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Senior manager of marketing jobs in Asheville, NC - 4,624 jobs

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  • BRAND MANAGER

    Daniel Defense LLC

    Senior manager of marketing job in Georgia

    At Daniel Defense, Only the Best Build the Best... Daniel Defense engineers and manufactures the world's finest weapon systems and accessories. We are a faith based organization, intensely focused on providing top quality small arms solutions to our military and law enforcement communities as well as to civilians seeking premium rifles for home defense, hunting, and sport shooting. As the Brand Manager, you will be responsible for developing and executing marketing strategies to strengthen our brand presence and market share in the industry. You will work closely with cross-functional teams to develop compelling brand campaigns, manage product launches, and enhance customer engagement. This role requires a strategic thinker with a strong creative vision and a deep understanding of the firearms market. Essential Functions: Responsible for demonstrating commitment to and leadership of environmental health and safety principles, policies and procedures. Develop and implement comprehensive brand strategies to increase brand awareness and equity in the firearms industry. Collaborate with product development teams to ensure alignment of brand strategies with product offerings. Conduct market research and analyze consumer insights to identify market trends and opportunities. Plan and execute integrated marketing campaigns across various channels (digital, print, social media, events, etc.). Manage the creative development of marketing materials, including advertising, product packaging, and promotional content. Monitor and evaluate the performance of marketing campaigns and initiatives, providing insights and recommendations for optimization. Build strong relationships with key stakeholders, including retailers, distributors, and industry partners. Stay updated on industry trends, competitive landscape, and regulatory developments affecting the firearms market. Ensure brand consistency across all touchpoints and communication channels. Provides support, training and development to team members that continuously improves Safety, 6S, Quality, Delivery and Productivity. Expected to be a contributor to the company standards on high integrity, safety, fair and equitable treatment while creating a positive work environment. Other responsibilities as deemed appropriate or necessary by leadership. Knowledge, Skills, and Abilities: Bachelor's degree in Marketing, Business Administration, or a related field and 5+ years of experience in brand management, marketing, or product marketing within the firearms or related industry and/or equivalent combinations of education and experience sufficient to carry out the duties of this role. Previous experience in team management and leadership. Strong understanding of firearms market dynamics, customer preferences, and industry regulations. Excellent strategic thinking and analytical skills, with the ability to translate data into actionable insights. Creative mindset with a passion for developing innovative marketing campaigns. Proficient in project management and capable of handling multiple projects simultaneously. Strong communication and interpersonal skills, with the ability to collaborate effectively across teams. Demonstrated leadership capabilities and ability to influence stakeholders at all levels. Proficiency in Microsoft Office Suite; experience with marketing analytics tools is a plus. Knowledge of firearms safety and regulations is highly desirable. Demonstrated ability to recognize and work in accordance with our Permission to Play Values. Physical Requirements: Must be able to lift and carry awkward items weighing up to 50 pounds. Requires intermittent standing, walking, sitting and bending throughout the workday. Must be able to work in a manufacturing environment, to include working in and around machinery, exposure to noise and chemicals, lights/lasers, etc. Must be able to wear appropriate Personal Protection Equipment as required by your position and/or Company policy. Daniel Defense is an EOE AA M/F/Vet/Disability employer and promotes a "Drug-Free Workplace." Note: The statements above are intended to describe the general nature and level of work being performed by those assigned to the job. This list is not intended to be an exhaustive list of responsibilities, duties, and skills required of personnel in this job. Responsibilities are subject to change at the discretion of the employer and do not establish a contract of employment - Daniel Defense is an at-will employer. PIae9332c47757-37***********3
    $72k-100k yearly est. 1d ago
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  • Marketing Manager

    Titan America 4.5company rating

    Senior manager of marketing job in Virginia

    Commercial & Infrastructure Solutions Reports to: Senior Vice President of Marketing Titan America LLC (NYSE: TTAM), a TITAN Group Company, is one of the premier producers of cement and building materials in the eastern United States and the North American subsidiary of the TITAN Group. With a history spanning over 100 years, Titan America has consistently delivered innovation, operational excellence, and sustainable solutions. Our comprehensive portfolio-including cement, aggregates, fly ash, ready-mix concrete, and specialty admixtures-serves diverse customer needs across commercial, industrial, and infrastructure markets. The Opportunity Titan America is seeking a strategic and results-driven Marketing Manager - Commercial & Infrastructure Solutions to lead marketing initiatives across its full product portfolio and geographic footprint. This highly visible role is central to defining and executing strategies that strengthen market positioning, expand brand visibility, and deliver measurable business growth. The Sr. Marketing Manager will collaborate closely with sales, operations, product management, and technical services teams to ensure customer-focused, data-driven decision-making. The role requires both strategic vision and hands-on execution, with accountability for market intelligence, customer engagement, and campaign effectiveness. Key Responsibilities Market Strategy & Intelligence Develop and maintain market models and forecasts to evaluate opportunities by value, volume, profitability, and growth potential. Conduct in-depth research on segment ecosystems-including competitors, influencers, regulatory developments, and industry trends-to identify risks and opportunities. Build competitive models to inform pricing, positioning, and go-to-market strategies. Marketing Execution Design and execute integrated marketing strategies across cement, concrete, aggregates, fly ash, and admixtures, with emphasis on commercial and infrastructure customer segments. Launch targeted campaigns, product introductions, and sales enablement tools tailored to contractors, producers, developers, and specifiers. Produce technical and customer-facing content (datasheets, white papers, case studies, presentations) that communicate performance, innovation, and sustainability benefits. Partner with sales to craft compelling, segment-specific value propositions and ensure consistent messaging. Lead digital marketing efforts-including CRM, website management, email, paid media, and social channels-to align with segment needs. Customer & Industry Engagement Strengthen Titan America's brand presence through participation in industry conferences, trade shows, and advocacy bodies. Build and nurture relationships with key stakeholders, including contractors, architects, engineers, developers, and public sector decision-makers. Gather customer feedback and purchasing insights to guide continuous improvement in products, services, and marketing approaches. Performance & Measurement Monitor and report on marketing effectiveness using KPIs such as market share, campaign ROI, lead generation, and customer satisfaction. Provide actionable insights and recommendations to senior leadership, ensuring alignment of marketing initiatives with business objectives. Drive adoption and visibility of Titan America's sustainable solutions, particularly lower-carbon and innovative construction materials. Success Measures Demonstrated increase in market share across commercial and infrastructure segments. ROI from marketing campaigns that contribute directly to sales pipeline growth. Increased adoption of admixtures, sustainable solutions, and innovative technologies. Enhanced customer loyalty and preference for Titan America's product portfolio. Strong cross-functional collaboration with sales, operations, and technical services. Qualifications Bachelor's degree in Marketing, Business, Engineering, or Materials Science (MBA preferred). 6-8 years of progressive B2B marketing experience, ideally in building materials, construction, or chemicals. Deep understanding of concrete admixtures, construction supply chains, and decision-making processes in commercial and infrastructure markets. Demonstrated success in developing integrated campaigns, conducting market analysis, and delivering measurable growth outcomes. Proficiency in CRM systems, digital marketing platforms, and analytics tools. Strong communication and presentation skills, with the ability to simplify technical data into persuasive customer messaging. Proven ability to influence stakeholders, lead change, and collaborate across departments. Willingness to travel up to 75% for customer, industry, and internal engagements. Why Join Titan America? At Titan America, you will join a global leader with more than a century of success, innovation, and sustainability. This role provides the opportunity to shape the future of commercial and infrastructure markets, while working with high-performing teams across the United States and internationally. We are proud to offer a competitive compensation package, including: Market-leading base salary Annual performance-based bonus Comprehensive benefits (medical, dental, vision, 401(k), paid time off, and more) Our culture is built on safety, integrity, accountability, and sustainability. We invest in our people, providing opportunities for professional growth, development, and long-term career success.
    $73k-105k yearly est. 4d ago
  • Senior Marketing Insights Manager

    Butterball 4.4company rating

    Senior manager of marketing job in Garner, NC

    Develops and executes actionable insights and strategic recommendations based on analyzing data and leveraging primary and secondary research. Plays an integral role in the success of the division by identifying sales opportunities and developing data-informed selling stories to boost brand sales, market share, and profitability. Oversees and executes primary research projects that will guide informed business strategies to address key business questions related to consumer behavior, product performance, brand positioning, and market landscape. At Butterball, we exist to help people pass love on. As the most recognized name in turkey, the brand represents more than 60 years of cherished memories, providing quality, great tasting products that make meals something to celebrate every day. We proudly believe that life at Butterball means having a team who supports you, having the opportunity to grow personally and professionally, and making an impact on the health of others daily. Whether you choose to work at one of our five (5) manufacturing facilities in NC, AR, MO, farms in AR, NC, and KS, corporate office in NC, IL, or in the field, we believe we have an opportunity for everyone to succeed. At Butterball, we believe in fostering a culture where every team member is valued, has the opportunity to grow professionally and contribute to our success. Join us in our Purpose and apply for an opportunity today! Key Responsibilities Acts as the consumer's advocate by utilizing consumer sentiment data and market dynamics to ensure that strategic choices prioritize the needs of all parties. Develops and maintains strong relationships with senior sales leadership and account representatives, ensuring alignment with the organization's sales goals. Orchestrates the analysis and presentation of point-of-sale (POS) and menu-based insights to key strategic customers (i.e., Walmart, Kroger, etc.). Fosters collaborative partnerships through data-informed recommendations. Utilizes a variety of data sources, (i.e., POS, proprietary retailer databases such as 84.51, etc.) to conduct reviews on brand opportunities, including space-to-sales, item deletion/replacement, shopper traffic, conversion, basket analysis, etc. Oversees the scoping, design, and execution of primary research projects in collaboration with internal partners and research suppliers, delivering actionable insights and strategic recommendations. Guides seasonal research initiatives. Monitors and shares key trends and business health indicators to inform brand and category decisions. Supports international research efforts, e-commerce insights, innovation initiatives, and/or business-to business (B2B) customer satisfaction tracking. Provides guidance in the development, training, and goal setting for junior team members when applicable. Minimum Qualifications (Educations & Experience) Bachelor's degree in related field or equivalent (i.e., Business, Marketing, Statistics, Economics, etc.) 8+ years of relevant experience or the knowledge, skills, and abilities to succeed in the role Knowledge, Skills, and Abilities Butterball Core Competencies Caring about people, valuing contributions, and empowering to succeed is the Butterball Way. We recognize the value that different perspectives and cultures bring to Butterball and seek to create an environment where everyone can thrive. Everyone has a seat at the table and is expected to embody our core competencies: Safety First: We put safety first. The health, safety, and well-being of our people, products, and turkeys is everyone's responsibility and everyone's jobs. Integrity: We trust each other to do the right thing. We act with integrity and gain the confidence and trust of others through honesty, respect, and authenticity. Stewardship: We take care of what matters. We are accountable to our commitments and take responsibility for the well-being of our teams, our quality, our customers, our business, our brand, and our communities. We are always answerable for our actions and those we lead. Enthusiastic Attitudes: We create a climate where everyone feels they belong and can be engaged, every day. Where our people are enthusiastic and motivated to do their best and work together to make great things happen. Continuous Improvement: We are committed to continuous improvement. We challenge ourselves and our company to constantly learn, develop, grow, improve, and innovate Essential Knowledge, Skills, and Abilities Significant experience in the manufacturing or consumer goods industry with direct experience in Retail Grocery Insights Deep understanding of the retail environment, consumer behavior, and food manufacturing trends with experience in category management and sales strategies Expertise in designing, executing, and overseeing primary and secondary research with the proven ability to deliver clear insights that inform business strategies Excellent verbal and writing communication, interpersonal, and collaboration skills with the ability to foster cross-functional relationships and align insights with company goals Highly skilled at creating and delivering impactful presentations that communicate insights and complex data effectively to any audience in a clear, compelling manner Adept at influencing and securing buy-in for implementing and integrating insight-informed initiatives into broader company strategies Expert at evaluating complex data (e.g.., POS, Nielsen, IRI, etc.), research insights, and market trends to identify opportunities and synthesize into actionable data-informed strategies that align with corporate goals Proven ability to guide, coach, mentor, and motivate others while fostering collaboration and developing talent within the team Proficient with Microsoft Suites (Word, Excel, PowerPoint, Teams, Outlook, SharePoint, etc.), data visualization software, and data analysis tools and platforms (e.g., Circana or Nielsen). Preferred Knowledge, Skills, and Abilities Advanced degree such as MBA Familiarity with FreshLook, ShopperSights, Retail Link, and/or 84.51 tools Physical Demands While performing the duties of this job, the employee may be regularly required to stand, sit, talk, hear, reach, stoop, kneel, and use hands and fingers to operate a computer, telephone, keyboard, and occasionally lift up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, depth perception, color vision and the ability to adjust focus. Working Conditions & Travel Requirements Work is performed in a climate-controlled office environment. The noise level of the environment is usually moderate. Required travel up to 25% of the time. Disclaimer We embrace equal opportunity employment. Butterball is committed to the fair and impartial treatment of all employees and applicants for employment without regard to gender, age, race, religion, color, national origin, physical or mental disability, military/veteran status, sexual orientation, gender identity and expression, genetic information, marital status, parental status, pregnancy, or any other status protected by law. This position is deemed Safety Sensitive for purposes of Butterball's Drug/Alcohol Screening & Testing Policy. Details will be provided to individuals who receive a conditional job offer, or upon request. The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of what is required of personnel so classified. Furthermore, they do not imply or establish a contract for employment and are subject to change at the discretion of the employer.
    $109k-133k yearly est. 12h ago
  • Performance Marketing Manager

    Capcenter 4.2company rating

    Senior manager of marketing job in Richmond, VA

    CapCenter is a fast-growing DTC mortgage, realty, and insurance company headquartered in Richmond Virginia. We're transforming the home buying, selling, and financing experience by combining innovative technology with personalized service. We're seeking a Peformance Marketing Manager who can use financial modeling and performance analytics to plan, buy, and optimize media across traditional and digital channels. This role is ideal for a marketer who goes beyond short-term CPL optimization but can connect media investment decisions to long-term client value. Role Overview This role blends strategic media planning, buying, and optimization across paid social, streaming, radio, OOH, and display. You will manage and optimize media investment using NPV, payback period and conversion velocity modeling to inform channel mix, market allocation and flighting decisions. You'll partner with technology, analytics and marketing operations teams to ensure accurate tracking and attribution across the full funnel - connecting media exposure to downstream outcomes such as applications, closings, revenue and lifetime value. Insights from attribution and financial modeling will directly guide budget allocation and performance optimization. Media Strategy and Planning Develop full-funnel media plans aligned to acquisition and brand objectives. Use NPV modeling to guide channel selection, allocation, and market investments. Translate financial models into actionable media recommendations for leadership. Coordinate with creative teams to align messaging with paid media investments. Stay current on media trends, audience behavior, and platform innovation. Media Buying and Execution Plan and buy media across digital media (paid social, CTV, streaming audio, and display) and traditional media (print, terrestrial radio, outdoor, television). Use marketing analytics to drive campaign management and document changes. Negotiate rates, added value, and placements with media vendors and partners. Manage budgets, pacing, and vendor performance across all channels. Oversee trafficking, QA, and creative delivery to ensure flawless execution. Measurement, Attribution, and Performance Analytics Implement and manage click, conversion, and event tracking across channels. Ensure proper use of pixels, tags, utms, and SDKs to support accurate reporting. Measure media performance using attribution-aware KPIs such as CPL, CPA, ROAS, lead quality, conversion velocity, and NPV accounting channel conversions. Analyze results and deliver clear insights and recommendations to stakeholders. Use insights to inform payback models, channel mix, frequency, and sequencing Test new channels, formats, and tactics; document learnings and scale what works. Validate data quality and troubleshoot discrepancies across marketing platforms. Qualifications Bachelor's degree in business, Marketing, or related field. 5+ years of experience in media planning and buying. Excellent communication, organization, and vendor-management skills. Ability to interpret data in the context of offline conversions and long sales cycles. Experience using financial or performance models to guide media decisions. Experience implementing and working with attribution frameworks Experience with Meta Ads Manager, YouTube, and Planning Tools (Bionic or similar) Experience with click tracking, pixels, UTMs, and conversion APIs. Experience working with CRM platforms; HubSpot strongly preferred. Experience in mortgage, real estate, insurance, or financial services is a plus. Compensation and Benefits Health, dental, and vision insurance. 401(k) with company match. Paid time off and holidays. Professional development and growth opportunities.
    $83k-135k yearly est. 5d ago
  • Marketing Manager

    Collaborative Real Estate

    Senior manager of marketing job in Atlanta, GA

    About Us At Collaborative Real Estate (CRE), we sit at the intersection of universities, research, entrepreneurship, and corporate innovation. We build and activate innovation districts, research parks, shared lab environments, coworking hubs, and technology platforms that help big ideas move from the lab to the real world. About the Role We're looking for a Marketing Manager to help shape and elevate our brand ecosystem as we scale across multiple business lines and geographies. This is a ground-up role for a builder: someone who loves refining brand identity, creating compelling content, and developing scalable marketing systems - while rolling up their sleeves to execute. You'll build and steward a growing portfolio of brands, including: Commercial properties across multiple markets Innovation & coworking centers Residential properties A SaaS platform Hosted innovation & community programming What You'll Do: Define brand architecture & narrative across CRE's expanding portfolio Create high-quality marketing collateral (web, one-pagers, pitch decks, signage, building marketing assets) Own the corporate website & digital presence Lead SEO, digital ads, and content strategy Implement CRM/marketing systems and track pipeline influence Partner with leasing, business development, and innovation/programming teams to support growth Collaborate with our “scientific journalism” communications function - ensuring CRE's credibility and thought leadership remain front and center If you're energized by multi-brand orchestration, strategic storytelling, and building scalable infrastructure - you'll thrive here. What We're Looking For: 5-7+ years full-cycle marketing experience Strong content, brand, and design skills (Adobe Suite / Canva / Figma) Experience managing multiple brands/sub-brands Ability to establish marketing systems and processes (CRM, pipeline management, digital asset library) Portfolio demonstrating strategy + execution Bonus Points if you have experience in: Commercial real estate Innovation districts, Tech Square, labs, or university-industry ecosystems Early-stage environments or “department of one” roles Cross-functional leadership and soft influence style Why CRE? You'll be part of a mission-driven team shaping the future of innovation infrastructure - building spaces, programs, and stories that propel research, startups, and industry collaboration forward. If you're a strategic storyteller, builder, and brand steward who wants to help shape spaces and programs where innovation thrives - we'd love to meet you. Our Committment: CRE is committed to building diverse, inclusive teams that reflect the communities we serve. We welcome candidates from all backgrounds and identities.
    $64k-99k yearly est. 4d ago
  • Marketing Manager

    Milestone Construction, LLC

    Senior manager of marketing job in Athens, GA

    **Email resumes to ********************* Milestone Construction is seeking a Marketing Manager to oversee and coordinate the company's marketing efforts. This role supports brand consistency, business development, and community visibility while working closely with internal leadership and external marketing vendors. Key Role Responsibilities Marketing Management Oversee day-to-day marketing operations with clear priorities and steady follow-through. Maintain and improve existing marketing processes, keeping them organized and consistent. Manage relationships with external vendors for social media, SEO, website maintenance, signage, photography, and related services. Track performance, budgets, timelines, and deliverables to ensure marketing efforts stay on course. Brand & Communications Uphold Milestone Construction's brand standards across all internal and external materials. Create and edit content for project spotlights, company news, recruitment, proposals, and general communications. Maintain a library of project photography, graphics, and other brand assets. Ensure messaging is clear, professional, and aligned with company values. Digital Marketing Coordinate content planning and posting schedules for social media Review analytics and provide recommendations for improvements. Oversee website updates, online listings, SEO initiatives, and digital campaigns. Manage email newsletters and digital announcements. Business Development Support Assist with RFP/RFQ materials, presentations, and marketing collateral. Support market research and competitive insights to guide company initiatives. Prepare materials for client meetings, trade events, and recruitment outreach. Community & Networking Attend local networking events such as Chamber of Commerce meetings, fundraisers, and community functions. Represent Milestone Construction professionally and build relationships with local partners. Support community involvement, sponsorships, and event participation. Project & Event Coordination Manage announcements and materials for groundbreakings, ribbon cuttings, project milestones, and company events. Coordinate jobsite signage, banners, branded apparel, and promotional materials. Work with vendors to ensure signage and materials are delivered accurately and on time. Systems, Tracking & Accountability Maintain a marketing calendar for projects, content, events, and vendor timelines. Track key marketing metrics and provide leadership with clear, concise reporting. Keep documentation, files, and workflows organized and up to date. Qualifications 5+ years of experience in marketing, preferably in construction, real estate, or a related industry. Strong writing, editing, and communication skills. Proven ability to manage vendors, workflows, and multiple ongoing projects. Working knowledge of digital marketing, website tools, and basic design software. Professional presence at networking events and community engagements. Organized, detail-oriented, and comfortable with deadlines. What Success Looks Like Consistent, well-organized marketing activity that supports company goals. Manager is confident, organized, and relationship-driven, comfortable attending community events, managing outside partners, ensuring everything stays on brand and on track Strong coordination and performance from external vendors. Steady brand presence across digital channels, project communications, and community involvement. Clear reporting and reliable execution without unnecessary noise or complication.
    $65k-101k yearly est. 5d ago
  • Director of FP&A: Strategy, Forecasting & Growth

    Carey International 4.3company rating

    Senior manager of marketing job in Alexandria, VA

    A leading financial services firm in Alexandria is seeking a Director of Financial Planning & Analysis to drive key financial processes and provide analytical support to the executive team. The ideal candidate will have over 7 years of experience in FP&A, strong leadership skills, and the ability to translate corporate strategy into actionable financial plans. A Master's degree is preferred. This role offers competitive compensation and opportunities for career advancement. #J-18808-Ljbffr
    $122k-160k yearly est. 1d ago
  • Marketing Manager

    Big Blue Marble Academy

    Senior manager of marketing job in Atlanta, GA

    Company: Big Blue Marble Academy (BBMA) operates 93 schools serving more than 14,000 students, providing early care, preschool, after-school care and summer camp for children ages 6 weeks to 12 years. BBMA nurtures little minds through a robust preschool curriculum that ensures children are developmentally, socially and emotionally prepared for kindergarten and beyond. Its emphasis on global awareness and character development teaches children invaluable lessons, growing big hearts that are ready and eager to take on the world. For more information, visit ************************** Position Overview The Marketing Manager plays a critical leadership role in developing, implementing, and evaluating the organization's marketing and communication strategies to build awareness, strengthen community relationships, and drive enrollment growth. This role unites creative storytelling with data-driven strategy to highlight the transformative power of early childhood education. The ideal candidate is both strategic and hands-on, with experience managing multi-channel campaigns, content creation, and team coordination within a mission-driven, educational environment. Key Responsibilities Strategic Planning & Brand Leadership Help in development and execution of an annual strategic marketing plan aligned with institutional objectives and enrollment goals. Define brand voice and ensure consistent application of visual identity and messaging across all platforms and materials. Conduct competitive analysis and market research to inform positioning and identify emerging opportunities. Advise leadership on brand strategy, audience insights, and marketing ROI. Align marketing priorities with developmental milestones and educational outcomes. Digital Marketing & Campaign Management Manage online visibility through SEO, Google Ads, remarketing campaigns, and data analytics tools. Lead social media strategy to engage parents, educators, and community stakeholders with creative, mission-aligned content. Oversee paid digital campaigns and performance dashboards to assess reach, engagement, and conversion rates. Develop and manage CRM workflows to nurture prospective families from initial inquiry through enrollment. Implement A/B testing for continuous campaign optimization. Content Creation, Media & Communications Plan and produce original, high-quality content, including blogs, newsletters, videos, and brochures that reflect early learning excellence. Liaise with teachers and program staff to capture authentic stories from the classroom. Write and edit press releases and manage relationships with media outlets to promote events, milestones, and achievements. Ensure accessibility, inclusivity, and ethical representation in all marketing communications. Enrollment Marketing & Family Engagement Partner with admissions and early learning staff to design lead-nurturing funnels and retention strategies. Create marketing assets for open houses, school tours, and community events. Track and analyze lead generation metrics from inquiries to enrollments using the CRM system. Coordinate parental feedback loops and measure satisfaction against marketing outcomes. Community Relations & Partnership Development Build relationships with community organizations, local businesses, and family networks to promote the center as a trusted educational partner. Represent the organization at family expos, local fairs, and child development events. Support the advancement office in donor relations campaigns or grant-funded outreach initiatives. Team Oversight Maintain compliance with all advertising standards, privacy laws (COPPA, FERPA), and brand guidelines. Qualifications Education & Experience Bachelor's degree in Marketing, Communications, Public Relations, Education Administration, or related field (Master's preferred). Minimum of 5 years of experience in marketing, with at least 2 years in education, family services, or early childhood settings. Proven record of successful campaign management and lead generation in mission-driven or educational organizations. Skills & Competencies Strong understanding of early childhood developmental stages and the parent decision-making process. Exceptional storytelling, editing, and creative communication abilities. Proficiency in digital tools (Google Analytics, Mailchimp, HubSpot, Canva, CRM systems). Data interpretation and reporting skills for executive leadership. Ability to balance multiple priorities and manage projects to deadlines. Join a team that takes pride in teamwork, giving back and welcoming an inclusive environment. A career with Big Blue Marble Academy will empower you to reach your career goals while making a difference in the lives of the children we serve. Employment is contingent upon successful completion of our background check, pre-hire screenings, and onboarding processes. All employment is at-will and may be terminated at any time, with or without cause. BBMA is an equal opportunity employer and supports a diverse workforce. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. HAVING TECHNICAL ISSUES WITH YOUR APPLICATION? Contact us at ************************* Applicants requiring a reasonable accommodation for any part of the application and hiring process should contact the recruitment helpdesk at *************************.
    $64k-99k yearly est. 2d ago
  • Marketing Manager

    Authority Brands

    Senior manager of marketing job in Atlanta, GA

    We are seeking an accomplished Marketing Manager to lead strategic marketing initiatives for one of sixteen consumer brands within the Authority Brands portfolio. Responsibilities: Work with Director of Marketing, operations team, and greater Authority Brands team to outline, plan and execute strategic annual marketing plan and initiatives for one consumer brand. Move projects from ideation through to completion and track status of projects. Identify areas for streamlining processes. Maintain annual brand marketing budget. Support franchise owners, including presenting and reporting marketing results and educating on vendors, marketing tactics, and marketing platforms. Provide marketing support (including marketing expertise, collateral development, content creation, etc.) for franchise development activities. Develop best practices for cross brand collaboration and sharing. Perform other duties as assigned. Qualifications: A bachelor's degree in marketing or business is preferred 4 + years' experience designing, socializing, and executing an annual brand marketing plan. Forecasting, tracking, and maintaining an annual marketing budget. Developing board meeting and presentation materials to highlight department programs and successes. Creating and leading agendas for cross-discipline meetings. Prior experience with franchise marketing and/or sales. Strong attention to detail, energetic, open to collaborative environment, business minded, strategic and creative. Knowledge/understanding of digital marketing, including ability to interpret digital campaign results (SEO, PPC, remarketing, display). Solid PC skills, including Microsoft Office systems as well as Google Analytics competency.
    $64k-99k yearly est. 2d ago
  • Growth-Driven SVP/CMO: Digital Marketing Leader

    Penfed Credit Union

    Senior manager of marketing job in McLean, VA

    A leading financial institution is seeking an SVP, Chief Marketing Officer to work onsite in McLean, Virginia. This role involves driving growth through a comprehensive marketing strategy, overseeing brand management, digital marketing, and member engagement efforts. The ideal candidate will have over 20 years of marketing experience with at least 5 years at a VP level, preferably in a financial services setting. Strong data analytics skills and knowledge of CRM and marketing technologies are essential. A competitive salary and robust benefits package are offered. #J-18808-Ljbffr
    $139k-233k yearly est. 3d ago
  • Director, Financial Planning and Analytics

    Atlanta Housing Authority 4.1company rating

    Senior manager of marketing job in Atlanta, GA

    Director, Financial Planning and Analytics page is loaded## Director, Financial Planning and Analyticslocations: Atlanta Home Officetime type: Full timeposted on: Posted 4 Days Agotime left to apply: End Date: March 23, 2026 (30+ days left to apply)job requisition id: R-002098**Title:** Director, Financial Planning & Analytics**Department:** Finance and Accounting**Reports to:** Senior Vice President, Financial Planning & Analytics**Pay Grade:** Q **Target Salary Range:** $97,700- $146,600The Director, Financial Planning and Analytics will serve as a leader and recognized strategic short- and long-term financial planning and financial analysis expert applying extensive knowledge of HUD regulatory environment. Act as a business partner with Atlanta Housing (AH) leaders in driving strategic initiatives and providing business intelligence to AH internal and external stakeholders.**Essential Duties and Responsibilities*** Oversees the financial forecasting and planning, providing executive management with information necessary to make informed plans and decisions.* Reviews the financial forecasting models to provide key financial data to support the annual budget; and support the maintenance of the 10-year financial plan.* Serves as the primary point of contact and liaison with HUD officials on financial matters.* Manages the submission of Operating Subsidy calculations and Housing Choice funding documents.* Manages the planning, coordinating, development and execution of the annual budget and financial forecasts, including quality review and reasonableness.* Develops and implements tools to enable AH to manage its business line through data and analytics to facilitate productivity and efficiency.* Participates with executive management to determine current and future budgetary needs based on analysis of historical trends and future requirements; make proposals for budget adjustments, as necessary.* Reviews and edits the monthly and quarterly actual versus budget reports, and manage the production of variance explanations.* Prepares the annual MD&A report and statistical analysis for inclusion in the Audited CAFR. Oversees the analysis on headcount and related compensation impacts on financial results.* Collaborates with other departments to coordinate the use of data from all in-house systems to supply the most accurate data possible for budgets and analysis, and other highly visible aspects of business control.* Performs other related duties as required and/or assigned.**Education / Experience*** Bachelor's Degree Required, Master's Degree or CPA preferred* 10+ years' experience in progressive finance positions (strategic planning function) preferably within the real estate and/or Public Housing industry* Proven experience partnering with internal business operational customers* Minimum of 5 years of experience leading a team**Knowledge & Skill Requirements*** Working knowledge of the Code of Federal Regulations (C.F.R.) and/or U.S. Department of Housing & Urban Development (HUD) regulations* Strong financial analysis skills including robust ability to write financial analysis reports* Proficient with Microsoft suite most particularly excel* Demonstrated ability to lead a team of professionals, including hiring/selection and managing performance* Excellent presentation skills with experience presenting before executives and board members* Ability to effectively present financial concepts and information to diverse audiences**Working Conditions:**Works in an office environment. May require frequent bending, stooping, reaching and prolonged sitting and/or standing. May require regular lifting usually not exceeding 10 lbs. Some travel may be required. #J-18808-Ljbffr
    $97.7k-146.6k yearly 5d ago
  • Head of Marketing and Product Management

    Satair USA, Inc.

    Senior manager of marketing job in Herndon, VA

    Airbus is committed to providing reasonable accommodations as an Equal Opportunity Employer to applicants with disabilities. If you require assistance or an accommodation to complete your application, please contact us at * Notice: Pay Transparency Nondiscrimination (English) * Transparencia en el Pago No Discriminacio ́n (Spanish) **Satair* * is looking for a * Market Product Manager * to join our team in ** Herndon, VA **and** Miami, FL.** In this role you will be responsible for driving the sales of Satair distributed products as a leading part of the sales process. Serving as the commercial focal point for product management in the region, you are responsible to gain key market driver insights, identify market share growth opportunities with the Airline and MRO customers we serve, and develop and implement a product sales strategy that will ensure customer account growth and achievement of our regional Order Intake and Revenue goals. **Our Marketing teams ensure optimal customer perception and increase value recognition of our Airbus products across the globe. Financial Rewards: Competitive base salary, incentive compensation which may include profit sharing schemes, retirement savings plan and the ability to participate in an Employee Stock Ownership Plan ("ESOP") * * * Paid time off including personal time, holidays and a generous paid parental leave program. * * * Comprehensive insurance coverage including medical (traditional and high-deductible health plans), prescription, dental, vision, life, disability, Employee Assistance Plan ("EAP") and other supplemental benefit coverages. * * * Individual Development: Upskilling and development opportunities through our global Leadership University, including unlimited access to 10,000+ e-learning courses focusing on ways to develop your employability, certifications, career path as well as the opportunity to participate in accelerated development programmes and both national and international mobility. * **Market Share - product sales strategy and execution : Seek out, implement and develop sales of Satair's products and services that drive market share growth in region * Gather, analyze and draw out opportunities from regional market data and demand trends * With support of OEM Product Managers, master the assigned product line value proposition and go to market strategy, translating this into proactive and timely sales campaigns that will drive market share growth. * Leverage our Satair tools and analytic platforms in the market analysis process in order to most effectively develop a regional product sales strategy. * Maintain a real time understanding of current sales gaps for assigned product lines at a customer level, developing timely product sales campaigns that will drive the closure of these gaps and enable market share growth. **Product Sales Pipeline Development - customer proposals and opportunity achievement* : 30% * * Responsible for and owner of the regional CRM Sales Pipeline * Ensures relevant product line sales lead creation and maintaining a consistent CRM pipeline that enables regional account directors to achieve their customer account sales targets. * Manages a timely response to customer inquiries including Requests for Proposal bids, answering of requests for quotes, and resolution of customer pricing inquiries. * Drives contract follow up process - identifying gaps to expected sales plan, securing customer feedback and developing actions to address the gaps. **Regional Stakeholder Management* : 25% * * Regional product line focal point for commercial and customer facing teams * Enables ASC commercial teams with relevant CRM sales pipeline and ongoing product line awareness trainings * Supports the customer resolution process as it relates to assigned product pricing * Ensures timely market and customer opportunity feedback into the ASP OEM product management teams **Participate in the regional sales meeting as the product management focal point, securing the agenda for the Product management scope * Own and drive the product marketing plan for the assigned region in coordination with Marketing * Support and give input to AOP, Budget and forecasting process **Bachelor's Degree in business, engineering, aviation or business administration related field * 6+ years in sales, product management or related experience * Experience in the Commercial Aviation Industry with knowledge of aircraft systems, general aircraft maintenance driver knowledge, and the key OEMs within our industry. (Ability to travel up to 30% Domestic and International * Knowledge of the product management discipline * Basic to Intermediate Google Workspace application experience * Intermediate SAP or equivalent MRP system experience * Intermediate EXCEL or equivalent experience including basic knowledge and use of VLOOKUP and other data analysis tools * Basic ability to navigate and interpret aircraft technical manuals for product application reference **Authorized to work in the US, able to work in the US without current or future need for visa sponsorship **Onsite or remote: 60% (3 out 5 days per week) * * * Vision: able to see and read computer screens and other electronic equipment with screens, able to read documents, reports and engineering drawings. [Hearing: able to hear to participate in conversations in person and via teleconference or phone and to hear sounds on production floor including safety warnings or alarms: [Equipment Operation (personal computer, telephone, copies, fax machine, and related office equipment and using electronic identification card to enter building floors and internal doors): able to operate most office and personal electronic equipment and some tools including production tools such as hydraulic lifts. [Carrying: able to carry documents, tools, drawings, electronic equipment up to 30lbs/14kgs. [Lifting: able to lift documents, tools, drawings, electronic equipment up to 30lbs/14kgs. [Pushing /Pulling: able to push and pull small office furniture and some equipment and tools. [Sitting: able to sit for long periods of time in meetings, working on a computer. [Standing: able to stand for discussions in offices or on the production floor. [Travel: able to travel independently and at short notice. Walking (include routine walking such as to a shared printer to retrieve documents): able to walk through office and production areas including uneven surfaces. [Personal Protective Equipment required: Required PPE includes, but is not limited to, Safety Shoes, Safety Glasses, Hearing Protection, Respirators/Masks, and/or Protective Gloves as required by site and/or customer site * * * Administrative position only PPE required: Steel-toed shoes are required for all shop floor visit, appropriate hearing/eye protection may also be required when visiting the shop floor. * Take your career to a new level and apply online now! This job requires an awareness of any potential compliance risks and a commitment to act with integrity, as the foundation for the Company's success, reputation and sustainable growth. ****Remote Type:* Flexible *Customer Account and Service Management ------ Airbus provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetics, pregnancy, marital status, veteran status or other legally protected status. In addition to federal law requirements, Airbus complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, demotion, termination, layoff, recall, transfer, leaves of absence, compensation, benefits and training. Airbus expressly prohibits any form of workplace harassment based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetics, pregnancy, marital status, veteran status or other legally protected status. As a matter of policy, Airbus does not sponsor visas for US positions unless specified. This position description does not constitute a written or implied contract of employment. By submitting your CV or application you are consenting to Airbus using and storing information about you for monitoring purposes relating to your application or future employment. Airbus is committed to achieving workforce diversity and creating an inclusive working environment. We welcome all applications irrespective of social and cultural background, age, gender, disability, sexual orientation or religious belief.
    $117k-178k yearly est. 2d ago
  • Head of Market Transformation

    Parkopedia

    Senior manager of marketing job in Atlanta, GA

    We've signed up to an ambitious journey. Join us! As Arrive, we guide customers and communities towards brighter futures and more livable cities. It isn't a challenge just anyone could take on. Luckily, we have something to help us make it happen. Our people and our values. We Arrive Curious, Focused and Together. Just as our entire brand is inspired by the North Star, the shining light leading travelers to their destinations since time began, our values guide us. They help us be at our best. For our customers. For the cities and communities we serve. For ourselves. As a global team, we are transforming urban mobility. Let's grow better, together. The Role As the Head of Market Transformation - #J-18808-Ljbffr
    $105k-165k yearly est. 3d ago
  • Vice President Marketing

    Snapdragon Associates, LLC

    Senior manager of marketing job in Spartanburg, SC

    The Vice President (VP) of Marketing is a strategic, visionary leader responsible for developing, implementing, and optimizing the organization's marketing strategy to drive brand visibility, market growth, and revenue performance. This role oversees all marketing functions-including brand, communications, digital, content, product marketing, and demand generation-ensuring alignment with company goals and fostering a culture of creativity, accountability, and high performance. The VP of Marketing partners closely with executive leadership, sales, product, and operations to support organizational priorities while upholding a healthy culture of trust, collaboration, and support. Key Responsibilities: Strategic Leadership & Planning Develop and execute a comprehensive marketing strategy aligned with the company's mission, vision, and growth objectives. Lead annual marketing planning, budgeting, and goal-setting processes. Identify emerging market trends and opportunities, adjusting strategy accordingly. Serve as a senior advisor to the executive team on brand positioning and competitive landscape. Brand Management & Communications Strengthen and evolve the company's brand identity, messaging, and market presence. Oversee all internal and external communication strategies, ensuring consistency and alignment with organizational values. Represent the company at industry events, conferences, and media opportunities as needed. Demand Generation & Revenue Growth Lead the development of effective lead-generation and customer-acquisition strategies. Optimize marketing funnel performance, tracking ROI and implementing data-driven improvements. Collaborate closely with Sales leadership to ensure alignment, coordination, and shared accountability for revenue targets. Digital & Content Marketing Oversee digital marketing strategies, including SEO/SEM, website optimization, social media, and email marketing. Drive a robust content strategy that supports brand awareness, thought leadership, and customer engagement. Product Marketing Lead go-to-market strategies for all new product launches and service offerings. Develop strong market insights, customer segmentation, competitive analysis, and value propositions. Team Leadership & Development Build, mentor, and manage a high-performing marketing team. Establish clear expectations, performance metrics, and development opportunities. Model a healthy culture of trust, transparency, and support-setting the example for collaborative, people-centered leadership. Role Requirements: Bachelor's degree in Marketing, Business, Communications, or a related field required; MBA preferred. 10+ years of progressive marketing leadership experience, including at least 5 years in a senior management role. Proven track record of developing and executing successful marketing strategies that drive measurable business growth. Experience leading cross-functional teams and collaborating effectively across an organization. Strategic thinker with strong business acumen and exceptional analytical skills. Expertise in digital marketing, branding, content strategy, and demand generation. Excellent communication, presentation, and relationship-building abilities. Strong leadership and people-management skills, with a commitment to fostering healthy, inclusive team dynamics. Ability to thrive in a fast-paced, evolving environment. Demonstrates integrity, accountability, and a strong commitment to organizational values. Serves as a champion for a positive culture rooted in trust, support, psychological safety, and collaboration. Leads with curiosity, creativity, and a growth mindset. Makes decisions based on data, customer insights, and long-term strategic goals. Community: Spartanburg offers a warm, welcoming community with a friendly small-town feel. The cost of living is affordable, making it easy to enjoy a comfortable lifestyle. Residents love the access to beautiful parks, trails, and year-round outdoor activities. The growing downtown scene provides great restaurants, local shops, and cultural events.
    $114k-174k yearly est. 5d ago
  • Director Product Strategy

    3I People 3.9company rating

    Senior manager of marketing job in Atlanta, GA

    Transforming Careers, One Opportunity at a Time At 3i People, we're more than recruiters; we're career accelerators. Partnered with cutting-edge tech firms and innovative companies, we connect top-tier talent with their dream jobs. Our mission is to open doors for professionals like you to thriving workplaces where you can leave your mark. Title: Product Strategy Director Role type: Contract Location: Atlanta, GA Job Description: The Strategic Planning Director plays a critical role in identifying new opportunities and crafting long-term strategic plans for products and capabilities. By understanding clients' top needs, this leader will position the client to drive value in the marketplace. This role requires direct interaction with customers, external business partners, and cross-functional internal teams to shape the strategic direction of the business. The Director will collaborate closely with the client's Executive leaders, business stakeholders, product teams, and corporate strategy teams. Through this collaborative approach, the Director will ensure alignment and shared methodologies in the design and development of our products. The ideal candidate will possess a robust strategic formation background, demonstrating the ability to analyze market trends, assess competitive landscapes, and develop actionable strategies that propel the business forward. This leader will also be an expert at leveraging insights to inform product strategy plans, guiding teams through complex decision-making processes, and effectively communicating strategic initiatives across all levels of the organization. Experience in direct people management is not required for this role; it will involve a high level of executive visibility and a wide range of influence with cross-functional teams across all our clients' brands. (Individual Contributor Role) Required Experience & Specialized Knowledge: Bachelor's degree in a related discipline and 10 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and 8 years' experience; a Ph.D. and 5 years' experience in a related field; or 14 years' experience in a related field. Experience in automotive, strategy consulting, or technology consulting. Strong Strategic Formation background- Must have experience developing long-term strategies or initiatives. Must be able to provide examples of transforming ideas into actionable plans,and recognition for innovative thinking. Experience in market analysis, data-driven decision-making, and performance metrics; proficiency in tools for data analysis and modeling. Must have experience working with more sophisticated frameworks such as Root cause analysis, Etc. Able to adapt the strategy based on real-time feedback and changing conditions. Able to identify adequate resources-financial, human, and technological-that will support execution. Develop a comprehensive product strategy that outlines capability, target customers, and positioning. Facilitate workshops with cross-functional teams (R&D, marketing, and other business leaders) to co-create a product roadmap aligned with business objectives. Proficiency in data analysis tools and methodologies to support strategic decision-making. Proven ability to lead using influence within highly complex, matrixed teams. Proven ability to deliver high-impact presentations to C-suite executives, clearly articulating the product vision, strategic alignment with corporate goals, and expected ROI, along with using data visualizations to convey complex information. Ability to travel up to 25% of the time. Preferred: Advanced degrees (e.g., MBA) or relevant certifications. Top Tier strategy consulting background. People leader experience preferred, as this candidate would be leading cross-functional teams. Corporate strategy experience.
    $118k-153k yearly est. 1d ago
  • Senior Product Manager - Marketing Incentives & Growth

    Information Technology Senior Management Forum 4.4company rating

    Senior manager of marketing job in McLean, VA

    A leading financial services company in McLean, Virginia, is looking for a Senior Associate, Product Manager to drive innovative incentive structures for marketing. This role demands strong product management experience and a user-centric approach, collaborating with various teams to implement strategies that support business growth. The ideal candidate will have at least 2 years of relevant experience, coupled with a Bachelor's degree or military experience. Join a dynamic team poised for success in a rapidly evolving landscape. #J-18808-Ljbffr
    $94k-120k yearly est. 2d ago
  • Marketing Director

    Marius Pharmaceuticals 3.3company rating

    Senior manager of marketing job in Raleigh, NC

    About the Company Marius Pharmaceuticals is a patient‑centric healthcare company developing therapies for hypogonadism (Testosterone Deficiency). We focus on optimizing metabolic function, healthspan, and longevity, while addressing the burdens associated with Testosterone Deficiency through rational, practical, and innovative solutions. We are best known for KYZATREX , an FDA-approved oral testosterone therapy, designed to redefine how Testosterone Deficiency is treated. As a company, we thrive at the edge of innovation, moving quickly and decisively to change the standard of care and put patients first. For more, visit mariuspharma.com. About the Role We are seeking a fast-moving, creative, and impact-driven Marketing Director to join our leadership team. This is a role for a builder-not a maintainer. The ideal candidate thrives in ambiguity, embraces a “run fast, break stuff, fix it better” mindset, and knows how to cut through complexity to deliver results. As an individual contributor and leader, you will move at startup speed to drive awareness, growth, and adoption of KYZATREX and Testosterone Deficiency as a critical health issue. You will set bold strategies, experiment rapidly, and execute with precision-balancing the discipline of a regulated industry with the urgency of a category-defining product. Responsibilities Run fast & drive impact: Execute bold marketing strategies with urgency-prioritizing outcomes over bureaucracy. Build the category: Create massive awareness for Testosterone Deficiency and Testosterone as a metabolic hormone. Position KYZATREX as #1: Make oral testosterone the default choice by highlighting its clear advantages over injections and creams. Story tell at scale: Generate powerful content-video, audio, text, mixed media-that resonates with patients, physicians, and partners. Leverage voices of authority: Activate senior management, patient advocates, and KOLs to amplify credibility and reach. Experiment relentlessly: Test and learn across earned, owned, and paid channels-SEO, SEM, social, email, PR-with rapid iteration. Demand data: Track KPIs obsessively, optimize campaigns on the fly, and report actionable insights to leadership and the board. Collaborate, but push: Work with sales, regulatory, operations, and finance-but drive forward with urgency even when rules slow others down. Expand reach: Identify new market opportunities (domestic & international) and move fast to capture them. Qualifications A proven growth marketer who has built audiences and driven measurable results in high-stakes or regulated industries. 7+ years of progressive marketing leadership, ideally including pharma, biotech, or consumer health. Fluent in digital and social media platforms, with the ability to move from strategy to execution in the same day. A creative disruptor who thinks beyond templates and finds new ways to win attention and loyalty. Strong business acumen with the confidence to challenge assumptions and make tough calls. Relentless bias for action-you move fast, adjust faster, and get things done At Marius, you won't just market a product-you'll redefine a category. This is a role for someone who wants to leave a mark, move quickly, and help build a company from the ground up. Equal Opportunity Statement Marius Pharmaceuticals is an equal-opportunity employer. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity, pregnancy, childbirth or related medical conditions, age, veteran status/military status, disability, genetic information, or any other protected characteristic. This policy extends to all terms and conditions of employment.
    $76k-124k yearly est. 5d ago
  • Senior Product Marketing Manager

    Range Finance, Inc.

    Senior manager of marketing job in McLean, VA

    Range is creating AI-powered solutions to eliminate financial complexity for our members. We're transforming wealth management through the perfect blend of cutting-edge technology and human expertise. We're obsessed with member experience! We've built an integrated platform that tackles the full spectrum of financial needs-investments, taxes, retirement planning, and estate management-all unified in one intuitive system. Backed by Google's Gradient Ventures and Cathay Innovations, we're in hyper-growth mode and looking for exceptional talent to join our starting lineup. Every Ranger at this stage is shaping our culture and way of life-from former CEOs and startup founders to experts from leading hedge funds and tech companies. If you're ready to build something that truly matters in financial services, bring your talent to Range. Here, you'll make a genuine impact on how people manage their financial lives while working alongside a team that celebrates wins, makes big decisions, and blazes new trails together. About the role We're looking for a strategic, creative, and data-driven Senior Product Marketing Manager to help define how our products are positioned, launched, and adopted in the market. As a PMM, you'll be the bridge between our product, marketing, sales, and customer success teams - ensuring we deeply understand our customers, clearly articulate our value, and drive growth across the product lifecycle. We're excited to hire this role at Range's Headquarters in McLean, VA. All of our positions follow an in-office schedule Monday through Friday, allowing you to collaborate directly with your team. If you're not currently based in the area but love what you see, let's discuss relocation as part of your journey to joining us. What you'll do with us Lead product launches from strategy to execution - defining positioning, messaging, and go-to-market plans that drive awareness, adoption, and revenue. Conduct customer interviews, competitive research, and market analysis to inform product strategy and identify new opportunities. Develop clear, compelling messaging that differentiates our products and resonates with key buyer personas. Partner with sales to create enablement materials (decks, one-pagers, battlecards) and train the team on product value, positioning, and competitive differentiation. Work with demand generation and content marketing teams to develop campaigns and thought leadership that support launches and ongoing product adoption. Collaborate closely with product management to influence strategy based on market feedback and customer needs. Measure the success of marketing programs, launches, and campaigns - reporting on key KPIs like adoption, awareness, and engagement. Prepare internal teams to champion Range's value proposition with purpose-built tools, clear messaging frameworks, and hands‑on training. What will set you apart 6+ years of experience in product marketing Strong understanding of GTM strategy, product positioning, and messaging development Excellent storytelling, writing, and communication skills Proven ability to collaborate cross‑functionally and influence without direct authority Comfort with data‑driven decision‑making and performance measurement Startup and/or direct to consumer experience Benefits Health & Wellness: 100% employer‑covered medical insurance for employees (75% for dependents), plus dental and vision coverage 401(k): Retirement savings program to support your future Paid Time Off: Dedicated time to reset and recharge plus most federal holidays Parental Leave: Comprehensive leave policy for growing families Meals: Select meals covered throughout the week Fitness: Monthly movement stipend Equity & Career Growth: Early exercise eligibility and a strong focus on professional development Annual Compensation Reviews: Salary and equity refreshes based on performance Boomerang Program: After two years at Range, you can take time away to start your own company. We'll hold your spot for 6 months - and pause your equity vesting, which resumes if you return Range is proud to be an equal opportunity workplace. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. As a company, we are committed to designing products, building a culture, and supporting a team that reflects the diverse population we serve. #J-18808-Ljbffr
    $100k-134k yearly est. 2d ago
  • Marketing Specialist

    Red River Pharmacy Services

    Senior manager of marketing job in Memphis, TN

    Job Title: Acute & Specialty Clinical Marketer (RN) Company: Red River Pharmacy Location: Memphis, TN (Local Travel Required) Position Type: Full-Time, Exempt About Red River Pharmacy Red River Pharmacy is a leading provider of specialty and infusion pharmacy services, committed to delivering high-quality, patient-centered care in collaboration with physicians, hospitals, and clinics. We focus on improving outcomes for patients with complex and chronic conditions through coordinated clinical support, education, and exceptional service. Position Summary Red River Pharmacy is seeking a clinically strong, relationship-driven Registered Nurse (RN) to serve as an Acute & Specialty Clinical Marketer in the greater Memphis, TN area. This role blends clinical expertise, field marketing, and digital outreach (including Instagram) to grow referrals and build strong partnerships with hospitals, specialty practices, and post-acute providers. Key Responsibilities 1. Business Development & Referral Growth Promote Red River Pharmacy's specialty and infusion pharmacy services to: Acute care and community hospitals Specialty physician practices (oncology, infectious disease, rheumatology, GI, neurology, etc.) Outpatient infusion centers, home health agencies, and post-acute providers Conduct regular in-person visits, education sessions, and presentations to case managers, discharge planners, physicians, and clinic staff. Identify and develop new referral sources and strategically grow existing accounts in the Memphis region. Track referral patterns and growth opportunities; develop targeted plans for high-potential accounts. 2. Clinical Education & Support Use RN clinical knowledge to: Explain Red River's clinical programs, infusion therapies, and support services. Educate providers and staff on referral criteria, medication management, and care coordination processes. Provide in-services, lunch-and-learns, and staff education on specialty medications, infusion safety, and transitions of care. Serve as a clinical liaison between referral partners, Red River's pharmacy/clinical teams, and patients/families as appropriate. 3. Marketing & Instagram/Digital Presence Collaborate with the marketing team to execute a local marketing strategy focused on acute and specialty markets. Support creation and curation of Instagram content and other social media posts that: Highlight Red River Pharmacy's services, clinical expertise, and team Share compliant patient success stories and educational content Promote community events, provider education, and partnerships Monitor basic performance metrics (engagement, reach, follower growth) and share insights to optimize digital efforts, ensuring all content is HIPAA-compliant and aligned with corporate branding. 4. Territory & Market Strategy Analyze the Memphis-area healthcare landscape, including referral patterns, competitors, and emerging specialty service needs. Provide feedback to leadership on market trends, referral barriers, and opportunities (new service lines, disease states, or provider groups). Participate in strategic planning for territory development, events, and provider outreach campaigns. 5. Documentation, Reporting & Compliance Maintain detailed records of field visits, account activity, and referral outcomes in CRM or company tracking systems. Report on key performance indicators (KPIs) such as new accounts opened, referral volume, and referral-to-start conversion. Ensure all interactions and marketing activities comply with HIPAA, state and federal regulations, and company policies, including any applicable anti-kickback and pharmacy marketing guidelines. Qualifications Required: Active, unencumbered Registered Nurse (RN) license in Tennessee (or compact license with TN eligibility). 2+ years of clinical experience in acute care, specialty clinic, infusion, oncology, or related settings. Prior experience in healthcare marketing, liaison, physician relations, or business development. Demonstrated experience using Instagram or similar platforms for professional, brand, or organizational promotion. Valid driver's license, reliable transportation, and ability to travel routinely within the Memphis metro area and surrounding markets. Preferred: Experience in specialty pharmacy, infusion therapy, oncology, infectious disease, or chronic disease management. Established relationships with Memphis-area hospitals, specialty practices, and case management/discharge planning teams. Familiarity with CRM systems and basic use of data/analytics to guide account strategy. Strong presentation, teaching, and public speaking skills.
    $43k-68k yearly est. 4d ago
  • Digital Experience Manager

    Truliant Federal Credit Union 4.6company rating

    Senior manager of marketing job in Salem, NC

    Truliant's mission is to improve lives by putting our members first, providing great service and straightforward financial solutions. Our core values of Member Focus, Service, Guidance, Relationships, and Community define how we interact with members to fulfill our mission of improving lives and providing a foundation on which we conduct ourselves. Our Promise to Our Teammates: Truliant strives to provide all teammates with an enjoyable place to work where they feel valued, empowered and rewarded for all that they do. Purpose of the Job The Digital Experience Manager influences the strategy, design, and delivery of member-centered digital experiences across the credit union's platforms. This role ensures that every digital touchpoint-online banking, mobile applications, account origination, onboarding, and emerging technologies-is intuitive, accessible, and aligned with both member needs and business goals. Leading a team of UX Specialists and partnering with Digital Product Managers, the Digital Experience Manager champions usability, quality, and innovation. By embedding continuous testing, measurement, and refinement into the design process, this role ensures consistent, high-performing digital journeys that strengthen member trust, engagement, and long-term loyalty. Essential Functions and Responsibilities Leads the development and execution of digital experience strategies that prioritize usability, accessibility, and member satisfaction across all digital platforms. Manages, coaches, and develops UX Specialists, fostering skill growth in design thinking, accessibility, and data-informed decision-making. Partners with Digital Product Managers to incorporate member experience principles into product roadmaps, participate in Agile planning and collaboration sessions, and guide delivery efforts. Champions accessibility best practices (WCAG/ADA compliance) to ensure inclusive design practices are integrated into all digital initiatives. Oversees journey mapping and user research to identify pain points, opportunities, and areas of innovation. Establishes and maintains digital design standards, guidelines, and governance to ensure consistent user experiences across platforms. Partners with IT, vendors, and business units to design and test digital solutions that align with member needs and organizational goals. Conducts usability testing and feedback loops to validate design decisions and optimize digital journeys. Leverages data analytics and member feedback to evaluate and optimize digital journeys, reporting insights, and recommendations to leadership. Ensures alignment of digital experience initiatives with the credit union's brand, values, and strategic objectives. Stays current on digital design trends, fintech innovation, and emerging technologies to anticipate member expectations and competitive shifts. Evaluates and recommends new tools, platforms, or methodologies to enhance UX design capabilities and efficiency. Represents the voice of the member in cross-functional team settings, advocating for simple, seamless, and engaging experiences. Participates in the annual review process, including writing and delivering reviews. Interviews candidates for open positions, as needed. Other Duties and Responsibilities Assists with other tasks and projects as assigned. Knowledge, Skills, and Abilities Must have strong analytical and problem-solving skills with the ability to interpret member data, research, and usage patterns into actionable improvements. Must have a deep knowledge of UX/UI design principles, journey mapping, and human-centered design practices. Must have excellent verbal and written communication skills, including the ability to convey complex ideas clearly. Must be familiar with Agile frameworks, backlog management, and user story development. Must be familiar with understanding digital banking platforms, fintech solutions, and emerging technologies. Must have the ability to collaborate effectively with cross-functional teams and external vendors. Must have strong organizational skills and attention to detail with the ability to manage multiple projects and priorities simultaneously. Must have commitment to continuous improvement and staying current with industry trends. Must have knowledge of security, compliance, and accessibility considerations related to digital experiences. Must have the ability to understand business processes within the credit union, as well as understand the underlying technologies supporting those business processes. Must have superior interpersonal skills; ability to get along with diverse personalities; tactful, mature, flexible, compassionate, and confident. Must have knowledge in the use of MS Visio, Word, PowerPoint Point and Outlook, and intermediate knowledge of MS Excel. Must possess the leadership skills necessary to prepare for and facilitate meetings with all levels within the organization, as well as vendors and references. Should possess a strong commitment to providing excellent service to Truliant's members, both internal and external. Physical Requirements Occasional standing, walking, bending, and stooping required Must be able to sit at a desk for moderate periods of time and use a computer Must be able to moderately lift or move up to 5 pounds and occasionally lift or move up to 10 pounds Education and Background Bachelor's degree in Business, Design, Information Technology, Communication, or a related field required. Minimum of 5 years of experience in digital experience, UX design, product management, or related disciplines, including at least 2 years of experience in a leadership or people management role. Experience with Agile methodologies and cross-functional collaboration required. Experience in financial services, banking, or credit unions is preferred. If you have a passion for member service and would like to invest in a meaningful career with opportunity for growth, we encourage you to apply to Truliant! As a member of the Truliant family, you will enjoy the following full time benefits: No-cost employee Medical, dental, vision coverage Prescription benefits (including mail order) Paid holidays and Paid Time Off (PTO) 401(k) plan with contribution matching Paid community involvement volunteers hours Paid group life Insurance Teammate loan discounts Tuition reimbursement Short and long-term disability Health & Wellness program Teledoc (physician video conferencing) Onsite fitness facilities or health club reimbursement Employee Assistance Program (EAP) Medical flexible spending account Dependent care flexible spending account
    $64k-76k yearly est. 3d ago

Learn more about senior manager of marketing jobs

How much does a senior manager of marketing earn in Asheville, NC?

The average senior manager of marketing in Asheville, NC earns between $90,000 and $147,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.

Average senior manager of marketing salary in Asheville, NC

$115,000
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