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Senior manager-digital marketing education requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a senior manager-digital marketing. Senior managers-digital marketing usually study marketing, business, or communication. 74% of senior managers-digital marketing hold a bachelor's degree, and 21% hold an master's degree. We analyzed 469 real senior manager-digital marketing resumes to see exactly what senior manager-digital marketing education sections show.

The most common colleges for senior managers-digital marketing are the Rutgers, The State University of New Jersey and the Rutgers, The State University of New Jersey.

There are also many online senior manager-digital marketing courses to help get the education required to be a senior manager-digital marketing.

There are certain senior manager-digital marketing certifications that you should consider. These senior manager-digital marketing certifications include Google Data Analytics Professional Certificate and Professional Certified Marketer (PCM).

What education do you need to become a senior manager-digital marketing?

What degree do you need to be a senior manager-digital marketing?

The most common degree for senior managers-digital marketing is bachelor's degree, with 74% of senior managers-digital marketing earning that degree. The second and third most common degree levels are master's degree degree at 21% and master's degree degree at 2%.
  • Bachelor's, 74%
  • Master's, 21%
  • Associate, 2%
  • Doctorate, 1%
  • Other Degrees, 2%

What should I major in to become a senior manager-digital marketing?

You should major in marketing to become a senior manager-digital marketing. 25% of senior managers-digital marketing major in marketing. Other common majors for a senior manager-digital marketing include business and communication.

Most common colleges for senior managers-digital marketing

Senior managers-digital marketing often get their degrees at Rutgers, The State University of New Jersey, University of California, Santa Barbara, and University of Washington. Here are the most common colleges for senior managers-digital marketing in the US based on their resumes.
Senior manager-digital marketing common collegePercentages
Rutgers, The State University of New Jersey8.60%
University of California, Santa Barbara8.60%
University of Washington7.53%
San Francisco State University6.45%
University of Phoenix6.45%

Best majors for senior managers-digital marketing

RankMajorPercentages
1Marketing25.2%
2Business18.4%
3Communication9.7%
4English5.3%
5Management5.0%

Best colleges for senior managers-digital marketing

The best colleges for senior managers-digital marketing are Northwestern University, University of Southern California, and University of Pennsylvania.

A senior manager-digital marketing with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for senior managers-digital marketing. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become senior managers-digital marketing.

1. University of Georgia

Athens, GA • Private

In-state tuition

$11,830

Enrollment

29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-state tuition

$10,555

Enrollment

30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-state tuition

$14,760

Enrollment

31,451

4. Purdue University

West Lafayette, IN • Private

In-state tuition

$9,992

Enrollment

33,495

5. Howard University

Washington, DC • Private

In-state tuition

$26,756

Enrollment

6,166

6. University of Texas at Austin

Austin, TX • Private

In-state tuition

$10,610

Enrollment

40,329

7. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

8. Ohio State University

Columbus, OH • Private

In-state tuition

$10,726

Enrollment

45,769

9. University of Pennsylvania

Philadelphia, PA • Private

In-state tuition

$55,584

Enrollment

10,764

10. San Diego State University

San Diego, CA • Private

In-state tuition

$7,488

Enrollment

30,018

20 best online courses for senior managers-digital marketing

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7. Learn Digital Marketing (12 Courses in 1)

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Master Digital Marketing Strategy, SEO, Advertising, Social Media Marketing, Email, Analytics, Content Marketing & More...

8. Product Manager

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Build a Digital Marketing Agency Business with Social Media (SMMA), Chat GPT, Facebook Ads, Instagram, Word Press, SEO...

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Master Digital Marketing: AI,SEO,TIK TOK, Social Media, Analytics, CRO, PPC, Email, Web Copy, UX, Content Marketing...

16. Business Analytics

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In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...

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20. Growth Product Manager

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Top 10 most affordable universities for senior managers-digital marketing

The most affordable schools for senior managers-digital marketing are University of Florida, suny farmingdale, and fashion institute of technology.

If the best universities for senior managers-digital marketing are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for senior managers-digital marketing.

1. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

2. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

3. Fashion Institute of Technology

New York, NY • Private

In-state tuition

$5,740

Cost of attendance

17,864

4. Florida State University

Tallahassee, FL • Private

In-state tuition

$5,656

Cost of attendance

21,623

5. Baruch College of the City University of New York

New York, NY • Private

In-state tuition

$7,262

Cost of attendance

14,046

6. University of South Florida

Tampa, FL • Private

In-state tuition

$6,410

Cost of attendance

20,456

7. California State University - Dominguez Hills

Carson, CA • Private

In-state tuition

$6,942

Cost of attendance

14,469

8. California State University - Bakersfield

Bakersfield, CA • Private

In-state tuition

$7,309

Cost of attendance

16,714

9. Purdue University

West Lafayette, IN • Private

In-state tuition

$9,992

Cost of attendance

22,430

10. California State University - Fresno

Fresno, CA • Private

In-state tuition

$6,587

Cost of attendance

16,915

Top 10 hardest universities to get into for senior managers-digital marketing

The hardest universities for senior managers-digital marketing to get into are Northwestern University, University of Southern California, and University of Pennsylvania.

Some great schools for senior managers-digital marketing are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for senior managers-digital marketing based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions rate

8%

SAT average

1,508

2. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

3. University of Pennsylvania

Philadelphia, PA • Private

Admissions rate

8%

SAT average

1,492

4. Northeastern University

Boston, MA • Private

Admissions rate

19%

SAT average

1,466

5. Boston University

Boston, MA • Private

Admissions rate

22%

SAT average

1,420

6. Stanford University

Stanford, CA • Private

Admissions rate

4%

SAT average

1,497

7. University of Texas at Austin

Austin, TX • Private

Admissions rate

39%

SAT average

1,367

8. Villanova University

Villanova, PA • Private

Admissions rate

29%

SAT average

1,407

9. Vanderbilt University

Nashville, TN • Private

Admissions rate

10%

SAT average

1,514

10. University of Maryland - College Park

College Park, MD • Private

Admissions rate

47%

SAT average

1,390

Top 10 easy-to-apply-to universities for senior managers-digital marketing

The easiest schools for senior managers-digital marketing to get into are Oklahoma Wesleyan University, university of the incarnate word, and gwynedd mercy university.

Some schools are much easier to get into. If you want to start your career as a senior manager-digital marketing without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for senior managers-digital marketing.

1. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions rate

68%

SAT average

964

2. University of the Incarnate Word

San Antonio, TX • Private

Admissions rate

88%

SAT average

1,044

3. Gwynedd Mercy University

Gwynedd Valley, PA • Private

Admissions rate

92%

SAT average

1,031

4. Holy Names University

Oakland, CA • Private

Admissions rate

70%

SAT average

849

5. Barry University

Miami, FL • Private

Admissions rate

91%

SAT average

1,006

6. Felician University

Lodi, NJ • Private

Admissions rate

81%

SAT average

999

7. Notre Dame College

Cleveland, OH • Private

Admissions rate

90%

SAT average

994

8. LIM College

New York, NY • Private

Admissions rate

83%

SAT average

1,061

9. Oregon Institute of Technology

Klamath Falls, OR • Private

Admissions rate

96%

SAT average

1,139

10. La Roche College

Pittsburgh, PA • Private

Admissions rate

99%

SAT average

1,008

Average senior manager-digital marketing salary by education level

Senior managers-digital marketing with a Doctorate degree earn more than those without, at $124,251 annually. With a Master's degree, senior managers-digital marketing earn a median annual income of $119,885 compared to $108,337 for senior managers-digital marketing with an Bachelor's degree.
Senior manager-digital marketing education levelSenior manager-digital marketing salary
Master's Degree$119,885
Bachelor's Degree$108,337
Doctorate Degree$124,251

Senior manager-digital marketing education FAQs

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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