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The differences between senior content managers and content marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior content manager and a content marketing manager. Additionally, a senior content manager has an average salary of $120,669, which is higher than the $84,566 average annual salary of a content marketing manager.
The top three skills for a senior content manager include content strategy, digital content and SEO. The most important skills for a content marketing manager are content marketing, digital marketing, and wordpress.
| Senior Content Manager | Content Marketing Manager | |
| Yearly salary | $120,669 | $84,566 |
| Hourly rate | $58.01 | $40.66 |
| Growth rate | 10% | 10% |
| Number of jobs | 71,422 | 120,350 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 81% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A senior content manager is in charge of overseeing the development of a company's online presence, focusing on enhancing the content of their online platforms and campaigns. They typically manage a team of content specialists, writers, and graphic designers in a joint effort to raise brand awareness and establish positive relationships with clients. Moreover, as a senior content manager, it is essential to lead and encourage teams to reach goals, all while implementing the company's policies and regulations.
A content marketing manager is primarily in charge of overseeing and developing web content for a company's online platforms, ensuring to drive web traffic and increase brand awareness. Moreover, their responsibilities revolve around managing the budget in digital marketing, devising strategies to captivate the public's attention, keeping up with the latest social media trends, evaluating progress, and handling a team of content writers, analysts, graphic designers, and influencers. Furthermore, as a manager, it is essential to lead and encourage the team, all while implementing the company's policies and regulations.
Senior content managers and content marketing managers have different pay scales, as shown below.
| Senior Content Manager | Content Marketing Manager | |
| Average salary | $120,669 | $84,566 |
| Salary range | Between $83,000 And $174,000 | Between $65,000 And $108,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Rhode Island |
| Best paying company | NVIDIA | Meta |
| Best paying industry | Technology | Finance |
There are a few differences between a senior content manager and a content marketing manager in terms of educational background:
| Senior Content Manager | Content Marketing Manager | |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 81% |
| Most common major | Journalism | Marketing |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior content managers' and content marketing managers' demographics:
| Senior Content Manager | Content Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 53.1% Female, 46.9% | Male, 40.0% Female, 60.0% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |