Senior director vs senior director of marketing

The differences between senior directors and senior directors of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior director and a senior director of marketing. Additionally, a senior director of marketing has an average salary of $159,916, which is higher than the $152,047 average annual salary of a senior director.

The top three skills for a senior director include healthcare, analytics and patients. The most important skills for a senior director of marketing are digital marketing, email marketing, and SR.

Senior director vs senior director of marketing overview

	Senior Director	Senior Director Of Marketing
Yearly salary	$152,047	$159,916
Hourly rate	$73.10	$76.88
Growth rate	10%	10%
Number of jobs	131,871	106,180
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 75%
Average age	39	39
Years of experience	10	10

What does a senior director do?

Senior directors are the top management who manage the overall corporate structure of a brand. These executives take responsibility for the planning, operations, and profitability of the company. They direct and control all the functions of businesses. Their jobs cover the advertising, marketing, sales, and promotions of products and services. They are the people behind the tactical and strategic management of every asset of the enterprise through different programs.

What does a senior director of marketing do?

A Senior Director of Marketing supervises all marketing operations of the company. They are also responsible for developing objectives and policies for the sales and marketing departments.

Senior director vs senior director of marketing salary

Senior directors and senior directors of marketing have different pay scales, as shown below.

	Senior Director	Senior Director Of Marketing
Average salary	$152,047	$159,916
Salary range	Between $105,000 And $219,000	Between $112,000 And $226,000
Highest paying City	San Francisco, CA	San Francisco, CA
Highest paying state	California	California
Best paying company	Apple	Washington Prime Group
Best paying industry	Pharmaceutical	Media

Differences between senior director and senior director of marketing education

There are a few differences between a senior director and a senior director of marketing in terms of educational background:

	Senior Director	Senior Director Of Marketing
Most common degree	Bachelor's Degree, 69%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Senior director vs senior director of marketing demographics

Here are the differences between senior directors' and senior directors of marketing' demographics:

	Senior Director	Senior Director Of Marketing
Average age	39	39
Gender ratio	Male, 66.6% Female, 33.4%	Male, 57.9% Female, 42.1%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between senior director and senior director of marketing duties and responsibilities

Senior director example responsibilities.

Lead the expansion for support of public sector business in EMEA and APAC.
Create and deliver pitch decks, while being task with managing RFP responses.
Organize scrum certification training, lead departmental reorganization around scrum teams and act as scrum coach.
Lead assessment, design, and implementation of operational governance capabilities for the EMEA & ASIA regions.
Manage ongoing ITIL certification program for UK operations as required by government regulation.
Help project managers understand financial responsibilities and lead them in increase product delivery and ROI.

Senior director of marketing example responsibilities.

Architect EMEA demand creation/direct response model to manage and measure sales pipeline.
Create and lead WW standard deployment of marketing tools for EMEA and APAC.
Manage and initiate the development of first marketing department for regional start-up healthcare chain.
Lead support of marketing programs for the dealer partner channel co-op programs, MDF and advertising campaigns.
Lead cross functional teams of company operations, franchisees and finance to build co-op marketing plans to drive profitable sales.
Rehabilitate Salesforce implementation that lead to proper pipeline management, sales forecasting, and customer communication.

Senior director vs senior director of marketing skills

Common senior director skills

Healthcare, 6%
Analytics, 6%
Patients, 6%
Portfolio, 5%
Oversight, 5%
Project Management, 5%

Common senior director of marketing skills

Digital Marketing, 19%
Email Marketing, 7%
SR, 7%
Integrated Marketing, 4%
Marketing Campaigns, 4%
Market Research, 4%

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Senior Director vs Senior Director Of Marketing

Updated January 8, 2025

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