Senior manager of marketing jobs in Gastonia, NC - 378 jobs
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Senior Manager, Partnership Marketing
Nascar 4.6
Senior manager of marketing job in Charlotte, NC
At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow. NASCAR seeks a talented professional to join our team in the position of SeniorManager, Partnership Marketing in either our Daytona Beach, Florida or our Charlotte, North Carolina office.
The SeniorManager, Partnership Marketing leads strategy and execution for assigned partner accounts, delivering high-quality programs with measurable business impact. This role shapes how partners show up across NASCAR platforms by aligning marketing strategy, activation execution, financial discipline, and cross-functional collaboration. Serving as a trusted advisor to partners and a strategic internal leader, this position balances day-to-day delivery with long-term value creation.
Duties include but are not limited to:
Partnership Strategy, Activation & Performance
* Lead development of annual partnership strategies aligned with partner objectives and NASCAR priorities.
* Oversee integrated activation planning and execution across content, digital, social, broadcast, experiential, and event platforms.
* Champion creative thinking, platform ideation, and partnership storytelling that drives relevance, performance, and renewal value.
* Ensure brand alignment, execution quality, and consistent performance measurement across all programs.
Partner Leadership & Relationship Management
* Serve as senior day-to-day contact for assigned partners, providing proactive communication, strategic guidance, and problem-solving.
* Build strong understanding of partner businesses, categories, and marketing goals to deliver tailored solutions.
* Lead delivery of strategic plans, recaps, insights, and ROI/ROO storytelling to reinforce partnership value.
* Act as an escalation point for executional or operational challenges, driving timely resolution.
Operational Excellence & Financial Management
* Own partner budgets with high accuracy, including proactive fund allocation, reconciliation, and financial tracking.
* Manage timelines, deliverables, and reporting to ensure on-time, on-budget execution.
* Maintain discipline across internal systems, trackers, and reporting tools; ensure data accuracy and visibility.
Cross-Functional & Team Leadership
* Lead cross-functional coordination across Marketing, Creative, Digital, Events, Research, Legal, Finance, and Sales.
* Provide guidance and oversight to Managers and Coordinators when applicable, reinforcing standards, accountability, and best practices.
* Contribute to department-wide initiatives, process improvements, and partnership innovation.
Growth & Industry Insight
* Identify opportunities to expand partnerships through incremental programs and enhanced integrations.
* Support renewal strategy development through strong performance narratives and insights.
* Stay current on trends across sports, entertainment, marketing, and sponsorship.
Required skills / experience:
* Bachelor's degree and 7+ years of experience in partnership marketing, sponsorship, brand marketing, or agency environments (league/property experience preferred) or equivalent combination of education and experience.
* Strong partnership marketing strategy and activation expertise.
* High emotional intelligence with ability to build trusted relationships.
* Financial acumen with experience managing budgets and forecasts.
* Clear, confident communicator with strong presentation and storytelling skills.
* Ability to think strategically while remaining execution oriented.
* Proven ability to lead cross-functional teams and manage complexity.
* Deep understanding of the sponsorship and sports marketing landscape.
* Proficiency in CRM systems, financial tools, and reporting platforms.
* Ability to travel 30-40% including weekends.
Apply Now!
Learn more about this role and our team by applying at ********************** for consideration.
We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR!
NASCAR is an Equal Opportunity Employer and is committed to conducting recruitment and hiring activities in a fair, ethical, and legally compliant manner. In support of this commitment, all employment decisions are based on job-related qualifications, skills, experience, and performance, and are made without discrimination based on any legally protected characteristic, including but not limited to race, ethnicity, gender, religion, sexual orientation or gender identity, national origin, age, military or veteran status, disability, or any other status protected by applicable federal, state, or local law, including socioeconomic, marital, parental, or caregiving status.
Follow us on LinkedIn and X for future opportunities and company news.
$103k-132k yearly est. Auto-Apply 9d ago
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Vice President, Digital Marketing
Sodexo S A
Senior manager of marketing job in Charlotte, NC
Role OverviewSodexo has an exciting, high impact role available: Vice President, Digital Marketing The VP, Digital Marketing is the strategic leader of Sodexo's NORAM digital growth engine - responsible for driving brand awareness, high‑quality lead generation, and reputation across all priority digital channels.
This executive sets the vision for an integrated digital ecosystem, ensuring that content, channels, martech, automation, and analytics operate in harmony to reach, engage, and convert key audiences.
You will lead the Digital Content & communication, Digital performance marketing and Project Management teams to deliver data‑driven digital experiences that support business growth, improve efficiency, and elevate Sodexo's market presence.
This is a remote role with the preferred candidate residing in the Eastern or Central Time ZonesWhat You'll DoLead Digital Strategy & GrowthOwn the NORAM digital growth strategy, driving pipeline generation, MQL development, and top‑of‑funnel performance.
Set the operating model for integrated, multichannel digital marketing across SEO, paid media, social, web, and marketing automation Oversee Website & Digital Ecosystem PerformanceGovern and continuously optimize us.
sodexo.
com and related microsites, including UX, information architecture, content, and performance analytics.
Implement evidence‑based improvements using insights from behavior, search, and AI‑driven performance trends.
Lead and Develop High‑Performing TeamsManage and develop the Digital Content, Digital Channel Marketing, and Project Management teams, ensuring alignment with business goals and brand priorities.
Own Martech, Automation & AnalyticsDefine and oversee the marketing technology stack (automation, analytics, experimentation, SEO tools).
Standardize dashboards, reporting, and data models to demonstrate ROI and inform investment decisions.
Manage Campaign Governance & BudgetsSet budgets, manage external partners and agencies, and ensure measurable outcomes from paid media and content operations.
Drive Cross‑Functional AlignmentEnsure tight integration with Sales, Communications, Segment Marketing, and global partners; support Sales Plays, ABM initiatives, and enterprise communication rhythms.
What We OfferCompensation is fair and equitable, partially determined by a candidate's education level or years of relevant experience.
Salary offers are based on a candidate's specific criteria, like experience, skills, education, and training.
Sodexo offers a comprehensive benefits package that may include: Medical, Dental, Vision Care and Wellness Programs 401(k) Plan with Matching ContributionsPaid Time Off and Company HolidaysCareer Growth Opportunities and Tuition ReimbursementMore extensive information is provided to new employees upon hire.
What You BringBachelor's degree in a related field or equivalent experience.
10+ years of digital marketing leadership experience and 10+ years of people management.
Proven ability to lead integrated digital strategies across content, channels, automation, and analytics.
Strong communication, presentation, and stakeholder‑influencing skills.
Experience in B2B organizations; experience in hospitality, food service, or facilities management a plus.
Master's degree preferred.
Demonstrated expertise with martech platforms (Pardot, HubSpot, Optimizely, etc.
) and deep knowledge of digital lead‑gen ecosystems.
Proven success optimizing enterprise‑scale websites and driving measurable commercial outcomes.
Strong business acumen with the ability to translate complex market insights into actionable digital strategies.
Leadership skills to be able to convince and influence different segment leaders (marketing, sales, operation) Ability to collaborate with global team on website content and design as well as martech choices/ licensing Business acumen to be able understand our business model and to contribute to growth Who We AreAt Sodexo, our purpose is to create a better everyday for everyone and build a better life for all.
We believe in improving the quality of life for those we serve and contributing to the economic, social, and environmental progress in the communities where we operate.
Sodexo partners with clients to provide a truly memorable experience for both customers and employees alike.
We do this by providing food service, catering, facilities management, and other integrated solutions worldwide.
Our company values you for you; you will be treated fairly and with respect, and you can be yourself.
You will have your ideas count and your opinions heard because we can be a stronger team when you're happy at work.
This is why we embrace diversity and inclusion as core values, fostering an environment where all employees are valued and respected.
We are committed to providing equal employment opportunities to individuals regardless of race, color, religion, national origin, age, sex, gender identity, pregnancy, disability, sexual orientation, military status, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.
If you need assistance with the application process, please complete this form.
Qualifications & RequirementsMinimum Education Requirement - Bachelor's Degree or equivalent experience Minimum Management Experience - 10 years Minimum Functional Experience - 10 years
$137k-207k yearly est. 9d ago
VP of Marketing
Fusable
Senior manager of marketing job in Charlotte, NC
Company Background
Fusable provides data, insights and complementary digital marketing services to the construction, trucking, agriculture, and insurance & financial services industries. Fusable's proprietary data and analytics, delivered via a recurring subscription model, drives customer decision-making throughout the equipment workflow in its served markets. Sample use cases include sales & marketing strategy, asset valuation, asset operations & cost management, insurance risk selection & loss control, and data-driven digital marketing.
Key investment highlights include:
Clear market leader with significant barriers to entry in a large, growing TAM
Mission-critical, quantifiable value proposition with a cyclical demand drivers
Diverse, stable revenue base with blue-chip, long-tenured customers
Aurora initially partnered with Randall Reilly in 2017. Between 2017-2021, the Company underwent significant transformation, completing five acquisitions. In April 2024, Randall Reilly completed a strategic separation into two companies. Fusable represents the data-as-a-service (and related data-driven digital marketing) assets of the legacy company, while the truck driver recruiting business remains operating under the name Randall Reilly. Full legal, tax and operational separation are complete (note, there was no go-to-market or customer overlap between Fusable and Randall Reilly).
Key Fusable Facts
350+ employees
Headquarters: Charlotte, NC with offices in AL, and NJ
(note: C-team operates remotely)
For more information, please visit: ********************
Leadership: Fusable CEO
Kate Cassino joined Fusable in 2025 as a dynamic, three-time CEO with a track record of leading technology-driven companies through transformative growth. She spearheaded the expansion and successful exits of Dodge Data, acquired by Symphony Technology Group, and Hobsons, acquired by Vista Equity Partners. With deep expertise in go-to-market strategy and product leadership, Kate is recognized for delivering results with speed, clarity, and impact. A transparent, action-oriented leader, she empowers teams to move quickly and scale effectively. She earned her Bachelor's degree from Barnard College.
Kate Cassino joined Fusable in 2025 as a dynamic, three-time CEO with a track record of leading technology-driven companies through transformative growth. She spearheaded the expansion and successful exits of Dodge Data, acquired by Symphony Technology Group, and Hobsons, acquired by Vista Equity Partners. With deep expertise in go-to-market strategy and product leadership, Kate is recognized for delivering results with speed, clarity, and impact. A transparent, action-oriented leader, she empowers teams to move quickly and scale effectively. She earned her Bachelor's degree from Barnard College.
Aurora Capital Partners
Aurora Capital Partners is a leading Los Angeles-based private equity firm with $6 billion in assets under management. Founded in 1991, the firm focuses principally on control investments in middle-market companies with leading market positions, stable industry dynamics, attractive business model characteristics and actionable opportunities for growth in partnership with management. Aurora provides unique resources to its portfolio companies through its Strategy & Operations Program and its team of experienced operating advisors. Aurora's investors include leading public and corporate pension funds, endowments and foundations active in private equity investing.
For more information about Aurora Capital Partners, visit: *****************
Position Overview
The Vice President of Marketing at Fusable will lead all aspects of marketing, branding, and demand generation in a fast-paced, data-driven environment serving vital industrial markets-including trucking, agriculture, and construction. This executive will drive growth by developing customer-centric strategies, leveraging cutting-edge digital marketing, and promoting Fusable's innovative data solutions to a diverse B2B audience.
The leader must be a results-driven, player/coach who has experience building marketing teams and is willing to dig into the details to drive execution.
Key Relationships
Reports to Kate Cassino, Chief Executive Officer
Direct Reports Team of ~10 FTEs
Other Key Relationships Executive management team
Aurora (private equity sponsor)
Board of Directors
Key Responsibilities
Strategy & Leadership:
Develop and execute integrated marketing strategies that fuel company growth, maximize industry visibility, and enhance Fusable's brand as the premier provider of actionable market data.
Demand Generation & Lead Acquisition:
Oversee digital campaigns, ABM, content creation, and lead life-cycle processes to drive qualified leads and conversion for flagship products.
Brand Management:
Shape and safeguard Fusable's brand identity and messaging across all platforms and owned brands, including EDA, Iron Solutions, RigDig BI, Price Digests, CAB and EquipmentWatch.
Product Marketing:
Partner with product, sales, and analytics teams to build compelling value propositions, go-to-market plans, and effective product launches for new and existing solutions.
Customer Engagement:
Design programs that deepen existing client relationships, increase retention, and generate upsell opportunities through data-driven segmentation and personalized outreach.
Market Insights:
Use advanced marketing analytics, customer insights, and industry trend monitoring to recommend new growth areas and refine segment strategies.
Public Relations:
Develop and implement a comprehensive public relations strategy, securing placements in key outlets to enhance Fusable's reputation in the market.
Event Management:
Lead the execution of industry conferences, webinars and client engagement sessions to drive brand visibility and strengthen stakeholder relationships.
Team Development:
Build, mentor, and scale a high-performance marketing team, fostering a results-driven and innovative culture aligned with company objectives.
Budget Management:
Own the global marketing budget, ensuring ROI tracking for all initiatives and investments.
The successful candidate will operate as a key partner to the CEO and other members of the leadership team, and s/he will bring strong business insight and financial acumen to the table. Prior experience operating in a private equity environment with a proven track record of leading and/or partnering with key constituents in enterprise-wide value creation is preferred.
This individual is driven by an entrepreneurial growth mindset, desire to build & scale a marketing team, and willingness to “get your hands dirty” to achieve strategic goals and objectives.
Above all, the individual must be a fast-paced problem solver who is committed to excellence and integrity. Energy and enthusiasm are essential. This position is ideally suited to an individual who enjoys complex problem solving, loves a challenge, and is committed to continuous improvement.
Ideal Experience
10+ years of B2B marketing leadership experience, preferably in data, SaaS or industrial markets.
Proven success in scaling digital marketing and lead generation preferably in a growth-focused, private equity-backed environment.
Expertise in market segmentation, metrics-driven campaign management, and product marketing.
Demonstrated ability to lead cross-functional teams and influence at the executive level.
Deep understanding of customer journeys and demand generation best practices.
Strong analytical, strategic, and communication skills; a creative mindset.
Positive, team-player attitude and willingness to “roll up his/her sleeves” is critical. Must have a track record of building & leading high-performing, multifunctional teams.
Bachelor's degree required; MBA or advanced degree preferred.
$137k-207k yearly est. 60d+ ago
Senior Marketing Manager (Consulting)
Morganfranklin Consulting 4.1
Senior manager of marketing job in Charlotte, NC
This role reports to the Director, Marketing Business Partner - Business Unit Marketing & Solutions and is responsible for Business Unit stakeholder management, consulting marketing strategy, enablement, and socializing marketing reporting across Highspring's Consulting business.
This role partners closely with Consulting leadership to define marketing priorities, develop and execute Consulting-specific marketing strategies, and ensure sales and consulting teams are enabled with the right messaging, materials, and programs to drive demand and growth.
Acting as the primary liaison between the Consulting business and Global Marketing, the SeniorManager ensures enterprise and integrated solution narratives are translated into relevant, client-centric consulting execution.
This is a hands-on, strategic role requiring both strong consulting business acumen and a roll-up-your-sleeves approach to planning, execution, and optimization.
Success in This Role Looks Like
Consulting has clear, differentiated marketing strategies aligned to growth priorities and buyer needs.
Consulting leaders view marketing as a trusted, strategic partner.
Consulting campaigns and programs drive contributable business impact.
Consulting sales teams are enabled with strong, relevant, and up-to-date materials.
Marketing insights meaningfully inform Consulting and enterprise decision-making.
Your Impact
Consulting Marketing Strategy & Execution
Serve as the marketing subject-matter expert for Consulting offerings, capabilities, and solutions, representing the voice of the Consulting business in marketing strategy and execution.
Develop and manage Consulting marketing strategies and roadmaps aligned to enterprise priorities, Consulting revenue objectives, and go-to-market motions.
Drive execution of demand-generation and awareness initiatives that support Consulting pipeline growth and strategic accounts.
Stakeholder Management & Business Partnership
Serve as the primary marketing partner to Consulting leadership and practice leaders, owning day-to-day stakeholder management and alignment.
Build strong, trusted relationships with Consulting, sales, and solutions leaders.
Translate Consulting business needs into clear marketing briefs and priorities for Global Marketing and cross-functional teams.
Partner closely with the Director, Marketing Business Partner to align priorities, escalate needs, and share insights.
Campaigns, Channels & Activation
Partner with Global Marketing teams to design and activate Consulting-focused campaigns, thought leadership programs, and solution launches.
Identify opportunities to leverage enterprise and integrated campaigns to support Consulting growth and cross-solution selling.
Collaborate with marketing colleagues to develop and execute multi-channel strategies, including content, events, PR, social media, email, digital, and sales enablement.
Sales Enablement & Consulting Collateral
Lead development and ongoing refinement of Consulting sales enablement materials, including solution overviews, pitch decks, one-pagers, case studies, POVs, and use-case content.
Ensure materials reflect Consulting buyer needs, solution differentiation, and enterprise brand standards.
Partner with Campaigns & Enablement and Brand teams to ensure Consulting assets are scalable, current, and market-ready.
Performance Reporting & Optimization
Provide regular reporting and insights to the Director, Marketing Business Partner and Consulting leadership on marketing performance, campaign effectiveness, and pipeline influence.
Work with Growth and Performance to continuously refine Consulting marketing strategies and execution through marketing reporting, consulting team feedback, and market insights.
Track progress against Consulting marketing goals and partner with marketing to recommend optimization opportunities.
Brand Stewardship & Market Insight
Act as a Highspring brand ambassador for the Consulting business, ensuring alignment to enterprise brand strategy, messaging, and storytelling.
Monitor market trends, competitor activity, and buyer feedback relevant to Consulting services and solutions.
Share insights broadly across business and marketing teams to support a continuous feedback loop from Consulting execution back into enterprise strategy.
Your Experience:
Bachelor's degree in Marketing or related field required
5-8 years of experience in B2B Marketing for consulting or professional services, with preferable experience in leveraging ABM tactics.
Fluency in multi-channel marketing strategies that directly tie to business outcomes.
Exceptional stakeholder management skills and experience managingmarketing priorities for multiple teams.
Clear, concise communication style with an emphasis on driving outcomes.
Ability to translate business needs into impactful marketing tactics.
Demonstrates organized, proactive work style to meet deadlines and minimize last-mile changes.
Preferred experience in project management tools, such as Monday.com.
Location: Remote or hybrid
Travel Requirements: Less than 10%
Determining compensation for this role (and others) at Highspring depends upon a wide array of factors including but not limited to the individual's skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs. With that said, as required by local law, Highspring believes that the following salary range reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure to be between the range below. The individual may also be eligible for a variety of bonus and financial incentives based on individual and company performance.
Base Compensation Range$100,000-$120,000 USD
$100k-120k yearly Auto-Apply 4d ago
Marketing & Brand Strategy Manager
Red Cedar Capital Partners
Senior manager of marketing job in Charlotte, NC
Job DescriptionSalary:
Marketing & Brand Strategy Manager
We are seeking a Marketing & Brand Strategy Manager to lead our marketing efforts across all audiences: homebuyers, investors, stakeholders, and development partners. This role is responsible for developing and deploying AI-powered marketing systems, managing vendor relationships, and building a data-driven approach to brand promotion and performance measurement. The ideal candidate is a strategic thinker who can leverage emerging technologies to amplify Red Cedar Homes' market presence and investor confidence.
The Marketing & Brand Strategy Manager owns the development and execution of marketing strategy across the full spectrum of Red Cedar Homes' audiences. This includes homebuyer acquisition, investor relations communications, stakeholder engagement, and development partner outreach. The role leads vendor and agency relationships, directs AI tool development and deployment, and establishes data collection and analytics frameworks to measure and optimize marketing performance.
This is a leadership position that requires both strategic vision and hands-on execution. The Marketing & Brand Strategy Manager will build and manage a marketing ecosystem that includes external vendors, AI agents, and automated systems to achieve scalable, efficient brand promotion across all channels.
Essential Duties & Responsibilities:
AI & Technology Leadership
Develop, deploy, and manage AI-powered marketing tools and workflows to automate content creation, campaign optimization, lead scoring, and performance analysis.
Build and oversee AI agents for social media management, investor communications, market research, and competitive analysis.
Establish data collection systems to capture marketing performance metrics, audience engagement, and conversion data across all channels.
Create dashboards and reporting frameworks that provide actionable insights for leadership, investors, and development partners.
Multi-Audience Brand Strategy
Develop and execute integrated marketing strategies targeting homebuyers, investors, stakeholders, and development partners.
Create investor-focused marketing materials including project updates, portfolio summaries, performance reports, and investment opportunity presentations.
Produce stakeholder communications that showcase project milestones, construction progress, and community development achievements.
Develop development partner outreach materials and co-marketing initiatives that position Red Cedar Homes as a preferred building partner.
Project & Portfolio Marketing
Lead marketing campaigns for individual projects from entitlement through construction completion and lease-up or sales.
Develop and maintain project-specific marketing assets including renderings, virtual tours, progress documentation, and completion portfolios.
Coordinate photography, videography, and drone coverage to document construction progress and finished product quality.
Create case studies and success stories that demonstrate Red Cedar Homes' track record to prospective investors and partners.
Vendor & Agency Management
Lead and manage relationships with marketing vendors, creative agencies, and technology providers.
Develop scopes of work, manage deliverables, and ensure vendor accountability to timelines and quality standards.
Evaluate and onboard new vendors and AI tools to expand marketing capabilities.
Managemarketing budget allocation across vendors, platforms, and campaigns.
Data Analytics & Performance
Design and implement data collection frameworks across all marketing channels and touchpoints.
Analyze marketing performance data to identify trends, optimize campaigns, and inform strategic decisions.
Produce regular performance reports for leadership including KPIs, ROI analysis, and competitive benchmarking.
Use AI tools to automate data review, generate insights, and predict marketing performance outcomes.
Digital & Content Marketing
Oversee website content strategy, SEO optimization, and digital presence across all platforms.
Direct social media strategy and content calendar targeting both consumer and professional audiences.
Manage email marketing campaigns segmented by audience: homebuyers, investors, stakeholders, and partners.
Maintain listing platform presence on Zillow, BDX, MLS, and other relevant channels.
Tech Stack & Tools
The Marketing & Brand Strategy Manager will build and manage a modern, AI-enhanced marketing technology stack. Proficiency with the following categories is expected, with specific platform experience a plus.
AI & Automation Platforms: Large language models and AI assistants (Claude, ChatGPT, or similar), AI content generation and editing tools, AI-powered analytics and reporting platforms, marketing automation systems with AI capabilities, and custom AI agent development frameworks.
Data & Analytics: Business intelligence platforms (Tableau, Power BI, or similar), Google Analytics and digital attribution tools, CRM analytics and reporting (Salesforce, Lasso, or similar), and custom dashboard development.
Marketing Platforms: Website CMS and landing page builders, email marketing and automation platforms, social media management tools, and listing syndication platforms (Zillow, BDX, MLS).
Design & Collaboration: Adobe Creative Suite or Canva, project management tools (Asana, Monday.com, or similar), Microsoft Office and Google Workspace, and video editing and presentation software.
Skills & Qualifications:
Required:
Five or more years of experience in marketing, brand management, or a related field with increasing responsibility.
Demonstrated experience developing and deploying AI tools for marketing applications.
Proven track record managing vendors, agencies, and external partners.
Strong data analytics skills with experience building reporting frameworks and dashboards.
Excellent written and verbal communication skills with ability to adapt messaging for different audiences.
Strategic mindset with ability to develop and execute multi-channel marketing plans.
Preferred:
Experience in real estate, homebuilding, construction, or development industries.
Background in investor relations, B2B marketing, or stakeholder communications.
Experience with CRM systems, particularly Salesforce or Lasso.
Familiarity with project management software and workflow automation tools.
Experience building or managing AI agents and automated marketing systems.
Schedule:
Monday-Friday, standard daytime hours; 8:30 am - 5 pm
Job Type:
Full-time position, averaging 40 hours per week
Benefits:
100% Medical, Dental, & Vision insurance covered to the employee and their children
401k with a Safe Harbor match formula of 100% of employee contributions up to 3% of their compensation, then 50% matching contribution of the next 2% of employee's compensation
11 annual company-paid holidays
120 hours paid time off annually
Ability to Commute/Relocate:
Charlotte, NC: Ability to reliably commute or willingness to relocate before starting work (required).
Greenville to be considered with commute to Charlotte 2 days per week.
Work Environment:
Office-based environment with a business casual dress code. Standard office equipment, such as computers, phones, photocopiers, and filing cabinets, are used in this role.
What Success Looks Like
AI-powered marketing systems are deployed and generating measurable efficiency gains in content production, campaign management, and data analysis.
Investors and stakeholders receive consistent, professional communications that build confidence and engagement with Red Cedar Homes projects.
Development partners view Red Cedar Homes as a marketing-forward organization with strong brand presence and professional collateral.
Data collection and analytics frameworks provide actionable insights that drive marketing optimization and business decisions.
Vendor relationships are well-managed with clear accountability, on-time deliverables, and cost-effective results.
Project and portfolio marketing effectively showcases the quality and track record of Red Cedar Homes to all audiences.
Why join Red Cedar Homes
Leadership role with direct impact on company growth and market positioning.
Opportunity to build and lead an AI-enhanced marketing operation from the ground up.
Exposure to all aspects of residential development including construction, finance, and investor relations.
Collaborative environment with access to executive leadership and decision-making.
Be part of building communities designed to last across the Carolinas.
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Ability to sit and stand for extended periods
Manual dexterity to operate a computer and other office equipment
Ability to lift and carry up to 15 pounds
Vision and hearing acuity to perform job duties effectively
Maintain a valid Drivers License
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To apply, please submit your resume and cover letter highlighting your relevant experience and qualifications. If you have any questions, please contact us at *****************. We look forward to reviewing your application and potentially welcoming you to our team at Red Cedar.
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About Red Cedar:
Red Cedar Capital Partners LLC, known as "Red Cedar," is a developer and builder operating in Charlotte, NC, and its neighboring markets, Greenville, SC, Atlanta Metro, GA, and Jacksonville, FL. Serving as the umbrella organization, Red Cedar oversees a multitude of subsidiaries, including Red Cedar Commercial Development, Red Cedar Homes, Red Cedar Development, Red Cedar Construction, and Red Cedar Realty. It also encompasses a private label mortgage company named Prime Roots Lending, and a homebuilding supply company known as Evergreen + Maker, which all work collectively to support the dynamic Red Cedar ecosystem. Since its inception in 2016, Red Cedar, headquartered in Charlotte, NC, has experienced exponential growth, solidifying its position as one of the most rapidly expanding builders in the Southeast.
Red Cedar Homes is a residential homebuilder dedicated to creating thoughtfully designed homes and deeply rooted communities. We blend strong design, efficient operations, and a customer-first mindset to deliver homes where beauty is approachable, customization is achievable, and quality is essential. Our work spans single-family homes, build-to-rent communities, and development partnerships across the Carolinas.
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Red Cedar Capital Partners LLC. is an Equal Opportunity Employer.
We do not discriminate based on race, traits historically associated with race, hair texture and protective hairstyles, color, national origin, ancestry, creed, religion, physical and mental disability, genetic information, marital status, sex gender, gender identity, or expression, pregnancy, sexual orientation age, military or veteran status, or any other basis protected by applicable law.
$68k-101k yearly est. Easy Apply 9d ago
Brand Marketing Manager
System One 4.6
Senior manager of marketing job in Charlotte, NC
Type: Full Time Pay Range: Negotiable **Primary Function** The Brand MarketingManager role helps to execute Enterprise marketing initiatives including but not limited to employee brand, talent acquisition, community efforts, financial education and website strategy. This position provides strategic, operational and project coordination support to ensure marketing campaigns are executed efficiently while reinforcing the brand, engaging key audiences and driving business priorities.
This role plays a critical part in driving brand awareness, talent engagement, and pipeline growth for experienced professional hiring through storytelling, campaign execution, and cross-functional collaboration.
Location: Local to Charlotte, NC or New York, NY
Payrate: $70-100k
**Duties & Responsibilities**
Strategy Development: Create and implement marketing strategies to attract entry-level, mid-career and senior-level talent
Campaign Execution: Develop and manage integrated marketing campaigns (paid, owned, earned) to support business-specific lateral hiring needs
Employer Branding: Partner with Employer Brand and Talent Acquisition teams to bring to life EVP (Employer Value Proposition) for lateral hires
Content Creation: Craft compelling content that resonates with candidates, including social media posts, landing pages, videos, and event materials
Data & Insights: Monitor campaign performance and provide insights to improve results; use analytics to inform targeting and messaging
Partnerships: Work closely with Talent Acquisition, Opportunity and Inclusion, Communications, agency partners and external vendors to ensure alignment and effectiveness of marketing efforts
Project Coordination: Partner with marketing leads, creative teams and agencies to manage workflow and approvals
Collaboration: Help to ensure alignment on priorities and deliverables across Marketing leadership. Help to raise visibility of brand marketing effort within/outside of the broader team.
**Skills & Qualifications**
Strategic, creative thinker with strong creative instincts
Collaborative and comfortable working in an interlaced environment
Passionate about driving impact through meaningful storytelling and data-informed marketing
Demonstrated ability to translate business goals into targeted marketing strategies and storytelling assets
Experience creating content for social media, landing pages, videos, and events
Strong understanding of marketing analytics, campaign optimization, and audience targeting
**Education & Experience**
Bachelor's degree in Marketing, Communications, Business, or a related field preferred
3-5 years of experience in marketing, employer branding, or talent marketing
Project management experience, including managing workflows, timelines, and approval processes
Experience developing and executing integrated marketing campaigns
Experience supporting recruitment, employer brand, or talent acquisition initiatives preferred
Experience working within a highly matrixed environment
TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
$70k-100k yearly 23d ago
Marketing Analytics Manager
Ra 3.1
Senior manager of marketing job in Charlotte, NC
Job Title: Marketing Analytics Manager Job Level: Mid - Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the
analysis of Marketing data using SAS
and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in
SAS
or other
statistical modeling
tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in
Applied Statistics/Econometrics, Statistical Programming, Database MarketingManagement & Operations etc.
Who is proficient in
Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database MarketingManagement & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.
$88k-121k yearly est. 2d ago
Senior Marketing Manager - Deposits
TD Bank 4.5
Senior manager of marketing job in Charlotte, NC
Mount Laurel, New Jersey, United States of America **Hours:** 40 **Pay Details:** $115,440 - $186,160 USD TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.
As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.
**Line of Business:**
Marketing
**Job Description:**
You will serve as a trusted advisor and one of the primary Marketing contacts to the Consumer Deposit Products and Payments (CDPP) business building valuable relationships with business leaders to translate business, client, and product strategies into supporting integrated marketing strategies and plans leveraging all available marketing tactics such as digital and direct to consumer. This role has strategic influence on marketing for the CDPP business and will be accountable for driving exponential new customer acquisition, deepening engagement, and maximizing product usage across millions of customers.
You are a decidedly driven professional skilled in both strategy and execution. You will collaborate and negotiate with internal and external marketing partners to develop integrated marketing plans, programs, and tactics that leverage marketing capabilities to achieve business goals; enhance client experience; and acquire, grow, and retain profitable client relationships. You will work within an agile pod, including participation in sprint reviews and quarterly PI planning sessions, to gain alignment on upcoming priorities while ensuring pod capacity.
As a valued member of the department, you will have consumer deposits marketing experience at a top bank, or financial services/marketing experience with Fortune 500 companies with a proven track record of successfully navigating large, complex organizations operating in agile or pod-based environments. You have supported marketing planning for the business with a comprehensive understanding of how the business operates to solve technical, operational, and business problems. You also have experience while reviewing and analyzing campaign results to inform future strategies and forecasts and crafting and present compelling, compelling and insights-based presentations that you will deliver to executives.
The SeniorMarketingManager is a top-level marketing expert that manages/leads development and/or execution of marketing large scope plans/programs/projects/strategies by designing and delivering complex marketing solutions/insights consistent with TD's marketing standards and strategies, in support of business results, customer engagement and experience.
**Depth & Scope:**
+ Oversees multiple and/or complex marketing projects/programs/strategies that may impact several businesses/product lines
+ Recognized as top-level marketing expert within the organization and requires significant in-depth and/or breadth of expertise in a complex field and knowledge of broader related areas
+ Role requires substantial integration of projects/programs involving significant scope, strategic impact and complexity
+ Role requires substantial relationship management breadth and influence in leading strategic initiatives, planning and/or integrating executional activities
+ Typically leads or contributes on projects of significant scope, strategic impact and complexity
+ Senior specialist providing advisory services to executives, business segment leaders and governs the requirements for own work
+ Integrates knowledge of the enterprise function's or business segment's overarching strategy in leading program design, policy formulation or operating standards within one or more areas of expertise
+ Anticipates emerging business trends and regulatory/risk issues as a basis for recommending large-scale product, technical, functional or operations improvements
+ Serves as a source of expert advice to seniormanagement in field of specialty; may lead team(s) of related specialists/experts
+ Advises on execution strategy and leads the development and deployment of functional programs or initiatives within their own field or across multiple specialties
+ Solves unique and ambiguous problems with broad impact; typically oversees standards, controls and operating methods that have significant financial and operational impact within the context of their own field
+ Requires innovative thinking to develop new solutions
+ Impacts the technical or functional direction and resource allocation of part of an enterprise function or business segment
+ Works within general policies and industry guidelines
+ Engages stakeholders to take action; serves as a source of expert advice, influences change; frames information in a broader organizational context
+ Provides leadership guidance, makes recommendations and collaborates with business to ensure solutions meet the business needs on a complex project or program
+ Identifies and leads problem resolution for project/program complex requirements related issues at all levels
**Education & Experience:**
+ Undergraduate degree or relevant professional certifications, designations, or equivalent required
+ 10+ years relevant experience
+ Advanced knowledge of multiple marketing disciplines, strategy development, consulting principles, lines of businesses supported, banking industry, and product/customer markets
+ Advanced knowledge of customer and brand research techniques and ability to develop analyses and insights that will drive customer strategy formation and business decisions
+ Knowledge of current and emerging competitor and market trends
+ Knowledge of risk management environment, standards and regulations
+ Ability to manage a budget and work within the constraints of that budget
+ Ability to contribute to strategic direction of the function and provide advice to senior leadership
+ Ability to establish goals and objectives that support the strategic plan
+ Skill in mentoring, coaching and performance management
+ Advanced ability to lead, plan, implement and evaluate program/project activities to ensure completion of initiatives
+ Ability to exercise sound judgement in making decisions
+ Ability to make an impact, influence and achieve results with effective negotiation, problem-solving and communication skills
+ Ability to work collaboratively and build relationships across teams and functions
+ Skill in using analytical software tools, data analysis methods and reporting techniques
+ Skill in using computer applications including MS Office
+ Ability to analyze, organize and prioritize work while meeting multiple deadlines
+ Ability to work successfully as a member of a team and independently
+ Ability to handle confidential information with discretion
**Preferred Skills:**
+ Deposits product marketing experience.
+ 10+ years of prominent banking institution experience.
+ Bachelor's degree in Marketing.
+ Deep specialized (SME) knowledge within marketing planning or line of business marketing.
+ Demonstrated knowledge of financial industry public relations/marketing techniques
+ Demonstrated ability to conceptualize and implement marketing strategies to support business goals
+ Demonstrated knowledge of full range of marketing resources and media
+ Understanding of MarTech, triggers, and journeys as well as data ecosystems to drive scale
+ Knowledge of the advertising and media process
+ Knowledge of the industry's competitive landscape and an understanding of the market and regulatory factors that shape the industry.
+ Ability to interpret internal and external business challenges and implement best practices to improve products, processes, or services.
+ Ability to exercise independent judgment in solving technical, operational, and organizational challenges in the context of business objectives and priorities.
+ Strong relationship building skills resulting in the ability to influence others to adopt a new perspective.
+ Proven organizational, interpersonal and negotiating skills
+ Management experience required, supervises direct reports
+ Proven project and vendor management skills
+ Ability to manage people and complex projects
+ Proven verbal and written communication skills, specifically public speaking
+ Demonstrated budget management experience.
+ PC proficiency in Word, Excel, PowerPoint
**Customer Accountabilities:**
+ Designs, develops and executes marketing solutions to address marketing/business needs/plans/strategies, to support a positive customer experience and the brand, ensuring alignment with internal marketing standards/goals
+ Reviews, understands and ensures marketing solutions/initiatives are strategically sound and consistent with TD's customer experience and brand image
+ Manages assigned projects from scoping/briefing to launch/fulfillment, following established processes, privacy processes and visual/brand standards
+ Participates in project scoping and preplanning sessions, proactively providing partners with advice and expertise on recommended tactics and marketing solutions
+ Works with marketing partners and business units to develop appropriate customer insights for marketing briefs
+ Develops creative briefs that consistently adhere to product positioning where applicable and leverage internal/external marketing creative experts on the development of creative
+ Conducts internal/external Agency/Supplier briefing sessions and creative presentations to internal clients
+ Provides ongoing communication to ensure appropriate stakeholders are notified of progress or changes in program content, budget, direction, timeline or status and escalates as appropriate
+ Proactively acknowledges errors; notifies management promptly where appropriate, and works with team to resolve
+ Captures and shares lessons learned from projects/campaigns/initiatives to be incorporated in future
+ Delivers strong marketing communications on strategy, on time, on budget and error free
+ Develops and maintains an understanding of TD businesses, products, policies and processes to deliver and ensure effective marketing solutions
+ Delivers actionable recommendations based on insights generated through integration of multiple sources (e.g. internal customer experience tracking programs, syndicated research, ad hoc analysis, competitive monitoring, external centres of excellence)
+ Assesses the effectiveness of programs, processes and documentation; evaluates the impact of marketing solutions on the achievement of business results
+ Delivers and manages programs (e.g. customer experience) and/or project plans by assigning and tracking workgroup project ensuring established processes are followed, and delivering all projects on strategy, on time, on budget and error free
+ Manages the appropriate use of resources (i.e., people, budget, processes) within area of responsibility
+ Develops and manages good working relationships and maintains open dialogue with key internal and external business partners to ensure adequate execution of project deliverables
+ Actively works to resolve escalated issues and manages changes within the project/program/initiative
+ Evaluates the effectiveness of corporate marketing processes/services and recommends/champions possible enhancements
+ Provides input and works with Marketing Planning to assist in the management of the Marketing calendar
+ Recognized within TD as an expert within own field of expertise
+ Provides advice and guidance to employees and business partners on customer experience, maintaining the brand image, standards, application and execution within area of expertise
+ Continuously enhances knowledge and keeps current with leading-edge and emerging strategies, capabilities and/or trends in own field of expertise and competitive landscape and drives innovation throughout the customer experience and insights process
+ Understands marketing disciplines and how they link together to deliver integrated solutions and enhanced customer experiences
+ Remains current with key business initiatives/issues and developments within TD
+ Participates in the annual planning cycle
**Shareholder Accountabilities:**
+ Manages project budgets within forecasted spend
+ Arranges for timely billings, maintains progress billing standard and promptly communicates variances
+ Confirms quarterly forecast amounts (invoices and estimates) for quarterly budget lockdown
+ Identifies ways to increase production efficiencies in order to maximize marketing dollars spent on all marketing programs
+ Prioritizes and manages own workload to meet service level requirements for service and productivity
+ Adheres to enterprise frameworks or methodologies that relate to activities for respective business area(s)
+ Ensures respective programs/policies/practices are well managed, meet business needs, comply with internal and external requirements, and align with business priorities
+ Consistently exercises discretion in managing correspondence, information and all matters of confidentiality; escalates issues where appropriate
+ Protects the interests of the organization - identifies and manages risks, and ensures the prompt and thorough resolution of escalated non-standard, high risk issues
+ Conducts internal and external research projects; supports the development/delivery of presentations/communications to management or broader audience
+ Conducts meaningful analysis at the functional or enterprise level using results to draw conclusions, make recommendations, assess the effectiveness of programs/policies/practices
+ Monitors service, productivity and assesses efficiency levels within own function and implements continuous process/performance improvements where opportunities exist
+ Applies subject matter expertise in the discipline, provides guidance, assistance and direction to others
+ Actively manages relationships within and across various business lines, corporate and/or control functions and ensures alignment with enterprise and/or regulatory requirements
+ Keeps abreast of emerging issues, trends, and evolving regulatory requirements and assesses potential impacts
+ Maintains a culture of risk management and control, supported by effective processes in alignment with risk appetite
**Employee/Team Accountabilities:**
+ Participates fully as a member of the team, supports a positive work environment that promotes service to the business, quality, innovation and teamwork and ensures timely communication of issues/points of interest
+ Provides thought leadership and/or industry knowledge for own area of expertise in own area and participates in knowledge transfer within the team and business unit
+ Keeps current on emerging trends/developments and grows knowledge of the business, related tools and techniques
+ Participates in personal performance management and development activities, including cross training within own team
+ Keeps others informed and up-to-date about the status/progress of projects and/or all relevant or useful information related to day-to-day activities
+ Contributes to team development of skills and capabilities through mentorship of others, by sharing knowledge and experiences and leveraging best practices
+ Leads, motivates and develops relationships with internal and external business partners/stakeholders to develop productive working relationships
+ Contributes to a fair, positive and equitable environment that supports a diverse workforce
+ Acts as a brand ambassador for your business area/function and the bank, both internally and/or externally
**Physical Requirements:**
Never: 0%; Occasional: 1-33%; Frequent: 34-66%; Continuous: 67-100%
+ Domestic Travel - Occasional
+ International Travel - Never
+ Performing sedentary work - Continuous
+ Performing multiple tasks - Continuous
+ Operating standard office equipment - Continuous
+ Responding quickly to sounds - Occasional
+ Sitting - Continuous
+ Standing - Occasional
+ Walking - Occasional
+ Moving safely in confined spaces - Occasional
+ Lifting/Carrying (under 25 lbs.) - Occasional
+ Lifting/Carrying (over 25 lbs.) - Never
+ Squatting - Occasional
+ Bending - Occasional
+ Kneeling - Never
+ Crawling - Never
+ Climbing - Never
+ Reaching overhead - Never
+ Reaching forward - Occasional
+ Pushing - Never
+ Pulling - Never
+ Twisting - Never
+ Concentrating for long periods of time - Continuous
+ Applying common sense to deal with problems involving standardized situations - Continuous
+ Reading, writing and comprehending instructions - Continuous
+ Adding, subtracting, multiplying and dividing - Continuous
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required. The listed or specified responsibilities & duties are considered essential functions for ADA purposes.
**Who We Are:**
TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we deliver legendary customer experiences to over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to the Bank, those we serve, and the economies we support. We are guided by our vision to Be the Better Bank and our purpose to enrich the lives of our customers, communities and colleagues.
TD is deeply committed to being a leader in customer experience, that is why we believe that all colleagues, no matter where they work, are customer facing. As we build our business and deliver on our strategy, we are innovating to enhance the customer experience and build capabilities to shape the future of banking. Whether you've got years of banking experience or are just starting your career in financial services, we can help you realize your potential. Through regular leadership and development conversations to mentorship and training programs, we're here to support you towards your goals. As an organization, we keep growing - and so will you.
**Our Total Rewards Package**
Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical and mental well-being goals. Total Rewards at TD includes base salary and variable compensation/incentive awards (e.g., eligibility for cash and/or equity incentive awards, generally through participation in an incentive plan) and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off (including Vacation PTO, Flex PTO, and Holiday PTO), banking benefits and discounts, career development, and reward and recognition. Learn more (***************************************
**Additional Information:**
We're delighted that you're considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we're committed to providing the support our colleagues need to thrive both at work and at home.
**Colleague Development**
If you're interested in a specific career path or are looking to build certain skills, we want to help you succeed. You'll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities. Whether you have a passion for helping customers and want to expand your experience, or you want to coach and inspire your colleagues, there are many different career paths within our organization at TD - and we're committed to helping you identify opportunities that support your goals.
**Training & Onboarding**
We will provide training and onboarding sessions to ensure that you've got everything you need to succeed in your new role.
**Interview Process**
We'll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.
**Accommodation**
TD Bank is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or any other characteristic protected under applicable federal, state, or local law.
If you are an applicant with a disability and need accommodations to complete the application process, please email TD Bank US Workplace Accommodations Program at *************** . Include your full name, best way to reach you and the accommodation needed to assist you with the applicant process.
Federal law prohibits job discrimination based on race, color, sex, sexual orientation, gender identity, national origin, religion, age, equal pay, disability and genetic information.
$115.4k-186.2k yearly 2d ago
Director, Global Patient Marketing - Epilepsy
Livanova Plc
Senior manager of marketing job in Charlotte, NC
As a global medtech company, we are driven by our Vision of changing the trajectory of lives for a new day and our Mission to create ingenious solutions that ignite patient turnarounds. Our relentless commitment to patients and strong legacy of innovation in healthcare are the foundation of our future. If you're looking for a new chance, a new beginning, a new trajectory, LivaNova is where your talent can truly thrive. Join our talented team members worldwide to become a pioneer of tomorrow-because at LivaNova, we don't just treat conditions - we aspire to alter the course of lives.
Position Title: Director, Global Patient Marketing - Epilepsy
Full-Time | U.S. Based - Central or Eastern Time Zones | Medical Device
Position Overview
The Director of Patient Marketing - Epilepsy leads the strategy and execution of patient engagement initiatives for the company's Vagus nerve stimulation (VNS) therapy portfolio. This role drives efforts to increase Epilepsy awareness, education, and adoption among individuals living with drug-resistant epilepsy (DRE) and their caregivers, while supporting global (OUS) markets in adapting patient programs to local needs. This leader is responsible for shaping and scaling patient-centered programs worldwide, ensuring culturally relevant, compliant, and insight-driven initiatives that empower people living with epilepsy and their caregivers.
The ideal candidate brings 10+ years of patient marketing experience in medical devices or healthcare, with a strong background in digital activation, community education, patient advocacy partnerships, and HCP-patient pathway integration. This leader ensures patients and caregivers receive clear, empathetic, and compliant information to navigate the complexities of epilepsy treatment and VNS therapy.
Why Join Us?
Make a Difference: Help patients access advanced neuromodulation therapies that improve quality of life.
Global Influence: Lead patient marketing strategy across North America and Europe.
Innovation at Scale: Design cutting-edge Direct-to-Consumer (DTC) multichannel campaigns to generate qualified leads and accelerate adoption.
Collaboration & curiosity: Work with passionate teams in Marketing, Sales, and Market Access worldwide so find creative awareness strategies
Career Growth: Be part of a dynamic organization committed to leadership development and operational excellence.
What You'll Do:
Patient Strategy & Disease Awareness
Lead the U.S. and OUS patient marketing strategy for VNS therapy, focusing on awareness of drug-resistant epilepsy, treatment options, and the role of neuromodulation.
Build patient journey maps that capture diagnostic delays, treatment barriers, emotional needs, and referral pathways to epileptologists and comprehensive epilepsy centers (CECs).
Identify unmet patient needs across regions and shape campaigns that address access, stigma, diagnosis delays, and treatment understanding.
Demand Generation & Patient Activation
Design cutting-edge Direct-to-Consumer (DTC) multichannel campaigns to generate qualified leads and accelerate adoption
Lead digital-first patient engagement strategies across web, social, search, email, paid media, and community channels that educate and motivate patients/caregivers to explore VNS therapy.
Lead generation and nurturing programs that help patients navigate treatment conversations with neurologists/epileptologists.
Optimize performance across the patient funnel-awareness, engagement, lead generation, and treatment consideration.
Content & Educational Programs
Create compliant, empathetic educational content on epilepsy, treatment options, VNS therapy expectations, and patient stories.
Partner with Medical, Legal, and Regulatory for efficient and compliant asset review.
Global Advocacy & Community Engagement
Build strategic alliances with global epilepsy advocacy groups, international federations, regional chapters, and patient communities.
Develop global patient ambassador programs that authentically represent diverse populations and geographies and elevate real experiences with VNS therapy.
Build partnerships with key epilepsy organizations and advocacy groups (such as Epilepsy Foundation, regional chapters, and CEC patient programs).
Develop community focused programs to reach underserved and underdiagnosed populations.
Support global disease awareness initiatives such as International Epilepsy Day, Purple Day, and regional epilepsy awareness campaigns.
Cross-Functional Collaboration
Partner with HCP Marketing, Clinical, Medical Affairs, Market Access, Sales, and Digital teams to align patient and physician messaging.
Enable alignment between patient-facing messaging and HCP education to streamline referral pathways, especially in markets with specialized epilepsy centers.
Provide strategic direction on global product launches and indication expansions, including global rollouts of new neuromodulation technologies.
Analytics & Performance Measurement
Use data to drive continuous optimization of targeting, segmentation, and channel performance.
OUS Market Support
Develop adaptable toolkits for epilepsy education and VNS therapy awareness in OUS markets.
Support regional teams in campaign localization, cultural considerations, and regulatory requirements.
Share best practices and performance insights across markets.
Leadership & Operational Excellence
Lead a team of patient marketing professionals and agencies to deliver high-quality, high-impact programs.
Manage global budgets and allocate resources to high-impact patient programs.
Drive operational efficiency and best-practice sharing across U.S. and OUS markets.
Qualifications
Required
Bachelor's degree in Marketing, Communications, Business, or related field.
10+ years of patient or consumer healthcare marketing experience, including digital campaigns and educational programs.
Experience within medical devices, neuromodulation, neurology, chronic disease management, or other highly regulated therapeutic areas.
Deep understanding of patient and caregiver dynamics in epilepsy or other chronic neurological conditions.
Strong experience navigating FDA, MLR, and device regulatory requirements.
Demonstrated track record of driving measurable patient acquisition and engagement.
Preferred
Experience in neuromodulation, epilepsy or other implantable device therapy including central nervous system (CNS) disorders, which includes the brain and spinal cord.
Familiarity with specialty referral pathways, comprehensive epilepsy centers, and patient support programs.
Experience with global (OUS) patient education initiatives.
MBA or advanced degree.
Travel: This position will require up to 50% business travel as needed.
Core Competencies
Strategic and analytical thinker
Deep empathy for patients and caregivers
Strong cross-functional collaborator
Excellent communication and storytelling abilities
Data-driven approach to decision-making
Global mindset with strong cultural agility
Outstanding cross-functional collaboration skills
High proficiency in digital/demand generation
Ability to thrive in a mission-driven, fast-paced
Pay Transparency: A reasonable estimate of the annual base salary for this position is $150,000 - $220,000 + discretionary annual bonus. Pay ranges may vary by location.
Employee benefits include:
· Health benefits - Medical, Dental, Vision
· Personal and Vacation Time
· Retirement & Savings Plan (401K)
· Employee Stock Purchase Plan
· Training & Education Assistance
· Bonus Referral Program
· Service Awards
· Employee Recognition Program
· Flexible Work Schedules
Welcome to impact. Welcome to innovation. Welcome to your new life.
$150k-220k yearly Auto-Apply 39d ago
Director, Global Patient Marketing - Epilepsy
Livanova
Senior manager of marketing job in Charlotte, NC
As a global medtech company, we are driven by our Vision of changing the trajectory of lives for a new day and our Mission to create ingenious solutions that ignite patient turnarounds. Our relentless commitment to patients and strong legacy of innovation in healthcare are the foundation of our future. If you're looking for a new chance, a new beginning, a new trajectory, LivaNova is where your talent can truly thrive. Join our talented team members worldwide to become a pioneer of tomorrow-because at LivaNova, we don't just treat conditions - we aspire to alter the course of lives.
Position Title: Director, Global Patient Marketing - Epilepsy
Full-Time | U.S. Based - Central or Eastern Time Zones | Medical Device
Position Overview
The Director of Patient Marketing - Epilepsy leads the strategy and execution of patient engagement initiatives for the company's Vagus nerve stimulation (VNS) therapy portfolio. This role drives efforts to increase Epilepsy awareness, education, and adoption among individuals living with drug-resistant epilepsy (DRE) and their caregivers, while supporting global (OUS) markets in adapting patient programs to local needs. This leader is responsible for shaping and scaling patient-centered programs worldwide, ensuring culturally relevant, compliant, and insight-driven initiatives that empower people living with epilepsy and their caregivers.
The ideal candidate brings 10+ years of patient marketing experience in medical devices or healthcare, with a strong background in digital activation, community education, patient advocacy partnerships, and HCP-patient pathway integration. This leader ensures patients and caregivers receive clear, empathetic, and compliant information to navigate the complexities of epilepsy treatment and VNS therapy.
Why Join Us?
* Make a Difference: Help patients access advanced neuromodulation therapies that improve quality of life.
* Global Influence: Lead patient marketing strategy across North America and Europe.
* Innovation at Scale: Design cutting-edge Direct-to-Consumer (DTC) multichannel campaigns to generate qualified leads and accelerate adoption.
* Collaboration & curiosity: Work with passionate teams in Marketing, Sales, and Market Access worldwide so find creative awareness strategies
* Career Growth: Be part of a dynamic organization committed to leadership development and operational excellence.
What You'll Do:
Patient Strategy & Disease Awareness
* Lead the U.S. and OUS patient marketing strategy for VNS therapy, focusing on awareness of drug-resistant epilepsy, treatment options, and the role of neuromodulation.
* Build patient journey maps that capture diagnostic delays, treatment barriers, emotional needs, and referral pathways to epileptologists and comprehensive epilepsy centers (CECs).
* Identify unmet patient needs across regions and shape campaigns that address access, stigma, diagnosis delays, and treatment understanding.
Demand Generation & Patient Activation
* Design cutting-edge Direct-to-Consumer (DTC) multichannel campaigns to generate qualified leads and accelerate adoption
* Lead digital-first patient engagement strategies across web, social, search, email, paid media, and community channels that educate and motivate patients/caregivers to explore VNS therapy.
* Lead generation and nurturing programs that help patients navigate treatment conversations with neurologists/epileptologists.
* Optimize performance across the patient funnel-awareness, engagement, lead generation, and treatment consideration.
Content & Educational Programs
* Create compliant, empathetic educational content on epilepsy, treatment options, VNS therapy expectations, and patient stories.
* Partner with Medical, Legal, and Regulatory for efficient and compliant asset review.
Global Advocacy & Community Engagement
* Build strategic alliances with global epilepsy advocacy groups, international federations, regional chapters, and patient communities.
* Develop global patient ambassador programs that authentically represent diverse populations and geographies and elevate real experiences with VNS therapy.
* Build partnerships with key epilepsy organizations and advocacy groups (such as Epilepsy Foundation, regional chapters, and CEC patient programs).
* Develop community focused programs to reach underserved and underdiagnosed populations.
* Support global disease awareness initiatives such as International Epilepsy Day, Purple Day, and regional epilepsy awareness campaigns.
Cross-Functional Collaboration
* Partner with HCP Marketing, Clinical, Medical Affairs, Market Access, Sales, and Digital teams to align patient and physician messaging.
* Enable alignment between patient-facing messaging and HCP education to streamline referral pathways, especially in markets with specialized epilepsy centers.
* Provide strategic direction on global product launches and indication expansions, including global rollouts of new neuromodulation technologies.
Analytics & Performance Measurement
* Use data to drive continuous optimization of targeting, segmentation, and channel performance.
OUS Market Support
* Develop adaptable toolkits for epilepsy education and VNS therapy awareness in OUS markets.
* Support regional teams in campaign localization, cultural considerations, and regulatory requirements.
* Share best practices and performance insights across markets.
Leadership & Operational Excellence
* Lead a team of patient marketing professionals and agencies to deliver high-quality, high-impact programs.
* Manage global budgets and allocate resources to high-impact patient programs.
* Drive operational efficiency and best-practice sharing across U.S. and OUS markets.
Qualifications
Required
* Bachelor's degree in Marketing, Communications, Business, or related field.
* 10+ years of patient or consumer healthcare marketing experience, including digital campaigns and educational programs.
* Experience within medical devices, neuromodulation, neurology, chronic disease management, or other highly regulated therapeutic areas.
* Deep understanding of patient and caregiver dynamics in epilepsy or other chronic neurological conditions.
* Strong experience navigating FDA, MLR, and device regulatory requirements.
* Demonstrated track record of driving measurable patient acquisition and engagement.
Preferred
* Experience in neuromodulation, epilepsy or other implantable device therapy including central nervous system (CNS) disorders, which includes the brain and spinal cord.
* Familiarity with specialty referral pathways, comprehensive epilepsy centers, and patient support programs.
* Experience with global (OUS) patient education initiatives.
* MBA or advanced degree.
Travel: This position will require up to 50% business travel as needed.
Core Competencies
* Strategic and analytical thinker
* Deep empathy for patients and caregivers
* Strong cross-functional collaborator
* Excellent communication and storytelling abilities
* Data-driven approach to decision-making
* Global mindset with strong cultural agility
* Outstanding cross-functional collaboration skills
* High proficiency in digital/demand generation
* Ability to thrive in a mission-driven, fast-paced
Pay Transparency: A reasonable estimate of the annual base salary for this position is $150,000 - $220,000 + discretionary annual bonus. Pay ranges may vary by location.
Employee benefits include:
* Health benefits - Medical, Dental, Vision
* Personal and Vacation Time
* Retirement & Savings Plan (401K)
* Employee Stock Purchase Plan
* Training & Education Assistance
* Bonus Referral Program
* Service Awards
* Employee Recognition Program
* Flexible Work Schedules
Welcome to impact. Welcome to innovation. Welcome to your new life.
$150k-220k yearly Auto-Apply 38d ago
Marketing Communication Manager
Velux America 3.7
Senior manager of marketing job in Fort Mill, SC
In the VELUX Group, we offer you a world of opportunities and the chance to create a bright future. From the forefront of the sustainable indoor living industry, we enable those who live, work and play under the roof transform their spaces and live a healthier everyday life with more daylight and fresh air.
The VELUX Group is an international, family-owned business with strong financial roots and each year we are able to create real impact by reinvesting in society, our employees and planet through our foundations.
Alongside the rest of our values, “courage” and “mutual respect” define our actions every day and how we wish to contribute to the world.
Are you passionate about developing marketing content and possess exceptional leadership skills? Are you an experienced marketer with a proven track record in campaign development and execution? If so, we might have the perfect opportunity for you!
Your Responsibilities:
Join our Marketing team based in Fort Mill SC, where you will be an integral part of a dedicated team responsible for planning, developing, and executing marketing communications activities aimed at our products and brand in North America. As the Marketing Communications Manager for North America, you will lead a team of highly skilled marketing professionals. Your primary objectives will include guiding regional markets to optimize marketing efforts, fostering regional synergies in content creation, product launches, marketing materials, and sponsorships. Leadership is a key aspect of this role, as you will be responsible for unlocking the full potential of your team and driving them towards world-class performance. You will report directly to the Sr. Director of Marketing Communications for North America as a vital member of the Regional MarketingManagement Team.
Your role will involve leading the development and execution of fully integrated international marketing campaigns targeting various trade and end-user audiences. You will be part of a dynamic, growth-focused team within our newly established North American region. This region is a part of a broader reorganization effort aimed at enhancing VELUX's marketing presence across the globe, with a primary focus on brand and strategic alignment.
One of our core objectives in the marketing team is to transition from a functional, engineering-focused approach to one that highlights the inspirational benefits of designing buildings with natural light and exceptional indoor climates. We aim to bring this vision to existing and future homeowners by elevating our value proposition to a wider audience. Your role will be pivotal in placing marketing at the heart of this transformation.
Your Primary Tasks:
Your key responsibilities will include:
Developing world-class integrated marketing campaigns across the North American region, with a focus on optimized media planning and clear calls to action.
Designing region-specific growth initiatives that align with the global marketing objectives while considering the unique context, needs, and opportunities within the North American countries.
Collaborating closely with the CXU team to enhance mutual benefits and integrate skillsets to achieve common goals effectively.
Professional development of the marketing communications team, playing a pivotal role within the larger department.
Leveraging data and insights, combined with creativity, to create highly targeted content and messaging.
Vigorously defending, nurturing, and projecting the VELUX brand through all materials, content, and assets in the North American region.
Setting high standards and establishing best practices while fostering a culture and mindset conducive to unleashing the full potential of the new team.
You can anticipate approximately 30 days of travel annually, both within the United States and internationally.
Your Qualifications:
To excel in this role, you should have:
Deep market knowledge and extensive leadership experience.
A creative mindset and excellent project management skills, with a focus on critical and value-adding tasks.
An open and collaborative approach, with outstanding communication skills.
Experience working in an international environment with the ability to think globally while acting locally.
Prior experience with global or regionalized companies.
A strong background across the entire marketing mix, ideally in both consumer and B2B environments, with a commitment to accountability and achieving goals.
In addition, we expect that you:
Hold a relevant educational background, most likely a bachelor's degree in marketing, Communications, or a related field.
Possess solid leadership experience, preferably with high-branded and durable consumer goods.
Have a successful track record of adopting new techniques and media.
Are passionate about strengthening brand positions, with a proven track record of enhancing classic brand strength metrics such as awareness, desire, loyalty, and affinity over time.
Are a dynamic and hands-on leader with a strategic mindset, including strategic planning, strategic branding, and communications planning.
Your Opportunities:
You will collaborate with experienced and passionate colleagues in an environment where knowledge is shared, and responsibility is entrusted to those who can deliver. Our team values informality and mutual respect, both as team players and as individuals. As a value-based company, commitment, thoroughness, and mutual respect are at our core. Teamwork and professionalism are essential to our work culture.
Starting Monthly Salary Range:
$9955 - $12,445 Compensation based on the skills and the experience of the candidate.
Our organization follows a hybrid schedule working in-office two days a week and remotely the rest. Our in-office time is used primarily for team meetings and formal and informal collaboration.
Company Benefits:
Our ambition of treating employees better than most other companies includes the challenging work environment we strive to create as well as the competitive benefit programs available to employees and their dependents upon joining the Company. Some of these include:
Group Health Insurance Plan
Dental Plan
Vision Care Plan
Prescription Drug Card Program
Long-term Disability
Short-term Disability
Paid Maternity and Parental Leave of Absences
Life Insurance
Accidental Death and Dismemberment Insurance
Cancer Protection Plan
Company Matched 401(k) Retirement Plan
Flexible Spending Accounts
Educational Assistance Program
Vacation Day Program
Sick Day Program
Service Recognition Program
Performance Incentive Programs
And Much More
Equal Opportunity Employer
VELUX is fully committed to the concept and practice of equal opportunity in all aspects of employment. To further our goal of equal employment opportunity for all employees and prospective employees, it is the policy of VELUX to recruit, hire, train, and promote persons in all job titles without regard to race, color, religion, sex, age, disability, protected veteran status, national origin, sexual orientation, or any other basis prohibited by applicable law. All employment decisions shall be consistent with the principle of equal employment opportunity and only job-related qualifications will be required.
E-Verify
VELUX uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit *********************
$46k-64k yearly est. Auto-Apply 44d ago
Sr. Customer Marketing Manager (Events)
Honeywell 4.5
Senior manager of marketing job in Charlotte, NC
Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world's most critical challenges around energy, safety, security, air travel, productivity, and global urbanization. We are a leading software-industrial company committed to introducing state-of-the-art technology solutions to improve efficiency, productivity, sustainability, and safety in high-growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe. Learn more about Honeywell: **click here** _(*********************************
**THE BUSINESS GROUP**
Honeywell **Building Automation (BA)** is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems. Revenues in 2022 for BA were $6B and there are approximately 18,000 employees globally. To learn more, please visit **click here** _(********************************** .
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more about inclusion and diversity: **click here** _(*****************************************************************
**THE POSITION**
We are seeking a highly motivated and experienced **Sr. Marketing Event Manager** to join our team. The successful candidate will be responsible for managing event programs, coordinating and collaborating with various teams, solving complex problems, managing change and effectively communicating with stakeholders. This is a great opportunity to join and support a fast-moving customer marketing function within Honeywell's Building Automation business.
You will report directly to our **Marketing Director** and you'll work out one of our **BA Strategic Locations** on a **hybrid** work schedule.
This is a great opportunity to join and support a fast-moving customer marketing function within BA.
**KEY RESPONSIBILITIES**
+ Manage and execute large-scale internal and customer-facing events in both live and virtual settings. This includes project management, sourcing, contract negotiations, budget management, registration, and various meeting logistics.
+ Own and execute on Tier 1 category events and events in US including Presidents club
+ Support acquisition branding integration for such things as event materials and marketing materials,
+ Ensure that event closure activities, such as documentation, lessons learned and stakeholder transition, are appropriately executed.
+ Work with various customer marketing leaders to ensure that all event stakeholders are aligned on goals, timelines, expectations and responsibilities.
+ Utilize data to support overall event marketing strategies including ROI and campaign effectiveness.
+ Coordinate with customer marketing, finance and leadership teams to explore opportunities and improve processes.
+ Build out customer marketing solutions that will improve processes and automate reports more efficiently.
+ Monitor and track process adoptions for the events and procurement team.
+ Effectively communicate process changes, optimization features of new tools and outline expectations of adoption.
+ Transform standard marketing operations processes to drive efficiency and productivity
+ Experience working with planning tools (i.e., budget tracking, project timeline, logistics and deliverables schedules, event specs, meeting agendas, and notes, etc.)
+ Travel required ~30%.
**YOU MUST HAVE**
+ Minimum of five years working experience in event planning.
+ Two years' experience in change management and process improvement.
+ Excellent project management skills.
+ Strong English skills (written and verbal).
**WE VALUE**
+ An associate's or bachelor's degree in Communications, Marketing, Events or a related field with 5+ years of experience of event planning.
+ Proficiency in PowerBI, PowerAutomate and PowerApp platforms.
+ Proficiency in Microsoft 365.
+ Excellent communication and interpersonal skills.
+ Proven experience in project management, coordination and collaboration.
+ Results oriented with strong analytical and problem-solving skills.
+ Experience leading and developing a team.
+ Highly developed organizational skills.
+ Experience with stakeholder management and communication.
+ Experience in reporting, analytics and optimization.
+ B2B experience.
+ Excellent business writing and editing skills, including presentations.
+ Ability to communicate clearly in a global highly matrixed organization.
**BENEFITS OF WORKING FOR HONEYWELL**
In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: click here (********************************
The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates.
**PAY TRANSPARENCY**
The annual base salary range for this position in **Connecticut** and **Minnesota** is $142,000 - $178,000. Please note that this salary information serves as a general guideline. Honeywell considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations.
Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments - powered by our Honeywell Forge software - that help make the world smarter, safer and more sustainable.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
$142k-178k yearly 18d ago
Sr. Customer Marketing Manager (Events)
The Team and Product
Senior manager of marketing job in Charlotte, NC
ABOUT HONEYWELL
Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world's most critical challenges around energy, safety, security, air travel, productivity, and global urbanization. We are a leading software-industrial company committed to introducing state-of-the-art technology solutions to improve efficiency, productivity, sustainability, and safety in high-growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe. Learn more about Honeywell: click here
(********************************
THE BUSINESS GROUP
Honeywell Building Automation (BA) is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems. Revenues in 2022 for BA were $6B and there are approximately 18,000 employees globally. To learn more, please visit click here
(*********************************
.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more about inclusion and diversity: click here
(****************************************************************
THE POSITION
We are seeking a highly motivated and experienced Sr. Marketing Event Manager to join our team. The successful candidate will be responsible for managing event programs, coordinating and collaborating with various teams, solving complex problems, managing change and effectively communicating with stakeholders. This is a great opportunity to join and support a fast-moving customer marketing function within Honeywell's Building Automation business.
You will report directly to our Marketing Director and you'll work out one of our BA Strategic Locations on a hybrid work schedule.
This is a great opportunity to join and support a fast-moving customer marketing function within BA.
YOU MUST HAVE
Minimum of five years working experience in event planning.
Two years' experience in change management and process improvement.
Excellent project management skills.
Strong English skills (written and verbal).
WE VALUE
An associate's or bachelor's degree in Communications, Marketing, Events or a related field with 5+ years of experience of event planning.
Proficiency in PowerBI, PowerAutomate and PowerApp platforms.
Proficiency in Microsoft 365.
Excellent communication and interpersonal skills.
Proven experience in project management, coordination and collaboration.
Results oriented with strong analytical and problem-solving skills.
Experience leading and developing a team.
Highly developed organizational skills.
Experience with stakeholder management and communication.
Experience in reporting, analytics and optimization.
B2B experience.
Excellent business writing and editing skills, including presentations.
Ability to communicate clearly in a global highly matrixed organization.
BENEFITS OF WORKING FOR HONEYWELL
In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: click here
The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates.
PAY TRANSPARENCY
The annual base salary range for this position in Connecticut and Minnesota is $142,000 - $178,000. Please note that this salary information serves as a general guideline. Honeywell considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, as well as market and business considerations.
KEY RESPONSIBILITIES
Manage and execute large-scale internal and customer-facing events in both live and virtual settings. This includes project management, sourcing, contract negotiations, budget management, registration, and various meeting logistics.
Own and execute on Tier 1 category events and events in US including Presidents club
Support acquisition branding integration for such things as event materials and marketing materials,
Ensure that event closure activities, such as documentation, lessons learned and stakeholder transition, are appropriately executed.
Work with various customer marketing leaders to ensure that all event stakeholders are aligned on goals, timelines, expectations and responsibilities.
Utilize data to support overall event marketing strategies including ROI and campaign effectiveness.
Coordinate with customer marketing, finance and leadership teams to explore opportunities and improve processes.
Build out customer marketing solutions that will improve processes and automate reports more efficiently.
Monitor and track process adoptions for the events and procurement team.
Effectively communicate process changes, optimization features of new tools and outline expectations of adoption.
Transform standard marketing operations processes to drive efficiency and productivity
Experience working with planning tools (i.e., budget tracking, project timeline, logistics and deliverables schedules, event specs, meeting agendas, and notes, etc.)
Travel required ~30%.
$142k-178k yearly Auto-Apply 18d ago
Charlotte - District Event Marketing Manager
Leaf Home 4.4
Senior manager of marketing job in Huntersville, NC
Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project.
Trusted by more than 1 million homeowners across the US and Canada, we are America's largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms.
We are powered by extraordinary people. Our innovative products and reliable services are delivered with convenience, excellence, and quality through 250+ regional sales and installation offices and comprehensive field support offices in New York and Hudson, Ohio. We're proud to say we've been consistently named one of the fastest-growing private companies by Inc. 5000 and recognized as a top employer nationally. The benefits of working at Leaf Home are wide-ranging and include:
Industry-best compensation packages | Competitive health, dental, and vision insurance | 401k with company match | Paid time off including paid parental leave | Individualized career development programs | On-demand lunch program | Childcare assistance | Free gym membership | Employee assistance programs, including legal, financial planning, and counseling | Employee discount marketplace | Employee Resource Groups such as VetConnect, DEI Committee, Women's Committee.
Position Summary: The District Event MarketingManager is responsible for recruiting, hiring, training, developing, and managing a team of Event Marketers to build brand awareness and generate sales leads throughout their designated district. In addition, they are responsible for sourcing direct-to-consumer events, managing budgets, resource planning, staff schedules, and successful event execution.
Essential Duties and Responsibilities:
Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up.
Identify, schedule, and plan event calendar for team of Event Marketers in the assigned district.
Responsibility for budgeting and staffing for identified local events.
Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads.
Manage event marketing material and equipment set up and tear down.
Collaborate with the local Operations and Installation Managers to grow brand presence within the local market.
Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs.
Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization.
Track and report event metrics to evaluate performance and ROI of events.
Responsible for exceeding sales lead quotas based on established KPIs.
Performs other duties as assigned by supervisor.
Experience and Minimum Qualifications:
Bachelor's degree preferred, or equivalent combination of education, training, and experience.
2+ years in a managerial position.
Strong recruiting and training skills.
Experience with large-scale budgeting and planning.
Excellent written and verbal communication skills.
Self-starter with the ability to manage and develop others.
Ability to handle multiple priorities at one time.
Strong planning and organizational skills.
Knowledge of current best practices and new strategies for event marketing.
Ability to work evenings and/or weekends and pre-scheduled events
Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.”
Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality.
Hold oneself accountable and responsible while being self-driven in accomplishing goals.
Detail-oriented and can focus on task at hand by finding the most efficient and effective pathway to completion.
Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.
Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.
Must hold a valid driver's license and have reliable transportation to and from assigned events.
Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Preferred Knowledge, Skills, Abilities or Certifications:
Experience in lead generation and/or experiential marketing.
Previous management position(s) in Direct-to-Consumer marketing.
Experience in multi-unit management.
Previous experience in home improvement event marketing.
Travel Requirements:
More than 50% domestic travel required.
Overtime/Additional Hours Requirements:
Additional hours may be required (exempt positions).
Physical Requirements:
Normal office environment and field office/manufacturing/construction environment.
Performs indoor work in a climate-controlled environment and performs work outside in varying temperatures and climates.
Light work. Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects.
Diversity and Inclusion Statement
Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion.
Equal Opportunity Statement
Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law).
Americans with Disabilities Act Statement and Contact
Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to **************************.
$62k-79k yearly est. 60d+ ago
Director of Digital Marketing
2311 Racing LLC Fka Racing Acquisitions LLC
Senior manager of marketing job in Huntersville, NC
This is a high-impact role for someone who can balance creativity, channel mastery, and analytics/performance measurement. Responsible for developing and implementing strategies that drive engaging, unique, shareable and on-brand content across the 23XI Racing digital channels, the Director of Digital Marketing is a multi-faceted role focusing on brand development, partnership marketing and data analytics. This role is responsible for generating brand value and cultivating fan interaction, engagement and dialogue around the team, its drivers, and partners by developing social/digital marketing plans while implementing and executing digital strategies and tactics.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Essential Duties and Responsibilities
General
Develop and execute innovative digital marketing strategies to drive business success and achieve organizational goals
Utilize data and analytics to track performance and make data-driven decisions to improve campaign effectiveness and achieve desired results
Lead, design and oversee all aspects of our 23XI Racing digital marketing efforts including our website, social media platforms, marketing database, email, content and paid media campaigns to grow audience engagement across all platforms
Lead the creation of compelling, on-brand campaigns for launches, event and season initiatives
Coordinate with agencies to manage paid media investments
Manage social channels on race weekends, in conjunction with the digital team
Own day-to-day use of MarTech tools (MailChimp, Google Analytics, Slate, etc) and recommend enhancements to support scaling
Leverage analytics to optimize performance and data-driven insights across channels, using KPIs to guide investments and strategic pivots.
Prepare performance reports for channel, brand and partner marketing campaign performance
Assist in presentation preparation including building PowerPoint slides and running campaign analytics
Mentor and coach direct reports, provide ongoing feedback and develop opportunities to foster creativity and professional growth
Oversee the management of the 23XI social media content calendar
Other duties as assigned by Manager
Brand
Develop and execute integrated marketing strategies tailored to 23XI's brand objectives and narrative
Identify and establish collaborations with relevant industry influencers, platforms, and organizations to expand reach and enhance brand awareness and market expansion
Implement and develop strategies to grow 23XI Racing social media followers and general brand awareness
Ensure brand identity remains cohesive while evolving to stay ahead of cultural and creative trends
Map out and manage a rolling digital campaign calendar aligned with brand and partner initiatives
Partnerships
Collaborate with cross-functional teams to understand partner objectives and develop integrated digital marketing plans that align with overall partnership goals
Act as the primary point of contact for our external partners for all digital needs
Leverage data driven insights to inform and guide digital tactics that deliver value to our partners
Own partner program strategy and work with external agencies to help meet program objectives
Required Skills, Experience and Abilities
To perform the job successfully, you should demonstrate the following competencies:
Degree from an accredited four-year college or university in communications, journalism, public relations, or related field
6+ years of experience in digital marketing, social media, communications
Experience working in a professional sport environment preferred
Experience with digital and social media strategies and tactics
Experience with ROI/analytics tools and building detailed reports
Knowledge of Associated Press style and editing
Proficiency in Excel, PowerPoint and other computer software
Excellent grammar and creative writing skills
Strong planning, project management, attention to detail and organization skills
Ability to work a flexible schedule, including weekends
Ability to work collaboratively within a team
Ability to foster positive relationships among peers, managers, and organizational partners
Ability to thrive in a fast-paced environment
Skills to work independently, and operate well under pressure to meet tight deadlines
Ability to handle multiple tasks simultaneously
Ability to drive execution and results
$85k-133k yearly est. Auto-Apply 12d ago
Director, Events Marketing
Isolved HCM
Senior manager of marketing job in Charlotte, NC
Director, Marketing Events The Director, Marketing Events is responsible for leading isolved's event strategy and execution, delivering engaging, branded experiences for customers, partners, analysts, and internal teams. Reporting to the VP, Corporate Marketing, this individual plays a key role in translating business strategy into purposeful event programs that build community, elevate the brand, and drive audience engagement.
This leader will oversee a diverse portfolio of in-person and hybrid events, manage an experienced team, and collaborate cross-functionally with stakeholders across Sales, Product, Marketing, Customer Experience, and Enablement. The ideal candidate is a resourceful and relationship-driven event strategist with a passion for delivering standout experiences and a commitment to operational excellence.
Core Job Duties
* Lead the planning and execution of isolved's event portfolio, ensuring all events are aligned with business objectives and brand standards
* Oversee execution of customer, partner, analyst, and internal events-including large-scale conferences and targeted field programs
* Manage all event logistics, vendor relationships, budget planning, contracts, and timelines to ensure seamless execution
* Collaborate closely with Sales, Marketing, Product, and Customer Experience teams to define event goals, messaging, and content strategy
* Work with internal creative, communications, and demand generation teams to support promotional strategies and campaign alignment
* Manage relationships with external agencies and production vendors, ensuring quality and consistency in all deliverables
* Lead, coach, and develop the events team, providing clear direction, hands-on support, and continuous feedback
* Establish event KPIs and reporting frameworks to evaluate success, identify improvements, and optimize future programs
* Incorporate feedback and engagement trends to evolve event strategy and improve audience experience
Job Complexity
Works on complex issues where analysis of situations or data requires an in-depth knowledge of the company. Participates in corporate development of methods, techniques, and evaluation criteria for projects, programs, and people. Ensures budgets and schedules meet corporate requirements.
Interaction
Regularly interacts with executives and/or major customers. Interactions frequently involve special skills, such as negotiating with customers or management or attempting to influence senior level leaders regarding matters of significance to the organization.
Supervision
Directs and controls the activities of a broad functional area, typically through several department managers within the company. Strong understanding of people management strategies and how to develop leaders in their function to be successful. Builds and supports high functioning, motivated teams. Has overall control of planning, staffing, budgeting, managing expense priorities, and recommending and implementing changes to methods.
Experience
Typically requires a Bachelor's degree and 12+ years of direct experience, with 8+ years of leadership experience. May require advanced degree.
Scope
Participates with other seniormanagers to establish strategic plans and objectives. Makes final decisions on administrative or operational matters and ensures operations effective achievement of objectives. Able to lead and support their function while continually achieving impact and improvements across all areas.
Discretion
Erroneous decisions will have a serious impact on the overall success of functional, division, or company operations.
Minimum Qualifications
* Bachelor's degree or equivalent experience
* 8+ years of experience in event marketing or event management, preferably in a B2B technology environment
* 3+ years of experience leading people or cross-functional project teams
* Proven success in managing large-scale and hybrid events from strategy through execution
* Strong leadership, communication, and organizational skills
* Ability to balance multiple priorities and projects with agility and attention to detail
* Experience with event tools such as Swoogo, HubSpot, Sugar CRM, or equivalent platforms
* Demonstrated ability to drive alignment across cross-functional teams and deliver measurable impact through events
Physical Demands
Prolonged periods of sitting at a desk and working on a computer. Ability to stand for long periods of time. Must be able to lift up to 25 pounds.
Travel Required
Yes, up to 35% domestic travel may be required.
Work Authorization
Employee must be legally authorized to work in the United States.
FLSA Classification
Exempt
Location
Remote
Effective Date
6/30/2025
Internal Job Title
Director, Events Marketing
About isolved
isolved is an employee experience leader, providing intuitive, people-first HCM (Human Capital Management) technology. Our solutions are delivered directly or through our partner network to more than eight million employees and 195,000 employers - who use them every day to boost performance, increase productivity, and accelerate results while reducing risk. Our HCM platform, isolved People Cloud, seamlessly connects and manages the employee journey across talent management, HR & payroll, workforce management and engagement management functions. No matter the industry, we help high-growth organizations employ, enable and empower their workforce by transforming employee experience for a better today and a better tomorrow. For more information, visit *******************
isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. isolved is a progressive and open-minded meritocracy. If you are smart and good at what you do, come as you are. Visit ************************** for more information regarding our incredible culture and focus on our employee experience. Visit ************************* for a comprehensive list of our employee total rewards offerings.
#LI-remote
#LI-AD1
$50k-97k yearly est. 3d ago
Hotel Director of Sales & Marketing - Georgia
Marvin Love and Associates
Senior manager of marketing job in Charlotte, NC
What We Offer:
Base salary: $145,000 - $150,000
30% annual bonus
$8,000 relocation package
30 days of temporary housing
About Us:
At Marvin Love and Associates, we are passionate about connecting talent with incredible opportunities. We are looking for a Hotel Director of Sales & Marketing who is friendly, dynamic, and ready to make a difference in a vibrant Georgia hotel!
Your Role:
As the Hotel Director of Sales & Marketing, you will play a vital role in creating a welcoming and profitable environment. You'll lead a talented team to develop innovative marketing strategies, build meaningful relationships with clients, and foster a culture of excellence within the hotel.
Key Responsibilities:
Inspire and guide the sales and marketing team to achieve and exceed their goals.
Craft effective marketing campaigns that showcase the hotel's unique offerings and highlight its charm.
Build and maintain relations with key clients, community partners, and stakeholders.
Manage the sales and marketing budget to ensure efficient use of resources.
Regularly evaluate market trends and the competitive landscape to stay ahead.
Requirements
What We're Looking For:
A minimum of 5 years of experience in hotel sales and marketing, with at least 2 years in a leadership role.
A positive attitude and a knack for building strong relationships.
Familiarity with hotel operations and marketing strategies that attract diverse clientele.
Excellent communication and interpersonal skills.
Bachelor's degree in Marketing, Hospitality, Business, or a related field is preferred.
Benefits
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k, IRA)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off (Vacation, Sick & Public Holidays)
Family Leave (Maternity, Paternity)
Training & Development
Wellness Resources
$145k-150k yearly Auto-Apply 60d+ ago
Manager, Product Marketing, Flooring
Milliken 4.9
Senior manager of marketing job in Spartanburg, SC
Milliken & Company is a global manufacturing leader whose focus on materials science delivers tomorrow's breakthroughs today. From industry-leading molecules to sustainable innovations, Milliken creates products that enhance people's lives and deliver solutions for its customers and communities. Drawing on thousands of patents and a portfolio with applications across the textile, flooring, chemical and healthcare businesses, the company harnesses a shared sense of integrity and excellence to positively impact the world for generations. Discover more about Milliken's curious minds and inspired solutions at Milliken.com and on Facebook, Instagram and LinkedIn.
POSITION TITLE
Manager, Product Marketing, Flooring
POSITION OVERVIEW
The Flooring Product MarketingManager is responsible for developing and executing product marketing initiatives for the Commercial and Hospitality verticals. This role is instrumental in translating customer needs into compelling product positioning, go-to-market execution, and commercial tools that support growth.
This person must effectively collaborate with Product Management, Design, and Sales to ensure Milliken's Flooring products are clearly positioned, effectively launched, and supported with the messaging and tools needed to win in complex buying environments. The role sits within the Flooring Strategic Business Unit (SBU) while partnering closely with Marketing Shared Services for campaign execution, creative development, and digital activation.
The position is located at Milliken's Global Headquarters in Spartanburg, SC.
JOB RESPONSIBILITIES
Strategy & Market Understanding
* Lead all marketing activities related to Commercial Flooring products in the Contract and Hospitality businesses.
* Collaborate with cross-functional teams and sales leadership to understand business objectives and translate them into strategic marketing initiatives.
* Develop marketing strategy and tools that address the unique needs and pain points of our target audience and increase effectiveness of materials used to support the sales process.
Go-To-Market Planning & Launch Execution
* Build product marketing plans for collection launches and oversee execution of collateral, samples, sales training, and promotion.
* Manage creative partner relationships, determining which resources to deploy both internally and externally.
* Oversee creative services spend to deliver high-quality product merchandising and deliver product collateral on-time and on-budget.
* Align with SBU Event Manager on strategy and planning of national trade shows, ensuring event supports product launch needs and connects customers to the product and brand.
* Deliver product presentations as needed at customer events, trade shows and to internal audiences.
Demand Generation and Campaign Support
* Partner with Marketing Shared Services to develop integrated digital marketing campaigns to build awareness, engage customers, generate leads, and drive sales by targeting specific audiences.
* Monitor campaign performance metrics (e.g., MQLs, engagement) and share insights to improve relevance and effectiveness.
QUALIFICATIONS - REQUIRED
* Bachelor's degree in marketing, business, or related field.
* 5+ years in product marketing or commercial marketing; B2B or Flooring experience a plus.
* Proven project management skills managing multiple projects simultaneously.
* Results-driven leader with demonstrated experience in strategic go-to-market planning, creative development, demand generation, and sales enablement.
* Proven ability to work cross-functionally and execute in a matrixed organization.
The successful candidate will have strengths in the following:
* Dynamic communication skills with a focus on inspiring audiences with engaging storytelling.
* Ability to teach, inspire and influence customers and connect them to our company and unique value proposition.
* Creative problem solver with keen focus on meeting customer needs.
* Ability to work under pressure on multi-faceted projects and meet deadlines.
* Flexibility and adaptability, ability to prioritize important work.
* Proven track record of collaborating across cross-functional teams to complete complex projects.
* Team player with strong leadership capabilities.
* Proficiency with marketing platforms like Google Analytics, HubSpot, and Salesforce a plus.
#LI-EC1
Milliken is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to actual or perceived race, color, creed, religion, sex or gender (including pregnancy, childbirth or related medical condition, including but not limited to lactation), sexual orientation, gender identity or gender expression (including transgender status), ancestry, national origin, citizenship, age physical or mental disability, genetic information, marital status, veteran or military status or any other characteristic protected by applicable law.
To request a reasonable accommodation to complete a job application, pre-employment testing, a job interview, or to otherwise participate in the hiring process, please contact ******************************.
$83k-112k yearly est. 3d ago
Marketing & Brand Strategy Manager
Red Cedar Capital Partners
Senior manager of marketing job in Charlotte, NC
We are seeking a Marketing & Brand Strategy Manager to lead our marketing efforts across all audiences: homebuyers, investors, stakeholders, and development partners. This role is responsible for developing and deploying AI-powered marketing systems, managing vendor relationships, and building a data-driven approach to brand promotion and performance measurement. The ideal candidate is a strategic thinker who can leverage emerging technologies to amplify Red Cedar Homes' market presence and investor confidence.
The Marketing & Brand Strategy Manager owns the development and execution of marketing strategy across the full spectrum of Red Cedar Homes' audiences. This includes homebuyer acquisition, investor relations communications, stakeholder engagement, and development partner outreach. The role leads vendor and agency relationships, directs AI tool development and deployment, and establishes data collection and analytics frameworks to measure and optimize marketing performance.
This is a leadership position that requires both strategic vision and hands-on execution. The Marketing & Brand Strategy Manager will build and manage a marketing ecosystem that includes external vendors, AI agents, and automated systems to achieve scalable, efficient brand promotion across all channels.
Essential Duties & Responsibilities:
AI & Technology Leadership
Develop, deploy, and manage AI-powered marketing tools and workflows to automate content creation, campaign optimization, lead scoring, and performance analysis.
Build and oversee AI agents for social media management, investor communications, market research, and competitive analysis.
Establish data collection systems to capture marketing performance metrics, audience engagement, and conversion data across all channels.
Create dashboards and reporting frameworks that provide actionable insights for leadership, investors, and development partners.
Multi-Audience Brand Strategy
Develop and execute integrated marketing strategies targeting homebuyers, investors, stakeholders, and development partners.
Create investor-focused marketing materials including project updates, portfolio summaries, performance reports, and investment opportunity presentations.
Produce stakeholder communications that showcase project milestones, construction progress, and community development achievements.
Develop development partner outreach materials and co-marketing initiatives that position Red Cedar Homes as a preferred building partner.
Project & Portfolio Marketing
Lead marketing campaigns for individual projects from entitlement through construction completion and lease-up or sales.
Develop and maintain project-specific marketing assets including renderings, virtual tours, progress documentation, and completion portfolios.
Coordinate photography, videography, and drone coverage to document construction progress and finished product quality.
Create case studies and success stories that demonstrate Red Cedar Homes' track record to prospective investors and partners.
Vendor & Agency Management
Lead and manage relationships with marketing vendors, creative agencies, and technology providers.
Develop scopes of work, manage deliverables, and ensure vendor accountability to timelines and quality standards.
Evaluate and onboard new vendors and AI tools to expand marketing capabilities.
Managemarketing budget allocation across vendors, platforms, and campaigns.
Data Analytics & Performance
Design and implement data collection frameworks across all marketing channels and touchpoints.
Analyze marketing performance data to identify trends, optimize campaigns, and inform strategic decisions.
Produce regular performance reports for leadership including KPIs, ROI analysis, and competitive benchmarking.
Use AI tools to automate data review, generate insights, and predict marketing performance outcomes.
Digital & Content Marketing
Oversee website content strategy, SEO optimization, and digital presence across all platforms.
Direct social media strategy and content calendar targeting both consumer and professional audiences.
Manage email marketing campaigns segmented by audience: homebuyers, investors, stakeholders, and partners.
Maintain listing platform presence on Zillow, BDX, MLS, and other relevant channels.
Tech Stack & Tools
The Marketing & Brand Strategy Manager will build and manage a modern, AI-enhanced marketing technology stack. Proficiency with the following categories is expected, with specific platform experience a plus.
AI & Automation Platforms: Large language models and AI assistants (Claude, ChatGPT, or similar), AI content generation and editing tools, AI-powered analytics and reporting platforms, marketing automation systems with AI capabilities, and custom AI agent development frameworks.
Data & Analytics: Business intelligence platforms (Tableau, Power BI, or similar), Google Analytics and digital attribution tools, CRM analytics and reporting (Salesforce, Lasso, or similar), and custom dashboard development.
Marketing Platforms: Website CMS and landing page builders, email marketing and automation platforms, social media management tools, and listing syndication platforms (Zillow, BDX, MLS).
Design & Collaboration: Adobe Creative Suite or Canva, project management tools (Asana, Monday.com, or similar), Microsoft Office and Google Workspace, and video editing and presentation software.
Skills & Qualifications:
Required:
Five or more years of experience in marketing, brand management, or a related field with increasing responsibility.
Demonstrated experience developing and deploying AI tools for marketing applications.
Proven track record managing vendors, agencies, and external partners.
Strong data analytics skills with experience building reporting frameworks and dashboards.
Excellent written and verbal communication skills with ability to adapt messaging for different audiences.
Strategic mindset with ability to develop and execute multi-channel marketing plans.
Preferred:
Experience in real estate, homebuilding, construction, or development industries.
Background in investor relations, B2B marketing, or stakeholder communications.
Experience with CRM systems, particularly Salesforce or Lasso.
Familiarity with project management software and workflow automation tools.
Experience building or managing AI agents and automated marketing systems.
Schedule:
Monday-Friday, standard daytime hours; 8:30 am - 5 pm
Job Type:
Full-time position, averaging 40 hours per week
Benefits:
100% Medical, Dental, & Vision insurance covered to the employee and their children
401k with a Safe Harbor match formula of 100% of employee contributions up to 3% of their compensation, then 50% matching contribution of the next 2% of employee's compensation
11 annual company-paid holidays
120 hours paid time off annually
Ability to Commute/Relocate:
Charlotte, NC: Ability to reliably commute or willingness to relocate before starting work (required).
Greenville to be considered with commute to Charlotte 2 days per week.
Work Environment:
Office-based environment with a business casual dress code. Standard office equipment, such as computers, phones, photocopiers, and filing cabinets, are used in this role.
What Success Looks Like
AI-powered marketing systems are deployed and generating measurable efficiency gains in content production, campaign management, and data analysis.
Investors and stakeholders receive consistent, professional communications that build confidence and engagement with Red Cedar Homes projects.
Development partners view Red Cedar Homes as a marketing-forward organization with strong brand presence and professional collateral.
Data collection and analytics frameworks provide actionable insights that drive marketing optimization and business decisions.
Vendor relationships are well-managed with clear accountability, on-time deliverables, and cost-effective results.
Project and portfolio marketing effectively showcases the quality and track record of Red Cedar Homes to all audiences.
Why join Red Cedar Homes
Leadership role with direct impact on company growth and market positioning.
Opportunity to build and lead an AI-enhanced marketing operation from the ground up.
Exposure to all aspects of residential development including construction, finance, and investor relations.
Collaborative environment with access to executive leadership and decision-making.
Be part of building communities designed to last across the Carolinas.
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Ability to sit and stand for extended periods
Manual dexterity to operate a computer and other office equipment
Ability to lift and carry up to 15 pounds
Vision and hearing acuity to perform job duties effectively
Maintain a valid Driver's License
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To apply, please submit your resume and cover letter highlighting your relevant experience and qualifications. If you have any questions, please contact us at *****************. We look forward to reviewing your application and potentially welcoming you to our team at Red Cedar.
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About Red Cedar:
Red Cedar Capital Partners LLC, known as "Red Cedar," is a developer and builder operating in Charlotte, NC, and its neighboring markets, Greenville, SC, Atlanta Metro, GA, and Jacksonville, FL. Serving as the umbrella organization, Red Cedar oversees a multitude of subsidiaries, including Red Cedar Commercial Development, Red Cedar Homes, Red Cedar Development, Red Cedar Construction, and Red Cedar Realty. It also encompasses a private label mortgage company named Prime Roots Lending, and a homebuilding supply company known as Evergreen + Maker, which all work collectively to support the dynamic Red Cedar ecosystem. Since its inception in 2016, Red Cedar, headquartered in Charlotte, NC, has experienced exponential growth, solidifying its position as one of the most rapidly expanding builders in the Southeast.
Red Cedar Homes is a residential homebuilder dedicated to creating thoughtfully designed homes and deeply rooted communities. We blend strong design, efficient operations, and a customer-first mindset to deliver homes where beauty is approachable, customization is achievable, and quality is essential. Our work spans single-family homes, build-to-rent communities, and development partnerships across the Carolinas.
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Red Cedar Capital Partners LLC. is an Equal Opportunity Employer.
We do not discriminate based on race, traits historically associated with race, hair texture and protective hairstyles, color, national origin, ancestry, creed, religion, physical and mental disability, genetic information, marital status, sex gender, gender identity, or expression, pregnancy, sexual orientation age, military or veteran status, or any other basis protected by applicable law.
$68k-101k yearly est. Easy Apply 8d ago
Marketing Analytics Manager
Ra 3.1
Senior manager of marketing job in Charlotte, NC
About Client:
They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!
Job Title: Marketing Analytics Manager
Job Level: Mid - Senior Level
Job Description:
This is what you will do..
You will be using quantitative methods to assess the impact of offline and digital marketing.
You will be interacting with the client.
You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database MarketingManagement & Operations etc.
Who is proficient in Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database MarketingManagement & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.
How much does a senior manager of marketing earn in Gastonia, NC?
The average senior manager of marketing in Gastonia, NC earns between $90,000 and $148,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.
Average senior manager of marketing salary in Gastonia, NC