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  • Marketing Manager

    Mirrormate Frames

    Senior manager of marketing job in Charlotte, NC

    MirrorMate is looking for a Digital Marketing Manager to join our in-house marketing team in Charlotte, NC. This role sits at the center of our ecommerce engine and is ideal for someone who thrives in a DTC environment, is highly analytical, and enjoys owning execution from end to end. You'll work closely with marketing leadership, agency partners, and designers to execute, analyze, and optimize marketing initiatives across paid media, email/SMS, website, and new growth channels. This is a highly hands-on role with real ownership and visibility. This role will include multiple different marketing projects throughout the year, including the below. Note that you will not be expected to manage each of these task categories! You would be assigned a selection of these tasks depending on your experience. Ecommerce, Website & CRO Own day-to-day execution and optimization of the MirrorMate Shopify site. Build, launch, and iterate on landing pages (Replo/similar) to support campaigns, sales, and new products. Set up new products, collections, promotions, and sales events. Conduct regular site audits and CRO improvements (UX, navigation, PDP optimization). QA all site updates prior to launches and sales to ensure accuracy and performance. Paid Media & Channel Execution Support execution and optimization of paid media across Meta, Google, TikTok, Pinterest and YouTube. Monitor campaign performance and surface insights and optimization opportunities. Contribute to ad testing strategy, audience insights, and creative feedback. Write and support ad creative briefs and copy in partnership with designers. Email, SMS & Lifecycle Marketing Support execution of email and SMS marketing programs (Klaviyo & Postscript). Build and maintain campaign and lifecycle calendars. Create briefs, QA campaigns, schedule sends, and test deliverability. Support list management, segmentation, and performance analysis. Influencer & Creator Support Support influencer and creator marketing initiatives as programs scale. Assist with sourcing and evaluating creators aligned with brand goals. Coordinate campaign logistics including timelines, deliverables, and approvals. Support influencer whitelisting and affiliate initiatives in partnership with paid media. Help track influencer performance and reporting. Platforms may include GRIN, Impact, and AWIN. Reporting, Analytics & Insights Own marketing performance reporting across channels. Pull and synthesize data from Shopify, GA4, paid platforms, email, and influencer tools. Build dashboards and reports using Google Data Studio and Google Sheets. Conduct deep-dive analyses on sales trends, funnels, customer behavior, and campaign performance. Translate insights into clear recommendations for leadership. Project Management & Execution Own marketing timelines and deadlines across campaigns, launches, and sales. Build and maintain marketing calendars and project plans. Coordinate cross-functional execution with design, customer service, operations, and agency partners. Ensure all deliverables are completed on time and launched accurately. Support large sales and launches from planning through post-mortem analysis. Manage multiple concurrent projects and shifting priorities with minimal oversight. Strategy & Research Support sale planning and campaign strategy with data-backed insights. Conduct competitor and market research. Monitor industry trends, channel updates, and platform changes. Share insights and recommendations with marketing leadership. B2B Marketing & Trade Show Initiatives Support MirrorMate's growing B2B marketing initiatives, particularly around trade shows and ongoing dealer relationships. Execute B2B email campaigns (HubSpot) before and after trade shows. Support campaign setup, QA, scheduling, and performance tracking. Assist with reactivation campaigns aimed at increasing repeat orders from existing B2B customers. Support partnerships with B2B audiences such as: Interior designers Contractors Multifamily and commercial partners Support trade show planning and execution. Coordinate timelines and deliverables for booth design execution. Partner with designers on booth strategy and layout direction. Help ensure all booth assets, materials, and signage are ordered on time. Support creation and execution of trade show materials. Print collateral Swag Sales and marketing handouts Help maintain organization and tracking of B2B initiatives primarily within HubSpot. Partnerships Support marketing partnerships with complementary brands, designers, creators, and other partners. Coordinate timelines, deliverables, and execution for partnership initiatives. Help track performance and outcomes of partnerships. Support cross-promotion initiatives across email, site, and paid channels. Brand Stewardship Support ongoing refinement of MirrorMate's brand voice, tone, and visual identity. Ensure consistency across marketing channels including website, ads, email, influencer content, and B2B materials. Partner with designers to execute brand-aligned marketing assets. Flag inconsistencies and opportunities to improve brand presentation. This role will also collaborate on adjacent marketing efforts such as SEO, PR, affiliate marketing, and emerging growth channels, ensuring alignment with overall ecommerce and brand strategy. AI & Automation Actively use AI tools (e.g., ChatGPT and similar platforms) to: Accelerate reporting, analysis, and documentation. Draft and iterate on copy, briefs, and internal documentation. Improve efficiency across workflows and recurring tasks. Stay current on AI tools and proactively recommend ways to apply them within ecommerce marketing. Skills Strong project management and deadline ownership Highly analytical with comfort working in data and performance metrics Excellent written and verbal communication Strong attention to detail and QA Ability to operate independently in a small, fast-moving team Comfortable balancing strategy and hands-on execution Experience Our ideal candidate will: Have 3-8 years of experience in ecommerce, digital marketing, or growth marketing. Have hands-on experience managing Shopify-based DTC brands. Be highly data-driven and comfortable working with numbers daily. Be a self-starter who thrives without heavy hand-holding. Be excited by ownership, accountability, and growth opportunities. Have ecommerce experience first; home goods, interiors, or design experience is a bonus, not required. Tools & Platforms Shopify GA4 Replo Meta Ads Manager Google Ads TikTok Ads Pinterest Ads YouTube Ads Klaviyo HubSpot Google Data Studio Google Sheets / Excel Canva Monday.com Influencer & affiliate platforms: GRIN, Impact, AWIN Compensation & Benefits In addition to competitive compensation and performance-based incentives, MirrorMate offers a benefits package designed to support both your work and your life outside of it: Full-time, in-person role based in Charlotte, NC Competitive salary based on experience, with yearly performance bonuses Generous healthcare coverage, including medical, dental, and vision insurance Flexible PTO policy, because we trust adults to manage their time responsibly Quarterly company-sponsored team outings, including happy hours, poker nights, and other team events Monthly catered lunches for the team Tech credit to outfit your office with the tools you need to do your best work Occasional travel (approximately 1-2 times per year) for trade shows, team events, or strategic initiatives We're intentional about building a workplace that's collaborative, supportive, and fun - without unnecessary bureaucracy. As the company grows, our benefits and opportunities will continue to grow with it. About MirrorMate MirrorMate is a fast-growing, direct-to-consumer ecommerce brand redefining how custom products are bought online. We specialize in beautifully crafted, made-to-order frames for mirrors and more - but what really sets us apart is how we build, market, and scale our business. We're a small, highly collaborative team with a big growth mindset. That means real ownership , real responsibility , and real impact from day one. If you're excited by ecommerce strategy, data-driven marketing, and building systems that scale - this is the kind of environment where you'll thrive. At MirrorMate, you won't be a cog in a massive machine or boxed into a narrow role. You'll have the opportunity to: Work across the full ecommerce funnel - from acquisition to conversion to retention See your ideas go from concept to execution quickly Learn how a high-growth DTC business actually operates behind the scenes Collaborate closely with leadership, designers, and external partners Build skills that compound over time as the business grows We move quickly, we care deeply about quality and performance, and we're constantly testing, iterating, and improving. We value people who are curious, analytical, proactive, and excited to roll up their sleeves. If you're looking for a role where your work matters, where you can grow alongside the business, and where ecommerce marketing is treated as a core strategic function - not an afterthought - MirrorMate is a great place to build your career.
    $71k-108k yearly est. 22h ago
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  • Marketing Manager

    Hirsch Solutions LLC 3.8company rating

    Senior manager of marketing job in Huntersville, NC

    Key Responsibilities Lead Generation & Capture Manage inbound lead generation from: Trade shows and industry events Company website inquiries and form submissions Digital campaigns (email, paid search, remarketing, etc.) Ensure all leads are properly captured, categorized, and entered into the CRM or lead management system Establish standards for lead data quality, including required fields and source tracking Lead Tracking & Reporting Own the end‑to‑end lead lifecycle from initial capture through handoff to sales Maintain accurate lead source, status, and engagement tracking within the CRM Build and manage dashboards and reports showing: Lead volume by source Conversion rates at each stage Time‑to‑follow‑up Marketing contribution to sales pipeline and revenue Analyze trends and recommend data‑driven improvements to lead strategy Lead Nurturing & Development Design and manage structured lead‑nurturing programs using email, automation, and targeted content Segment leads based on industry, product interest, buying stage, and engagement level Develop messaging that educates prospects and moves them toward sales readiness Re‑engage dormant or stalled leads with targeted campaigns Sales Alignment Define and maintain lead qualification criteria executive leadership Establish clear handoff processes between marketing and sales Ensure sales has timely visibility into lead history, source, and engagement Gather feedback from sales on lead quality and continuously refine targeting and scoring models Campaign & Event Support Plan and execute trade‑show marketing support, including: Pre‑event outreach On‑site lead capture strategy Post‑event follow‑up campaigns Coordinate promotional materials, email campaigns, and digital assets supporting events and product launches Evaluate ROI of events and campaigns and make recommendations for future investments Systems & Tools Management Own and optimize marketing systems such as: CRM and lead management tools Email marketing and marketing automation platforms Website analytics and lead forms Identify opportunities to automate workflows and improve efficiency Ensure compliance with data privacy and email marketing regulations Required Qualifications Bachelor's degree in Marketing, Business, Communications, or a related field 3-7 years of marketing experience, preferably in B2B, distribution, or sales‑driven environments Hands‑on experience with CRM systems (Salesforce preferred) Strong understanding of lead generation, nurturing, and qualification processes Ability to analyze marketing and sales data and translate insights into action Excellent communication and cross‑functional collaboration skills Preferred Qualifications Experience supporting trade shows or industry events Familiarity with marketing automation tools Experience working closely with sales teams or inside sales organizations Background in manufacturing, wholesale, or distribution environments Key Performance Indicators Lead volume and growth by source Lead‑to‑opportunity conversion rate Sales‑accepted lead rate Pipeline and revenue influenced by marketing Engagement metrics (email open rates, click‑throughs, content engagement) Why This Role Matters This role directly impacts revenue by ensuring prospects are properly identified, nurtured, and delivered to sales as qualified opportunities. The Marketing Manager plays a critical part in aligning marketing investment with measurable business outcomes and building a predictable lead engine for the organization.
    $66k-100k yearly est. 2d ago
  • Senior Field Marketing Manager

    Who We ARE Debtbook

    Senior manager of marketing job in Charlotte, NC

    WHO WE ARE DebtBook is an industry-leading fintech software platform that revolutionizes the way local government, higher education, and healthcare finance teams work. Our powerful, cloud-based software helps these organizations manage all aspects of their debt, cash, leases, and subscriptions, streamline financial reporting, and share information simply with others. We are passionate about modernizing treasury management and simplifying accounting compliance in the public sector, allowing organizations to break through operational barriers to unlock strategic insights. WHAT YOU'LL DO As the Senior Field Marketing Manager, you will define and lead DebtBook's field and event marketing strategy, owning events as a primary driver of marketing pipeline and revenue impact. You will: Develop and own DebtBook's field marketing and events strategy, positioning events as a core, scalable pipeline channel Define how DebtBook shows up at industry conferences, hosted events, roadshows, and executive programs - from audience targeting to messaging to experience Partner closely with Sales leadership, ensuring tight coordination before, during, and after events to maximize pipeline creation and acceleration Establish clear ROI frameworks for events, including pipeline attribution, influenced revenue, and post-event conversion metrics Partner with Sales to build repeatable pre-event and post-event motions (target account outreach, meeting scheduling, follow-up campaigns, and pipeline progression) Oversee execution of events in collaboration with an events coordinator and external vendors, providing strategic direction rather than owning logistics day-to-day Identify new field marketing opportunities beyond traditional conferences, such as executive dinners, regional meetups, customer events, and partner-led programs Collaborate closely with Demand Generation, Product Marketing, and Content Marketing to ensure consistent messaging and integrated campaign execution Manage field marketing budgets, sponsorship decisions, and vendor relationships to maximize impact and efficiency Track, analyze, and report on field marketing performance, continuously refining strategy based on data and sales feedback OUR “GOAT” VALUES GROW Continuously We believe in continuous improvement, never accepting the status quo as good enough, and iterating to move quickly without compromising on quality. We are energized by the fast-paced rate of change that growth demands and see new challenges as opportunities for resilience and personal development. We are driven by curiosity to think creatively, innovate, and experiment, and we humbly incorporate lessons learned from success and failure along the journey. OWN Your Outcomes We hold ourselves accountable for exceptional effort, execution, reliability, professionalism, and results that add tremendous value for customers. We are all individual contributors, responsible for delivering value to our customers, team, and company with every action we take. As managers, we lead by example in both what we do and how we do it, and stay personally familiar with the work as we coach our teams. We follow through on our decisions and commitments with action. ABOVE & Beyond We create moments of magic, surprising and delighting our customers at every touchpoint. We run towards problems and enthusiastically jump in to help colleagues however we can be valuable. We take pride in proactively doing the extra little things that set us apart, even when no one is watching. TEAM Over Ego There is no task needed at DebtBook that is beneath any of us. We work hard to be the teammate others want on their team. We have the courage to have hard conversations and the grace to receive honest feedback in pursuit of excellence. WHY DEBTBOOK DebtBook is a fast-growing company where we dream big, move fast, make an impact, and bring joy to everything we do. Our core values drive our success as an organization, and we are looking for talented teammates who share our passion for challenging the status quo, innovating in all we do, and wanting to make a difference. When it comes to benefits and perks, we are committed to supporting our employees' well-being to make their lives better, both in and out of the office. We offer: Competitive salaries plus equity (stock options) for all employees; Comprehensive health, dental, and vision insurance, 401(k) with 4% employer match; Flexible work schedules and generous leave policies (including unlimited PTO); Professional development opportunities and tuition reimbursement; Family and wellness perks; In-person social events; Top-of-the-line equipment, and a newly furnished office. DebtBook is an Equal Opportunity Employer. We value diversity and prohibit discrimination and unlawful harassment in the workplace. All applicants will receive consideration for employment based upon their qualifications without regard to race, religion, color, national origin, ethnicity, gender, gender identity or expression, pregnancy, sexual orientation, age, marital status, genetic information, political affiliation, National Guard or veteran status, disability, or any other protected status under federal, state, or local law. We welcome and encourage applicants with disabilities to contact our team for assistance during the application and hiring process. We are committed to expanding accessibility and making reasonable accommodations in accordance with applicable law.
    $102k-132k yearly est. Auto-Apply 7d ago
  • Senior Manager, Partnership Marketing

    Nascar 4.6company rating

    Senior manager of marketing job in Charlotte, NC

    At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow. NASCAR seeks a talented professional to join our team in the position of Senior Manager, Partnership Marketing in either our Daytona Beach, Florida or our Charlotte, North Carolina office. The Senior Manager, Partnership Marketing leads strategy and execution for assigned partner accounts, delivering high-quality programs with measurable business impact. This role shapes how partners show up across NASCAR platforms by aligning marketing strategy, activation execution, financial discipline, and cross-functional collaboration. Serving as a trusted advisor to partners and a strategic internal leader, this position balances day-to-day delivery with long-term value creation. Duties include but are not limited to: Partnership Strategy, Activation & Performance * Lead development of annual partnership strategies aligned with partner objectives and NASCAR priorities. * Oversee integrated activation planning and execution across content, digital, social, broadcast, experiential, and event platforms. * Champion creative thinking, platform ideation, and partnership storytelling that drives relevance, performance, and renewal value. * Ensure brand alignment, execution quality, and consistent performance measurement across all programs. Partner Leadership & Relationship Management * Serve as senior day-to-day contact for assigned partners, providing proactive communication, strategic guidance, and problem-solving. * Build strong understanding of partner businesses, categories, and marketing goals to deliver tailored solutions. * Lead delivery of strategic plans, recaps, insights, and ROI/ROO storytelling to reinforce partnership value. * Act as an escalation point for executional or operational challenges, driving timely resolution. Operational Excellence & Financial Management * Own partner budgets with high accuracy, including proactive fund allocation, reconciliation, and financial tracking. * Manage timelines, deliverables, and reporting to ensure on-time, on-budget execution. * Maintain discipline across internal systems, trackers, and reporting tools; ensure data accuracy and visibility. Cross-Functional & Team Leadership * Lead cross-functional coordination across Marketing, Creative, Digital, Events, Research, Legal, Finance, and Sales. * Provide guidance and oversight to Managers and Coordinators when applicable, reinforcing standards, accountability, and best practices. * Contribute to department-wide initiatives, process improvements, and partnership innovation. Growth & Industry Insight * Identify opportunities to expand partnerships through incremental programs and enhanced integrations. * Support renewal strategy development through strong performance narratives and insights. * Stay current on trends across sports, entertainment, marketing, and sponsorship. Required skills / experience: * Bachelor's degree and 7+ years of experience in partnership marketing, sponsorship, brand marketing, or agency environments (league/property experience preferred) or equivalent combination of education and experience. * Strong partnership marketing strategy and activation expertise. * High emotional intelligence with ability to build trusted relationships. * Financial acumen with experience managing budgets and forecasts. * Clear, confident communicator with strong presentation and storytelling skills. * Ability to think strategically while remaining execution oriented. * Proven ability to lead cross-functional teams and manage complexity. * Deep understanding of the sponsorship and sports marketing landscape. * Proficiency in CRM systems, financial tools, and reporting platforms. * Ability to travel 30-40% including weekends. Apply Now! Learn more about this role and our team by applying at ********************** for consideration. We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR! NASCAR is an Equal Opportunity Employer and is committed to conducting recruitment and hiring activities in a fair, ethical, and legally compliant manner. In support of this commitment, all employment decisions are based on job-related qualifications, skills, experience, and performance, and are made without discrimination based on any legally protected characteristic, including but not limited to race, ethnicity, gender, religion, sexual orientation or gender identity, national origin, age, military or veteran status, disability, or any other status protected by applicable federal, state, or local law, including socioeconomic, marital, parental, or caregiving status. Follow us on LinkedIn and X for future opportunities and company news.
    $103k-132k yearly est. Auto-Apply 6d ago
  • Vice President, Digital Marketing

    Sodexo S A

    Senior manager of marketing job in Charlotte, NC

    Role OverviewSodexo has an exciting, high impact role available: Vice President, Digital Marketing The VP, Digital Marketing is the strategic leader of Sodexo's NORAM digital growth engine - responsible for driving brand awareness, high‑quality lead generation, and reputation across all priority digital channels. This executive sets the vision for an integrated digital ecosystem, ensuring that content, channels, martech, automation, and analytics operate in harmony to reach, engage, and convert key audiences. You will lead the Digital Content & communication, Digital performance marketing and Project Management teams to deliver data‑driven digital experiences that support business growth, improve efficiency, and elevate Sodexo's market presence. This is a remote role with the preferred candidate residing in the Eastern or Central Time ZonesWhat You'll DoLead Digital Strategy & GrowthOwn the NORAM digital growth strategy, driving pipeline generation, MQL development, and top‑of‑funnel performance. Set the operating model for integrated, multichannel digital marketing across SEO, paid media, social, web, and marketing automation Oversee Website & Digital Ecosystem PerformanceGovern and continuously optimize us. sodexo. com and related microsites, including UX, information architecture, content, and performance analytics. Implement evidence‑based improvements using insights from behavior, search, and AI‑driven performance trends. Lead and Develop High‑Performing TeamsManage and develop the Digital Content, Digital Channel Marketing, and Project Management teams, ensuring alignment with business goals and brand priorities. Own Martech, Automation & AnalyticsDefine and oversee the marketing technology stack (automation, analytics, experimentation, SEO tools). Standardize dashboards, reporting, and data models to demonstrate ROI and inform investment decisions. Manage Campaign Governance & BudgetsSet budgets, manage external partners and agencies, and ensure measurable outcomes from paid media and content operations. Drive Cross‑Functional AlignmentEnsure tight integration with Sales, Communications, Segment Marketing, and global partners; support Sales Plays, ABM initiatives, and enterprise communication rhythms. What We OfferCompensation is fair and equitable, partially determined by a candidate's education level or years of relevant experience. Salary offers are based on a candidate's specific criteria, like experience, skills, education, and training. Sodexo offers a comprehensive benefits package that may include: Medical, Dental, Vision Care and Wellness Programs 401(k) Plan with Matching ContributionsPaid Time Off and Company HolidaysCareer Growth Opportunities and Tuition ReimbursementMore extensive information is provided to new employees upon hire. What You BringBachelor's degree in a related field or equivalent experience. 10+ years of digital marketing leadership experience and 10+ years of people management. Proven ability to lead integrated digital strategies across content, channels, automation, and analytics. Strong communication, presentation, and stakeholder‑influencing skills. Experience in B2B organizations; experience in hospitality, food service, or facilities management a plus. Master's degree preferred. Demonstrated expertise with martech platforms (Pardot, HubSpot, Optimizely, etc. ) and deep knowledge of digital lead‑gen ecosystems. Proven success optimizing enterprise‑scale websites and driving measurable commercial outcomes. Strong business acumen with the ability to translate complex market insights into actionable digital strategies. Leadership skills to be able to convince and influence different segment leaders (marketing, sales, operation) Ability to collaborate with global team on website content and design as well as martech choices/ licensing Business acumen to be able understand our business model and to contribute to growth Who We AreAt Sodexo, our purpose is to create a better everyday for everyone and build a better life for all. We believe in improving the quality of life for those we serve and contributing to the economic, social, and environmental progress in the communities where we operate. Sodexo partners with clients to provide a truly memorable experience for both customers and employees alike. We do this by providing food service, catering, facilities management, and other integrated solutions worldwide. Our company values you for you; you will be treated fairly and with respect, and you can be yourself. You will have your ideas count and your opinions heard because we can be a stronger team when you're happy at work. This is why we embrace diversity and inclusion as core values, fostering an environment where all employees are valued and respected. We are committed to providing equal employment opportunities to individuals regardless of race, color, religion, national origin, age, sex, gender identity, pregnancy, disability, sexual orientation, military status, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. If you need assistance with the application process, please complete this form. Qualifications & RequirementsMinimum Education Requirement - Bachelor's Degree or equivalent experience Minimum Management Experience - 10 years Minimum Functional Experience - 10 years
    $137k-207k yearly est. 6d ago
  • VP of Marketing

    Fusable

    Senior manager of marketing job in Charlotte, NC

    Company Background Fusable provides data, insights and complementary digital marketing services to the construction, trucking, agriculture, and insurance & financial services industries. Fusable's proprietary data and analytics, delivered via a recurring subscription model, drives customer decision-making throughout the equipment workflow in its served markets. Sample use cases include sales & marketing strategy, asset valuation, asset operations & cost management, insurance risk selection & loss control, and data-driven digital marketing. Key investment highlights include: Clear market leader with significant barriers to entry in a large, growing TAM Mission-critical, quantifiable value proposition with a cyclical demand drivers Diverse, stable revenue base with blue-chip, long-tenured customers Aurora initially partnered with Randall Reilly in 2017. Between 2017-2021, the Company underwent significant transformation, completing five acquisitions. In April 2024, Randall Reilly completed a strategic separation into two companies. Fusable represents the data-as-a-service (and related data-driven digital marketing) assets of the legacy company, while the truck driver recruiting business remains operating under the name Randall Reilly. Full legal, tax and operational separation are complete (note, there was no go-to-market or customer overlap between Fusable and Randall Reilly). Key Fusable Facts 350+ employees Headquarters: Charlotte, NC with offices in AL, and NJ (note: C-team operates remotely) For more information, please visit: ******************** Leadership: Fusable CEO Kate Cassino joined Fusable in 2025 as a dynamic, three-time CEO with a track record of leading technology-driven companies through transformative growth. She spearheaded the expansion and successful exits of Dodge Data, acquired by Symphony Technology Group, and Hobsons, acquired by Vista Equity Partners. With deep expertise in go-to-market strategy and product leadership, Kate is recognized for delivering results with speed, clarity, and impact. A transparent, action-oriented leader, she empowers teams to move quickly and scale effectively. She earned her Bachelor's degree from Barnard College. Kate Cassino joined Fusable in 2025 as a dynamic, three-time CEO with a track record of leading technology-driven companies through transformative growth. She spearheaded the expansion and successful exits of Dodge Data, acquired by Symphony Technology Group, and Hobsons, acquired by Vista Equity Partners. With deep expertise in go-to-market strategy and product leadership, Kate is recognized for delivering results with speed, clarity, and impact. A transparent, action-oriented leader, she empowers teams to move quickly and scale effectively. She earned her Bachelor's degree from Barnard College. Aurora Capital Partners Aurora Capital Partners is a leading Los Angeles-based private equity firm with $6 billion in assets under management. Founded in 1991, the firm focuses principally on control investments in middle-market companies with leading market positions, stable industry dynamics, attractive business model characteristics and actionable opportunities for growth in partnership with management. Aurora provides unique resources to its portfolio companies through its Strategy & Operations Program and its team of experienced operating advisors. Aurora's investors include leading public and corporate pension funds, endowments and foundations active in private equity investing. For more information about Aurora Capital Partners, visit: ***************** Position Overview The Vice President of Marketing at Fusable will lead all aspects of marketing, branding, and demand generation in a fast-paced, data-driven environment serving vital industrial markets-including trucking, agriculture, and construction. This executive will drive growth by developing customer-centric strategies, leveraging cutting-edge digital marketing, and promoting Fusable's innovative data solutions to a diverse B2B audience. The leader must be a results-driven, player/coach who has experience building marketing teams and is willing to dig into the details to drive execution. Key Relationships Reports to Kate Cassino, Chief Executive Officer Direct Reports Team of ~10 FTEs Other Key Relationships Executive management team Aurora (private equity sponsor) Board of Directors Key Responsibilities Strategy & Leadership: Develop and execute integrated marketing strategies that fuel company growth, maximize industry visibility, and enhance Fusable's brand as the premier provider of actionable market data. Demand Generation & Lead Acquisition: Oversee digital campaigns, ABM, content creation, and lead life-cycle processes to drive qualified leads and conversion for flagship products. Brand Management: Shape and safeguard Fusable's brand identity and messaging across all platforms and owned brands, including EDA, Iron Solutions, RigDig BI, Price Digests, CAB and EquipmentWatch. Product Marketing: Partner with product, sales, and analytics teams to build compelling value propositions, go-to-market plans, and effective product launches for new and existing solutions. Customer Engagement: Design programs that deepen existing client relationships, increase retention, and generate upsell opportunities through data-driven segmentation and personalized outreach. Market Insights: Use advanced marketing analytics, customer insights, and industry trend monitoring to recommend new growth areas and refine segment strategies. Public Relations: Develop and implement a comprehensive public relations strategy, securing placements in key outlets to enhance Fusable's reputation in the market. Event Management: Lead the execution of industry conferences, webinars and client engagement sessions to drive brand visibility and strengthen stakeholder relationships. Team Development: Build, mentor, and scale a high-performance marketing team, fostering a results-driven and innovative culture aligned with company objectives. Budget Management: Own the global marketing budget, ensuring ROI tracking for all initiatives and investments. The successful candidate will operate as a key partner to the CEO and other members of the leadership team, and s/he will bring strong business insight and financial acumen to the table. Prior experience operating in a private equity environment with a proven track record of leading and/or partnering with key constituents in enterprise-wide value creation is preferred. This individual is driven by an entrepreneurial growth mindset, desire to build & scale a marketing team, and willingness to “get your hands dirty” to achieve strategic goals and objectives. Above all, the individual must be a fast-paced problem solver who is committed to excellence and integrity. Energy and enthusiasm are essential. This position is ideally suited to an individual who enjoys complex problem solving, loves a challenge, and is committed to continuous improvement. Ideal Experience 10+ years of B2B marketing leadership experience, preferably in data, SaaS or industrial markets. Proven success in scaling digital marketing and lead generation preferably in a growth-focused, private equity-backed environment. Expertise in market segmentation, metrics-driven campaign management, and product marketing. Demonstrated ability to lead cross-functional teams and influence at the executive level. Deep understanding of customer journeys and demand generation best practices. Strong analytical, strategic, and communication skills; a creative mindset. Positive, team-player attitude and willingness to “roll up his/her sleeves” is critical. Must have a track record of building & leading high-performing, multifunctional teams. Bachelor's degree required; MBA or advanced degree preferred.
    $137k-207k yearly est. 60d+ ago
  • Senior Marketing Manager (Consulting)

    Morganfranklin Consulting 4.1company rating

    Senior manager of marketing job in Charlotte, NC

    This role reports to the Director, Marketing Business Partner - Business Unit Marketing & Solutions and is responsible for Business Unit stakeholder management, consulting marketing strategy, enablement, and socializing marketing reporting across Highspring's Consulting business. This role partners closely with Consulting leadership to define marketing priorities, develop and execute Consulting-specific marketing strategies, and ensure sales and consulting teams are enabled with the right messaging, materials, and programs to drive demand and growth. Acting as the primary liaison between the Consulting business and Global Marketing, the Senior Manager ensures enterprise and integrated solution narratives are translated into relevant, client-centric consulting execution. This is a hands-on, strategic role requiring both strong consulting business acumen and a roll-up-your-sleeves approach to planning, execution, and optimization. Success in This Role Looks Like Consulting has clear, differentiated marketing strategies aligned to growth priorities and buyer needs. Consulting leaders view marketing as a trusted, strategic partner. Consulting campaigns and programs drive contributable business impact. Consulting sales teams are enabled with strong, relevant, and up-to-date materials. Marketing insights meaningfully inform Consulting and enterprise decision-making. Your Impact Consulting Marketing Strategy & Execution Serve as the marketing subject-matter expert for Consulting offerings, capabilities, and solutions, representing the voice of the Consulting business in marketing strategy and execution. Develop and manage Consulting marketing strategies and roadmaps aligned to enterprise priorities, Consulting revenue objectives, and go-to-market motions. Drive execution of demand-generation and awareness initiatives that support Consulting pipeline growth and strategic accounts. Stakeholder Management & Business Partnership Serve as the primary marketing partner to Consulting leadership and practice leaders, owning day-to-day stakeholder management and alignment. Build strong, trusted relationships with Consulting, sales, and solutions leaders. Translate Consulting business needs into clear marketing briefs and priorities for Global Marketing and cross-functional teams. Partner closely with the Director, Marketing Business Partner to align priorities, escalate needs, and share insights. Campaigns, Channels & Activation Partner with Global Marketing teams to design and activate Consulting-focused campaigns, thought leadership programs, and solution launches. Identify opportunities to leverage enterprise and integrated campaigns to support Consulting growth and cross-solution selling. Collaborate with marketing colleagues to develop and execute multi-channel strategies, including content, events, PR, social media, email, digital, and sales enablement. Sales Enablement & Consulting Collateral Lead development and ongoing refinement of Consulting sales enablement materials, including solution overviews, pitch decks, one-pagers, case studies, POVs, and use-case content. Ensure materials reflect Consulting buyer needs, solution differentiation, and enterprise brand standards. Partner with Campaigns & Enablement and Brand teams to ensure Consulting assets are scalable, current, and market-ready. Performance Reporting & Optimization Provide regular reporting and insights to the Director, Marketing Business Partner and Consulting leadership on marketing performance, campaign effectiveness, and pipeline influence. Work with Growth and Performance to continuously refine Consulting marketing strategies and execution through marketing reporting, consulting team feedback, and market insights. Track progress against Consulting marketing goals and partner with marketing to recommend optimization opportunities. Brand Stewardship & Market Insight Act as a Highspring brand ambassador for the Consulting business, ensuring alignment to enterprise brand strategy, messaging, and storytelling. Monitor market trends, competitor activity, and buyer feedback relevant to Consulting services and solutions. Share insights broadly across business and marketing teams to support a continuous feedback loop from Consulting execution back into enterprise strategy. Your Experience: Bachelor's degree in Marketing or related field required 5-8 years of experience in B2B Marketing for consulting or professional services, with preferable experience in leveraging ABM tactics. Fluency in multi-channel marketing strategies that directly tie to business outcomes. Exceptional stakeholder management skills and experience managing marketing priorities for multiple teams. Clear, concise communication style with an emphasis on driving outcomes. Ability to translate business needs into impactful marketing tactics. Demonstrates organized, proactive work style to meet deadlines and minimize last-mile changes. Preferred experience in project management tools, such as Monday.com. Location: Remote or hybrid Travel Requirements: Less than 10% Determining compensation for this role (and others) at Highspring depends upon a wide array of factors including but not limited to the individual's skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs. With that said, as required by local law, Highspring believes that the following salary range reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure to be between the range below. The individual may also be eligible for a variety of bonus and financial incentives based on individual and company performance. Base Compensation Range$100,000-$120,000 USD
    $100k-120k yearly Auto-Apply 1d ago
  • Marketing & Brand Strategy Manager

    Red Cedar Capital Partners

    Senior manager of marketing job in Charlotte, NC

    We are seeking a Marketing & Brand Strategy Manager to lead our marketing efforts across all audiences: homebuyers, investors, stakeholders, and development partners. This role is responsible for developing and deploying AI-powered marketing systems, managing vendor relationships, and building a data-driven approach to brand promotion and performance measurement. The ideal candidate is a strategic thinker who can leverage emerging technologies to amplify Red Cedar Homes' market presence and investor confidence. The Marketing & Brand Strategy Manager owns the development and execution of marketing strategy across the full spectrum of Red Cedar Homes' audiences. This includes homebuyer acquisition, investor relations communications, stakeholder engagement, and development partner outreach. The role leads vendor and agency relationships, directs AI tool development and deployment, and establishes data collection and analytics frameworks to measure and optimize marketing performance. This is a leadership position that requires both strategic vision and hands-on execution. The Marketing & Brand Strategy Manager will build and manage a marketing ecosystem that includes external vendors, AI agents, and automated systems to achieve scalable, efficient brand promotion across all channels. Essential Duties & Responsibilities: AI & Technology Leadership Develop, deploy, and manage AI-powered marketing tools and workflows to automate content creation, campaign optimization, lead scoring, and performance analysis. Build and oversee AI agents for social media management, investor communications, market research, and competitive analysis. Establish data collection systems to capture marketing performance metrics, audience engagement, and conversion data across all channels. Create dashboards and reporting frameworks that provide actionable insights for leadership, investors, and development partners. Multi-Audience Brand Strategy Develop and execute integrated marketing strategies targeting homebuyers, investors, stakeholders, and development partners. Create investor-focused marketing materials including project updates, portfolio summaries, performance reports, and investment opportunity presentations. Produce stakeholder communications that showcase project milestones, construction progress, and community development achievements. Develop development partner outreach materials and co-marketing initiatives that position Red Cedar Homes as a preferred building partner. Project & Portfolio Marketing Lead marketing campaigns for individual projects from entitlement through construction completion and lease-up or sales. Develop and maintain project-specific marketing assets including renderings, virtual tours, progress documentation, and completion portfolios. Coordinate photography, videography, and drone coverage to document construction progress and finished product quality. Create case studies and success stories that demonstrate Red Cedar Homes' track record to prospective investors and partners. Vendor & Agency Management Lead and manage relationships with marketing vendors, creative agencies, and technology providers. Develop scopes of work, manage deliverables, and ensure vendor accountability to timelines and quality standards. Evaluate and onboard new vendors and AI tools to expand marketing capabilities. Manage marketing budget allocation across vendors, platforms, and campaigns. Data Analytics & Performance Design and implement data collection frameworks across all marketing channels and touchpoints. Analyze marketing performance data to identify trends, optimize campaigns, and inform strategic decisions. Produce regular performance reports for leadership including KPIs, ROI analysis, and competitive benchmarking. Use AI tools to automate data review, generate insights, and predict marketing performance outcomes. Digital & Content Marketing Oversee website content strategy, SEO optimization, and digital presence across all platforms. Direct social media strategy and content calendar targeting both consumer and professional audiences. Manage email marketing campaigns segmented by audience: homebuyers, investors, stakeholders, and partners. Maintain listing platform presence on Zillow, BDX, MLS, and other relevant channels. Tech Stack & Tools The Marketing & Brand Strategy Manager will build and manage a modern, AI-enhanced marketing technology stack. Proficiency with the following categories is expected, with specific platform experience a plus. AI & Automation Platforms: Large language models and AI assistants (Claude, ChatGPT, or similar), AI content generation and editing tools, AI-powered analytics and reporting platforms, marketing automation systems with AI capabilities, and custom AI agent development frameworks. Data & Analytics: Business intelligence platforms (Tableau, Power BI, or similar), Google Analytics and digital attribution tools, CRM analytics and reporting (Salesforce, Lasso, or similar), and custom dashboard development. Marketing Platforms: Website CMS and landing page builders, email marketing and automation platforms, social media management tools, and listing syndication platforms (Zillow, BDX, MLS). Design & Collaboration: Adobe Creative Suite or Canva, project management tools (Asana, Monday.com, or similar), Microsoft Office and Google Workspace, and video editing and presentation software. Skills & Qualifications: Required: Five or more years of experience in marketing, brand management, or a related field with increasing responsibility. Demonstrated experience developing and deploying AI tools for marketing applications. Proven track record managing vendors, agencies, and external partners. Strong data analytics skills with experience building reporting frameworks and dashboards. Excellent written and verbal communication skills with ability to adapt messaging for different audiences. Strategic mindset with ability to develop and execute multi-channel marketing plans. Preferred: Experience in real estate, homebuilding, construction, or development industries. Background in investor relations, B2B marketing, or stakeholder communications. Experience with CRM systems, particularly Salesforce or Lasso. Familiarity with project management software and workflow automation tools. Experience building or managing AI agents and automated marketing systems. Schedule: Monday-Friday, standard daytime hours; 8:30 am - 5 pm Job Type: Full-time position, averaging 40 hours per week Benefits: 100% Medical, Dental, & Vision insurance covered to the employee and their children 401k with a Safe Harbor match formula of 100% of employee contributions up to 3% of their compensation, then 50% matching contribution of the next 2% of employee's compensation 11 annual company-paid holidays 120 hours paid time off annually Ability to Commute/Relocate: Charlotte, NC: Ability to reliably commute or willingness to relocate before starting work (required). Greenville to be considered with commute to Charlotte 2 days per week. Work Environment: Office-based environment with a business casual dress code. Standard office equipment, such as computers, phones, photocopiers, and filing cabinets, are used in this role. What Success Looks Like AI-powered marketing systems are deployed and generating measurable efficiency gains in content production, campaign management, and data analysis. Investors and stakeholders receive consistent, professional communications that build confidence and engagement with Red Cedar Homes projects. Development partners view Red Cedar Homes as a marketing-forward organization with strong brand presence and professional collateral. Data collection and analytics frameworks provide actionable insights that drive marketing optimization and business decisions. Vendor relationships are well-managed with clear accountability, on-time deliverables, and cost-effective results. Project and portfolio marketing effectively showcases the quality and track record of Red Cedar Homes to all audiences. Why join Red Cedar Homes Leadership role with direct impact on company growth and market positioning. Opportunity to build and lead an AI-enhanced marketing operation from the ground up. Exposure to all aspects of residential development including construction, finance, and investor relations. Collaborative environment with access to executive leadership and decision-making. Be part of building communities designed to last across the Carolinas. Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Ability to sit and stand for extended periods Manual dexterity to operate a computer and other office equipment Ability to lift and carry up to 15 pounds Vision and hearing acuity to perform job duties effectively Maintain a valid Driver's License --- To apply, please submit your resume and cover letter highlighting your relevant experience and qualifications. If you have any questions, please contact us at *****************. We look forward to reviewing your application and potentially welcoming you to our team at Red Cedar. --- About Red Cedar: Red Cedar Capital Partners LLC, known as "Red Cedar," is a developer and builder operating in Charlotte, NC, and its neighboring markets, Greenville, SC, Atlanta Metro, GA, and Jacksonville, FL. Serving as the umbrella organization, Red Cedar oversees a multitude of subsidiaries, including Red Cedar Commercial Development, Red Cedar Homes, Red Cedar Development, Red Cedar Construction, and Red Cedar Realty. It also encompasses a private label mortgage company named Prime Roots Lending, and a homebuilding supply company known as Evergreen + Maker, which all work collectively to support the dynamic Red Cedar ecosystem. Since its inception in 2016, Red Cedar, headquartered in Charlotte, NC, has experienced exponential growth, solidifying its position as one of the most rapidly expanding builders in the Southeast. Red Cedar Homes is a residential homebuilder dedicated to creating thoughtfully designed homes and deeply rooted communities. We blend strong design, efficient operations, and a customer-first mindset to deliver homes where beauty is approachable, customization is achievable, and quality is essential. Our work spans single-family homes, build-to-rent communities, and development partnerships across the Carolinas. --- Red Cedar Capital Partners LLC. is an Equal Opportunity Employer. We do not discriminate based on race, traits historically associated with race, hair texture and protective hairstyles, color, national origin, ancestry, creed, religion, physical and mental disability, genetic information, marital status, sex gender, gender identity, or expression, pregnancy, sexual orientation age, military or veteran status, or any other basis protected by applicable law.
    $68k-101k yearly est. Easy Apply 6d ago
  • Marketing Analytics Manager

    Ra 3.1company rating

    Senior manager of marketing job in Charlotte, NC

    Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.
    $88k-121k yearly est. 1d ago
  • Director, Global Patient Marketing - Epilepsy

    Livanova Plc

    Senior manager of marketing job in Charlotte, NC

    As a global medtech company, we are driven by our Vision of changing the trajectory of lives for a new day and our Mission to create ingenious solutions that ignite patient turnarounds. Our relentless commitment to patients and strong legacy of innovation in healthcare are the foundation of our future. If you're looking for a new chance, a new beginning, a new trajectory, LivaNova is where your talent can truly thrive. Join our talented team members worldwide to become a pioneer of tomorrow-because at LivaNova, we don't just treat conditions - we aspire to alter the course of lives. Position Title: Director, Global Patient Marketing - Epilepsy Full-Time | U.S. Based - Central or Eastern Time Zones | Medical Device Position Overview The Director of Patient Marketing - Epilepsy leads the strategy and execution of patient engagement initiatives for the company's Vagus nerve stimulation (VNS) therapy portfolio. This role drives efforts to increase Epilepsy awareness, education, and adoption among individuals living with drug-resistant epilepsy (DRE) and their caregivers, while supporting global (OUS) markets in adapting patient programs to local needs. This leader is responsible for shaping and scaling patient-centered programs worldwide, ensuring culturally relevant, compliant, and insight-driven initiatives that empower people living with epilepsy and their caregivers. The ideal candidate brings 10+ years of patient marketing experience in medical devices or healthcare, with a strong background in digital activation, community education, patient advocacy partnerships, and HCP-patient pathway integration. This leader ensures patients and caregivers receive clear, empathetic, and compliant information to navigate the complexities of epilepsy treatment and VNS therapy. Why Join Us? Make a Difference: Help patients access advanced neuromodulation therapies that improve quality of life. Global Influence: Lead patient marketing strategy across North America and Europe. Innovation at Scale: Design cutting-edge Direct-to-Consumer (DTC) multichannel campaigns to generate qualified leads and accelerate adoption. Collaboration & curiosity: Work with passionate teams in Marketing, Sales, and Market Access worldwide so find creative awareness strategies Career Growth: Be part of a dynamic organization committed to leadership development and operational excellence. What You'll Do: Patient Strategy & Disease Awareness Lead the U.S. and OUS patient marketing strategy for VNS therapy, focusing on awareness of drug-resistant epilepsy, treatment options, and the role of neuromodulation. Build patient journey maps that capture diagnostic delays, treatment barriers, emotional needs, and referral pathways to epileptologists and comprehensive epilepsy centers (CECs). Identify unmet patient needs across regions and shape campaigns that address access, stigma, diagnosis delays, and treatment understanding. Demand Generation & Patient Activation Design cutting-edge Direct-to-Consumer (DTC) multichannel campaigns to generate qualified leads and accelerate adoption Lead digital-first patient engagement strategies across web, social, search, email, paid media, and community channels that educate and motivate patients/caregivers to explore VNS therapy. Lead generation and nurturing programs that help patients navigate treatment conversations with neurologists/epileptologists. Optimize performance across the patient funnel-awareness, engagement, lead generation, and treatment consideration. Content & Educational Programs Create compliant, empathetic educational content on epilepsy, treatment options, VNS therapy expectations, and patient stories. Partner with Medical, Legal, and Regulatory for efficient and compliant asset review. Global Advocacy & Community Engagement Build strategic alliances with global epilepsy advocacy groups, international federations, regional chapters, and patient communities. Develop global patient ambassador programs that authentically represent diverse populations and geographies and elevate real experiences with VNS therapy. Build partnerships with key epilepsy organizations and advocacy groups (such as Epilepsy Foundation, regional chapters, and CEC patient programs). Develop community focused programs to reach underserved and underdiagnosed populations. Support global disease awareness initiatives such as International Epilepsy Day, Purple Day, and regional epilepsy awareness campaigns. Cross-Functional Collaboration Partner with HCP Marketing, Clinical, Medical Affairs, Market Access, Sales, and Digital teams to align patient and physician messaging. Enable alignment between patient-facing messaging and HCP education to streamline referral pathways, especially in markets with specialized epilepsy centers. Provide strategic direction on global product launches and indication expansions, including global rollouts of new neuromodulation technologies. Analytics & Performance Measurement Use data to drive continuous optimization of targeting, segmentation, and channel performance. OUS Market Support Develop adaptable toolkits for epilepsy education and VNS therapy awareness in OUS markets. Support regional teams in campaign localization, cultural considerations, and regulatory requirements. Share best practices and performance insights across markets. Leadership & Operational Excellence Lead a team of patient marketing professionals and agencies to deliver high-quality, high-impact programs. Manage global budgets and allocate resources to high-impact patient programs. Drive operational efficiency and best-practice sharing across U.S. and OUS markets. Qualifications Required Bachelor's degree in Marketing, Communications, Business, or related field. 10+ years of patient or consumer healthcare marketing experience, including digital campaigns and educational programs. Experience within medical devices, neuromodulation, neurology, chronic disease management, or other highly regulated therapeutic areas. Deep understanding of patient and caregiver dynamics in epilepsy or other chronic neurological conditions. Strong experience navigating FDA, MLR, and device regulatory requirements. Demonstrated track record of driving measurable patient acquisition and engagement. Preferred Experience in neuromodulation, epilepsy or other implantable device therapy including central nervous system (CNS) disorders, which includes the brain and spinal cord. Familiarity with specialty referral pathways, comprehensive epilepsy centers, and patient support programs. Experience with global (OUS) patient education initiatives. MBA or advanced degree. Travel: This position will require up to 50% business travel as needed. Core Competencies Strategic and analytical thinker Deep empathy for patients and caregivers Strong cross-functional collaborator Excellent communication and storytelling abilities Data-driven approach to decision-making Global mindset with strong cultural agility Outstanding cross-functional collaboration skills High proficiency in digital/demand generation Ability to thrive in a mission-driven, fast-paced Pay Transparency: A reasonable estimate of the annual base salary for this position is $150,000 - $220,000 + discretionary annual bonus. Pay ranges may vary by location. Employee benefits include: · Health benefits - Medical, Dental, Vision · Personal and Vacation Time · Retirement & Savings Plan (401K) · Employee Stock Purchase Plan · Training & Education Assistance · Bonus Referral Program · Service Awards · Employee Recognition Program · Flexible Work Schedules Welcome to impact. Welcome to innovation. Welcome to your new life.
    $150k-220k yearly Auto-Apply 36d ago
  • Director, Global Patient Marketing - Epilepsy

    Livanova

    Senior manager of marketing job in Charlotte, NC

    As a global medtech company, we are driven by our Vision of changing the trajectory of lives for a new day and our Mission to create ingenious solutions that ignite patient turnarounds. Our relentless commitment to patients and strong legacy of innovation in healthcare are the foundation of our future. If you're looking for a new chance, a new beginning, a new trajectory, LivaNova is where your talent can truly thrive. Join our talented team members worldwide to become a pioneer of tomorrow-because at LivaNova, we don't just treat conditions - we aspire to alter the course of lives. Position Title: Director, Global Patient Marketing - Epilepsy Full-Time | U.S. Based - Central or Eastern Time Zones | Medical Device Position Overview The Director of Patient Marketing - Epilepsy leads the strategy and execution of patient engagement initiatives for the company's Vagus nerve stimulation (VNS) therapy portfolio. This role drives efforts to increase Epilepsy awareness, education, and adoption among individuals living with drug-resistant epilepsy (DRE) and their caregivers, while supporting global (OUS) markets in adapting patient programs to local needs. This leader is responsible for shaping and scaling patient-centered programs worldwide, ensuring culturally relevant, compliant, and insight-driven initiatives that empower people living with epilepsy and their caregivers. The ideal candidate brings 10+ years of patient marketing experience in medical devices or healthcare, with a strong background in digital activation, community education, patient advocacy partnerships, and HCP-patient pathway integration. This leader ensures patients and caregivers receive clear, empathetic, and compliant information to navigate the complexities of epilepsy treatment and VNS therapy. Why Join Us? * Make a Difference: Help patients access advanced neuromodulation therapies that improve quality of life. * Global Influence: Lead patient marketing strategy across North America and Europe. * Innovation at Scale: Design cutting-edge Direct-to-Consumer (DTC) multichannel campaigns to generate qualified leads and accelerate adoption. * Collaboration & curiosity: Work with passionate teams in Marketing, Sales, and Market Access worldwide so find creative awareness strategies * Career Growth: Be part of a dynamic organization committed to leadership development and operational excellence. What You'll Do: Patient Strategy & Disease Awareness * Lead the U.S. and OUS patient marketing strategy for VNS therapy, focusing on awareness of drug-resistant epilepsy, treatment options, and the role of neuromodulation. * Build patient journey maps that capture diagnostic delays, treatment barriers, emotional needs, and referral pathways to epileptologists and comprehensive epilepsy centers (CECs). * Identify unmet patient needs across regions and shape campaigns that address access, stigma, diagnosis delays, and treatment understanding. Demand Generation & Patient Activation * Design cutting-edge Direct-to-Consumer (DTC) multichannel campaigns to generate qualified leads and accelerate adoption * Lead digital-first patient engagement strategies across web, social, search, email, paid media, and community channels that educate and motivate patients/caregivers to explore VNS therapy. * Lead generation and nurturing programs that help patients navigate treatment conversations with neurologists/epileptologists. * Optimize performance across the patient funnel-awareness, engagement, lead generation, and treatment consideration. Content & Educational Programs * Create compliant, empathetic educational content on epilepsy, treatment options, VNS therapy expectations, and patient stories. * Partner with Medical, Legal, and Regulatory for efficient and compliant asset review. Global Advocacy & Community Engagement * Build strategic alliances with global epilepsy advocacy groups, international federations, regional chapters, and patient communities. * Develop global patient ambassador programs that authentically represent diverse populations and geographies and elevate real experiences with VNS therapy. * Build partnerships with key epilepsy organizations and advocacy groups (such as Epilepsy Foundation, regional chapters, and CEC patient programs). * Develop community focused programs to reach underserved and underdiagnosed populations. * Support global disease awareness initiatives such as International Epilepsy Day, Purple Day, and regional epilepsy awareness campaigns. Cross-Functional Collaboration * Partner with HCP Marketing, Clinical, Medical Affairs, Market Access, Sales, and Digital teams to align patient and physician messaging. * Enable alignment between patient-facing messaging and HCP education to streamline referral pathways, especially in markets with specialized epilepsy centers. * Provide strategic direction on global product launches and indication expansions, including global rollouts of new neuromodulation technologies. Analytics & Performance Measurement * Use data to drive continuous optimization of targeting, segmentation, and channel performance. OUS Market Support * Develop adaptable toolkits for epilepsy education and VNS therapy awareness in OUS markets. * Support regional teams in campaign localization, cultural considerations, and regulatory requirements. * Share best practices and performance insights across markets. Leadership & Operational Excellence * Lead a team of patient marketing professionals and agencies to deliver high-quality, high-impact programs. * Manage global budgets and allocate resources to high-impact patient programs. * Drive operational efficiency and best-practice sharing across U.S. and OUS markets. Qualifications Required * Bachelor's degree in Marketing, Communications, Business, or related field. * 10+ years of patient or consumer healthcare marketing experience, including digital campaigns and educational programs. * Experience within medical devices, neuromodulation, neurology, chronic disease management, or other highly regulated therapeutic areas. * Deep understanding of patient and caregiver dynamics in epilepsy or other chronic neurological conditions. * Strong experience navigating FDA, MLR, and device regulatory requirements. * Demonstrated track record of driving measurable patient acquisition and engagement. Preferred * Experience in neuromodulation, epilepsy or other implantable device therapy including central nervous system (CNS) disorders, which includes the brain and spinal cord. * Familiarity with specialty referral pathways, comprehensive epilepsy centers, and patient support programs. * Experience with global (OUS) patient education initiatives. * MBA or advanced degree. Travel: This position will require up to 50% business travel as needed. Core Competencies * Strategic and analytical thinker * Deep empathy for patients and caregivers * Strong cross-functional collaborator * Excellent communication and storytelling abilities * Data-driven approach to decision-making * Global mindset with strong cultural agility * Outstanding cross-functional collaboration skills * High proficiency in digital/demand generation * Ability to thrive in a mission-driven, fast-paced Pay Transparency: A reasonable estimate of the annual base salary for this position is $150,000 - $220,000 + discretionary annual bonus. Pay ranges may vary by location. Employee benefits include: * Health benefits - Medical, Dental, Vision * Personal and Vacation Time * Retirement & Savings Plan (401K) * Employee Stock Purchase Plan * Training & Education Assistance * Bonus Referral Program * Service Awards * Employee Recognition Program * Flexible Work Schedules Welcome to impact. Welcome to innovation. Welcome to your new life.
    $150k-220k yearly Auto-Apply 35d ago
  • Sr. Customer Marketing Manager (Events)

    Honeywell 4.5company rating

    Senior manager of marketing job in Charlotte, NC

    Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world's most critical challenges around energy, safety, security, air travel, productivity, and global urbanization. We are a leading software-industrial company committed to introducing state-of-the-art technology solutions to improve efficiency, productivity, sustainability, and safety in high-growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe. Learn more about Honeywell: click here (******************************** THE BUSINESS GROUP Honeywell Building Automation (BA) is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems. Revenues in 2022 for BA were $6B and there are approximately 18,000 employees globally. To learn more, please visit click here (********************************** Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more about inclusion and diversity: click here (**************************************************************** THE POSITION We are seeking a highly motivated and experienced Sr. Marketing Event Manager to join our team. The successful candidate will be responsible for managing event programs, coordinating and collaborating with various teams, solving complex problems, managing change and effectively communicating with stakeholders. This is a great opportunity to join and support a fast-moving customer marketing function within Honeywell's Building Automation business. You will report directly to our Marketing Director and you'll work out one of our BA Strategic Locations on a hybrid work schedule. This is a great opportunity to join and support a fast-moving customer marketing function within BA. KEY RESPONSIBILITIES * Manage and execute large-scale internal and customer-facing events in both live and virtual settings. This includes project management, sourcing, contract negotiations, budget management, registration, and various meeting logistics. * Own and execute on Tier 1 category events and events in US including Presidents club * Support acquisition branding integration for such things as event materials and marketing materials, * Ensure that event closure activities, such as documentation, lessons learned and stakeholder transition, are appropriately executed. * Work with various customer marketing leaders to ensure that all event stakeholders are aligned on goals, timelines, expectations and responsibilities. * Utilize data to support overall event marketing strategies including ROI and campaign effectiveness. * Coordinate with customer marketing, finance and leadership teams to explore opportunities and improve processes. * Build out customer marketing solutions that will improve processes and automate reports more efficiently. * Monitor and track process adoptions for the events and procurement team. * Effectively communicate process changes, optimization features of new tools and outline expectations of adoption. * Transform standard marketing operations processes to drive efficiency and productivity * Experience working with planning tools (i.e., budget tracking, project timeline, logistics and deliverables schedules, event specs, meeting agendas, and notes, etc.) * Travel required ~30%. YOU MUST HAVE * Minimum of five years working experience in event planning. * Two years' experience in change management and process improvement. * Excellent project management skills. * Strong English skills (written and verbal). WE VALUE * An associate's or bachelor's degree in Communications, Marketing, Events or a related field with 5+ years of experience of event planning. * Proficiency in PowerBI, PowerAutomate and PowerApp platforms. * Proficiency in Microsoft 365. * Excellent communication and interpersonal skills. * Proven experience in project management, coordination and collaboration. * Results oriented with strong analytical and problem-solving skills. * Experience leading and developing a team. * Highly developed organizational skills. * Experience with stakeholder management and communication. * Experience in reporting, analytics and optimization. * B2B experience. * Excellent business writing and editing skills, including presentations. * Ability to communicate clearly in a global highly matrixed organization. BENEFITS OF WORKING FOR HONEYWELL In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: click here The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. PAY TRANSPARENCY The annual base salary range for this position in Connecticut and Minnesota is $142,000 - $178,000. Please note that this salary information serves as a general guideline. Honeywell considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations.
    $142k-178k yearly 15d ago
  • Sr. Customer Marketing Manager (Events)

    The Team and Product

    Senior manager of marketing job in Charlotte, NC

    ABOUT HONEYWELL Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world's most critical challenges around energy, safety, security, air travel, productivity, and global urbanization. We are a leading software-industrial company committed to introducing state-of-the-art technology solutions to improve efficiency, productivity, sustainability, and safety in high-growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe. Learn more about Honeywell: click here (******************************** THE BUSINESS GROUP Honeywell Building Automation (BA) is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems. Revenues in 2022 for BA were $6B and there are approximately 18,000 employees globally. To learn more, please visit click here (********************************* . Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more about inclusion and diversity: click here (**************************************************************** THE POSITION We are seeking a highly motivated and experienced Sr. Marketing Event Manager to join our team. The successful candidate will be responsible for managing event programs, coordinating and collaborating with various teams, solving complex problems, managing change and effectively communicating with stakeholders. This is a great opportunity to join and support a fast-moving customer marketing function within Honeywell's Building Automation business. You will report directly to our Marketing Director and you'll work out one of our BA Strategic Locations on a hybrid work schedule. This is a great opportunity to join and support a fast-moving customer marketing function within BA. YOU MUST HAVE Minimum of five years working experience in event planning. Two years' experience in change management and process improvement. Excellent project management skills. Strong English skills (written and verbal). WE VALUE An associate's or bachelor's degree in Communications, Marketing, Events or a related field with 5+ years of experience of event planning. Proficiency in PowerBI, PowerAutomate and PowerApp platforms. Proficiency in Microsoft 365. Excellent communication and interpersonal skills. Proven experience in project management, coordination and collaboration. Results oriented with strong analytical and problem-solving skills. Experience leading and developing a team. Highly developed organizational skills. Experience with stakeholder management and communication. Experience in reporting, analytics and optimization. B2B experience. Excellent business writing and editing skills, including presentations. Ability to communicate clearly in a global highly matrixed organization. BENEFITS OF WORKING FOR HONEYWELL In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: click here The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. PAY TRANSPARENCY The annual base salary range for this position in Connecticut and Minnesota is $142,000 - $178,000. Please note that this salary information serves as a general guideline. Honeywell considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations. KEY RESPONSIBILITIES Manage and execute large-scale internal and customer-facing events in both live and virtual settings. This includes project management, sourcing, contract negotiations, budget management, registration, and various meeting logistics. Own and execute on Tier 1 category events and events in US including Presidents club Support acquisition branding integration for such things as event materials and marketing materials, Ensure that event closure activities, such as documentation, lessons learned and stakeholder transition, are appropriately executed. Work with various customer marketing leaders to ensure that all event stakeholders are aligned on goals, timelines, expectations and responsibilities. Utilize data to support overall event marketing strategies including ROI and campaign effectiveness. Coordinate with customer marketing, finance and leadership teams to explore opportunities and improve processes. Build out customer marketing solutions that will improve processes and automate reports more efficiently. Monitor and track process adoptions for the events and procurement team. Effectively communicate process changes, optimization features of new tools and outline expectations of adoption. Transform standard marketing operations processes to drive efficiency and productivity Experience working with planning tools (i.e., budget tracking, project timeline, logistics and deliverables schedules, event specs, meeting agendas, and notes, etc.) Travel required ~30%.
    $142k-178k yearly Auto-Apply 16d ago
  • Charlotte - District Event Marketing Manager

    Leaffilter North, LLC 3.9company rating

    Senior manager of marketing job in Charlotte, NC

    Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project. Trusted by more than 1 million homeowners across the US and Canada, we are America's largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms. We are powered by extraordinary people. Our innovative products and reliable services are delivered with convenience, excellence, and quality through 250+ regional sales and installation offices and comprehensive field support offices in New York and Hudson, Ohio. We're proud to say we've been consistently named one of the fastest-growing private companies by Inc. 5000 and recognized as a top employer nationally. The benefits of working at Leaf Home are wide-ranging and include: Industry-best compensation packages | Competitive health, dental, and vision insurance | 401k with company match | Paid time off including paid parental leave | Individualized career development programs | On-demand lunch program | Childcare assistance | Free gym membership | Employee assistance programs, including legal, financial planning, and counseling | Employee discount marketplace | Employee Resource Groups such as VetConnect, DEI Committee, Women's Committee. Position Summary: The District Event Marketing Manager is responsible for recruiting, hiring, training, developing, and managing a team of Event Marketers to build brand awareness and generate sales leads throughout their designated district. In addition, they are responsible for sourcing direct-to-consumer events, managing budgets, resource planning, staff schedules, and successful event execution. Essential Duties and Responsibilities: * Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up. * Identify, schedule, and plan event calendar for team of Event Marketers in the assigned district. * Responsibility for budgeting and staffing for identified local events. * Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads. * Manage event marketing material and equipment set up and tear down. * Collaborate with the local Operations and Installation Managers to grow brand presence within the local market. * Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs. * Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization. * Track and report event metrics to evaluate performance and ROI of events. * Responsible for exceeding sales lead quotas based on established KPIs. * Performs other duties as assigned by supervisor. Experience and Minimum Qualifications: * Bachelor's degree preferred, or equivalent combination of education, training, and experience. * 2+ years in a managerial position. * Strong recruiting and training skills. * Experience with large-scale budgeting and planning. * Excellent written and verbal communication skills. * Self-starter with the ability to manage and develop others. * Ability to handle multiple priorities at one time. * Strong planning and organizational skills. * Knowledge of current best practices and new strategies for event marketing. * Ability to work evenings and/or weekends and pre-scheduled events * Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without "dropping the ball." * Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a "roll up your sleeves" and "win every day" mentality. * Hold oneself accountable and responsible while being self-driven in accomplishing goals. * Detail-oriented and can focus on task at hand by finding the most efficient and effective pathway to completion. * Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately. * Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection. * Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first. * Must hold a valid driver's license and have reliable transportation to and from assigned events. * Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access). * Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status). Preferred Knowledge, Skills, Abilities or Certifications: * Experience in lead generation and/or experiential marketing. * Previous management position(s) in Direct-to-Consumer marketing. * Experience in multi-unit management. * Previous experience in home improvement event marketing. Travel Requirements: * More than 50% domestic travel required. Overtime/Additional Hours Requirements: * Additional hours may be required (exempt positions). Physical Requirements: * Normal office environment and field office/manufacturing/construction environment. * Performs indoor work in a climate-controlled environment and performs work outside in varying temperatures and climates. * Light work. Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects. Diversity and Inclusion Statement Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion. Equal Opportunity Statement Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law). Americans with Disabilities Act Statement and Contact Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to **************************.
    $60k-76k yearly est. 39d ago
  • Director of Digital Marketing

    2311 Racing LLC Fka Racing Acquisitions LLC

    Senior manager of marketing job in Huntersville, NC

    This is a high-impact role for someone who can balance creativity, channel mastery, and analytics/performance measurement. Responsible for developing and implementing strategies that drive engaging, unique, shareable and on-brand content across the 23XI Racing digital channels, the Director of Digital Marketing is a multi-faceted role focusing on brand development, partnership marketing and data analytics. This role is responsible for generating brand value and cultivating fan interaction, engagement and dialogue around the team, its drivers, and partners by developing social/digital marketing plans while implementing and executing digital strategies and tactics. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Essential Duties and Responsibilities General Develop and execute innovative digital marketing strategies to drive business success and achieve organizational goals Utilize data and analytics to track performance and make data-driven decisions to improve campaign effectiveness and achieve desired results Lead, design and oversee all aspects of our 23XI Racing digital marketing efforts including our website, social media platforms, marketing database, email, content and paid media campaigns to grow audience engagement across all platforms Lead the creation of compelling, on-brand campaigns for launches, event and season initiatives Coordinate with agencies to manage paid media investments Manage social channels on race weekends, in conjunction with the digital team Own day-to-day use of MarTech tools (MailChimp, Google Analytics, Slate, etc) and recommend enhancements to support scaling Leverage analytics to optimize performance and data-driven insights across channels, using KPIs to guide investments and strategic pivots. Prepare performance reports for channel, brand and partner marketing campaign performance Assist in presentation preparation including building PowerPoint slides and running campaign analytics Mentor and coach direct reports, provide ongoing feedback and develop opportunities to foster creativity and professional growth Oversee the management of the 23XI social media content calendar Other duties as assigned by Manager Brand Develop and execute integrated marketing strategies tailored to 23XI's brand objectives and narrative Identify and establish collaborations with relevant industry influencers, platforms, and organizations to expand reach and enhance brand awareness and market expansion Implement and develop strategies to grow 23XI Racing social media followers and general brand awareness Ensure brand identity remains cohesive while evolving to stay ahead of cultural and creative trends Map out and manage a rolling digital campaign calendar aligned with brand and partner initiatives Partnerships Collaborate with cross-functional teams to understand partner objectives and develop integrated digital marketing plans that align with overall partnership goals Act as the primary point of contact for our external partners for all digital needs Leverage data driven insights to inform and guide digital tactics that deliver value to our partners Own partner program strategy and work with external agencies to help meet program objectives Required Skills, Experience and Abilities To perform the job successfully, you should demonstrate the following competencies: Degree from an accredited four-year college or university in communications, journalism, public relations, or related field 6+ years of experience in digital marketing, social media, communications Experience working in a professional sport environment preferred Experience with digital and social media strategies and tactics Experience with ROI/analytics tools and building detailed reports Knowledge of Associated Press style and editing Proficiency in Excel, PowerPoint and other computer software Excellent grammar and creative writing skills Strong planning, project management, attention to detail and organization skills Ability to work a flexible schedule, including weekends Ability to work collaboratively within a team Ability to foster positive relationships among peers, managers, and organizational partners Ability to thrive in a fast-paced environment Skills to work independently, and operate well under pressure to meet tight deadlines Ability to handle multiple tasks simultaneously Ability to drive execution and results
    $85k-133k yearly est. Auto-Apply 9d ago
  • Marketing Communication Manager

    Velux America 3.7company rating

    Senior manager of marketing job in Fort Mill, SC

    In the VELUX Group, we offer you a world of opportunities and the chance to create a bright future. From the forefront of the sustainable indoor living industry, we enable those who live, work and play under the roof transform their spaces and live a healthier everyday life with more daylight and fresh air. The VELUX Group is an international, family-owned business with strong financial roots and each year we are able to create real impact by reinvesting in society, our employees and planet through our foundations. Alongside the rest of our values, “courage” and “mutual respect” define our actions every day and how we wish to contribute to the world. Are you passionate about developing marketing content and possess exceptional leadership skills? Are you an experienced marketer with a proven track record in campaign development and execution? If so, we might have the perfect opportunity for you! Your Responsibilities: Join our Marketing team based in Fort Mill SC, where you will be an integral part of a dedicated team responsible for planning, developing, and executing marketing communications activities aimed at our products and brand in North America. As the Marketing Communications Manager for North America, you will lead a team of highly skilled marketing professionals. Your primary objectives will include guiding regional markets to optimize marketing efforts, fostering regional synergies in content creation, product launches, marketing materials, and sponsorships. Leadership is a key aspect of this role, as you will be responsible for unlocking the full potential of your team and driving them towards world-class performance. You will report directly to the Sr. Director of Marketing Communications for North America as a vital member of the Regional Marketing Management Team. Your role will involve leading the development and execution of fully integrated international marketing campaigns targeting various trade and end-user audiences. You will be part of a dynamic, growth-focused team within our newly established North American region. This region is a part of a broader reorganization effort aimed at enhancing VELUX's marketing presence across the globe, with a primary focus on brand and strategic alignment. One of our core objectives in the marketing team is to transition from a functional, engineering-focused approach to one that highlights the inspirational benefits of designing buildings with natural light and exceptional indoor climates. We aim to bring this vision to existing and future homeowners by elevating our value proposition to a wider audience. Your role will be pivotal in placing marketing at the heart of this transformation. Your Primary Tasks: Your key responsibilities will include: Developing world-class integrated marketing campaigns across the North American region, with a focus on optimized media planning and clear calls to action. Designing region-specific growth initiatives that align with the global marketing objectives while considering the unique context, needs, and opportunities within the North American countries. Collaborating closely with the CXU team to enhance mutual benefits and integrate skillsets to achieve common goals effectively. Professional development of the marketing communications team, playing a pivotal role within the larger department. Leveraging data and insights, combined with creativity, to create highly targeted content and messaging. Vigorously defending, nurturing, and projecting the VELUX brand through all materials, content, and assets in the North American region. Setting high standards and establishing best practices while fostering a culture and mindset conducive to unleashing the full potential of the new team. You can anticipate approximately 30 days of travel annually, both within the United States and internationally. Your Qualifications: To excel in this role, you should have: Deep market knowledge and extensive leadership experience. A creative mindset and excellent project management skills, with a focus on critical and value-adding tasks. An open and collaborative approach, with outstanding communication skills. Experience working in an international environment with the ability to think globally while acting locally. Prior experience with global or regionalized companies. A strong background across the entire marketing mix, ideally in both consumer and B2B environments, with a commitment to accountability and achieving goals. In addition, we expect that you: Hold a relevant educational background, most likely a bachelor's degree in marketing, Communications, or a related field. Possess solid leadership experience, preferably with high-branded and durable consumer goods. Have a successful track record of adopting new techniques and media. Are passionate about strengthening brand positions, with a proven track record of enhancing classic brand strength metrics such as awareness, desire, loyalty, and affinity over time. Are a dynamic and hands-on leader with a strategic mindset, including strategic planning, strategic branding, and communications planning. Your Opportunities: You will collaborate with experienced and passionate colleagues in an environment where knowledge is shared, and responsibility is entrusted to those who can deliver. Our team values informality and mutual respect, both as team players and as individuals. As a value-based company, commitment, thoroughness, and mutual respect are at our core. Teamwork and professionalism are essential to our work culture. Starting Monthly Salary Range: $9955 - $12,445 Compensation based on the skills and the experience of the candidate. Our organization follows a hybrid schedule working in-office two days a week and remotely the rest. Our in-office time is used primarily for team meetings and formal and informal collaboration. Company Benefits: Our ambition of treating employees better than most other companies includes the challenging work environment we strive to create as well as the competitive benefit programs available to employees and their dependents upon joining the Company. Some of these include: Group Health Insurance Plan Dental Plan Vision Care Plan Prescription Drug Card Program Long-term Disability Short-term Disability Paid Maternity and Parental Leave of Absences Life Insurance Accidental Death and Dismemberment Insurance Cancer Protection Plan Company Matched 401(k) Retirement Plan Flexible Spending Accounts Educational Assistance Program Vacation Day Program Sick Day Program Service Recognition Program Performance Incentive Programs And Much More Equal Opportunity Employer VELUX is fully committed to the concept and practice of equal opportunity in all aspects of employment. To further our goal of equal employment opportunity for all employees and prospective employees, it is the policy of VELUX to recruit, hire, train, and promote persons in all job titles without regard to race, color, religion, sex, age, disability, protected veteran status, national origin, sexual orientation, or any other basis prohibited by applicable law. All employment decisions shall be consistent with the principle of equal employment opportunity and only job-related qualifications will be required. E-Verify VELUX uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit *********************
    $46k-64k yearly est. Auto-Apply 41d ago
  • Hotel Director of Sales & Marketing - Georgia

    Marvin Love and Associates

    Senior manager of marketing job in Charlotte, NC

    What We Offer: Base salary: $145,000 - $150,000 30% annual bonus $8,000 relocation package 30 days of temporary housing About Us: At Marvin Love and Associates, we are passionate about connecting talent with incredible opportunities. We are looking for a Hotel Director of Sales & Marketing who is friendly, dynamic, and ready to make a difference in a vibrant Georgia hotel! Your Role: As the Hotel Director of Sales & Marketing, you will play a vital role in creating a welcoming and profitable environment. You'll lead a talented team to develop innovative marketing strategies, build meaningful relationships with clients, and foster a culture of excellence within the hotel. Key Responsibilities: Inspire and guide the sales and marketing team to achieve and exceed their goals. Craft effective marketing campaigns that showcase the hotel's unique offerings and highlight its charm. Build and maintain relations with key clients, community partners, and stakeholders. Manage the sales and marketing budget to ensure efficient use of resources. Regularly evaluate market trends and the competitive landscape to stay ahead. Requirements What We're Looking For: A minimum of 5 years of experience in hotel sales and marketing, with at least 2 years in a leadership role. A positive attitude and a knack for building strong relationships. Familiarity with hotel operations and marketing strategies that attract diverse clientele. Excellent communication and interpersonal skills. Bachelor's degree in Marketing, Hospitality, Business, or a related field is preferred. Benefits Health Care Plan (Medical, Dental & Vision) Retirement Plan (401k, IRA) Life Insurance (Basic, Voluntary & AD&D) Paid Time Off (Vacation, Sick & Public Holidays) Family Leave (Maternity, Paternity) Training & Development Wellness Resources
    $145k-150k yearly Auto-Apply 60d+ ago
  • Director of Sales and Marketing - Chandler AL/MC

    Navion Senior Solutions

    Senior manager of marketing job in Rock Hill, SC

    Chandler Place Assisted Living & Memory Care is seeking a high-performing Senior Living Sales & Marketing Director. You will be responsible for leading all sales and marketing activity, including but not limited to community engagement, referral source outreach, lead generation, fielding inquiries, leading tours, and closing. The objective of the Senior Living Sales & Marketing Director is to support prospective residents and their family members as they evaluate senior care options and to help them to understand that Navion is the best senior housing option for them. Sales director duties will include hitting annual targets, building relationships and understanding customer trends. Chandler Place Assisted Living & Memory Carehas partnered with Tapcheck, revolutionizing the way team members get paid! Join our amazing team and be part of a groundbreaking mobile app that allows team members to access their earned wages instantly. Say goodbye to waiting for payday and the stress of financial instability. With Tapcheck, we believe in empowering team members and giving them more control over their finances. With our innovative technology and user-friendly interface, we are reshaping the world of payroll! Responsibilities Develop and implement comprehensive sales strategies to drive occupancy success. Establish a method of monitoring expected outcomes and effectiveness of marketing and sales programs. Plan and implement marketing activities and events. Monitor and maintain budget. Collaborate with ED and RSDM to determine advertising needs and implements. Meet all monthly sales activity standards including follow up calls, professional sales calls, event planning and monthly lead bank mailings. Meet the community's move-in and census goals each month or identify barriers for meeting the goals. Respond and follow-up to inquiries in a positive and timely manner. Develop a strong network of professional and agency referral sources. Host and attend community events and develop positive community relations. Research and maintain information on local competition including rates, specials, services, etc. Implement and monitor a move-in system to ensure all resident records are complete prior to admission. Maintain new residents and inquiries in the Move-In database. Prepare and distribute mailings to prospective and current residents. Provide required information and communicate effectively with other team members about move-in activity and resident/family needs. Complete weekly and quarterly census reports. Select and order promotional supplies while staying within the budget. Schedule presentations with prospective residents and families, ensuring that presentations are effective and accurate. Support DCS/RCC or designee in the assessment process to determine eligibility for resident occupancy Requirements Proven sales executive experience, meeting or exceeding target Proven ability to drive the sales process from inquiry to close Proven ability to articulate the distinct aspects of Navion Senior Solutions offerings Ability to position Navion against competitors Ability to work well with others and promote a team environment. Excellent listening, negotiation and presentation skills Excellent verbal and written communications skills Benefits Health Care Plan (Medical, Dental & Vision) Retirement Plan (401k) PTO for full time positions Short & Long Term Disability Insurance Life Insurance Career Advancement Opportunities #LGV
    $75k-125k yearly est. Auto-Apply 27d ago
  • Marketing Director

    Mirrormate Frames

    Senior manager of marketing job in Charlotte, NC

    MirrorMate is looking for a Director of Digital Marketing to lead planning, execution, and performance across our ecommerce marketing ecosystem. This role reports directly to the CEO and is ideal for a highly analytical, hands-on marketing leader who thrives in a small, fast-growing DTC environment. This role builds directly on core ecommerce marketing execution, with expanded ownership across strategy, prioritization, analytics, and team leadership. While this role operates at a higher strategic level, it still requires a willingness to roll up your sleeves and execute when needed. In this role, you will: Ecommerce, Website & CRO Leadership Own overall ecommerce strategy and performance for the MirrorMate Shopify site. Set priorities and direction for site optimization, CRO, and merchandising strategy. Oversee landing page strategy (Replo or similar) for campaigns, sales, and product launches. Guide product launches, collection strategy, and promotional execution. Ensure site readiness, QA standards, and launch timelines are met for major initiatives. Regularly review site performance data and translate insights into action. Paid Media & Channel Strategy Own paid media strategy and performance across Meta, Google, TikTok, and YouTube. Guide channel mix, budget allocation, and testing strategy. Review performance regularly and identify optimization and scaling opportunities. Partner with agencies and internal team members to ensure strong execution. Provide clear creative and performance direction informed by data. Email, SMS & Lifecycle Strategy Own email and SMS strategy across campaigns and lifecycle. Set priorities for segmentation, automation, and testing. Ensure email/SMS calendars align with business goals, launches, and sales. Review performance and guide optimization efforts. Influencer, Affiliate & Creator Strategy Oversee influencer, affiliate, and whitelisting initiatives. Set strategic direction for creator partnerships across DTC and B2B. Review performance and ROI of influencer and affiliate programs. Guide platform selection and program structure (e.g., GRIN, Impact, AWIN). Ensure influencer initiatives integrate with paid media and ecommerce goals. Reporting, Analytics & Insights Own marketing analytics and reporting frameworks. Define KPIs and success metrics across channels. Lead deep-dive analyses on: Sales performance and growth drivers Funnel and conversion performance Customer behavior and LTV Translate data into clear, actionable recommendations for leadership. Ensure reporting is accurate, consistent, and decision-ready. Project Management, Planning & Prioritization Own marketing planning, timelines, and prioritization across initiatives. Lead campaign planning, launch readiness, and post-mortem analysis. Balance short-term execution with long-term strategic initiatives. Ensure projects are delivered on time and aligned with business priorities. Step in to unblock execution when needed. Team Leadership & Cross Functional Collaboration Manage and mentor marketing team members. Set expectations, workflows, and standards for execution and accountability. Oversee agency partners and external vendors. Partner cross-functionally with design, operations, customer service, and leadership. Help scale marketing processes and team structure over time. B2B Marketing & Trade Show Initiatives Own strategy and performance oversight for MirrorMate's B2B marketing initiatives. Define goals, priorities, and KPIs for B2B marketing efforts, including trade shows and dealer programs. Oversee B2B email strategy (HubSpot), including: Pre- and post-trade show campaigns Reactivation and retention campaigns for existing B2B customers Guide partnership strategy with B2B audiences such as: Interior designers Contractors Multifamily and commercial partners Lead trade show marketing strategy and execution planning. Set direction for booth strategy and positioning. Partner with designers on booth concepts and messaging. Ensure timelines, materials, and assets are delivered on schedule. Oversee development of trade show materials and swag. Ensure HubSpot is effectively structured and used to support B2B marketing, reporting, and growth. Partnerships Identify, evaluate, and prioritize strategic partnerships with brands, designers, creators, and other partners. Lead partnership strategy and structure. Oversee execution and performance measurement of partnership initiatives. Ensure partnerships align with broader brand, growth, and revenue goals. Brand Stewardship Own and guide the evolution of MirrorMate's brand voice, tone, and visual identity. Ensure brand consistency across all marketing channels and touchpoints. Balance performance marketing needs with long-term brand building. Provide clear direction to internal teams and agency partners on brand standards. This role will also collaborate on adjacent marketing efforts such as SEO, PR, affiliate marketing, and emerging growth channels, ensuring alignment with overall ecommerce and brand strategy. AI & Automation Actively use AI tools to: Enhance analysis, forecasting, and reporting. Support planning, documentation, and internal communication. Identify automation opportunities across the marketing stack. Champion thoughtful adoption of AI across the marketing team. Skills Exceptional analytical and quantitative ability Strong strategic thinking and prioritization Excellent project management and deadline ownership Clear, confident communication People leadership and mentorship Comfort operating in ambiguity and scaling environments Willingness to both lead and execute Experience Our ideal candidate will: Have 8-10+ years of experience in ecommerce or digital marketing. Have led marketing strategy for a Shopify-based DTC brand. Have deep experience across paid media, ecommerce, lifecycle, and analytics. Be highly data-driven and confident working with complex performance data. Have people management experience (or strong readiness for it). Be comfortable making informed recommendations, even when tradeoffs exist. Have ecommerce experience first; home goods, interiors, or design experience is a bonus, not required. Tools & Platforms Shopify GA4 Replo Meta Ads Manager Google Ads TikTok Ads YouTube Ads Pinterest Ads Klaviyo HubSpot Google Data Studio Google Sheets / Excel Canva Influencer & affiliate platforms: GRIN, Impact, AWIN Monday.com Compensation & Benefits In addition to competitive compensation and performance-based incentives, MirrorMate offers a benefits package designed to support both your work and your life outside of it: Full-time, in-person role based in Charlotte, NC Competitive salary based on experience, with yearly performance bonuses Generous healthcare coverage, including medical, dental, and vision insurance Flexible PTO policy, because we trust adults to manage their time responsibly Quarterly company-sponsored team outings, including happy hours, poker nights, and other team events Monthly catered lunches for the team Tech credit to outfit your office with the tools you need to do your best work Occasional travel (approximately 1-2 times per year) for trade shows, team events, or strategic initiatives We're intentional about building a workplace that's collaborative, supportive, and fun - without unnecessary bureaucracy. As the company grows, our benefits and opportunities will continue to grow with it. About MirrorMate MirrorMate is a fast-growing, direct-to-consumer ecommerce brand redefining how custom products are bought online. We specialize in beautifully crafted, made-to-order frames for mirrors and more - but what really sets us apart is how we build, market, and scale our business. We're a small, highly collaborative team with a big growth mindset. That means real ownership, real responsibility, and real impact from day one. If you're excited by ecommerce strategy, data-driven marketing, and building systems that scale - this is the kind of environment where you'll thrive. At MirrorMate, you won't be a cog in a massive machine or boxed into a narrow role. You'll have the opportunity to: Work across the full ecommerce funnel - from acquisition to conversion to retention See your ideas go from concept to execution quickly Learn how a high-growth DTC business actually operates behind the scenes Collaborate closely with leadership, designers, and external partners Build skills that compound over time as the business grows We move quickly, we care deeply about quality and performance, and we're constantly testing, iterating, and improving. We value people who are curious, analytical, proactive, and excited to roll up their sleeves. If you're looking for a role where your work matters, where you can grow alongside the business, and where ecommerce marketing is treated as a core strategic function - not an afterthought - MirrorMate is a great place to build your career.
    $63k-114k yearly est. 1d ago
  • Marketing Analytics Manager

    Ra 3.1company rating

    Senior manager of marketing job in Charlotte, NC

    About Client: They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!! Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.
    $88k-121k yearly est. 60d+ ago

Learn more about senior manager of marketing jobs

How much does a senior manager of marketing earn in Concord, NC?

The average senior manager of marketing in Concord, NC earns between $91,000 and $148,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.

Average senior manager of marketing salary in Concord, NC

$116,000
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