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The differences between senior category managers and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior category manager and a senior product marketing manager. Additionally, a senior product marketing manager has an average salary of $128,471, which is higher than the $116,590 average annual salary of a senior category manager.
The top three skills for a senior category manager include category strategy, project management and strategic sourcing. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.
| Senior Category Manager | Senior Product Marketing Manager | |
| Yearly salary | $116,590 | $128,471 |
| Hourly rate | $56.05 | $61.76 |
| Growth rate | 10% | 10% |
| Number of jobs | 66,599 | 168,205 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
In a retail setting, a senior category manager is in charge of devising strategies to market different product categories. Their responsibilities revolve around coordinating with other departments to gather necessary data, performing market research and analysis to find new business opportunities, identifying the needs of consumers, and keeping abreast of the latest trends. Furthermore, as a senior category manager, it is essential to lead and serve as a mentor to junior category managers, all while implementing the company's policies and regulations.
A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.
Senior category managers and senior product marketing managers have different pay scales, as shown below.
| Senior Category Manager | Senior Product Marketing Manager | |
| Average salary | $116,590 | $128,471 |
| Salary range | Between $83,000 And $162,000 | Between $97,000 And $168,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Rhode Island | California |
| Best paying company | Devon Energy | Roku |
| Best paying industry | Technology | Technology |
There are a few differences between a senior category manager and a senior product marketing manager in terms of educational background:
| Senior Category Manager | Senior Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior category managers' and senior product marketing managers' demographics:
| Senior Category Manager | Senior Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 69.6% Female, 30.4% | Male, 63.7% Female, 36.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |