a manufacturer and handle their direct sales to retailers. A selling manager oversees the work of the entire sales team. They develop sales goals and encourage sales associates to reach those goals. They also interact with customers directly on the sales floor and build relationships with potential buyers. Selling managers also oversee a location's daily operations and make sure that company policies are followed. Their expertise can help their company earn lots of profits.

While about half of selling managers have bachelor's degrees in business, many others are successful with only an associate's degree or a high school diploma. Practical experience in sales is often more important than any classroom learning.

On average, selling managers earn about $87,714 a year. The position also comes with plenty of opportunities for advancement. Successful selling managers can become store managers or regional managers.

There is more than meets the eye when it comes to being a selling manager. For example, did you know that they make an average of $42.4 an hour? That's $88,200 a year!

Between 2018 and 2028, the career is expected to grow 6% and produce 150,600 job opportunities across the U.S.

What Does a Selling Manager Do

There are certain skills that many selling managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed leadership skills, management skills and problem-solving skills.

How To Become a Selling Manager

If you're interested in becoming a selling manager, one of the first things to consider is how much education you need. We've determined that 67.4% of selling managers have a bachelor's degree. In terms of higher education levels, we found that 4.2% of selling managers have master's degrees. Even though most selling managers have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a selling manager. When we researched the most common majors for a selling manager, we found that they most commonly earn bachelor's degree degrees or associate degree degrees. Other degrees that we often see on selling manager resumes include high school diploma degrees or master's degree degrees.

You may find that experience in other jobs will help you become a selling manager. In fact, many selling manager jobs require experience in a role such as sales associate. Meanwhile, many selling managers also have previous career experience in roles such as store manager or assistant manager.

Selling Manager Career Paths

Top Careers Before Selling Manager

Average Salary for a Selling Manager

Selling Managers in America make an average salary of $88,200 per year or $42 per hour. The top 10 percent makes over $129,000 per year, while the bottom 10 percent under $60,000 per year.
Average Selling Manager Salary
$88,200 Yearly
$42.40 hourly
10 %
90 %

What Am I Worth?

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Selling Manager Education

Selling Manager Majors

24.7 %
12.5 %

Selling Manager Degrees


67.4 %


16.3 %

High School Diploma

8.0 %

Top Colleges for Selling Managers

1. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition

2. Northwestern University

Evanston, IL • Private

In-State Tuition

3. University of Southern California

Los Angeles, CA • Private

In-State Tuition

4. New York University

New York, NY • Private

In-State Tuition

5. Pennsylvania State University

University Park, PA • Private

In-State Tuition

6. University of Texas at Austin

Austin, TX • Private

In-State Tuition

7. SUNY at Binghamton

Vestal, NY • Private

In-State Tuition

8. Northeastern University

Boston, MA • Private

In-State Tuition

9. Bentley University

Waltham, MA • Private

In-State Tuition

10. Lehigh University

Bethlehem, PA • Private

In-State Tuition

Top Skills For a Selling Manager

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 17.1% of selling managers listed store management on their resume, but soft skills such as leadership skills and management skills are important as well.

Choose From 10+ Customizable Selling Manager Resume templates

Zippia allows you to choose from different easy-to-use Selling Manager templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Selling Manager resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

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Selling Manager Demographics

Selling Manager Gender Distribution


After extensive research and analysis, Zippia's data science team found that:

  • Among selling managers, 57.9% of them are women, while 42.1% are men.

  • The most common race/ethnicity among selling managers is White, which makes up 71.6% of all selling managers.

  • The most common foreign language among selling managers is Spanish at 45.5%.

Online Courses For Selling Manager That You May Like

Advertising Disclosure  The courses listed below are affiliate links. This means if you click on the link and purchase the course, we may receive a commission.
Pre-sales Skills: Prospecting, Lead Generation, Qualifying

Lead Generation and pre-sales skills: Learn lead generation, introducing yourself & qualifying your lead in 3 hours...

Sales Training: Practical Sales Techniques

Sales Hacking: Essential sales skills, sales strategies and sales techniques to sell just about anything!...

Sales Machine: The Sales Training B2B Master Course

Learn Sales Strategies & Sales Techniques to Sell ANYTHING for Entrepreneurs, Startup, B2B Sales, & Business Development...

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Top Selling Manager Employers

Most Common Employers For Selling Manager

Rank  Company  Average Salary  Hourly Rate  Job Openings  
3Victoria's Secret$88,200$42.4093
5Creative Channel Retail$88,200$42.4011
8Ralph Lauren$76,920$36.9851