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Senior content manager vs category manager

The differences between senior content managers and category managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior content manager and a category manager. Additionally, a senior content manager has an average salary of $120,669, which is higher than the $102,035 average annual salary of a category manager.

The top three skills for a senior content manager include content strategy, digital content and SEO. The most important skills for a category manager are strategic sourcing, category strategy, and supplier performance.

Senior content manager vs category manager overview

Senior Content ManagerCategory Manager
Yearly salary$120,669$102,035
Hourly rate$58.01$49.06
Growth rate10%10%
Number of jobs71,422108,424
Job satisfaction-5
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 74%
Average age3939
Years of experience1010

What does a senior content manager do?

A senior content manager is in charge of overseeing the development of a company's online presence, focusing on enhancing the content of their online platforms and campaigns. They typically manage a team of content specialists, writers, and graphic designers in a joint effort to raise brand awareness and establish positive relationships with clients. Moreover, as a senior content manager, it is essential to lead and encourage teams to reach goals, all while implementing the company's policies and regulations.

What does a category manager do?

Category managers are usually employed in the retail industry. They are primarily responsible for the sales enhancement of a specific group of products. The managers are involved in pricing, marketing, inventory, and vendor management. Their daily tasks include meeting with suppliers to talk about the plans, conducting orientation to the market research company, and updating category reports. Qualified applicants must have a degree in business administration or a related field as well as relevant job experience in a related job.

Senior content manager vs category manager salary

Senior content managers and category managers have different pay scales, as shown below.

Senior Content ManagerCategory Manager
Average salary$120,669$102,035
Salary rangeBetween $83,000 And $174,000Between $74,000 And $138,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaNevada
Best paying companyNVIDIAMcKinsey & Company Inc
Best paying industryTechnologyManufacturing

Differences between senior content manager and category manager education

There are a few differences between a senior content manager and a category manager in terms of educational background:

Senior Content ManagerCategory Manager
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 74%
Most common majorJournalismBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior content manager vs category manager demographics

Here are the differences between senior content managers' and category managers' demographics:

Senior Content ManagerCategory Manager
Average age3939
Gender ratioMale, 53.1% Female, 46.9%Male, 55.7% Female, 44.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior content manager and category manager duties and responsibilities

Senior content manager example responsibilities.

  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.
  • Develop Nexon's initial Facebook presence for individual game titles.
  • Copy editing, editing, proofreading, and some copywriting (AMA, APA, or Chicago).
  • Verify content and software for accuracy and create enhancements for the mathematics processing engine.
  • Coordinate and communicate with instructional designer and develop new mathematics content using content authoring tool (s) and/or templates.
  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.

Category manager example responsibilities.

  • Lead team to manage predominantly seasonal fashion apparel by reacting to trends with appropriate buys and proactive exit strategies.
  • Manage and create purchase plans and OTB's.
  • Design and manage all BTL plans for the brands.
  • Manage multiple sources of data to mine for business voids and opportunities at both macro and micro levels.
  • Deliver profit and sales forecasts, manage merchandising budget, and used IRI data to produce optimal product mix.
  • Lead a high performance jewelry merchandising team in a digital commerce environment through television, e-commerce, and social media.
  • Show more

Senior content manager vs category manager skills

Common senior content manager skills
  • Content Strategy, 10%
  • Digital Content, 8%
  • SEO, 6%
  • Digital Marketing, 6%
  • Project Management, 5%
  • Content Creation, 5%
Common category manager skills
  • Strategic Sourcing, 8%
  • Category Strategy, 8%
  • Supplier Performance, 5%
  • Supplier Relationships, 4%
  • Customer Service, 4%
  • Cost Savings, 4%

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