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Senior director of marketing demographics and statistics in the US

Senior director of marketing demographics research summary. Zippia estimates senior director of marketing demographics and statistics in the United States by using a database of 30 million profiles. Our senior director of marketing estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about senior directors of marketing after extensive research and analysis:

  • There are over 39,867 senior directors of marketing currently employed in the United States.
  • 42.1% of all senior directors of marketing are women, while 57.9% are men.
  • The average senior director of marketing age is 39 years old.
  • The most common ethnicity of senior directors of marketing is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
  • Senior directors of marketing are most in-demand in New York, NY.
  • San Francisco, CA pays an annual average wage of $184,638, the highest in the US.
  • In 2022, women senior directors of marketing earned 95% of what men earned.
  • Oregon is the best state for senior directors of marketing to live.
  • Senior directors of marketing are 50% more likely to work at private companies in comparison to public companies.
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Senior director of marketing demographics by:

Senior director of marketing gender statistics

42.1% of senior directors of marketing are women and 57.9% of senior directors of marketing are men.
  • Male, 57.9%
  • Female, 42.1%

Senior director of marketing gender ratio

GenderPercentages
Male57.9%
Female42.1%

Senior director of marketing gender pay gap

Women earn 95¢ for every $1 earned by men

male-income
Male income
$161,275
female-income
Female income
$152,978

Senior director of marketing gender ratio over time

This data breaks down the percentage of men and women in senior director of marketing positions over time. Currently, 42.1% of senior directors of marketing are female.
Male
Female
100%
80%
60%
40%
20%
0%
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021

Senior director of marketing gender ratio by year

YearMaleFemale
201075.89%24.11%
201175.61%24.39%
201276.12%23.88%
201376.06%23.94%
201474.56%25.44%
201574.17%25.83%
201674.06%25.94%
201773.19%26.81%
201860.18%39.82%
201959.13%40.87%
202057.56%42.44%
202157.94%42.06%

Senior director of marketing related jobs gender ratio

We compared senior directors of marketing with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.

Job titleMaleFemale
Catering Sales Manager19%81%
Director Of Admissions And Marketing20%80%
Media Traffic Manager20%80%
Senior Director Of Marketing58%42%
Director Of Sales Engineering93%7%
Route Sales Manager94%6%
Sales Superintendent95%5%

Senior director of marketing demographics by race

The most common ethnicity among senior directors of marketing is White, which makes up 74.6% of all senior directors of marketing. Comparatively, 8.7% of senior directors of marketing are Hispanic or Latino and 8.2% of senior directors of marketing are Asian.
  • White, 74.6%
  • Hispanic or Latino, 8.7%
  • Asian, 8.2%
  • Unknown, 5.3%
  • Black or African American, 3.0%
  • American Indian and Alaska Native, 0.2%

Senior director of marketing race

Senior director of marketing racePercentages
White74.6%
Hispanic or Latino8.7%
Asian8.2%
Unknown5.3%
Black or African American3.0%
American Indian and Alaska Native0.2%

Senior director of marketing race and ethnicity over time

See how senior director of marketing racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.

Senior director of marketing race and ethnicity by year

YearWhiteBlack or African AmericanAsianHispanic or Latino
201083.20%3.77%4.83%6.40%
201182.97%3.67%5.02%6.54%
201281.98%4.30%4.92%6.96%
201382.82%3.53%5.17%6.71%
201481.64%4.15%5.07%7.25%
201581.26%3.56%5.82%7.41%
201680.88%3.69%5.85%7.32%
201780.80%3.66%6.04%7.44%
201879.66%3.34%7.30%7.37%
201977.79%3.14%8.02%8.43%
202075.01%3.41%8.18%8.85%
202174.58%3.04%8.15%8.67%

Senior director of marketing wage gap by race

According to our data, asian senior directors of marketing have the highest average salary compared to other ethnicities. Black or african american senior directors of marketing have the lowest average salary at $152,980.
$178,000
$173,000
$168,000
$163,000
$158,000
$153,000
$148,000
Unknown
White
Black or African American
Asian
Hispanic or Latino
EthnicitySalary
Unknown$160,517
White$159,847
Black or African American$152,980
Asian$174,445
Hispanic or Latino$159,335

Average senior director of marketing age

See how the average age of senior directors of marketing varies based on ethnicity and gender.
Male
Female

Senior director of marketing age by race and gender

RaceMale ageFemale age
Unknown37.536
White4037
Black or African American4537
Asian3936
Hispanic or Latino3934

Senior director of marketing age breakdown

The average age of senior directors of marketing is 40+ years years old, representing 44% of the senior director of marketing population.

40+ years

30-40 years

20-30 years


Senior director of marketing age breakdown

Senior Director Of Marketing YearsPercentages
40+ years44%
30-40 years39%
20-30 years17%

Senior director of marketing educational attainment

The most common degree for senior directors of marketing is bachelor's degree, with 75% of senior directors of marketing earning that degree. The second and third most common degree levels are master's degree degree at 19% and master's degree degree at 3%.
  • Bachelor's, 75%
  • Master's, 19%
  • Associate, 3%
  • Doctorate, 1%
  • Other Degrees, 2%

Senior directors of marketing by degree level

Senior director of marketing degreePercentages
Bachelor's75%
Master's19%
Associate3%
Doctorate1%
Other Degrees2%

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Senior director of marketing wage gap by degree level

According to the data, senior directors of marketing with a Doctorate degree earn more than those without, at $192,887 annually. With a Master's degree, senior directors of marketing earn a median annual income of $185,285 compared to $165,345 for senior directors of marketing with an Bachelor's degree.
$196,000
$190,000
$184,000
$178,000
$172,000
$166,000
$160,000
Master's Degree
Bachelor's Degree
Doctorate Degree
EducationSalary
Master's Degree$185,285
Bachelor's Degree$165,345
Doctorate Degree$192,887

Senior director of marketing employment statistics

Most senior directors of marketing work for a private in the technology industry.

Company size where senior directors of marketing work

Below, you can see the size of companies where senior directors of marketing work.

< 50 employees

50 - 100 employees

100 - 500 employees

500 - 1,000 employees

1,000 - 10,000 employees

> 10,000

Senior director of marketing jobs by employer size

Company sizePercentages
< 50 employees4%
50 - 100 employees10%
100 - 500 employees13%
500 - 1,000 employees7%
1,000 - 10,000 employees29%
> 10,000 employees37%

Senior director of marketing jobs by company type

Employees with the senior director of marketing job title have their preferences when it comes to working for a company. For instance, most senior directors of marketing prefer to work at private companies over public companies.

Education

Public

Private

Senior director of marketing jobs by sector

Company typePercentages
Education3%
Public48%
Private50%

Senior director of marketing jobs by industry

The most common industries for senior directors of marketing are technology, media and health care.

Fortune 500

Technology

Media

Health Care

Manufacturing

Senior director of marketing turnover and employment statistics

Senior director of marketing unemployment rate over time

The unemployment rate for senior directors of marketing between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.

Senior director of marketing unemployment rate by year

YearSenior director of marketing unemployment rate
20107.47%
20116.19%
20125.30%
20134.87%
20143.70%
20153.36%
20163.08%
20172.97%
20183.34%
20193.54%
20204.71%
20214.59%

Average senior director of marketing tenure

The average senior director of marketing stays at their job for 1-2 years, based on the 2,489 senior directors of marketing resumes in Zippia's database.

Less than one year

1-2 years

3-4 years

5-7 years

8-10 years

11+ years

Senior director of marketing tenure statistics

Number of yearsPercentages
Less than 1 year6%
1-2 years39%
3-4 years20%
5-7 years18%
8-10 years8%
11+ years9%

Senior director of marketing LGBT ratio compared to similar jobs

Review the percent of senior directors of marketing that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
Job titleLGBTJob openings
Sales Representative/Store Manager7.25%205,653
Green Marketing Analyst9.54%70,376
Senior Director Of Marketing9.86%-
Media Relations Director16.11%32,391

Similar senior director of marketing jobs LGBT demographics

ProfessionPercentages of LGBT Job openings
Sales Representative/Store Manager7.25%205,653
Green Marketing Analyst9.54%70,376
Media Relations Director16.11%32,391

Foreign languages spoken by senior directors of marketing

The most common foreign language among senior directors of marketing is Spanish at 44.3%. The second-most popular foreign language spoken is Portuguese at 11.4% and German is the third-most popular at 7.1%.
  • Spanish, 44.3%
  • Portuguese, 11.4%
  • German, 7.1%
  • French, 7.1%
  • Japanese, 5.7%
  • Other, 24.4%

Senior director of marketing languages spoken

Foreign languagePercentages
Spanish44.3%
Portuguese11.4%
German7.1%
French7.1%
Japanese5.7%
Other24.4%

Senior director of marketing jobs

Senior director of marketing location demographics

Where do senior directors of marketing earn the most?

Senior directors of marketing earn the most in California, where the average senior director of marketing salary is $174,421. The map here shows where senior directors of marketing earn the highest salaries in the U.S. The darker areas across the 50 states highlight the highest salaries.
Average salary

Which city has the most Senior Directors Of Marketing?

By looking through more than 2,489 resumes, we found that the most popular places for senior directors of marketing are New York, NY and San Francisco, CA.
Number of Senior Directors Of Marketing

Senior director of marketing jobs by state

RankStateNumber of jobsAverage salary
1California5,039$174,421
2Texas3,248$150,826
3New York2,679$150,895
4Florida2,183$144,265
5Pennsylvania1,927$136,781
6Illinois1,782$144,370
7Georgia1,607$148,617
8North Carolina1,604$151,036
9Virginia1,491$147,968
10Massachusetts1,467$150,389
11New Jersey1,306$152,661
12Ohio1,241$146,098
13Minnesota1,148$124,156
14Washington1,020$172,908
15Colorado907$138,828
16Maryland861$151,460
17Michigan836$152,372
18Arizona789$151,132
19Alabama749$123,066
20Iowa743$145,760
21Oregon734$168,815
22Wisconsin716$141,226
23Arkansas716$128,845
24Tennessee699$133,184
25Louisiana674$130,328
26Connecticut658$158,515
27Missouri622$131,250
28Indiana610$145,528
29Oklahoma606$129,941
30Mississippi457$125,285
31Utah443$159,323
32South Carolina439$128,128
33Kentucky429$130,104
34Kansas371$125,316
35District of Columbia361$135,569
36Nebraska312$124,800
37South Dakota311$125,447
38Nevada310$140,478
39New Hampshire309$139,519
40New Mexico227$136,623
41Maine207$142,132
42Rhode Island192$140,073
43West Virginia147$129,856
44Idaho141$141,941
45North Dakota130$128,158
46Hawaii129$154,614
47Delaware120$132,201
48Alaska115$161,824
49Montana115$133,789
50Wyoming112$139,878
51Vermont108$141,343

Where are senior directors of marketing in high demand?

Senior directors of marketing are in high demand in New York, NY. There are currently 20 job openings for senior directors of marketing here. We looked over job openings to determine where in the country senior directors of marketing are in the most demand.
Jobs openings

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