Senior content manager skills for your resume and career

According to the Association for Talent Development whitepaper, Bridging the Skills Gap: Workforce Development, the biggest current and future workplace skills gaps noted are in communication, critical thinking, and managerial and supervisory skills. Employees also must be able to understand and work with different technologies and have skills in problem solving, critical thinking, interpreting data, and strategically using digital information.

I mentioned developing unique research skills as an important part of your resume, but to me, it is the single most important hard skill for a content writer. You often won't have a lot of time and will have to start a project from scratch. Moving from general information to more specific sources and knowing how and when to do this will make you stand out as a writer who has important things to say. You have to think of your writing as always persuasive, no matter what you are working on. You are telling a story, and you have a specific audience that needs to hear that story. The more specific you can make that story, the better your information and the more unique your approach to the topic will be. Make your writing stand out.

The second is probably the ability to edit your work. I teach many students who tell me they aren't very good at editing their own work. Most likely, it is because they don't like to read their own work. Become a fan of writing; what I mean by that is read writing for the writing itself. Develop a sense for the style of other writers, but most of all, enjoy your own writing. Read your own writing, silently and out loud. Listen to how it sounds, your word choices, your rhythm, the cadence. When something sounds off, you will be able to revise it. Editing does not just mean typos or grammar mechanics (although, it is definitely that as well). This all leads back to developing your own style and brand of writing.