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Head of Marketing - USA-Hybrid remote
As the Head of Marketing - USA, you will be responsible for leading the company's marketing strategy and overseeing all aspects of marketing operations.$117k-177k yearly est.3d ago
Senior Marketing Account Manager
Waybetter Marketing is a marketing agency based in Columbia, Maryland, and we're currently seeking candidates with 6+ years of post-graduate experience who can be physically present in our Maryland office on Mondays, Tuesdays, and Thursdays. We're currently looking for a driven Senior Marketing Account Manager to join our team.$59k-83k yearly est.11d ago
Product Marketing Manager
- support the CharityEngine partner program working closely with Sales and Marketing to drive awareness and the growth of new partners. 3-5 years of product marketing experience.$88k-122k yearly est.6d ago
Founded in 1983, Team Washington, Inc. has evolved into one of the best Domino's Pizza franchises and is globally recognized for great service, great teamwork, and great food. We are seeking a highly motivated and experienced Marketing Manager with a strong focus on local store marketing to join our Domino's franchise team. It's what you can expect when you're a Domino's Marketing Manager. As the Marketing Manager, you will play a pivotal role in developing and executing strategic marketing initiatives to drive brand awareness, increase sales, and strengthen customer loyalty at the local store level. Attend weekly, monthly, and annual meetings within Team Washington and Domino's Pizza, and actively participate in local events.$88k-135k yearly est.10d ago
Brand & Product Marketing Strategist
Serve as a marketing product owner (Marketing product lead). Lead and direct the delivery of holistic marketing campaigns from market strategy development to implementation to engage the
member/prospect, achieve business goals, and increase share among members. Translate the business and product strategy into actionable and effective features/campaigns and user stories/campaign briefs to leverage member insights, cross-channel strategy, and intelligent targeting. Build cross-functional relationships and expertise in the client's brand and product portfolio. Work with product SMEs to anticipate, prioritize and plan campaign strategy across paid, owned, and earned channels. Apply internal and external marketing insights, data-driven strategy, and enterprise goals to guide and evolve both campaigns and initiatives to drive results.
• Serve as marketing campaign product owner, translating vision and directing execution of
holistic marketing strategy to ensure engaging messaging and creative assets for integrated campaigns, prospecting campaigns, engagement campaigns, and product launches
• Collaborate with business, Chief Product Owner (Marketing portfolio lead) and marketing
leaders to identify opportunities to drive product adoption, engagement, retention, and cross-sell/upsell/referral behavior in all paid, owned, and earned channels based on performance; continually prioritize initiatives
• Strategize with cross-functional leads on the implementation of a wide range of data-driven
marketing initiatives including member insights, audience selection, trigger qualification, suppressions, and segmentation
• Own development of campaign briefs/user stories and contribute to data requirement briefs to
execute a range of marketing campaigns through owned channels (such as email, push, and in-app
messaging) and paid media (such as national and local broadcast, radio, display ads, online video, and search); collaborate with other marketing channel partners to drive desired business outcomes
• Contribute to the planning of the product marketing roadmap(s) by managing the strategy
around campaign execution and testing
• Serve as product owner within marketing scrum teams; assist scrum masters with identifying
and prioritizing the backlogs, refinement, and sprint planning to ensure alignment with product
roadmaps and business unit stakeholder goals
• Shape acceptance criteria and marketing output standards to determine when marketing
product or service meets the definition of done/ready with appropriate stakeholders within organization
• Support business-critical processes such as budgeting, compliance review, marketing metrics,
project management systems, agile processes, and stakeholder approvals
• Maintain a thorough knowledge of the client's brand, products and services, research and
competitive trends, in addition to member insights, to support marketing forecasting, third party
vendors and opportunities that drive business goals
• Evaluate and report on campaign performance, test results/learnings, and data insights to the
product marketing group, business units, cross-functional partners, and all levels of leadership
• Deliver compelling and effective communications/presentations to departmental and executive
management, as well as socialization into all marketing activities
• Collaborate with Chief Product Owner to manage advertising agency relationship, briefings and
development and evaluation of media plans and paid media creative to ensure integrated strategies and campaigns are executed, optimized and delivering against business goals
• Manage key corporate stakeholders, including Business Unit expectations, through education on
marketing concepts, process and tools, media constraints, and opportunities
• Contribute as needed to ad hoc initiatives which require expertise on campaigns and lifecycle
• Mentor lower level team members
• Perform other duties as assigned
Qualifications and Education Requirements:
• Bachelor's Degree in a related field such as Marketing, Strategy, Business, Finance, or the
equivalent combination of education, training, and/or experience
• Experience in leading large brand, product, and/or marketing campaigns with business risk and
impact; to include strategy, execution, innovation, problem solving and decision-making
• Significant experience in client management, project leadership, and execution; including
initiatives with marketing, advertising, product strategy, cross-functional teams and external partner team members
• Experience in leading, shaping, and developing go-to-market plans that drive results toward
business priorities and goals
• Ability to multi-task and prioritize with minimal direction and assertiveness to change team
• Synthesize results of analyses, develop and make recommendations, and present results to
solve unique and complex problems
• Working knowledge of financial and marketing industry trends, products, and services
• Significant experience with PCs and related software packages as well as learning different
collaboration and product management tools
• Effective verbal, written, and interpersonal communication skills
• Effective organizational, planning, and time management skills
Desired Qualifications and Education Requirements:
• Product Owner Certification or equivalent training/experience
• Working knowledge of the client's products, services, programs, policies, procedures and
systems to launch and drive campaigns
• Working knowledge of the client's functions, philosophy, operations and organizational objectives
$86k-127k yearly est.11d ago
We are a Registered Investment Advisory Firm located in McLean, VA currently seeking an experienced Marketing Manager to join our growing team. Presents design ideas and recommendations to marketing manager, committee, or sales team.$79k-119k yearly est.18d ago
Global Marketing Manager
Ceres Nanosciences Inc. ( Ceres )$94k-135k yearly est.21d ago
Sr. Digital Marketing Manager - Work from Home
Lumen is guided by our belief that humanity is at its best when technology advances the way we live and work.$78k-107k yearly est.18d ago
Sales Analytics and Affiliate Marketing Manager (REMOTE)
Minimum 5 years previous marketing experience with proven affiliate marketing program management/lead purchasing experience Maintain PosiGen's brand VIS ID and style guidelines throughout all internal and external campaigns$100k-130k yearly27d ago
Anker is the global leader in consumer power delivery, and its products are used by 100s of millions of consumers all around the world to keep their laptops, smartphones, and tablets charged. In addition, through its brands AnkerWork, Eufy, Nebula, and Soundcore, Anker develops award-winning products that support premium audio, home entertainment, home security, audio and video conferencing, and emerging robotics space (robotic vacuums and more). Requirements 5+ years working experience working as a brand manager or marketing manager is a MUST.$84k-118k yearly est.2d ago
Digital Marketing Manager
Location: Hybrid - Alexandria, VA Our client, a nonprofit membership organization, headquartered in Alexandria, Virginia is looking for a Digital Marketing Manager to join it's growing team!$85k-90k yearly16d ago
Director of Marketing
About the Construction Specifications Institute$90k-142k yearly est.12d ago
Marketing Director wanted to take a solid company to the next level.$82k-135k yearly est.1d ago
Senior Marketing Manager
Senior Marketing Manager - Cardiovascular - Remote$210k-230k yearly11d ago
Manager, Marketing Measurement
The Manger, Marketing Measurement Reporting & Automation is directly responsible for leading the strategy and execution of the company's Marketing Measurement visualization, reporting, and data automation solutions. This includes research and development of a comprehensive strategy and multi- year roadmap to enable and expand on these capabilities. The Manager will be a deep subject matter expert on a variety of Marketing Measurement tools across data automation, visualization, dashboards, automated reporting, etc. The Manager will be responsible for selecting and managing new and existing vendors/tools while also growing and developing a team of direct reports and cross functional partners to support the measurement strategy.
10% - Build and champion Measurement Visualization and Reporting Automation strategy for the company. Provide business leadership to Reporting and Automation teams to identify and launch new tools and capabilities. Provides day to day technical leadership and execution for the practice.
10% - Promote and grow the practice with internal Marketing partners. Partners with internal teams and evangelizes strategy with organizational stakeholders, e.g. Marketing Leadership, Finance, Retail Media+ Reporting, Category Marketing Leads, Channel Teams, and Audience, etc.
40% - Work cross-functionally and externally with the teams responsible for implementing new capabilities or evolving existing capabilities. e.g. Data Science, Engineering, Product, IT, 3
Party agencies and measurement providers. Acts as a liaison between technical and business teams, evangelizes solutions and roadmaps internally to implementation teams.
30% - Developing and managing a team of direct reports and contractors to drive execution. Provide day to day leadership over reporting automation and visualization capabilities teams.
10% - Research competitive landscape. Work with external partners to understand the evolving Marketing Measurement landscape and impact on Measurement capabilities. e.g. DSP, Social Platforms, Measurement Firms, Suppliers, and other industry leaders.
Nature and Scope:
This position typically reports to Sr. Manager Measurement Strategy and Solutions.
This position will have 2 direct reports and be responsible for managing several contracted associates.
Typically requires overnight travel less than 10% of the time.
Environmental Job Requirements:
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
Manages a team of 1-5 direct reports
Accountable for direct supervision of the work activities of others, in addition to personnel issues (including selection, termination, performance appraisal and professional development of subordinates)
- Experience with data visualization techniques and tools. Tableau experience a must.
- Experience pulling insights and telling stories with data.
- Experience in marketing analytics across digital media and retail.
- Experience working with advanced marketing analytics and models (MMM and MTA)
- Experience and deep understanding of data warehouse structures and processes
- Experience leading, managing, and developing teams in a rapidly expanding environment
- Experience managing vendors and relationships with highly technical teams
- Experience communicating with and influencing non-technical teams at all levels of the company
- Hold team accountable to deliverables while teaching and training
- Experience with change management
- Experience conducting competitive research and analysis
- Understand how to partner, manage, and motivate internal teams, build good will, and drive long term alignment
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
4-6 years of experience
- Decision Quality
- Drives Engagement
- Ensures Accountability
- Plans and Aligns
- Communicates Effectively - Customer Focus
- Develops Talent
- Drives Results
- Manages Conflict
$120,000 - $190,000 Salary$120k-190k yearly60d+ ago
Senior Salesforce Marketing Cloud Specialist
As a Senior Salesforce Marketing Cloud Specialist will focus on the daily operations of our Medicare member text and email communication program.$68k-91k yearly est.10d ago
Supplier Marketing & Product Mgr
The Supplier Marketing & Product Manager will develop and manage impact level relationships with suppliers. Grounded in over 135 years of innovation and service, Sager Electronics provides customers and suppliers a unique combination of operational excellence and innovative business solutions through its Distributing Confidence business model. Sager Electronics offers an attractive benefits package for full time employment that includes (but is not limited to) Medical/ Dental/ Vision, 401(k)/Roth plan with matching, Healthcare Savings Accoun Headquartered in Middleborough, MA, Sager operates a national network of field sales representatives and power systems sales engineers, ten strategically located service centers, and a value-add Custom Solutions Center in Lewisville, TX. Supplier Marketing & Product Manager The Supplier Marketing & Product Manager will interact with product management to ensure that appropriate inventory levels are maintained based on sales volumes and forecasts, customer needs and management directives. Sager Electronics, a wholly owned subsidiary of TTI Inc., a Berkshire Hathaway Inc. company, is a North American distributor of Interconnect, Power and Electromechanical components from leading manufacturers worldwide and a provider of custom value-add solutions.$90k-140k yearly6d ago
Senior Product Marketing Manager - Fintech
Cync Software is looking for a Senior product marketer to join our Cync Software team to own and drive go-to-marketing initiatives and launches for our Cync Software Commercial Lending Software offerings. Take a lead role in creating compelling, differentiated messaging and positioning for Cync Software Commercial Lending offerings. Fintech - a passion for Fintech and reinventing the banking industry with a willingness to understand the value of Cync Software products and how it dramatically improves the workflow of the end-user Develop assets, training and content that communicates the value proposition of Cync Software value proposition to the sales teams and enables them to win in the industry Leverage your banking, fintech and marketing expertise to create compelling content and assets that help our customer learn and choose Cync software solutions for their Commercial lending software needs. As the Senior Product Marketing Manager, you will be responsible for identifying potential customers and all aspects of marketing within our brand guidelines such as: literature, trade show support, campaign designs, social media, videos, etc. You will help examine the needs, wants, and purchasing patterns of our audience as well as keep an eye on how competitors present themselves.$100k-134k yearly est.23d ago
Retail Marketing Manager
At the Pinnacle Group, we are an industry-leading talent & consulting solutions firm, connecting human potential to the power of business. The Pinnacle Group serves the Fortune 100 as well as mid-market organizations across all industry sectors.$30-35 hourly3d ago
is looking for a highly organized and motivated Marketing Manager to support our family of six retail dispensaries across the IL market. nu Era - Marketing Manager$72k-108k yearly est.5d ago
Based on recent jobs postings on Zippia, the average salary in the U.S. for a Senior Manager Of Marketing is $118,350 per year or $57 per hour.
The highest paying Senior Manager Of Marketing jobs have a salary over $151,000 per year while the lowest paying Senior Manager Of Marketing jobs pay $92,000 per year
Updated June 4, 2023
Average Senior Manager Of Marketing Salary
5 Common Career Paths For a Senior Manager Of Marketing
Marketing directors are responsible for the overall branding and marketing direction of the company. They are in charge of identifying goals and strategies related to marketing. They create strategies that cater to the target market of the organization's products and services to help with sales. They lead the company's marketing department and create the company's brand promise. They ensure that all marketing collateral is in line with the rest of the marketing campaigns of the organization. They should be updated on all the current trends in the marketing world.
A senior manager is responsible for directing the overall efficiency of business operations. Senior managers monitor the performance of the staff, improve operational strategies, identify business opportunities, allocate budgets and resources, present reports to senior management, set goals to drive results on increasing the company's revenues and profitability. Senior managers must coordinate with various operations departments to maintain good feedback for the company, meeting client's expectations, and delivering the best results. They should have excellent communication and leadership skills to handle team members, as well as managing their needs and concerns.
Marketing vice presidents (VPs) are responsible for a company's overall marketing efforts and strategies. They plan and develop marketing strategies to bolster their company's market positioning and attain business goals. In addition, they are responsible for overseeing and coaching a marketing team and driving the implementation of marketing campaigns. Marketing VPs also direct and support the collection, analysis, and interpretation of market data market research, and manage marketing expenditures and budgets. The qualifications and requirements for this position include a master's degree in marketing or communication, previous work experience, and outstanding leadership skills.
Directors work in show business, whether in a film, a television show, or a theatre production. They are responsible for bringing the material to life. They work with the writers to get a clear vision of how the production should look. They lead the production team in planning for the production, identifying filming or rehearsing schedules, casting for roles, and other aspects that need to be decided upon. Directors provide direction to the actors to ensure that the actors understand their role and will be able to effectively convey emotions to the audience. They also manage all other crew members and communicate their expectations clearly so that everyone on the set is working towards one vision.
Illustrated Career Paths For a Senior Manager Of Marketing
Starting marketing managers make $67,000 a year, on average. The range in what an entry-level marketing manager makes can start from as little as $46,000 a year to as much as $94,000 a year. Factors such as location and company impact how much a marketing manager can make just starting out.
A senior manager of marketing makes $124,321 a year, on average. That's $59.77 an hour.
On average, top-earning senior marketing managers earn $163,000 a year, with the lowest earners making $94,000. A senior marketing manager role is not an entry-level position and requires a college degree and years of progressive work experience.
The jobs you can get as a marketing manager are typically in marketing and brand development and supervisory roles. Many marketing managers advance to the marketing director or chief marketing executive role. Others go on to work as brand managers or move into other areas of marketing.