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Senior manager of marketing jobs in California

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  • Campaign Strategist and Producer

    Acosta Group 4.2company rating

    Senior manager of marketing job in San Jose, CA

    The Android Consumer Marketing Team is looking for an organized, collaborative, and self starter Campaign Strategist and Producer to join a go-to-market team that launches a large campaign(s) with 10+ products on a quarterly basis. As part of this team that mobilizes cross-functional launches, this person will be a key person in gathering information about upcoming product launches, project managing the creative process for asset production (with multiple agencies), and helping the many working teams stay organized and on-schedule with tools and communication. A person who thrives in this role has a keen eye for creatives and details and a growth mindset. And an understanding of how to pull seemingly disparate items and additional business input into a cohesive campaign theme and narrative for consumers. This person then takes the topline strategy and narrative and infuses it into the creative and campaign production process. A part of this campaign strategist and producer's time will be devoted to partnering with creative and marketing agencies to deliver on-time assets, gathering UIs from teams, organizing them for the agency, managing the production timeline, and then providing the final deliverables. This person excels at organizational skills, and will help the team navigate timelines and dependencies, empowering a wide variety of team members to contribute and deliver on time. While the moment-to-moment tasks may seem organizational, in the bigger picture we are looking for someone who can be a friendly diplomat to other teams - someone who helps keep people in the know and able to help build and operationalize an internal engine, improving efficiencies and timelines, identifying high-impact approaches, and being a thought partner in making the overall program a success. This person should drive efficiencies and better creatives by using AI solutions. Mosaic is a part of Acosta Group - a collective of the industry's most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey. As a leading North American integrated marketing agency, Mosaic specializes in everything from experiential marketing, commerce + retail media and field marketing, to design and production. With a 35+ year history, Mosaic has office hubs in Chicago, Dallas, and Toronto and full reach across North America. We focus on creating brand experiences that connect brands with consumers in creative and relevant ways. Mosaic's ultimate mission is to propel our client's business, culture, and communities forward to make the human experience better. We are diverse, yet like-minded individuals, and we believe in taking risks and creating shared experiences, not just for our clients, but for each other. Every associate is given the keys to charter new ground as they collectively live in the moment of building memorable experiences together. Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact ...@acosta.com. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request. Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting. The Acosta Group utilizes E-Verify for validating the ability to work in the United States for all job candidates. If you want more information on what this entails and your rights as a job applicant, please use the link provided to access information on our use of E-Verify and your right to work. Employer Resources (e-verify.gov) By applying, you agree to our Privacy Policy and Terms and Conditions of Use. #DiscoverYourPath Manage the production process of creative assets. This involves collecting a variety of assets from product and UX teams, working with agencies to package them for a variety of marketing channels, applying AI, and shepherding the assets through the feedback cycle. It also means assisting with communication across teams to keep next steps clear and production on schedule. Collaborate with cross-functional teams on identifying upcoming launches. Helping to stay in touch with a variety of cross-functional product marketing and product teams to curate products included in the marketing program. Drive creative strategy and direction across the full spectrum of assets and channels. Partnering with agencies for video production, still asset production, and copywriting. This includes driving forward a creative audit and creative strategy in partnership with the brand team, and applying new AI solutions. Editorial & Content - Capture and elevate Google's voice and lead storytelling efforts, focusing on development of this narrative across mediums, including but not limited to videos, blog posts, social media posts, and newsletters. You cultivate Google and Google product awareness, business value, and differentiation into the market, and have ownership over the positive and proactive stories Google tells. Create and maintain internal communication tools to help stakeholders stay current and engaged through the life cycle of the campaign creation and execution. This includes creating and maintaining an internally-facing website and informational deck. Experience in working across multiple teams and agencies in a fast-paced environment. 4-6+ years of experience in marketing (within Technology industry) 4-6+ years of project and/or campaign management experience Highly organized and detail-oriented Growth mindset Critical thinker with strong communication, writing, visual / creative, and project management skills BA/BS Degree required or equivalent experience Familiarity with Google Workspace tools (Drive, Docs, etc.)
    $68k-119k yearly est. 2d ago
  • Product Marketing & Communications Manager

    Dice 4.4company rating

    Senior manager of marketing job in Irvine, CA

    Dice's customer, a technology solutions provider, is currently looking to hire a Product Marketing & Communications Manager for a 6-month contract opportunity. This position offers a flexible hybrid work schedule and can be performed primarily remotely with occasional visits to the office in Irvine, CA on an as-needed basis for events and customer interfacing. Title: Product Marketing & Communications Manager Location: Irvine, CA (Hybrid / Primarily Remote) Overview: The Product Marketing & Communications Manager for Transformation Programs will be part of a growing team that's driving impactful change and transformation through innovative marketing and communication strategies. We are seeking a creative and highly energized Product Marketing/Marketing & Communications Manager who will be focused on driving clarity and engagement on key enterprise transformation initiatives. Qualifications: 7-10+ years in marketing and communications. Experiential marketing and proven project or product management skills in a large corporate environment a must. Must be able to get hands-on and produce content and events as well as manage a team of creatives to do the same. Background in marketing and communications, GTM strategy development, activation campaign planning and execution Excellent interpersonal and communication style, with proven active listening and critical thinking ability Outstanding learning agility, with ability to pick up new concepts in a fast-paced environment Ability to translate and apply product marketing and go-to-market know how into internal business transformation and change activation objectives Tech savvy, with some exposure with large scale digital transformation efforts preferred. Experience in the financial services industry a plus Responsibilities: Marketing & Communications Management Leverage storytelling skills to discover, identify and develop compelling narratives and content to inspire and motivate employees. Draft and edit a wide range of communication materials tailored for internal stakeholders, including articles, executive communications, and digital content. Act as editor-in-chief to source and manage content and events pipeline. Support and enhance content production and approval processes to ensure effective management and timely deployment. Experiential Marketing & Event Design, Planning & Execution: Design, plan and execute a variety of internal events ranging from town halls and symposiums to immersive learning exercises, such as hackathons, katas and dojos. Campaign and Project Management: Lead coordination efforts for internal marketing campaigns and/or delivery projects to support communication strategies. This includes managing timelines, resources, and stakeholder expectations to ensure successful execution. Build relationships with key internal stakeholders to understand pain points, change impacts and needs. Segment employees and stakeholders based on roles, functions and motivation to tailor communications and engagement strategies. Develop customer engagement and enablement GTM strategies and campaign plans. Identify and document moments that matter as part of a customer change journeys. Collaborate with cross-functional teams, to ensure consistency in messaging and alignment of communication strategies with broader organizational objectives. Monitoring and Measuring Progress: Monitor stakeholder sentiment and engagement to identify opportunities and proactively address issues related to internal change initiatives. Facilitate feedback loops and gather insights to inform marketing, communications and engagement strategies. Take a data driven approach to continuously track the progress of the transformation and make necessary adjustments based on feedback and other data. About the Company: A technology solutions provider based in Chicago, IL, which is dedicated to empowering the fintech, healthcare and education industry with cutting-edge technology solutions to optimize costs and cloud infrastructure. As a leading provider of Automation Consultancy, Managed Cloud Services, and Integrations, we bring expertise and innovation to every project. Why this Opportunity? Incumbent team members testify: “Working in this team has been a transformative experience, allowing me to grow both professionally and personally” “I love this team! Respectful environment, supportive leaders. One of the best gigs I've had in years” “What we're doing here isn't just innovative… it's also very, very fun!” This role offers a unique chance to grow your career in a dynamic environment, with potential for contract-to-hire after six months for the right candidate. Our customer values diverse perspectives and experiences. If you have a background in marketing and communications, GTM strategy development, activation campaign planning and execution, we encourage you to apply.
    $77k-95k yearly est. 5d ago
  • Product Manager - Digital Media Platforms & Streaming

    Beacon Hill 3.9company rating

    Senior manager of marketing job in Glendale, CA

    Seeking a Product Manager to support digital media platforms and streaming initiatives. This role partners with product and engineering teams to document processes, translate business needs into technical requirements, and support complex system integrations in an agile environment. Must Haves BA/BS degree required 7+ years of experience as a Product Manager in a technology-focused environment Hands-on experience working in Agile/Scrum teams Strong written and verbal communication skills Proven ability to translate complex technical concepts to non-technical stakeholders Experience gathering and managing requirements across multiple systems or teams Familiarity with digital media platforms and streaming technologies (e.g., HLS, DRM, watermarking) Understanding of the digital content supply chain and distribution workflows Experience supporting system integrations or legacy platform modernization Working knowledge of AWS and cloud-based architectures Strong organizational skills with the ability to work independently or cross-functionally Key Responsibilities Gather, analyze, and document business processes, workflows, and system requirements Act as a liaison between business stakeholders and engineering teams Write clear, well-defined user stories and support backlog refinement Collaborate with Scrum teams operating in two-week sprint cycles Support integrations across legacy systems and third-party vendor platforms Participate in UAT, feature validation, and release readiness Ensure requirements traceability and alignment with business objectives Interested candidates may submit their resumes online or call at ************ for further information regarding the position. Beacon Hill is an equal opportunity employer and individuals with disabilities and/or protected veterans are encouraged to apply. California residents: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. If you would like to complete our voluntary self-identification form, please click here or copy and paste the following link into an open window in your browser: ***************************************** Completion of this form is voluntary and will not affect your opportunity for employment, or the terms or conditions of your employment. This form will be used for reporting purposes only and will be kept separate from all other records. Company Profile: Beacon Hill Technologies, a premier National Information Technology Staffing Group, provides world class technology talent across all industries utilizing a complete suite of staffing services. Beacon Hill Technologies' dedicated team of recruiting and staffing experts consistently delivers quality IT professionals to solve our customers' technical and business needs. Beacon Hill Technologies covers a broad spectrum of IT positions, including Project Management and Business Analysis, Programming/Development, Database, Infrastructure, Quality Assurance, Production/Support and ERP roles. Learn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting ************* Benefits Information: Beacon Hill offers a robust benefit package including, but not limited to, medical, dental, vision, and federal and state leave programs as required by applicable agency regulations to those that meet eligibility. Upon successfully being hired, details will be provided related to our benefit offerings. We look forward to working with you. Beacon Hill. Employing the Future™
    $79k-110k yearly est. 2d ago
  • Director of Innovation Marketing Insights

    JMS Staffing

    Senior manager of marketing job in Watsonville, CA

    Our client in California is seeking a Director of Innovation & Insights to join their team! This is a remote/full-time/direct-hire position Salary based on experience: $175k-$225k The Director of Innovation & Insights leads the end-to-end insights and innovation pipeline, shaping strategic growth opportunities rooted in consumer understanding and market foresight. This role establishes and operationalizes a consumer-centric insights function, guiding early-stage ideation through concept testing, validation, and post-launch optimization. Partnering closely with Brand, Product, Sales, E-Commerce, and Executive Leadership, this leader ensures the organization advances a differentiated, insight-driven pipeline aligned with long-term vision and commercial goals. Key Responsibilities Consumer & Market Insights Leadership Build and oversee an integrated insights ecosystem leveraging qualitative and quantitative research, syndicated data, social listening, segmentation, and trend tracking. Translate consumer and market learning into actionable strategies, refined brand positioning, and innovation concepts. Champion the internal voice of the consumer, advocating for unmet needs, behaviors, and demand drivers. Synthesize insights to inform strategic decisions across teams and business units. Maintain frameworks that ensure insights are accessible, actionable, and aligned to business priorities. Innovation Strategy & Pipeline Development Lead cross-functional ideation, innovation steering, pipeline prioritization, and stage-gate readiness. Identify white-space opportunities across categories, formats, benefits, and channels. Develop compelling product concepts and business cases to address emerging opportunities. Partner with Product, R&D, Brand, Sales, Operations, and Regulatory to advance concepts from idea to execution. Ensure the pipeline balances creativity with commercial viability and long-term strategic fit. Foresight & Strategic Growth Planning Conduct long-range foresight and category mapping to identify future-state growth platforms. Maintain a rolling three-year innovation roadmap aligned to brand, channel, and consumer priorities. Monitor competitive activity, cultural trends, ingredient innovation, and regulatory dynamics to guide strategic planning. Anticipate shifts in consumer expectations and market dynamics to proactively shape investment focus. Provide strategic recommendations that inform planning cycles and executive decision-making. Testing, Learning, & Optimization Design and manage concept testing, pricing studies, volumetrics, and market research initiatives. Partner with Retail, Performance Marketing, and E-Commerce teams to structure A/B and in-market testing. Lead post-launch analysis, synthesizing performance results and consumer feedback. Translate learning loops into ongoing product and pipeline improvements. Establish best-practice testing frameworks that accelerate organization-wide learning. Cross-Functional Collaboration & Influence Act as a strategic partner to Brand, DTC, Amazon, Sales, and International teams, ensuring insights shape messaging, positioning, and expansion. Communicate insights and recommendations visually and compellingly for stakeholders at all levels. Build and lead a high-performing insights function. Manage research vendors, agencies, and external partners. Foster an insight-driven culture that influences decision-making across the business. Qualifications: 8-12+ years of experience in Consumer Insights, Innovation, Strategy, or Growth roles within CPG, wellness, or supplement industries. Proven success in building consumer-first product pipelines and influencing cross-functional partners. Deep expertise in insight methodologies and turning research into strategic action. Strong innovation acumen with a balance of creativity and commercial rigor. Demonstrated ability to lead end-to-end research, new product development, and innovation governance. Experience operating across multiple channels, including Amazon, DTC, Retail, and Professional. Bachelor's degree required.
    $175k-225k yearly 1d ago
  • Growth Marketing Senior Manager

    Pique

    Senior manager of marketing job in Los Angeles, CA

    Growth Marketing Senior Manager Compensation: Top of Industry Compensation & Benefits From our revolutionary beauty and wellness supplements to our data driven discipline and mission driven culture - Pique operates at the forefront of DTC eCommerce and branding. We entrust each member of our team to become world-class experts at what they do and are committed to cultivating the leader in each person that joins us. Job Description We are looking for an innovative and strategic Growth Marketing Senior Manager with deep experience managing large scale paid media campaigns to drive profitable customer acquisition. This entails researching and implementing best practices for creative testing, media buying, conversion optimization and streamlining of processes to scale marketing efficiency on META, Google and other platforms. Responsibilities Hands-on management of paid acquisition campaigns across META, Google and other platforms to drive profitable growth Combine optimal creative and media buying tactics to strategically target and build a robust cohort of customers along the conversion funnel Lead performance creative team to produce creative for maximal conversion efficiency Develop rigorous testing methodology to continuously generate learnings and optimize creative at all stages of conversion funnel Generate and communicate data-driven insights and actionable next steps to guide creative production Continuously research, stay at forefront of and implement new performing creative and media buying tactics Continuously research ads and learn from growth marketing networks and podcasts to identify growth opportunities Work collaboratively with cross functional teams to drive landing page optimization Manage attribution tools to improve measurement rigor and optimize performance Requirements 5+ years hands-on experience managing and scaling a paid social budget for a DTC eCommerce brand Experience integrating highly efficient acquisition campaigns with sophisticated brand messaging and audience strategies Highly motivated and curious to independently learn and stay at forefront of developments in paid social advertising Experience with A/B testing and sophisticated measurement techniques and attribution models Strong analytical skills with ability to analyze raw data, draw conclusions, and develop actionable recommendations Proficient writing skills with passion for great ad copy and ad creative Strong leadership skills, managing and motivating a talented team of performance creative marketers and cross-functional experts Enthusiasm for helping shape an intensely motivated, talented and caring team culture and organizational processes Confidence communicating across the organization, with cross-functional stakeholders
    $116k-155k yearly est. 2d ago
  • Growth Marketing Manager

    Charta Health

    Senior manager of marketing job in San Francisco, CA

    In an industry where the focus should rightly be on delivering quality care to patients, healthcare providers remain burdened by the complexities of non-clinical operations. Charta is changing that. We're building the operating system for modern healthcare organizations. Our AI platform streamlines critical workflows across revenue cycle, clinical operations, and administrative functions, helping providers and payers operate more efficiently and deliver better patient care. Backed by Bain Capital Ventures, Charta is on a mission to make every healthcare dollar accountable and every chart accurate, reimagining healthcare infrastructure from the ground up. About the Role We're hiring our first Growth Marketing Manager to help build the foundation of our demand engine and generate qualified pipeline as we scale from early traction to market leadership. This role is less about managing predefined programs and more about owning channels, driving high-impact experiments, and building an integrated engine that converts quality leads into pipeline. You will be instrumental in increasing the velocity and efficiency of our marketing funnel, from lead to opportunity. This is a ground-floor opportunity to shape demand generation at a fast-growing health tech company addressing critical problems in a massive, underserved market. What you'll do: Take full ownership of performance in key acquisition channels (e.g., paid search/social, content distribution, email nurture), with a mandate to relentlessly test, optimize, and scale what works. Design and execute a strategy to significantly grow our organic footprint, focusing on content distribution, SEO, and building high-quality, sustainable lead generation channels. Lead the distribution strategy for tentpole content and campaigns across owned, earned, and paid channels to maximize reach and drive quality lead generation. Identify friction points in the funnel and quickly devise and launch experiments (A/B tests, new targeting, messaging) to increase efficiency and velocity. Ensure all channels-organic content, paid tactics, and events-work together to deliver a cohesive, personalized, and efficient customer journey. You may be a good fit if you: 5+ years of experience in B2B Growth Marketing, Demand Generation, or Acquisition Marketing, preferably at a high-growth or enterprise SaaS. Know what "good" and "great" look like in digital acquisition and be able to make informed, high-velocity go/no-go decisions on channel spend and strategy. Bring deep, hands-on experience in at least one core digital growth area (e.g., Paid Media/Acquisition, SEO/Content Distribution, or Demand Generation Campaigns). While we are spiking in organic, experience in paid acquisition is necessary to understand the competitive landscape and contribute to a balanced marketing mix. Highly analytical and comfortable owning metrics such as CAC, LTV, MQL/SQL conversion rates, and channel ROI. Experience with Hubspot, Marketo, or Pardot. What we offer: Competitive salary and comprehensive benefits package, including health, dental, vision and life insurance Team dinners and snacks in the office to keep you at your best Growth opportunities in a fast-paced, innovative tech startup Ongoing professional development and access to cutting-edge AI and healthcare tools Lively in-person work culture at our SF Headquarters $140,000 - $170,000 USD depending on experience + equity + benefits Please note that candidates must currently be eligible to work in the U.S. on a full-time basis without additional visa sponsorship by the employer.
    $140k-170k yearly 2d ago
  • Marketing Manager

    Subtle Medical

    Senior manager of marketing job in Menlo Park, CA

    Subtle Medical is a healthcare technology company with a suite of deep learning-powered software solutions that increase the quality and efficiency of medical imaging. It was named CB Insights Top AI 100 and Digital Health 150 company in 2020 and is an Nvidia Inception Award Winner. Subtle was founded out of the Stanford StartX program and is based in Menlo Park, CA. The Role We are looking for an all-star Marketing Manager to support the planning and execution of Subtle Medical's events and corresponding lead generation programs. This is a unique opportunity to increase access to AI-powered software solutions that are poised to transform radiology. In this role, you will work collaboratively with Sales, Marketing, and external vendors to support a variety of programs aimed at medical imaging healthcare professionals, including live and virtual trade shows and events, email campaigns, social media, and more. This is an opportunity to join an innovative early stage company, wear many hats, and ultimately build your dream job. If you like to plan, are extremely organized, and can easily navigate between projects independently, this role is for you. Job Responsibilities Project manage live and virtual conferences and events from start to finish, including booth design, logistics, team calendar, and ROI analysis to ensure all events run smoothly Own conception and execution of digital marketing campaigns (email, social media, advertising, website, landing pages) around events including project management, targeting, build, QA, deployment, testing, reporting, and optimization Develop and analyze new digital channels and performance to drive lead generation Assist in the creation of new sales enablement tools and digital assets to support SDR, sales, and distribution partners Manage and maintain internal file sharing and content management systems utilized by marketing, sales and cross-functional teams Help create new processes and resources designed to help the broader team work more effectively and efficiently together Distill program & initiative results and takeaways for Head of Marketing and cross functional stakeholders About You You enjoy collaborating and working cross-functionally in a rapidly changing environment You are process orientated, have great organizational skills, and like to make sure that things are completed to the highest standards, while being incredibly efficient You can manage multiple projects while maintaining deliverables and timelines You are creative and like to think of new ways to tackle a problem You are an energetic self-starter and can work independently Qualifications 5+ years of experience delivering in-person and online digital event experiences, field marketing, and lead generation Proven ability managing complex marketing initiatives for which you define the strategy and measurement with limited guidance Experience presenting metrics and progress to goal to Director-level stakeholders Expert-level command of at least one digital channel (e.g., search, social, display, events) Experience with data and analytical tools to dive deep into metrics and reporting Excellent written and verbal communication skills Experience in Healthcare (MRI, PET or Radiology) a strong plus 20% US travel Education Minimum of a Bachelor's degree Seniority Level Mid level 5+ years experience Industry Computer Software / SAAS Medical Imaging/Radiology Hospital & Health Care Employment Type Full-time Location HQ in Menlo Park, CA Remote OK Job Functions Marketing Reports To Head of Marketing
    $96k-153k yearly est. 1d ago
  • Marketing Manager

    MacHaon Diagnostics

    Senior manager of marketing job in Berkeley, CA

    Machaon Diagnostics is a clinical reference laboratory and contract research organization (CRO) that focuses on diagnosing, treating, and monitoring hemostatic and thrombotic conditions, complement-mediated disorders, and rare genetic diseases. Our mission is to save more lives with lab tests. Originating from a collaboration of four laboratory scientists, the team now includes clinicians, scientists, consultants, and technologists with over 400+ years of collective expertise. We provide esoteric and routine testing services to a broad clientele, including community hospitals, university medical centers, clinics, commercial laboratories, and research facilities, as well as biotechnology, pharmaceutical, and medical device companies. Our primary goal is to deliver high-quality testing with industry-leading speed. Role Description Machaon Position Title: Marketing Manager Position Summary: The Marketing Manager is responsible for developing and executing strategic marketing initiatives to increase brand awareness, drive customer acquisition, and support business growth. This role oversees campaign planning, content creation, digital marketing, market research, and performance analytics while collaborating closely with cross-functional teams. This position will have one direct report. The Marketing Manager must align all marketing goals with the department and organization's goals. Job Responsibilities: 1. Marketing Strategy & Planning 2. Develop and implement comprehensive marketing strategies aligned with business goals. 3. Identify new market opportunities and customer segments. 4. Plan, execute, and optimize multi-channel campaigns (digital, social, email, events, print). 5. Oversee creative development and ensure brand consistency across all materials. 6. Manage agency and vendor relationships when necessary. 7. Lead digital efforts, including Salesforce and Groove, Zymwire, or Zoominfo and other digital platforms. 8. Manage content strategy across platforms to improve engagement and conversions. 9. Monitor online presence, reviews, and brand reputation. 10. Track KPIs such as leads, conversions, traffic, ROI, and campaign performance. 11. Prepare monthly/quarterly reports for the VP of Sales. 12. Ensure timely execution of all marketing activities. 13. Provide guidance and direction to junior marketing staff, internal and external partners. 14. Use data to refine strategies and improve results. Leverage AI tools to analyze market trends, customer behavior, and competitive intelligence to data-driven decision making. Utilize AI platforms to automatically segment audiences, predict high-value customer cohorts, and optimize targeting strategies. 17. Stay updated on industry trends, emerging tools, and best practices. 18. Perform other related tasks and projects assigned. 19. Follow procedures, protocols, and policies of Machaon. Experience Requirements: · Must have excellent written and oral communication skills. · Excellent leadership skills based on a sound knowledge of clinical standards. · Strong analytical and organizational skills. · Good project management and interpersonal skills. · Must demonstrate a high degree of integrity, enthusiasm, and initiative daily. · Must have the ability to work in a fast-paced environment and be solution-oriented. · Attention to detail is critical. · Ability to demonstrate teamwork skills and work with other team members and departments. · Knowledge of social media trends and consumerism. · Strong copywriting and content creation abilities. · Creative mindset with data-driven decision-making. · Ability to take initiative. · Excellent communication, project management, and organizational skills. · Ability to think strategically and execute tactically. Education Requirements: Minimum 5 years of experience in marketing, communications, or public relations. Bachelor's degree in journalism, marketing, and public relations preferred. Please submit your resume and cover letter to the Director of Human Resources. ******************************
    $95k-152k yearly est. 3d ago
  • Marketing Manager

    Amtec Staffing 4.2company rating

    Senior manager of marketing job in Torrance, CA

    Marketing & Brand Manager Torrance, CA $65k-$75k +bonus We are a leading healthcare management organization committed to providing exceptional care and services to our patients. We operate a network of state-of-the-art clinics and ambulatory surgery centers dedicated to delivering high-quality outpatient and surgical care in a patient-centered environment. Summary The Marketing & Brand Manager is a dynamic and creative individual who will drive the growth of our organization through innovative marketing strategies. The Manager will be instrumental in promoting our mission and services, expanding our client base, and fostering valuable partnerships within the community. This role works in concert with the Events Coordinator and reports directly to the COO. Responsibilities Advertising Management Develop and manage online and traditional advertising campaigns within budget. (Facebook, Google, Groupon, etc.) Identify new advertising opportunities for brand growth. Develop and implement effective marketing campaigns and promotions to attract new patients to Company entities. Develop compelling and creative marketing content, including promotional materials, website content, and blog posts, to engage and inform our target audience. Create and maintain campaigns through Athena EMR's outreach functions. Implement and maintain a CRM database of important clients and businesses. Data and Metrics Management Collect and analyze data from advertising campaigns. Measure and report the success and ROI of campaigns to management and staff. Social Media Management Create and post daily creative content on social media platforms. Use all forms of social media to improve brand awareness and brand identity. Engage with the audience and respond to inquiries. Website Management Maintain and update the company website. Ensure the website is user-friendly and optimized for search engines. Search Engine Optimization (SEO) Implement SEO strategies to improve website ranking. Monitor SEO metrics and adjust strategies as needed. Manage Patient Review websites like Yelp and Google Reviews, including their metrics. Requirements Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred). Proven experience in marketing, preferably within the healthcare or related industry. Strong understanding of digital marketing strategies, social media platforms, and SEO best practices. Proficiency in marketing analytics tools to measure and optimize campaign performance. Excellent communication and interpersonal skills to represent the company professionally at events and engage with potential clients. Demonstrated ability to generate new leads and drive customer acquisition. Budget management skills to effectively allocate resources and maximize ROI. Creative mindset with the ability to develop engaging marketing content. Strong networking and relationship-building skills to foster partnerships with personal injury firms and community partners. Proactive, results-driven, and able to work both independently and collaboratively. Role Key Performance Indicators (KPIs) ROI from advertising campaigns Growth in social media engagement and followers Increase in website traffic and search engine ranking Number of new patient appointments through online channels We offer competitive compensation and benefits packages, a supportive work environment, and opportunities for professional growth.
    $78k-118k yearly est. 4d ago
  • Marketing Manager

    GS2 | B Corp™

    Senior manager of marketing job in Redondo Beach, CA

    Regional Marketing Manager - Upway Are you interested in taking ownership of the West Coast marketing strategy with full autonomy to deliver? Do you have a passion for brand building high-growth, mission-driven scale ups who are positively disrupting? Are you ready to join a Sequoia-backed business with ambitious growth plans and $60M in fresh Series C funding? If so, look no further... A rare and high-impact position has arisen for a Regional Marketing Manager to join Upway, a fast-scaling leader in the circular economy focused on making electric mobility affordable and sustainable. Reporting to the Head of Marketing, you will be the driving force behind Upway's regional presence, managing everything from localized brand awareness to high-performance customer acquisition strategies. Why the Regional Marketing Manager position is something you should apply for: Local Marketing & Brand Building: Own and execute California-specific marketing initiatives aligned with national strategy, building Upway into a locally relevant and recognizable brand across CA. Rapid Career Trajectory: As a key hire in a venture-backed, expanding organization, you will have significant influence over how the brand scales across new territories. Collaborative Innovation: You will work closely with cross-functional teams, including Operations, Supply Chain, and Global Marketing, to ensure a seamless customer journey. The successful Regional Marketing Manager will: Bring a proven track record in regional marketing or brand management, ideally with proven success in driving demand in a consumer-focused environment. Possess a data-driven mindset, comfortable using analytics to measure campaign ROI and optimize marketing spend across multiple channels. Demonstrate exceptional communication skills, with the ability to adapt global brand messaging to resonate with diverse local audiences. Show a high degree of personal resilience and flexibility, thriving in the "fast-paced" and "dynamic" nature of a startup environment. In return the successful individual will receive an attractive compensation package consisting: Competitive base salary reflecting the seniority of the role Performance-based bonus / Short-Term Incentive Plan (STIP) Generous annual leave allowance plus a Christmas closure period Comprehensive private healthcare Plus much more If this could be of interest, please apply now through our retained partners and ESG / sustainability executive search organisation GS2 Partnership, or reach out to Tyler at *************************
    $88k-140k yearly est. 13h ago
  • Senior Growth Marketing Manager - Accounting Channel

    Softworld, a Kelly Company 4.3company rating

    Senior manager of marketing job in Mountain View, CA

    Job Title: Senior Growth Marketing Manager - Accounting Channel Onsite Requirements: Marketing Email marketing campaigns Salesforce Job Description: Our Customer Marketing, Accountant Channel team is looking to add a Senior Growth Marketing Manager (Contractor) who is highly organized and eager to manage customer growth campaigns and field event marketing. Do you have a very keen eye for detail, a passion for optimization, and an analytical mindset to drive data-driven change? Are you ready to make a meaningful impact on the growth of an already successful SaaS business Responsibilities: Develop and deploy a variety of multi-channel campaigns, (must have email marketing experience), and targeted programs designed to increase customer product adoption, drive expansion and retention within our active customer base. Manage and execute on the pre-defined strategy for customer field events, lead the coordination with the customer Sales team, oversee the logistics and execution of events managed by the Accountant Channel events team. Work cross-functionally to drive and execute program logistics including copy, design, lead flows, website landing pages, and lead routing. Report on program performance and analyze data to provide recommendations around optimizing campaigns and improving lead quality (utilizing tools like Salesforce, Tableau, and marketing automation system). Manage lead flow of leads that enter through your program channels (ensure accuracy of lead routing and campaign attribution). Work with manager to determine budgets, goal setting, ROI metrics, and strategies. Skills and Qualification: 5 - 7 years of experience in managing, executing and optimizing marketing campaigns and customer communications. Experience with email campaigns, promotions, and operational support. 1 - 2 years of experience (or knowledge of) field marketing. Bachelor's degree or equivalent experience. Analytical and quantitative skills; bias towards data-based decision making. Strong project management, organizational, and time-management skills. Willingness to assist others on different projects and campaign needs. Excellent and proactive communication to raise up key learnings and ideas on how to improve programs or processes. Experience working cross-functionally between creative, sales, product and leadership teams. Detail oriented and highly organized. Commuting distance to our San Jose, CA headquarters. **3rd party and subcontract staffing agencies are not eligible for partnership on this position. 3rd party subcontractors need not apply. This position requires candidates to be eligible to work in the United States, directly for an employer, without sponsorship now or anytime in the future**
    $138k-174k yearly est. 13h ago
  • Brand Marketing Manager

    Guess?, Inc. 4.6company rating

    Senior manager of marketing job in Los Angeles, CA

    The Brand Marketing Manager is responsible for supporting the PR & Marketing team in the development and execution of brand marketing and digital strategies for GUESS and Marciano brands. The primary objective of the role will be to support in upper funnel/ brand awareness objectives that will, in turn, continue to drive sales across the business. Success in the role will come from developing a strong knowledge of the global market trends, an in-depth understanding of the consumer and media landscape, implementation of the business strategies and the brand vision/direction to create strategies, marketing tactics, and stories that can then be adapted for optimal relevance across North America and business channels. ESSENTIAL FUNCTIONS: Deliver a consistent marketing message that will strengthen the company's position across various platforms. Implement the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the company's products and services. Identify and interpret social media trends. Analyze existing and potential media activities and engage in market research to determine potential business opportunities. Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate. Manage a Blogger outreach program and build an active brand ambassador network to spread the word about the Company. Plan, manage and implement all new social media activities. Duties include online advocacy, writing editorial, community-outreach efforts, and promotions. Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed. Regularly feed back insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies in a timely fashion. Collaborate with other departments and develop unique marketing strategies and partnerships for the brands online social media outlets. Schedule and organize multiple calendars from various departments which generate content on a daily basis. Collaborate in the planning and development of Guess' social media platforms. Coordinate with U.S. and Global retail and marketing teams and ensure a timely distribution of weekly and monthly updates. Manage all U.S. and Global social media sites for the brand. Drive traffic to stores and E-Commerce through concepts such as engagement, collections presentation, store locator and event information. Identify Search Engine Marketing (SEM) business opportunities based on competitive research, industry data/trends and key performance metrics of current marketing campaigns. Build search engine volume and efficiency forecasts, initiating tests (keyword bits, ad copy, landing pages) to improve key metrics (click, search, convert), making recommendations on keyword selection, and managing relationships with SEM partners. EDUCATION: Bachelor's Degree YEARS OF EXPERIENCE: 6-8 Years Salary Minimum $100,000.00 Salary Maximum $115,000.00 Base salary will be determined on various factors, including but not limited to, market data, internal equity, relevant background, and experience for the specified role. GUESS? Corporate employees are eligible for benefits such as medical, dental, vision, life, 401k, tuition reimbursement, PTO, on-site gym, employee discounts and more!
    $100k-115k yearly 3d ago
  • Growth Marketing Manager, Lifecycle

    Rainier Recruiting

    Senior manager of marketing job in Fremont, CA

    Rainier Recruiting is partnering with a fast-growing, design-led consumer healthcare company that is transforming access to outpatient care. The company is seeking a Growth Marketing Manager, Retention & Lifecycle to own and scale lifecycle marketing programs that drive activation, engagement, retention, and lifetime value across the customer journey. This role is responsible for building and optimizing automated lifecycle programs across email, SMS, in-app messaging, and other owned channels. The ideal candidate has a strong background in lifecycle or CRM marketing, thrives in highly analytical environments, and is excited to use data and experimentation to create thoughtful, personalized customer experiences. Success in this role requires both strategic ownership and hands-on execution, with close collaboration across product, clinical, and marketing teams. Compensation & Benefits: Annual salary: $100,000-$125,000 plus competitive equity Hybrid work schedule Comprehensive health, dental, and vision benefits 401(k) plan Paid time off and company holidays Additional wellness and ancillary benefits Location: San Francisco, CA. This position follows a hybrid schedule, with in-office work 3 days per week. Responsibilities: Develop and own the lifecycle marketing strategy across email, SMS, push, and in-app channels Design, launch, and optimize onboarding, nurture, education, retention, upsell, and winback programs Identify and map high-impact customer touchpoints across the clinical and product experience Continuously test and optimize lifecycle flows through segmentation, messaging, timing, and channel experimentation Analyze performance using funnel, cohort, and LTV analysis to guide decision making Establish and maintain a strong CRM and marketing automation foundation, ensuring accurate data flows, triggers, and event tracking Partner cross-functionally with product, clinical, and marketing teams to ensure lifecycle messaging is accurate, empathetic, and on-brand Create clear, supportive, and high-performing lifecycle copy that simplifies complex concepts for customers Maintain high standards for deliverability, QA, privacy, and compliance in customer communications Provide regular reporting, insights, and recommendations to stakeholders Own and improve core lifecycle metrics including activation, engagement, retention, conversion, repeat usage, and lifetime value Qualifications: 3-6 years of experience in lifecycle, retention, CRM, or growth marketing Hands-on experience owning email, SMS, push, and/or in-app lifecycle programs Strong analytical skills with experience running experiments and interpreting results Experience with CRM or marketing automation platforms (e.g., Braze, Iterable, Customer.io, HubSpot, Klaviyo, Marketo) Excellent written communication skills with a customer-first mindset Ability to collaborate cross-functionally in fast-paced, data-driven environments Experience in healthcare, digital health, or regulated industries is a plus but not required Bachelor's degree required
    $100k-125k yearly 4d ago
  • Vice President of Marketing & Communications

    Oliveda International Inc.

    Senior manager of marketing job in Culver City, CA

    Vice President of Marketing & Communications - Beauty & Wellness Shape the Global Voice of Waterless Beauty with Oliveda At Oliveda, we are redefining beauty through the power of waterless formulations and the unmatched potency of our olive tree-based skincare. As pioneers in clean, conscious, and high-performance beauty, our mission is to set a new standard for what skincare can be - deeply effective, sustainable, and transformative. We are seeking a Vice President of Marketing & Communications to lead our global marketing strategy and communications, driving brand awareness, audience growth, and meaningful engagement worldwide. If you are a strategic, creative, data-driven leader with a passion for purpose-led beauty and wellness brands, this role offers the opportunity to make a profound impact at a global scale. What Makes Oliveda Unique? We are not just “waterless beauty.” We are tree-to-beauty, powered by 3,000-year-old olive tree skincare science. Our formulations replace 70% industrial water with phytonutrient-rich antioxidants, delivering clinically proven results, long-term skin transformation, and a radically more sustainable approach to beauty. Your Role Lead the global marketing and communications strategy, ensuring cohesive brand storytelling, audience growth, and measurable business impact. Shape Oliveda's voice across all channels while building and mentoring a high-performing marketing team. What You'll Do Lead Marketing Strategy & Execution Develop and implement comprehensive marketing strategies that drive global brand growth and engagement. Identify new opportunities to expand marketing initiatives and secure the necessary resources to execute them. Build & Lead High-Performing Teams Manage, mentor, and inspire the marketing and communications team to deliver exceptional results. Foster a collaborative, innovative, and performance-driven culture. Drive Audience Growth & Product Adoption Develop campaigns that increase awareness, adoption, and loyalty for Oliveda products across all channels. Collaborate closely with e-commerce, social media, and performance marketing teams to maximize reach and ROI. Oversee Communications & Brand Strategy Ensure consistent, compelling brand messaging across all touchpoints. Lead strategic planning and execution of social media initiatives and integrated marketing campaigns. Measure & Optimize Performance Monitor, analyze, and report on marketing performance, ROI, and key KPIs. Translate insights into actionable strategies that improve customer engagement and drive business growth. Ensure Compliance & Excellence Guarantee that all marketing materials and communications comply with regulations, internal policies, and industry standards. What We're Looking For Proven track record in senior marketing leadership roles (VP-level or equivalent). Deep expertise in marketing strategy, brand development, and integrated communications. Strong analytical skills to interpret data and make actionable decisions. Exceptional leadership skills with experience building and mentoring high-performing teams. Outstanding communication and presentation abilities for diverse audiences. Experience managing multiple priorities in a fast-paced, high-growth environment. Passion for sustainability, wellness, and mission-driven brands. Experience 8-10+ years in marketing, team leadership, and business development. 8-10+ years in social media marketing and sales. Strong e-commerce knowledge and experience preferred. Job Details Job Type: Full-time, on-site (Culver City, CA) Compensation: $204,000 - $252,000 per year (commensurate with experience) Benefits: Medical, Dental, Vision Insurance; additional Life & Health Insurance; 401(k) A cover letter is required for this application. Applications submitted without a cover letter will not be considered.
    $204k-252k yearly 3d ago
  • Marketing Innovation Manager

    Mytod

    Senior manager of marketing job in Santa Fe Springs, CA

    The Marketing Innovation Manager leads early-stage innovation by identifying emerging trends, uncovering consumer insights, and translating them into strategic product opportunities. This role blends creative intuition with analytical discipline, turning cultural and market signals into actionable strategies that drive meaningful business growth. Essential Job Functions: Trend Discovery & Insight Development Identify and analyze emerging food, lifestyle, and cultural trends using diverse data sources and industry tools. Connect trend observations to consumer needs, category dynamics, and whitespace opportunities. Translate insights into clear consumer inputs that guide product and portfolio strategy. Share insight learning with cross-functional teams to align on priorities and focus. Innovation Strategy & Concept Development Lead concept development using insights, data, and competitive benchmarking. Build consumer-focused concept briefs and align direction with internal partners (Procurement, Product Management, Sales). Review sourcing options and evaluate OEM opportunities with Procurement and Product Management teams. Ensure that innovation projects are insight-backed and aligned with business strategy. Go-to-Market Collaboration Partner with cross-functional teams to shape launch strategies, messaging, and early-stage consumer touchpoint planning. Work with Brand Communications to ensure innovation stories are compelling and culturally grounded. Monitor post-launch performance, analyze results, and integrate learnings into future planning. Experience/ Training/ Education Bachelor's degree in Marketing, Business or related field; MBA preferred. 5 years in innovation, brand marketing, product marketing or related roles within CPG or food. Experience leveraging insight tools and frameworks to validate opportunities. Strong interest or experience in Asian food and U.S. consumer culture. Experience in the food industry, especially with a focus on Asian food innovation, is highly desirable. Certifications in relevant innovation platforms (e.g., Design Thinking, Advanced Analytics, Salesforce Marketing Cloud Consultant) is a plus. Knowledge, Skills, and Ability Strong ability to interpret trends, data, and competitive landscapes into strategic direction. Excellent collaboration and communication skills with proven cross-functional leadership. Strategic thinker with both analytical rigor and creative intuition. Strategic Thinking: Connects insights to business and product vision. Business Acumen: Understands profitability, competition, and long-term value creation. Trend Fluency: Detects and interprets cultural and category signals. Insight-to-Execution: Moves from insight to actionable product strategies. Cross-Functional Collaboration: Works effectively with sales, procurement, product teams. Cultural Intelligence: Leverages Asian food understanding to guide authentic innovation
    $88k-140k yearly est. 4d ago
  • Practice Transformation Strategist

    Claire Myers Consulting

    Senior manager of marketing job in Santa Barbara, CA

    As a healthcare organization dedicated to improving health outcomes for the Central Coast community, our client is seeking an experienced and mission-driven professional to join their Quality team. The ideal candidate will bring strong regulatory expertise, strategic thinking, and a passion for advancing quality, equity, and population health initiatives. The Practice Transformation Strategist partners closely with internal teams, provider networks, and community organizations to support quality improvement, practice transformation, and population health initiatives. This role ensures compliance with NCQA, DHCS, and CMS requirements while serving as a subject matter expert on regulatory standards, accreditation readiness, and value-based care models. Key Responsibilities: Partner with cross-functional teams and provider networks to implement practice transformation and quality improvement initiatives that improve patient outcomes Ensure ongoing compliance with NCQA, CMS, and DHCS regulatory and accreditation requirements Serve as a subject matter expert for quality, population health, and value-based care programs Support the design, execution, and monitoring of quality improvement and population health initiatives, including CalAIM-aligned programs Develop and support corrective action plans to address regulatory, accreditation, or performance gaps Monitor accreditation readiness activities and escalate compliance risks as needed Collaborate with IT and internal teams to develop reporting and data-driven solutions Prepare and submit required documentation and reports to regulatory and accrediting agencies Support Medicare Star Ratings-aligned initiatives Provide guidance, education, and support to internal teams and provider partners Participate in internal and external stakeholder meetings as needed Qualifications: Strong knowledge of managed care operations, regulatory compliance, and quality performance monitoring In-depth understanding of NCQA accreditation standards and quality improvement frameworks Experience supporting practice transformation and population health initiatives Ability to manage complex projects independently in a fast-paced environment Strong analytical, problem-solving, and organizational skills Excellent verbal and written communication skills Ability to build strong relationships with internal and external stakeholders Willingness to travel to provider offices for in-person practice transformation support Proficiency in Microsoft Word, Excel, Outlook, and PowerPoint Education and Experience: Advanced degree preferred Five (5) years of experience in Medicare and/or Medi-Cal managed care Five (5) years of experience working with regulatory or accrediting bodies (NCQA, CMS, DHCS, EQRO) Three (3) years of experience in quality improvement or population health Experience working in a clinical or healthcare setting Preferred Qualifications: Registered Nurse (RN) license Professional certification such as CPHQ or HCC Experience with HEDIS and NCQA audit standards Knowledge of community-based organizations and social service agencies Required Skills: Strong writing skills Compensation: $104,340 - $156,510
    $104.3k-156.5k yearly 4d ago
  • Director of Ecommerce

    Mate The Label

    Senior manager of marketing job in Los Angeles, CA

    About the Role MATE the Label is seeking a strategic and hands-on Director of E-commerce to own our digital growth and shape the future of our online customer experience. Reporting to the CEO, this leader will be responsible for developing and executing our e-commerce roadmap, with a strong emphasis on site performance, product merchandising, high-converting landing pages, and operational optimizations. You'll lead initiatives that drive revenue, conversion, and retention-all while upholding MATE's commitment to clean, organic, and non-toxic essentials. 📍 Hybrid (L.A. based) | Full-time | 3x/week in office Key Responsibilities E-commerce Strategy & Leadership Build and execute the digital roadmap to drive DTC growth, customer retention, and brand equity Own site merchandising, UX strategy, CRO, SEO, and feature development on Shopify Plus Lead and inspire cross-functional collaboration with marketing, creative, tech, and operations teams Maintain a clean, intuitive, high-performing site experience aligned with brand values Product Experience & Innovation Partner with creative and engineering to develop site features like bundles, PDP enhancements, personalization, and post-purchase flows Champion intuitive, mobile-first design that reflects our sustainability-first ethos Use A/B testing and personalization strategies to continuously improve performance Operational Oversight Oversee day-to-day e-commerce operations including product setup, pricing, SKU launches, and promotions Ensure accurate, on-time execution of site updates, merchandising shifts, and content refreshes Develop documentation and workflows to scale operations cleanly and efficiently Data-Driven Optimization Analyze full funnel performance, conversion, retention, and LTV using GA4, Shopify analytics, and post-purchase insights Develop clear KPIs and experimentation plans to measure success and guide iteration Translate data into actionable insights and compelling stories for leadership and stakeholders Qualifications 8+ years of e-commerce experience, with 4+ years in a senior leadership role Proven success growing a DTC brand through onsite optimization, CRO, and retention Strong understanding of the Shopify Plus ecosystem and modern e-commerce best practices Ability to lead high-performing teams across disciplines, with a bias toward clarity and collaboration Network of best in class developers, UX/UI designers, copywriters, and other essential contractors to elevate overall site experience Data fluency and experience with analytics tools (GA4, Shopify, heatmap tools, etc.) Values-driven, purpose-led mindset with a passion for sustainability and clean living Experience using AI tools to enhance customer experience, content, or site optimization Tools We Use Shopify Plus for ecommerce, Klaviyo, Attentive, Google Analytics, Heatmaps, Figma, Slack, and Asana for project management and cross-functional alignment Why MATE MATE the Label is a clean essentials brand on a mission to provide people with elevated, non-toxic, and sustainably made clothing. As Director of E-commerce, you'll play a key role in shaping how customers interact with our brand-making it easier, more inspiring, and more rewarding to Dress Clean.
    $118k-201k yearly est. 4d ago
  • Product Marketing Manager

    Bee Talent Solutions

    Senior manager of marketing job in San Francisco, CA

    Our client is looking for a Product Marketing Manager to their Revenue Product team! What you'll do: Support go-to-market planning and execution for products within client's Revenue Product verticals, such as Brand & Creative, Direct Response/Apps, Core/API, and SMC solutions Gather advertiser feedback and market insights to inform product development Contribute to product positioning, messaging, and activation strategies Collaborate with cross-functional teams to support product launches Assist with development of internal enablement materials and sales communications Monitor GTM performance and assist with post-launch optimization Knowledge, Skills & Abilities: Foundational understanding of digital advertising products and advertiser needs Clear and concise communicator with the ability to simplify complex ideas Collaborative team player able to support cross-functional initiatives Organized and detail-oriented with strong project execution skills Able to manage competing priorities with minimal oversight Minimum Qualifications: BS/BA degree or equivalent years of experience 4+ years of experience in product marketing, product strategy, or other relevant digital marketing or advertising roles Desired Skills: Experience supporting GTM efforts for advertising or technology products Familiarity with advertising measurement tools and ad platforms Ability to analyze feedback and data to inform marketing strategy Comfortable with data analysis and visualization using tools like Looker or similar platforms Desired Years of Experience: 6 years
    $119k-169k yearly est. 2d ago
  • Product Marketing Manager

    Cooler Master

    Senior manager of marketing job in Industry, CA

    About Cooler Master is a global PC hardware brand with 30 years of innovation in cooling, cases, systems, and performance technology. North America is one of our most strategic regions and plays a major role in influencing global direction, product positioning, and market adoption. Our team operates fast, collaborates openly, and expects strong ownership. This role is for someone who wants to shape how our products are understood, launched, and adopted in the US and Canada. You will work closely with global product teams, regional sales, PR, social, and technical marketing to turn technology into clear value for end users. You will help define product stories for NA and work across every stage of the launch cycle. Role Summary The Product Marketing Manager for CMNA is responsible for translating product capabilities into clear reasons to believe for the North America market. This includes regional positioning, go-to-market planning, launch readiness, competitive analysis, product messaging, and campaign alignment with global counterparts. This role requires someone who can work independently, manage cross-functional alignment, and bring clarity to a fast-moving environment. Responsibilities Key Responsibilities 1. Product Positioning and Messaging Translate global product direction into NA-focused messaging that matches regional user behavior and market dynamics Build product briefs, value propositions, talking points, and competitive stories Align with PR, Technical Marketing, Digital, and Sales to ensure consistent narrative 2. Go-to-Market Ownership Drive NA launch readiness for cases, cooling, peripherals, and systems Build launch plans for regional campaigns including retail, digital, social, community, and PR Ensure sales, channel partners, and internal teams have the right assets and messaging 3. Competitive and Market Analysis Track category trends across key competitors (Corsair, NZXT, Razer, HyperX, Thermaltake, Noctua, Logitech) Identify market gaps, pricing sensitivity, product opportunities, and feature expectations Provide clear weekly or monthly insights to support sales and product decisions 4. Sales and Channel Support Partner with CFT to create channel-ready product decks, sell-in materials, retail messaging, and A+ content Support Amazon, Newegg, Best Buy, Micro Center, B&H with product claims, visuals, and positioning Help optimize product page content, feature callouts, and consumer-facing descriptions 5. Cross-Functional Execution Work with Global PM to gather product data, specs, and roadmaps Coordinate with Technical Marketing to validate claims and build reviewer guides Align with PR on product briefings and local media priorities Collaborate with Social and Community teams to create story-driven content 6. Internal Leadership and Process Drive clarity in cross-team communication and campaign alignment Manage NA launch calendars and ensure deliverables are on time Document lessons learned and help continuously refine NA product marketing workflow Qualifications 3-6+ years experience in product marketing, hardware, gaming, PC components, or consumer tech Strong understanding of NA PC market, retail channels, and trends Proven ability to build product positioning and simple narratives from complex technology Experience with GTM planning and cross-functional execution Comfortable working in fast-moving environments with limited instruction Strong written communication and ability to create decks, briefs, and messaging guides Preferred Experience working with global teams and time-zone-distributed organizations Familiarity with cases, cooling, PSUs, peripherals, or enthusiast PC components Understanding of technical marketing, testing methodology, and reviewer landscape Experience supporting Amazon or retail partners with product launch assets Prior work with influencer, PR, or tech media teams Cultural Fit Self-driven and proactive. Does not wait for instructions or overly defined processes Comfortable with ambiguity and able to create structure where none exists Strong collaborator who communicates clearly and works well across regional and global teams Takes ownership of problems and drives solutions to completion
    $108k-153k yearly est. 13h ago
  • Event Marketing Manager

    Charta Health

    Senior manager of marketing job in San Francisco, CA

    In an industry where the focus should rightly be on delivering quality care to patients, healthcare providers remain burdened by the complexities of non-clinical operations. Charta is changing that. We're building the operating system for modern healthcare organizations. Our AI platform streamlines critical workflows across revenue cycle, clinical operations, and administrative functions, helping providers and payers operate more efficiently and deliver better patient care. Backed by Bain Capital Ventures, Charta is on a mission to make every healthcare dollar accountable and every chart accurate, reimagining healthcare infrastructure from the ground up. About the Role We're hiring our first Event Marketer to own and execute Charta's entire event strategy, encompassing industry tradeshows, owned events (virtual and in-person), and executive roundtables. This is a high-impact, high-visibility role where you'll be responsible for generating qualified sales pipeline and driving market awareness through exceptional event experiences targeting key healthcare segments. You'll be equal parts strategist and executor-someone who can select the right events and sponsorship levels, while also project managing all logistics, designing compelling booth experiences, and ensuring meticulous follow-up. You'll work closely with sales, product, and leadership to align event goals with our buyer personas, crafting cohesive pre- and post-event campaigns that maximize ROI. This is a ground-floor opportunity to shape the voice and presence of a fast-growing health tech company addressing critical problems in a massive, underserved market. What you'll do: Own the End-to-End Event Strategy: Develop and manage a comprehensive annual event strategy for all in-person events (e.g. conferences, executive dinners). Execute Flawless Logistics: Manage all aspects of event execution, including vendor sourcing, contract negotiation, securing speaking slots, booth design and production, shipping, staffing, and on-site management. Drive Pipeline Generation: Partner with the Demand Generation team to develop and execute pre- and post-event promotion campaigns (email, paid social, sales outreach) to maximize registration, attendance, and lead conversion into qualified pipeline. Measure and Optimize Performance: Establish clear metrics for success (leads, pipeline, ROI) for every event; analyze performance data and provide actionable recommendations to continuously improve event quality and effectiveness. Enable Sales Success: Collaborate with Sales to define lead qualification criteria, manage lead capture/routing, and develop high-impact sales enablement materials for booth staff and event attendees. You may be a good fit if you: Have 3-5 years of B2B event marketing experience, preferably at a high-growth SaaS company. Proven track record of successfully managing and executing large-scale, complex industry tradeshows. Even better if you've also hosted smaller, high-touch executive dinners. Strong experience managing budgets, negotiating vendor contracts, and driving measurable pipeline from event programs. Exceptional project management skills, with meticulous attention to detail and the ability to juggle multiple competing priorities in a fast-paced environment. Excellent written and verbal communication skills for creating compelling event communications and presenting results. Experience with CRM/Marketing Automation tools (e.g., Hubspot) for lead management and campaign execution. What we offer: Competitive salary and comprehensive benefits package, including health, dental, vision and life insurance Team dinners and snacks in the office to keep you at your best Growth opportunities in a fast-paced, innovative tech startup Ongoing professional development and access to cutting-edge AI and healthcare tools Lively in-person work culture at our SF Headquarters $100,000 - 130,000 USD depending on experience + equity + benefits Please note that candidates must currently be eligible to work in the U.S. on a full-time basis without additional visa sponsorship by the employer.
    $100k-130k yearly 3d ago

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