What is a Senior Global Marketing Manager

If you're interested in reaching out to the world, getting your company's name, and face out there in the most effective way, a Senior Global Marketing Management position may be perfect for you. While the exact details of the position vary depending on the market and company, the Senior Global Marketing Manager is responsible for a company's marketing processes and budget on a global scale.

You'll not only need quality management and leadership skills, but you'll need effective communication and presentation expertise as well. To keep your team running effectively, you'll need to coach and guide them through processes so they can quickly pick up and carry out their tasks.

Meanwhile, you'll also need to develop and maintain relationships with partners and clients around the world to expand your organization's business. While this is typically maintained right in the comfort of your office, you'll occasionally have the opportunity to travel with your company and director of marketing to conduct in-person presentations.

Most companies require a bachelor's degree in marketing, sales, or a similar field. They also often require you to have experience within the field of their company; for example, if you're applying for a tech company, you'll need to be familiar with and have had experience in the tech industry.

You'll also need to demonstrate an effective understanding of marketing strategies and provide quality analysis reports on the latest market trends. While this is typically a full-time position, Senior Global Marketing Managers often work over nine hours a day, depending on the projects and deadlines at hand. On average, this position makes about $100,000 per year, but some can reach over $140,000.

There is more than meets the eye when it comes to being a Senior Global Marketing Manager. For example, did you know that they make an average of $74.82 an hour? That's $155,625 a year!

Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.

What Does a Senior Global Marketing Manager Do

There are certain skills that many Senior Global Marketing Managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed Analytical skills, Communication skills and Creativity.

How To Become a Senior Global Marketing Manager

If you're interested in becoming a Senior Global Marketing Manager, one of the first things to consider is how much education you need. We've determined that 65.6% of Senior Global Marketing Managers have a bachelor's degree. In terms of higher education levels, we found that 31.1% of Senior Global Marketing Managers have master's degrees. Even though most Senior Global Marketing Managers have a college degree, it's impossible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a Senior Global Marketing Manager. When we researched the most common majors for a Senior Global Marketing Manager, we found that they most commonly earn Bachelor's Degree degrees or Master's Degree degrees. Other degrees that we often see on Senior Global Marketing Manager resumes include Associate Degree degrees or Diploma degrees.

You may find that experience in other jobs will help you become a Senior Global Marketing Manager. In fact, many Senior Global Marketing Manager jobs require experience in a role such as Marketing Manager. Meanwhile, many Senior Global Marketing Managers also have previous career experience in roles such as Senior Manager Of Marketing or Product Manager.

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And if you’re looking for a job, here are the five top employers hiring now:

  1. VMware Jobs (3)
  2. Becton, Dickinson and Company Jobs (6)
  3. Belkin Jobs (3)
  4. Medtronic Jobs (6)
  5. Broadcom Jobs (2)
Average Salary
$155,625
Average Salary
Job Growth Rate
8%
Job Growth Rate
Job Openings
168,694
Job Openings
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Average Salary for a Senior Global Marketing Manager

Senior Global Marketing Managers in America make an average salary of $155,625 per year or $75 per hour. The top 10 percent makes over $187,000 per year, while the bottom 10 percent under $129,000 per year.
Average Salary
$155,625
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Senior Global Marketing Manager Demographics

Senior Global Marketing Manager Gender Distribution

Male
Male
47%
Female
Female
53%

After extensive research and analysis, Zippia's data science team found that:

  • Among Senior Global Marketing Managers, 53.0% of them are women, while 47.0% are men.

  • The most common race/ethnicity among Senior Global Marketing Managers is White, which makes up 71.5% of all Senior Global Marketing Managers.

  • The most common foreign language among Senior Global Marketing Managers is Spanish at 31.8%.

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Senior Global Marketing Manager Education

Senior Global Marketing Manager Majors

27.4 %
25.4 %

Senior Global Marketing Manager Degrees

Bachelors

65.6 %

Masters

31.1 %

Associate

2.5 %

Top Colleges for Senior Global Marketing Managers

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

4. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

5. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166

6. Ohio State University

Columbus, OH • Private

In-State Tuition
$10,726
Enrollment
45,769

7. University of Texas at Austin

Austin, TX • Private

In-State Tuition
$10,610
Enrollment
40,329

8. University of Southern California

Los Angeles, CA • Private

In-State Tuition
$56,225
Enrollment
19,548

9. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

10. SUNY at Binghamton

Vestal, NY • Private

In-State Tuition
$9,808
Enrollment
13,990
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Top Skills For a Senior Global Marketing Manager

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 15.0% of Senior Global Marketing Managers listed Market Research on their resume, but soft skills such as Analytical skills and Communication skills are important as well.

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Top Senior Global Marketing Manager Employers

Most Common Employers For Senior Global Marketing Manager

RankCompanyZippia ScoreAverage Senior Global Marketing Manager SalaryAverage Salary
1$171,361
2$170,784
3$170,019
4$169,892
5$166,876
6$166,712

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