Log In

Log In to Save

Sign Up to Save

Sign Up to Dismiss

or

The email and password you specified are invalid. Please, try again.

Email and password are mandatory

Forgot Password?

Don't have an account? Sign Up

reset password

Enter your email address and we will send you a link to reset your password.

Back to Log In

Become A Senior Manager Of Marketing

Where do you want to work?

To get started, tell us where you'd like to work.
Sorry, we can't find that. Please try a different city or state.

Working As A Senior Manager Of Marketing

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $102,111

    Average Salary

What Does A Senior Manager Of Marketing Do

A Senior Manager of Marketing supervises a company’s marketing department staff. They monitor and analyze market trends, as well as study competitors’ products and services.

How To Become A Senior Manager Of Marketing

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

Show More

Show Less

Senior Manager Of Marketing jobs

Add To My Jobs

Senior Manager Of Marketing Career Paths

Senior Manager Of Marketing
Director, Product Marketing Marketing Director
Chief Marketing Officer
10 Yearsyrs
Associate Director Account Director
Director Of Account Management
11 Yearsyrs
Operations Director Director Of Sales And Operations
Director Of Global Sales
13 Yearsyrs
Director, Product Marketing Business Developer
Director Of Sales & Business Development
13 Yearsyrs
Director Of Communications And Marketing Director Of Sales And Marketing
Director Of Sales, Americas
13 Yearsyrs
Account Director Director Of Sales
Director, Strategic Accounts
13 Yearsyrs
Account Director Senior Sales Executive
Enterprise Account Manager
9 Yearsyrs
Business Consultant Communications Manager
Manager Of Corporate Communications
8 Yearsyrs
Product Management Director Marketing Consultant
Marketing Communications Manager
7 Yearsyrs
Senior Product Marketing Manager Director, Product Marketing
Marketing Director
7 Yearsyrs
Director Of Sales Marketing Consultant
Marketing Manager
6 Yearsyrs
Communications Director Marketing And Communication Consultant
Marketing Strategist
6 Yearsyrs
Marketing Director Business Developer
Marketing/Business Development
8 Yearsyrs
Product Management Director Regional Sales Manager
National Accounts Sales Manager
9 Yearsyrs
Director Of Sales And Marketing Regional Sales Director
National Sales Director
10 Yearsyrs
Director Of Sales Senior Project Manager
Senior Product Manager
9 Yearsyrs
Marketing Director Director Of Sales
Senior Vice President, Sales
14 Yearsyrs
Director Of Sales And Marketing Director Of Sales And Operations
Vice President Of Sales & Operations
12 Yearsyrs
Show More

Senior Manager Of Marketing Demographics

Gender

  • Male

    50.9%
  • Female

    46.3%
  • Unknown

    2.7%

Ethnicity

  • White

    78.0%
  • Asian

    11.6%
  • Hispanic or Latino

    7.7%
  • Unknown

    2.1%
  • Black or African American

    0.6%
Show More

Languages Spoken

  • Spanish

    40.5%
  • French

    12.2%
  • Mandarin

    8.8%
  • Chinese

    8.1%
  • German

    7.4%
  • Italian

    4.1%
  • Japanese

    4.1%
  • Cantonese

    2.7%
  • Portuguese

    2.0%
  • Turkish

    1.4%
  • Vietnamese

    1.4%
  • Czech

    1.4%
  • Polish

    1.4%
  • Dutch

    0.7%
  • Korean

    0.7%
  • Indonesian

    0.7%
  • Hungarian

    0.7%
  • Malay

    0.7%
  • Russian

    0.7%
  • Thai

    0.7%
Show More

Senior Manager Of Marketing

Unfortunately we don’t have enough data for this section.

Senior Manager Of Marketing Education

Senior Manager Of Marketing

Unfortunately we don’t have enough data for this section.

Job type you want
Full Time
Part Time
Internship
Temporary

Real Senior Manager Of Marketing Salaries

Job Title Company Location Start Date Salary
Senior Manager, Marketing Automation West Monroe Partners New York, NY Mar 12, 2015 $201,000 -
$215,000
Senior Manager, Product Marketing Bay Dynamics, In. San Francisco, CA Jul 13, 2016 $180,000
SR. Manager, Online Marketing Strategy CMI Marketing, Inc. New York, NY Sep 18, 2015 $177,403
Senior Manager, Product Marketing Bay Dynamics, Inc. San Francisco, CA Jun 01, 2015 $170,000
Senior Manager, Product Marketing Renesas Electronics America Inc. Santa Clara, CA Mar 02, 2016 $166,827
Senior Manager, Solutions Marketing Riverbed Technology, Inc. San Francisco, CA Jul 15, 2016 $166,435 -
$179,507
Senior Manager, Product Marketing Renesas Electronics America Inc. Santa Clara, CA Dec 30, 2016 $164,653 -
$202,000
Senior Manager of Product Experience, Strategy & Marketing Samsung Electronics America, Inc. Richardson, TX Aug 06, 2016 $162,510
Senior Manager Marketing-Sweetness Ingredion Incorporated Westchester, IL Jul 06, 2015 $161,000
Senior Manager Marketing Technology Retail Management Servics Corp Atlanta, GA Jul 20, 2016 $160,000
Senior Manager Product Marketing Here North America, LLC Chicago, IL Sep 25, 2015 $160,000
Senior Manager-Marketing (Strategist-Product Mgt/Dev) Cellco Partnership Ridgefield, NJ Oct 24, 2016 $156,206
Senior Marketing Manager, Culture Marketing Pepsico, Inc. White Plains, NY Jan 12, 2015 $155,825
Senior Manager Social Media Marketing & Analytics Pepsico, Inc. Chicago, IL Feb 24, 2016 $140,566
Senior Marketing Manager, Culture Marketing Pepsico, Inc. White Plains, NY May 15, 2015 $136,900
Senior Manager-Marketing Analytics Abbvie Inc. North Chicago, IL Jan 08, 2016 $135,000 -
$140,750
Senior Manager, Marketing Automation Salesforce.Com, Inc. San Francisco, CA Jan 02, 2016 $134,600
Senior Manager Marketing Database Operations PVH Retail Stores, Inc. New York, NY Jul 22, 2015 $133,500
Marketing Senior Manager; U.S. Payer Marketing Amgen Inc. Thousand Oaks, CA Aug 27, 2015 $133,000
Senior Manager, Marketing Analysis Hotwire, Inc. San Francisco, CA Apr 20, 2015 $130,800 -
$147,175
Senior Manager, Technical Product Marketing Salesforce.Com Inc. San Francisco, CA Dec 27, 2016 $117,770
SR. Manager, Marketing Capability Development Wal-Mart Associates, Inc. Bentonville, AR Aug 31, 2015 $117,000
SR Manager Marketing Operations Ads Alliance Data Systems, Inc. Wakefield, MA May 07, 2016 $116,964
SR Manager Marketing Operations Ads Alliance Data Systems, Inc. Wakefield, MA Jun 20, 2016 $116,964
Manager-Marketing (Senior Consultant) Verizon Business Network Services, Inc. Ridgefield, NJ Jun 10, 2016 $116,631
Senior Marketing Manager, Service Marketing Essilor of America, Inc. Dallas, TX Jan 10, 2016 $115,734
Senior Marketing Manager, Service Marketing Essilor of America, Inc. Dallas, TX Aug 26, 2015 $115,734

No Results

To get more results, try adjusting your search by changing your filters.

Show More

Top Skills for A Senior Manager Of Marketing

CommunicationsStrategyCorporateWebsiteNewProductDevelopmentOnlineRevenueGrowthEmailCampaignsGoogleAnalyticsNewProductLaunchesROIFinancialBusinessUnitMarketResearchCRMProductLineSEOBusinessDevelopmentPInternalCommunicationsDirectReportsValueProposition

Show More

Top Senior Manager Of Marketing Skills

  1. Communications Strategy
  2. Corporate Website
  3. New Product Development
You can check out examples of real life uses of top skills on resumes here:
  • Managed $300K budget, communications strategy/execution and planned complete agenda for three days of learning and social activities.
  • Implemented and fostered client and vendor relationships including corporate website management, email service providers and print suppliers.
  • Managed research to guide in the development of corporate strategy, marketing and new product development activities.
  • Increased artist's consumer base by social out-reach programs and development of online communities.
  • Owned strategic development to support Field Sales and Marketing in driving revenue growth for retail partners.

Top Senior Manager Of Marketing Employers

Senior Manager Of Marketing Videos

A Day In The Life: Marketing Manager

A Day in the Life of Lucky Magazine's Social Media Guru Virginia Nam

Career Advice on becoming a Marketing Executive by Hannah M (Full Version)

×