Marketing Manager, Pursuit Marketing (AEC)
Senior Manager Of Marketing Job In Tampa, FL
The Role:
The Marketing Manager is responsible for applying creative and strategic insight to drive the efforts to position Suffolk as the builder of choice. This person works closely with the operations, estimating, leadership, and business development teams to develop winning materials that communicate a clearly defined value proposition while supporting the Prove Impossible Wrong brand.
Responsibilities:
Lead efforts to produce winning responses to RFQ/Ps and presentations to secure new work
Initiate collaboration with operations/leadership and business development to clearly define value proposition and strategies to address specific project and/or client hot buttons/concerns/challenges
Create effective section layouts and develop content that is responsive to RFQ/RFP requirements, customize resumes/profiles, confirm team references, generate experience lists, request financial and/or legal information
Lead kick off meetings, organizing attendees, agendas, and deliverables
Prioritize and juggle multiple concurrent assignments to deliver materials that communicate clearly defined messages, quality, and branding, while meeting production and delivery deadlines
Work closely with marketing colleagues and coordinate with operations, estimating, leadership, and business development teams to manage timelines for production and packaging of final submissions and presentation materials
Manage “lessons learned” and debrief sessions to collect best practices and areas for continued improvement for work acquisition efforts
Partner with Corporate Marketing to identify and develop creative solutions to enhance RFQ/P responses
Provide research and develop collateral for business development efforts
Stay abreast of new and current trends by attending industry programs and representing firm within local A/E/C community, as well as at strategic local business functions and events
Initiate support for team members, and mentor, and train junior and/or seasonal team members
Qualifications:
5+ years in marketing within the AEC industry required
BS/BA with concentration in Marketing, Business, English, Journalism, or Communications preferred
Proven ability to initiate work, make strategic decisions, and follow through to meet deadlines
Excellent communication and interpersonal skills with a focus on customer service
Strong attention to detail with an emphasis on quality
Excellent writing skills and strong design sense with a high level of creativity
Highly organized with the ability to multi-task and work well under pressure in a fast-paced environment
Strong technical proficiency in Adobe Creative Suite (particularly InDesign) and Microsoft Office (particularly PowerPoint)
Candidate must possess Suffolk's Core Values: People Above All, Courageously Driven, Find A Way and Endlessly Curious
Marketing Project Manager
Senior Manager Of Marketing Job In Tampa, FL
Star Mountain is a rapidly growing, specialized private investment firm focused on the large and less competitive lower middle-market (“LMM”), comprised of businesses that generally have between $5 million and $50 million in annual EBITDA. The Firm employs three complementary strategies: (i) private credit, (ii) private equity and (iii) secondary credit and PE fund investing, all focused within the U.S. LMM. The Firm's track record, business model, growth trajectory and attractive culture provide compelling career opportunities for driven and talented individuals. Culture is a core principle which includes long-term alignment of interest with 100% of Full-Time U.S. employees participating in investment profits. The Firm has over $4 billion in assets under management (committed capital including debt facilities as of 7/31/24) and expects strong continued growth based on its performance, distinctive investment approach and its diversified investor base of domestic and global institutions (including public pensions, corporate pensions, insurance companies, commercial banks, endowments, foundations and family offices) and individuals. Star Mountain values team players with positive, solutions-based attitudes complemented by a strong work ethic and is heavily committed to long-term training and career development. The Firm is employee-owned with material long-term wealth creation opportunity for dedicated, entrepreneurial professionals. The Firm has a dynamic team of over 100 full-time people and 40+ Senior Advisors / Operating Partners.
The senior team has over 500 years of collective investment experience including prior leadership experience at Blackstone / GSO, Fortress, Goldman Sachs, Citigroup, J.P. Morgan and Merrill Lynch.
Star Mountain has been recognized as one of the Best Places to Work by both Crain's and Pensions & Investments for four years in a row.
Summary
We are seeking a detail-oriented and organized Marketing Project Manager to join our dynamic marketing team. In this mid-level position, you will be responsible for managing the coordinating and execution of marketing campaigns across various digital channels, and ensuring all assets are delivered on time and in line with campaign objectives. You will play a crucial role in supporting the overall success of marketing initiatives by coordinating workflows, tracking progress, and maintaining communication between multiple internal teams.
Position Description:
Coordinating and Campaign Execution: Oversee the management of marketing projects to ensure they are delivered on time to the appropriate channels.
Project Management: Coordinate and track the status of marketing projects from inception to completion, ensuring that timelines are met, budgets are adhered to, and stakeholders are informed throughout the process.
Cross-Functional Collaboration: Work closely with creative, content, financial operations and portfolio teams to ensure that campaigns are executed accurately and efficiently across various platforms.
Quality Assurance: Conduct thorough quality checks to ensure all materials are accurate, on-brand, and compliant with industry standards before being distributed.
Problem Solving: Address any issues or delays in the distribution process, offering timely solutions and ensuring minimal disruption to campaign schedules.
Tool Management: Use project management tools to maintain workflow and ensure clear communication between teams.
Process Optimization: Continuously assess and improve management processes to enhance efficiency, reduce bottlenecks, and improve overall campaign execution.
Required Qualifications:
3+ years of experience in marketing, with a focus on distribution/project management and marketing campaign coordination. Experience in asset management and private markets is a plus.
Strong project management and organizational skills.
Excellent attention to detail and ability to prioritize tasks in a fast-paced environment.
Highly proficient in Microsoft Office Suite, particularly Excel and PowerPoint. Knowledge of project management tools is a plus including Airtable, Notion, and LucidChart.
Communication: Strong written and verbal communication skills, with the ability to collaborate effectively with cross-functional teams.
Bachelor's degree in Marketing, Communications, Business, or a related field is preferred.
Location: Tampa, FL
Timing: ASAP
Office Model:
Star Mountain Capital's work model is designed to be in-office with a focus on team collaboration and apprenticeship-style learning that connects our employees on many levels. Our team aligns to this model to increase meaningful moments that are not replicated in a remote experience. Employees who join our organization can count on this model to accelerate their onboarding, learning, and integration into the firm.
Compensation:
The exact salary will be determined based on the candidate's qualifications, experience, and performance during the selection process. Employees are eligible for an annual discretionary bonus and other economics. Total compensation may vary by role, location, department, and individual performance. The firm is 100% employee owned providing for material economic wealth creation opportunity.
Benefits:
Star Mountain Capital is committed to a healthy and engaged workforce. Our benefits are constantly evolving to support our employees' needs today and in the future. We offer a highly competitive medical, dental, and vision package. Select other benefits include: 50% coverage on monthly gym memberships, a cell phone stipend, tuition support of job-related designations and learning and development opportunities, and other bespoke benefits.
Interview Process
Thank you for your interest in a role at Star Mountain Capital. Please note that due to the high volume of applications we receive, we may not be able to respond to each one individually. If your resume is a match for the role you've applied for or other potential opportunities, we will reach to start the conversation. If you do not hear from us immediately, please understand that we are carefully reviewing all applications and will keep your resume on file for future opportunities that align with your experience and qualifications.
Please submit your resume through LinkedIn and if you would like to include additional information, such as a cover letter, previous projects, transcripts or references, you may submit this to ******************************* with the subject line: “Job Title - [Your Name].”
Note: Detailed award eligibility requirements for Crain's can be found here and for Pensions & Investments here.
Investing in the Growth Engine of America
***************************
Marketing & Communications Manager
Senior Manager Of Marketing Job In Saint Petersburg, FL
Please submit resume, letter of interest and salary requirements to **************** with
Marketing & Communications Manager
in the subject line.
The Museum of Fine Arts, St. Petersburg (MFA) is seeking a full-time Marketing & Communications Manager adept in both traditional and digital strategies. This role encompasses internal and external communications, public relations, advertising, creative design, website management, email marketing, and editorial oversight.
Reporting to the Chief Strategy Officer, the Marketing & Communications Manager will spearhead daily marketing efforts to drive revenue, enhance attendance, and elevate the MFA brand. Collaborating closely with departmental teams, key stakeholders, and external partners, this position will craft and execute comprehensive marketing plans aligned with the museum's mission and vision.
Key responsibilities include developing impactful communications strategies to engage members, donors, partners, residents, and tourists. Content creation will focus on art, artists, exhibitions, programming, and other museum offerings. Success metrics include achieving financial targets, increasing attendance, expanding membership, fostering community involvement, and heightening the MFA's visibility.
The Marketing & Communications Manager will strategize membership initiatives, including acquisition, retention, and messaging. Close coordination with the Advancement team on donor and membership campaigns is essential. Candidates must possess strong written and verbal communication skills, strategic thinking ability, and a knack for connecting institutional goals with marketing outcomes. Experience in crisis communication, media relations, and digital platforms is crucial. A passion for museums or cultural organizations is preferred, alongside a talent for translating complex concepts into compelling narratives for diverse audiences.
PRIMARY RESPONSIBILITIES & DUTIES
Marketing & Communications Strategy
• Collaborate with the Chief Strategy Officer to develop, implement, and manage comprehensive omni-channel marketing strategies across paid, earned, and owned platforms to achieve strategic objectives.
• Assist in the design of communications plans for exhibitions and programming that align with the museum's mission.
• Ensure timely and cost-effective delivery of marketing campaigns; produce insightful KPI reports for stakeholders.
• Identify and understand diverse audience personas; tailor messaging and outreach strategies accordingly.
• Identify specific subcultures and fundraising sources within the art museum audience for targeted engagement.
• Identify niche segments for special exhibitions, educational programs, and events; craft customized outreach plans to meet objectives.
Traditional & Digital Marketing
• Utilize offline and online media channels for audience outreach, including print, TV, digital, radio, social media, email, out-of-home, and website marketing.
• Partner with the Chief Strategy Officer to plan and execute all traditional and digital marketing efforts; manage paid advertising schedules and campaigns. Adhere to established budgets; explore new opportunities and maintain relationships with advertising outlets.
• Oversee organic and paid social media strategies and manage editorial calendars for all platforms.
• Manage and maintain Google Ad Grant, creating actionable search ads through the Google platform.
• Create and manage email communications, including newsletters, announcements, appeals, invitations, membership renewals, and general information.
• Lead efforts in managing, updating, and troubleshooting the current website; spearhead new website design and development project management.
• Stay abreast of marketing trends, best practices, regulations, and emerging technologies.
Membership Marketing
• Collaborate with membership team on member communications initiatives, marketing campaigns, and promotions, including exclusives, renewals, and outreach.
• Contribute strategies for acquiring new members and retaining existing members using both traditional and digital marketing approaches. Graphic Design & Marketing Asset Creation
• Design and produce in-house marketing and communication assets such as flyers, signage, labels, brochures, invitations, and more.
Content Creation
• Develop compelling content for various channels including print collateral, publications, email, website, and social media.
• Cultivate community interest in the MFA through impactful messaging in traditional and digital formats.
• Conduct meticulous copyediting to maintain brand consistency across internal documents, marketing materials, and exhibition content.
• Collaborate with departmental teams to create engaging content that attracts visitors, members, and community support.
Public Relations
• Assist the Chief Strategy Officer in creating communications campaigns to enhance awareness, attendance, and membership growth, positioning the museum as a premier arts destination in the Tampa Bay area.
• Cultivate positive relationships with local, regional, and national media for consistent editorial coverage.
• Provide regular analytics and KPI reports to evaluate and refine communication strategies.
Best Practices, Collaboration & Additional Responsibilities
• Maintain proficiency in American Alliance of Museums (AAM) standards and museum best practices.
• Participate in staff and departmental meetings.
• Fulfill additional duties as required.
EDUCATION & EXPERIENCE
• Bachelor's degree or higher.
• 5 - 7 years of progressively responsible experience in communications, marketing, and public relations, or equivalent combination of education, training, and experience.
• Preferred experience working in an art museum or a strong background and interest in the arts and humanities is preferred.
SKILLS & ABILITIES
• Proficient in writing and copyediting tailored messaging for diverse audience segments.
• Established relationships with media outlets and proven success in securing editorial placements.
• Expertise in navigating communication challenges at local, regional, national, and international levels.
• Skilled in developing media plans and producing marketing and advertising materials that align with strategic goals.
• Strong project management skills with a focus on time and budget management, coupled with analytical abilities.
• Exceptional verbal and written communication skills, adept at conveying strategic messages.
• Strategic thinker capable of aligning PR efforts with broader organizational objectives.
• Versatility across diverse subject areas and media formats, with a focus on impactful storytelling.
• Experience in crisis communication, ensuring effective response and reputation management.
• Proficiency in email marketing platforms and strategies for engagement and retention.
• Website design, development, and management expertise, including proficiency in WordPress, HTML, and CSS.
• Proficiency in online advertising and media buying/placement, including management of Google Ads.
• Professional social media management and content creation skills to enhance engagement and visibility.
• Continued passion for enhancing accessibility to art and culture.
• Familiarity with current marketing, advertising, and communication trends.
• Detail-oriented team player with a commitment to confidentiality and exemplary customer service.
• Experience in non-profit environments, adaptable with a strong understanding of donor relations.
• Strong adherence to deadlines, adept at multitasking, and knowledgeable about protocol.
• Demonstrated ability to maintain balanced judgment, prioritize effectively, and maintain composure under pressure.
• Self-motivated and goal-driven, skilled in collaborative work and open to constructive feedback.
• Proficiency in CRM systems and adept at constituent record management.
• Mastery of Microsoft Office suite for efficient document and data management.
See full job description at mfastpete.org
Marketing Manager (Hybrid)
Senior Manager Of Marketing Job In Bradenton, FL
Our client is currently seeking a Marketing Manager who will play an important role with various areas of expertise including brand reputation management, advertising strategy, direct mail campaigns, performance & data analysis, lead generation, as well as KPI tracking.
Responsibilities
Develop and execute targeted mail campaigns to generate high ROAS and optimize performance
Assess marketing effectiveness through data analysis to refine strategies and improve outcomes
Monitor key metrics to meet lead volume, cost efficiency, and revenue goals
Drive high-quality leads by collaborating across teams and optimizing the sales funnel
Manage reviews and feedback to maintain strong brand perception and high ratings
Optimize local ad campaigns to enhance visibility and drive conversions
Qualifications
4+ years of relevant marketing experience with a preferred experience in residential contracting and brand reputation management
Resource optimization utilizing tools such as PCC, Google Data Analytics, Excel, Local Service Ads. and direct mail campaigns
Willingness for Professional Development
Strong multi-tasking ability
Lumen Resources:
At Lumen Resources you will be partnering with trained recruiters who will guide you through discovering a brighter future. Our recruiters are concise and efficient in all interactions, hold exceptional communication, and will support on resume writing and interview preparation, so you can land any position you want!
If this role doesn't align with what you are looking for, we have a host of clients with roles that could be a match. Feel free to reach out to connect with one of our team members at info@lumenresources.com
Lumen Resources is an Equal Opportunity Employer
Please contact our team for more information
Sr. Marketing Automation Specialist
Senior Manager Of Marketing Job In Tampa, FL
The Sr. Marketing Automation Specialist will play a pivotal role in driving effective and efficient marketing campaigns through the use of automation tools. This individual will be responsible for developing, executing, and optimizing email and SMS marketing programs to achieve business objectives. The ideal candidate will have a strong understanding of marketing automation principles and a proven track record of success in delivering results-driven campaigns.
Responsibilities:
Create, execute, and optimize email and SMS marketing campaigns aligned with overall marketing strategy and business goals. This includes planning, segmentation, copywriting, deployment, and analysis.
Design, build, and manage email and SMS workflows, landing pages, and forms.
Conduct A/B testing on email and SMS campaigns to measure performance, identify areas for improvement, and continually optimize results.
Develop and maintain an organized email calendar, ensuring timely execution of campaigns and adherence to deadlines.
Design and build visually appealing email templates using Adobe Creative Suite (Photoshop, Illustrator, etc.).
Collaborate with key stakeholders to ensure email and SMS efforts seamlessly integrate with the broader marketing strategy.
Build and optimize automated email and SMS workflows to nurture leads and guide customers through the buying journey.
Analyze campaign performance metrics to identify trends, measure ROI, and inform future strategies.
Continuously identify opportunities to improve efficiency and effectiveness through automation.
Stay up-to-date with the latest trends and best practices in email and SMS marketing.
Identify opportunities to improve platform usage and suggest innovative automation strategies.
Ensure all marketing efforts comply with relevant regulations (CAN-SPAM, GDPR, etc.).
Foster a culture of data hygiene and best practices in CRM platform.
Qualifications:
Bachelor's degree in marketing, communications, or a related field (or equivalent experience).
Proven experience in marketing automation, with a strong focus on email and SMS marketing.
Previous experience in e-commerce marketing, with a focus on B2C and B2B segments.
Proficiency in HubSpot or a similar marketing automation platform.
Strong understanding of email marketing best practices and compliance regulations.
5+ years of experience in email and SMS marketing, with hands-on experience in marketing automation platforms.
Strong understanding of email and SMS marketing principles and best practices.
Strong creative skills and ability to design visually appealing email templates.
Excellent copywriting and editing skills.
Proficiency in HubSpot.
Strong attention to detail and organizational skills.
A passion for marketing automation and a desire to learn and grow.
Experience with A/B testing and optimization techniques.
Familiarity with basic HTML/CSS for email template creation is a plus.
Experience in the lighting, outdoor consumer, or eCommerce industries preferred.
Why VOLT?
At VOLT, we believe in creating an environment where our team members feel valued, supported, and empowered to thrive. Here's what makes working with us special:
Competitive Salaries: We recognize and reward your hard work and expertise.
Comprehensive Benefits: Enjoy Vision, Dental, and Health insurance, as well as voluntary life insurance options to support your well-being.
401(k) Plan: Secure your future with our competitive retirement savings plan.
Weekly Perks: Start your week with lunch on Mondays and wrap up the workweek with breakfast on Fridays.
Flexibility: We understand the importance of work-life balance and offer a flexible working schedule to meet your needs.
Collaborative Culture: Be part of a team that values innovation, collaboration, and your professional growth.
At VOLT, you're not just an employee-you're a vital part of our success. Join us and experience the difference!
Digital Marketing Strategist
Senior Manager Of Marketing Job In Saint Petersburg, FL
At Simply Organic Beauty, our goal is to change salons for the better, for our world. We work to provide Stylists and Salons across the U.S. with the cleanest and most sustainable products that champion people, planet and prosperity for all. Join our diverse team of beauty experts as we change the landscape of the hair industry, one salon at a time.
Simply Organic Beauty is seeking an experienced Digital Marketing Strategist who will be pivotal in crafting and executing sophisticated paid digital strategies across Google, Meta and Programmatic channels to grow our brands. This role demands an individual with substantial expertise in digital marketing and campaign strategy, preferably within the hair and beauty industry and/ or consumer packaged goods.
Our ideal candidate loves digital marketing, strategy, data, Google Analytics, and discussing the ever-changing landscape of Meta ads, Google ads, SEO, etc. with like-minded marketers. In this position, you will plan, execute, and optimize digital campaigns, monitor performance, and communicate results with clients. We are looking for a strategic thinker and a natural marketer looking to help grow our audiences.
Department: Marketing, reporting to the VP of Marketing.
Hours: Monday - Friday, 9am - 6pm (Hybrid work schedule)
Responsibilities:
Strategize, execute, and optimize digital marketing campaigns spanning diverse ad channels (social media, programmatic, SEM, SEO, content marketing, etc.).
Perform quality control and campaign execution analysis of all executed campaigns to ensure accurate delivery of client campaigns.
Familiarity and ability to implement recommended campaign optimizations based on performance data.
Stay up to date with industry trends, best practices, and emerging digital marketing technologies.
Perform analysis of Digital Marketing related performance analytics and other data sets to determine campaign delivery, performance trends, conversion rates, or other key success metrics to report/communicate regularly to ensure objectives are met.
Regularly furnish executive summary performance reports to internal stakeholders, spotlighting campaign outcomes and demonstrating the value of our services.
Leverage analytics to gauge the effectiveness of campaigns and furnish data-driven recommendations for refining our digital offerings.
Supervise digital marketing budgets, guaranteeing the efficient and accurate execution of campaigns that align with client objectives.
Conduct regular audits and reconciliation of digital marketing campaigns to ensure accurate budget management and spend pacing.
Qualifications:
This is an on-site and in-office hybrid position. This candidate will work in-office at our Downtown St. Petersburg location three days a week alongside the larger marketing team.
Bachelor's degree in Marketing, Business, Communications or Public Relations highly preferred.
A minimum of 7 years' experience in digital marketing, accompanied by a proven history of orchestrating and executing regional and local marketing strategies.
Confident experience working directly within Meta Ads Manager and Google Ads platforms, and the ability to set up ads from scratch.
Solid comprehension of diverse digital marketing channels, including web design, content marketing, social media, SEO, SEM, and email marketing.
Proficiency in utilizing digital marketing tools, analytics platforms, and marketing automation systems.
Strong analytical prowess, coupled with a data-centric approach to decision-making.
Demonstrated history of budget management and the delivery of outcomes within budget constraints.
Strong communication and presentation skills, with the capability to articulate intricate concepts to internal stakeholders with confidence.
A passion for marketing, coupled with a creative mindset and a readiness to remain informed about the latest industry trends and technologies.
Team player with a collaborative, can-do, and yet humble mindset that is results-driven.
Familiarity with the latest trends in AI and digital marketing and related usage models.
A passion for clean beauty and a commitment to conservation and sustainability, along with a thirst to constantly seek and learn about cutting-edge industry trends and tools.
Must be a U.S. citizen or national, U.S. permanent resident (current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum.
Company Benefits:
Health, Vision and Dental Insurance included. AFLAC supplemental plans are also available (optional).
401k Retirement Plan and Employer Match Incentive Program.
Paid Time Off: Up to 15 days per year, company-paid holidays and Mandatory Birthday Paid Time Off.
Monthly FREE product allowance.
Inclusivity Statement:
Don't meet all desired requirements? Studies have shown that some people are less likely to apply to jobs unless they meet every single desired qualification. At Blue Origin, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every desired qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Director of Product Development
Senior Manager Of Marketing Job In Clearwater, FL
Based in Tampa,
Odd Sox
is a premium sock and accessories brand dedicated to creating trendsetting designs, superior quality and affordability. We pride ourselves on our innovative approach and commitment to excellence.
We are seeking a proactive and results-driven Development Director to oversee our development operations.
We are seeking a passionate and self-motivated individual with a "go-getter" mentality to lead our initiatives and elevate our portfolio to new heights.
In this role, you will oversee the entire product development lifecycle, from ideation to launch. You will lead a team to create market-leading products that align with our strategic vision. This role requires a blend of creativity, strategic thinking, and strong leadership skills to ensure successful and timely execution.
Responsibilities
Develop strategies and plans for product development, aligning them with company goals and market demands.
Lead product development projects from conception to launch, overseeing all product lifecycle stages.
Research and analyze market trends, consumer insights, and competitive landscape to identify opportunities for product innovation.
Identify customer needs and develop product solutions that meet those needs, ensuring customer-centric product development.
Manage product development team, providing guidance, direction, and support to achieve project objectives.
Source, evaluate, and select suppliers and vendors, fostering strong partnerships to support product development.
Negotiate and manage contracts with suppliers and vendors, ensuring cost-effective and high-quality collaborations.
Monitor and analyze product performance, gathering insights to drive continuous improvement and optimize product offerings.
Develop product documentation and promotional materials, effectively communicating product features and benefits to internal teams and customers.
Manage resources and budgets effectively, ensuring efficient allocation and utilization of resources.
Collaborate with other departments such as marketing, sales, and operations to ensure the successful launch of products and effective cross-functional alignment.
Skills and Qualifications
Bachelor's degree or at least five years of relevant experience in product development, demonstrating a successful track record in driving product innovation and launching new products.
Strong leadership, organizational, and problem-solving skills, with the ability to effectively lead cross-functional teams and manage complex projects.
Excellent communication, negotiation, and interpersonal skills, enabling effective collaboration with internal teams and external partners.
Ability to work independently and as part of a team, fostering collaboration and building strong relationships.
OTHER BENEFITS & PERKS
Fun and Exciting Work Environment
Paid Vacation Time
5 paid Holidays
401K
Contact: *************
Job Type: Full-time
Monday to Friday
Work Location: In-person
Head of Product Development & Innovation
Senior Manager Of Marketing Job In Lakeland, FL
At Treatt we've been making the world taste better since 1886 and sell over 3000 products in more than 90 countries, but we're only just getting started. We're on an exciting journey and have ambitious plans to become the indispensable partner of choice for the world's leading flavor and fragrance houses, beverage and consumer brands.
JOB DESCRIPTION:
The Head of Product Development and Innovation will lead the Product Development team while partnering with Commercial leadership to create product strategies and development tactics to successfully deliver growth targets and category expansion while meeting the business and organizational objectives. Ensure that a commercially relevant portfolio of ingredients and business solutions are developed and commercialized to support customer requests and with the goals of Treatt and its stakeholders. Lead the team and help build knowledge depth and skills to create an industry center of excellence. Drive people development and appropriate training to facilitate proper people and performance management. Build key relationships with customers, employees, business partner and stakeholders.
DUTIES & RESPONSIBILITIES:
Identify, develop and execute high-impact innovation strategy and roadmap aligned to the business goals and growth priorities.
Ensure strategy alignment in assignment of objectives and team responsibilities.
Deep understanding of significant aspects of food ingredient and solution development
Management of direct reports including identifying and meeting training needs and conducting regular one to one development reviews
Oversee all customer briefs to ensure that briefs are feasible and completed in line with customer expectations
Work with Marketing, Category Managers and Sales to ensure that the right products are selected for promotion adopting a “Right Product, Right Customer, Right Time” approach.
Drive continuous improvement initiatives
Support Manufacturing/ Operation/ Engineering as RD technical advisor
Review and Authorize Standard Operating Procedures and Risk Assessments
Responsible that the working area in the Innovation laboratory is maintained in a clean and orderly condition and that any hazard or potential hazard is reported, and audit customer visit ready at all time
Responsible for maintenance of a range of Innovation laboratory and pilot-plant equipment (introducing new innovations where necessary), during product development
Oversee team's responsibilities to include:
Identification of relevant raw materials for the development of products, partnering with the Procurement team to meet requirements
Work with the Category Management team in the planning of innovation and customer priorities
Manage category demands, providing consistent communication of category innovation efforts and commercial implications of development work
Participate in / oversee planning, monitoring and documentation of plant trials leading to successful commercialization of new products
Support the Production Supervisor to determine, define and improve production efficiencies of new and existing products
Participate in sensory evaluation of matching projects, new products, reformulations, ingredient substitutions, and competitive products.
Maintain accurate records of lab work, and documentation of used ingredients, formulation modifications and provide statistical evaluations and reports
Ensure project owners technical reports and ensure proper, streamlined documentation of all work generated
Develop product and raw material specifications suitable for QC, QA and Regulatory team
Coordinate with Quality Assurance in scheduling the use of laboratory facilities and equipment to ensure the appropriate levels of QA testing are performed.
Keep up to date with current worldwide product innovation efforts and transfer new knowledge to Treatt product lines
Continually explore and identify ways to tailor Treatt product lines to appeal to new markets… and Products?
Cultivate sales opportunities with current customers and other industry contacts by building strong partnering relationships with key technical personnel in these organizations
Participate in product demonstrations as needed
Work with customers as needed on new product developments and reformulations
Present to customers, showcasing product expertise
All team members to support QC sensory panels
EDUCATION & TRAINING:
10 + years of relevant Flavors and Ingredients industry experience within innovation, technology and/ or solution development. 5+ years innovation leadership experience
MS./ MBA/ P.H.D or equivalent operational experience. In-depth sensory knowledge a plus.
KNOWLEDGE & SKILLS:
A proven independent worker with strong creativity and problem-solving skills
An in-depth understanding of fundamental chemistry/food science/scientific principles
Demonstrate knowledge of regulations, policies, procedures and processes in food science and product development
Influential in the category, with an ability to build relationships across the category and wider business.
Superior ability to research and analyze information and data to arrive at valid conclusions and plans of actions
Effective communication skills at all levels - both verbally and in writing
Experience in People Management
Ability to use various spreadsheets, word-processing and database computer software
Communication - The ability to give and gather information and to actively manage the communication process
Customer Focus (Internal and External) - Actively pursue the highest level of customer service
Integrity and Ethical Management - The ability to work ethically according to professional and company values
Resilience - The ability to be resilient and to achieve through repeated effort
Planning and Organizing - The ability to plan, organize and prioritize work. Balancing resources, skills, priorities, and timescales to achieve objectives
Motivation - The ability to support and encourage individuals and teams so that they give their best
Influencing - The ability to influence and persuade others
Time Management - The ability to make most effective use of one's own time and that of others
Commercial, Technological and Financial Awareness - The ability to apply understanding of the company and industry to improve effectiveness and profitability
Delivering Results - The ability to manage workload and prioritize effectively to deliver results on time
Developing Self - The ability to focus on own development and to take action to learn
Adaptability/Change Management - The ability to respond and adapt to changing circumstances and to manage, solve problems and provide solutions in a climate of ambiguity
Health & Safety - The ability to apply knowledge, training, skills, and experience to ensure tasks are performed in a safe manner
Practical Skills - The ability to apply training and knowledge to complete activities where observation and recording results are essential
Problem Solving, Thinking and Communication Skills - ability to identify and define problems, generating alternative solutions, evaluating, and selecting the best alternative and implementing the selected solution
Personal Attitude and Professional Ethics - The ability follow personal and professional standards of behavior in line with company values
Dissemination Skills - The ability to pass on information, knowledge, and opinions to a wider audience
Marketing Specialist
Senior Manager Of Marketing Job In Clearwater, FL
About Us
Bluewater Enterprises is a leader in the Marine Indsustry, known for delivering high-quality products and exceptional service. We're seeking a skilled Marketing Specialist to create impactful marketing campaigns, produce engaging content, and help grow our brand.
What You'll Do
Create marketing materials like videos, brochures, and sales sheets.
Photograph and film products using a DSLR camera to professional standards.
Update and optimize the company website using WordPress and SEO best practices.
Plan and execute targeted campaigns, including email marketing.
Conduct competitor analysis and identify industry trends.
Collaborate with sales and product teams to ensure consistent messaging.
Manage social media accounts and track performance metrics.
What We're Looking For
Bachelor's degree in Marketing, Communications, or a related field.
3+ years of marketing experience, ideally in a technical or B2B environment.
Proficiency with Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro).
Experience with DSLR photography and videography.
Familiarity with WordPress, basic HTML, and SEO.
Strong organizational and time-management skills.
Preferred Skills
Experience with email marketing platforms (e.g., Mailchimp, Odoo).
Ability to create spec sheets and technical marketing documents.
Analytical skills for interpreting marketing data.
What We Offer
Full health insurance after 90 days.
Paid holidays and PTO (as per company policy).
Opportunities for professional growth and skill development.
Marketing Specialist
Senior Manager Of Marketing Job In Tampa, FL
Elevate Your Career: Marketing Specialist Needed ASAP!
Are you a creative thinker with a passion for driving marketing success?
We're seeking a talented Marketing Specialist to join our dynamic team. In this role, you'll develop and implement marketing strategies to promote our services and enhance our brand.
Responsibilities
Develop and execute marketing plans and sales campaigns
Collaborate with cross-functional teams to create marketing materials
Conduct market research to identify trends and opportunities
Coordinate events, workshops, and promotional activities
Analyze marketing data to measure effectiveness and ROI
Participate in career development programs and training sessions
Travel to meet with clients and attend events across the US
Qualifications
Bachelor's degree in Marketing, Business, or related field
Strong understanding of marketing principles and strategies
Excellent communication and interpersonal skills
Proficiency in MS Office and marketing software tools
Ability to multitask and work in a fast-paced environment
Willingness to travel as needed
Benefits
Career advancement and professional development programs
Collaborative and innovative team environment
Access to workshops and continuous learning initiatives
Ready to make an impact as our Marketing Specialist? Apply today and join our team!
Sales Marketing Manager
Senior Manager Of Marketing Job In Clearwater, FL
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PracticeForces specializes in providing billing and administrative solutions for medical practices of all specialties, surgery centers and hospitals to reduce overhead and regulatory burdens. Our comprehensive services include medical billing, coding, transcription, physician credentialing, and practice management guidance. PracticeForces enables better collaboration among physicians, allowing practices to focus on patient care, growth, and business development.
Role Description
We are seeking a highly motivated and results-driven Sales Marketing Manager to join our team. The Sales Marketing Manager will be responsible for developing and implementing marketing strategies, generating leads, nurturing client relationships, and optimizing sales processes. You will collaborate closely with the sales and marketing teams to drive business growth and achieve revenue targets, while ensuring our marketing efforts align with industry trends and client needs.
Key Responsibilities:
Develop and execute comprehensive sales and marketing strategies to drive business growth.
Generate leads and build lasting relationships with potential and existing clients.
Collaborate with the sales team to optimize the sales pipeline and enhance lead conversion rates.
Conduct market research and stay up-to-date on healthcare industry trends, particularly in medical billing.
Monitor and analyze marketing performance, adjusting strategies as necessary to meet goals.
Prepare and deliver presentations, reports, and marketing materials to stakeholders.
Ensure the alignment of marketing campaigns with PracticeForces' overall brand and messaging.
Qualifications
Proven experience in Sales and Marketing strategies
Experience in lead generation and client relationship management
Strong communication and negotiation skills
Knowledge of medical billing and healthcare industry trends
Ability to analyze data and market trends to drive business decisions
Excellent organizational and time management skills
Bachelor's degree in Marketing, Business Administration, or related field
Certifications in Sales or Marketing are a plus
Why Join PracticeForces?
Be part of a growing, innovative company that is transforming the healthcare industry.
Work in a collaborative environment.
Opportunity for professional growth and development within the company.
Competitive salary and benefits package.
Head of Acquisitions & Development- Tampa
Senior Manager Of Marketing Job In Tampa, FL
The Company
Our client, a top 20 national real estate multi-family owner/developer, is currently seeking a talented, high-potential, quality-oriented professional to open, build and manage the Tampa area office. Since its inception over 30 years ago, the company has a strong history and track record of developing/building well-designed, complex, Class A quality projects in the residential multifamily space. They have an excellent track record of success and have assembled a strong pipeline of current and future projects on a national basis in key markets and are interested/excited to expand into the Tampa marketplace. This is a newly created, critical role for the organization, and it is an excellent opportunity that offers a unique breadth of responsibilities in a company with a strong track record of results, in and entrepreneurial, positive, team-oriented, forward-thinking culture. This position will be based in the greater Tampa area.
Position
In this newly created role, this person will collaborate and report directly to a Regional Partner based in Central Florida, who has an impressive background and is an excellent mentor. This person will have the unique opportunity to work on multiple complex multifamily development projects in the greater Tampa region. This person will be instrumental in the complete life cycle of acquisitions and development, from site selection / acquisition, entitlement through completion of projects. Specific responsibilities will include site selection for marketed and off-market sites, market/financial due diligence, contract negotiation, investment package creation, permit processing, and general contractor management. Given the collaborative work environment, this person will have excellent interaction with multiple areas of the company, including acquisitions, construction, and property management. This is an excellent opportunity to make a meaningful impact to a highly reputable, best-in-class organization, coupled with excellent career pathing on a long-term basis.
Requirements
Bachelor's degree, preferably in Business Administration, Real Estate, Finance, Architecture, Civil Engineering, Construction Management or other relevant degree.
Minimum 5+ years' experience in commercial real estate acquisition/development.
Multifamily experience strongly preferred.
Must be a self-starter, highly motivated, and goal-oriented with ability to work in a team environment.
Strong analytical and problem-solving skills
Effective organizational, prioritization, and time management skills
Flexible and able to handle multiple projects and tasks simultaneously
Accurate, detail oriented, dependable, and punctual
Excellent decision-making skills. Given the exposure and visibility in this role, the successful candidate should have excellent oral and written communications skills.
Compensation:
Excellent compensation package including competitive base salary and strong incentive annual bonus. Assuming strong performance, with time, this person will receive equity participation.
If needed, relocation assistance would be provided.
Marketing Account Manager
Senior Manager Of Marketing Job In Clearwater, FL
*This is a full-time, in-house position
Who We Are:
Progressive Dental Marketing is a full-service marketing firm that specializes in marketing, practice growth consulting, advertising, and coaching services for dental practices across the world. We are looking for a marketing & practice consultant to join our team.
Job Summary:
The Marketing Account Manager plays a key role in managing a variety of client activities by analyzing market trends, forecasting and tracking marketing metrics, gathering feedback to facilitate proactive planning in order to meet the needs of the business. Account Managers can expect to work closely with the dental team to evaluate their booking and closing percentage and take active measures to coach and train them to meet their practice goals. They will act as the liaison between the clients and the internal development process across our creative teams.
Essential Duties:
Ability to:
Collect and maintain client information within various data systems for the purpose of campaign buildout.
Manage the overall scope, cost, schedule, and contractual deliverables for projects assigned.
Work with dental practice team members to increase book, show and case acceptance percentages.
Support the mentorship team with ongoing local and national events.
Work with fellow team members, to ensure deliverables are fulfilled by providing input/guidance to advocate for the client in alignment with overarching goals and deliver a completed website to the client.
Maintains accurate reporting to track status of marketing efforts and regularly communicates updates to internal key stakeholders.
Monitor and adjust as needed on-going customer marketing campaigns to ensure maximum ROI for the client.
Provide proposed solutions to challenges and ways to continue to elevate our brand image, and lead generation.
Skills:
Superior customer service and preferred agency-related support experience
Excellent reporting and follow-up with the ability to follow through and prioritize multiple tasks simultaneously.
Ability to innovate and problem-solve on a moment's notice.
Thrive in a fast-paced environment
Marketing Manager
Senior Manager Of Marketing Job In Plant City, FL
Linder Turf & Tractor is committed to putting our customers first. Our parent company has been selling and servicing equipment since 1953. In 2018, we began our turf and tractor division, and since then, we've grown to 7 Kubota/Deutz Fahr branches in 3 states.
Job Title: Marketing Manager
Reports To: President
Job Summary: Responsible for all aspects of sales marketing with current and future vendors - managing data, interacting with all departments.
Responsibilities Include:
Market research for all segments of business activities including, but not limited to, new equipment, used equipment, equipment rental, parts and service
Development and maintenance of an econometrics forecasting model for all area in Linder's footprint - covering all pertinent industry and market segment statistics
Evaluate market penetration by geographic area
Create and maintain economic and demographic intelligence modeling systems for all markets covered by the company to include marketing reports
Develop performance standards and measurement systems for market penetration by product and/or service
Perform/coordinate market and opinion surveys
Provide all manufacturer required information within time frame established by manufacturers
Create advertising programs
Develop and create all sales documents and sales aids required to achieve company objectives
Communicate marketing information to sales force and management
Continually monitor progress of the company in all markets to determine if sales and marketing goals are being met - recommend actions if goals are not being achieved
Other tasks as requested by President
Education/Experience/Skills:
Bachelor's Degree (in Marketing)
Ten years of marketing experience
Knowledge of market systems and modeling techniques
Strong statistical, research, and math skills
Ability to adapt to changing priorities
Strong interpersonal communication skills - both written and verbal
Highly motivated
Linder Turf and Tractor is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
YouTube Content Manager
Senior Manager Of Marketing Job In Tampa, FL
We are looking for a professional Content Creator & Video Specialist to join our team. In this role, you will be responsible for developing engaging social media content, shooting and editing high-quality videos for platforms like YouTube, and driving brand awareness through compelling storytelling. The ideal candidate is a digital-savvy, visually creative individual with a passion for creating content that resonates with diverse audiences.
Content Creation:
Develop and produce creative, on-brand content for social media platforms, including Instagram, TikTok, Facebook, and more.
Design posts, stories, and other visual assets that align with our brand guidelines.
Video Production:
Plan, shoot, and edit YouTube videos, including scripting, storyboarding, filming, and post-production.
Create short-form video content for social media platforms like TikTok, Instagram Reels, and YouTube Shorts.
Ensure all videos are optimized for platform requirements, trends, and audience engagement.
Strategy & Collaboration:
Collaborate with the marketing team to align content with overall campaign goals and brand voice.
Research and stay up-to-date on social media trends, tools, and best practices to maximize content reach and engagement.
Monitor performance metrics and adjust strategies to improve reach and engagement.
Tools & Equipment:
Operate video equipment, cameras, and lighting for high-quality production.
Use editing software such as Adobe Premiere Pro, Final Cut Pro, or equivalent to create polished videos.
Manage file organization and content archiving.
Senior Marketing Manager / Full-Time Employment / Tampa
Senior Manager Of Marketing Job In Tampa, FL
Company: Harmony United Psychiatric Care Job Title: Senior Marketing Manager / Full-Time Employment / Tampa About Us Harmony United Psychiatric Care is part of Harmony United Healthcare LLC. We are a network of outpatient mental health clinics. We provide comprehensive, full-service outpatient mental health services in Florida through in-person and virtual visits through a secure online telehealth platform. Our services include Psychiatric/Psychological Evaluations, Medication Management, Psychotherapy & Counseling, and Neuropsychological Testing Services. Our team of mental health professionals includes psychiatrists, clinical psychologists/neuropsychologists, board-certified psychiatric nurse practitioners, certified physician assistants, and licensed therapists. We care for adults, adolescents, and children aged five and above. Each patient is treated with compassion and respect at Harmony United Psychiatric Care. We strive to provide the best treatment possible through individualized care for patients' needs.
Position Overview:
We are seeking an experienced and results-driven Senior Marketing Manager to lead our marketing efforts and drive brand growth. The ideal candidate will have a strong background in developing marketing strategies, managing campaigns across digital and traditional media, and collaborating with cross-functional teams. This role is critical in ensuring the organization's visibility, patient retention, and brand promotion across all channels.
Qualifications:
Minimum 5 years of experience in the marketing domain, including at least 3 years as a marketing manager, with a proven track record of driving successful campaigns.
Candidate must have a master's degree.
Strong understanding of digital marketing channels, including SEO, SEM, email marketing, social media, and display advertising.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
Leadership experience with the ability to motivate and inspire a team to achieve goals.
Responsibilities:
Create and implement comprehensive marketing strategies to promote the organization's brand, services, and products across various platforms.
Ensure marketing plans align with business objectives and drive patient engagement and retention.
Develop compelling content for digital, social media, print, and email marketing campaigns.
Ensure content resonates with target audiences and effectively communicates the organization's value proposition.
Collaborate with internal teams (sales, design, product, etc.) to ensure marketing campaigns are aligned with business goals and objectives.
Foster clear communication across departments to ensure alignment on marketing goals and campaign execution.
Oversee and manage the marketing department's budget, ensuring efficient allocation of resources to maximize ROI.
Track expenses and adjust strategies as necessary to remain within budget.
Develop and execute targeted marketing campaigns aimed at securing patient retention and attracting new clients.
Compensation Package
Excellent base compensation
Quarterly performance bonus
Benefits
Health, vision, dental insurance
Retirement Benefit: 401K Plan (Retirement): We will match your own 401K plan contribution to Up to 4% match of your annual compensation
Paid Time Off
Paid Holidays
Work Schedule
Four 10hr shifts per week (Monday - Thursday)
Offices open Monday-Thursday
E-Verify Statement:
HUPC participates in E-Verify. We will provide the Social Security Administration, and if necessary, the Department of Homeland Security, with information from each new employee's Form I-9 to confirm work authorization. Please note that we do not use this information to pre-screen job applicants.
E-Verify Notice
E-Verify Notice (Spanish)
Right to Work Notice
Right to Work Notice (Spanish)
Drug-free policy:
Harmony United Psychiatric Care enforces a comprehensive drug-free workplace policy to ensure the safety and security of our employees and visitors. We prohibit the use of illegal drugs and the unauthorized use of controlled substances on company premises or during work hours. To ensure compliance, we conduct pre-employment drug screening and random drug testing for current employees. Violations of this policy will lead to disciplinary action, including termination of employment. By applying for a job with us, candidates acknowledge their understanding of these terms and willingness to abide by our drug policy.
Sr. Mgr - Brand Marketing
Senior Manager Of Marketing Job In Saint Petersburg, FL
Brand Marketing Sr. Manager DEPARTMENT: Marketing REPORTS TO: VP Marketing This role is a pivotal one in the defining of the SalonCentric brand and is mission-critical to achieving the brand and business goals of a newly energized and innovative direction.
The Brand Marketing Sr. Manager will be a visionary and strategic leader responsible for shaping and defining our brand, driving creativity, and developing high-level marketing strategies that will resonate across our national and international consumer base. Working closely with the VP of Marketing and Head of Creative Services, you will partner closely with cross-functional teams including Creative Services, Physical and Digital Sales and Marketing, Category Development, Education and Events, and Operational Marketing to define the brand, its look and feel, its tone and voice, and its strategic pillars including positioning, marketing, promotions, events, and assets that reflect our brand's essence. A primary function is to build and macro-level strategies and executions that regional Operational Marketing teams can adapt, personalize, and execute.
This role requires a strong understanding of the discipline of brand marketing and campaign development (advertising and promotional) and the ability to translate the brand's values into compelling messaging and experiences that drive consumer engagement, loyalty, and sales.
KEY RESPONSIBILITIES:
* Brand Vision & Strategy Development:
* In partnership with the VP of Marketing and our branding agency, define and continuously evolve the global brand identity, voice, and values, ensuring consistency across all touchpoints.
* Lead the development of comprehensive brand marketing strategies that align with business objectives and customer insights, focusing on innovation and creativity.
* With an omni-mindset, partner with teams across the organization to ensure alignment of brand positioning with marketing and promotional efforts including the annual planning calendar, new product launches, creating stories that drive category leadership.
* Customer-Facing Program Development:
* Define and develop brand-elevating and -appropriate program and promotion pillars off of which multi-year marketing activations can be built.
* Develop and lead global thematic promotional campaigns, including Black Friday, Christmas, Hanukkah, New Year's, and other key retail moments, ensuring they resonate with target customers.
* Collaborate with internal teams to design seasonal catalogs, advertising campaigns, in-store signage, digital assets, and other creative materials that reinforce the brand's identity.
* Own the end-to-end creative development process, from ideation to execution, while ensuring brand consistency in all assets.
* Partnership with Operational Marketing:
* Provide leadership and direction to Operational Marketing teams across regions to ensure brand strategies are executed in a localized and impactful manner.
* Create adaptable toolkits, guidelines, and assets that regional teams can modify based on local market needs while maintaining global brand coherence.
* Cross-Functional Collaboration:
* Collaborate closely with Product Development, Digital Marketing, Merchandising, PR, and Creative teams to ensure brand alignment across all channels and touchpoints.
* Drive a unified approach to branding in both physical stores and digital environments.
* Consumer Insights & Competitive Landscape:
* Stay on top of industry trends, competitor activities, and consumer behaviors, using data-driven insights to refine brand strategies and ensure relevance.
* Conduct market research to understand the needs and preferences of our target audience, ensuring that brand strategies reflect and anticipate consumer desires.
* Leadership & Team Development:
* Lead and mentor a growing brand marketing team, fostering a culture of creativity, innovation, and strategic thinking.
* Partner with HR in recruiting and developing talent, ensuring the brand marketing function remains future-ready.
QUALIFICATIONS:
* Bachelor's degree in Marketing, Business, Communications, or related field; MBA preferred.
* 10+ years of experience in brand marketing, with a strong emphasis on upmarket brands with retail presence including beauty, skincare, fashion, or luxury goods industries.
* Proven track record in leading high-impact brand marketing strategies, customer-facing campaigns, and product launches at a global or regional level.
* Strong understanding of digital and traditional marketing channels, including e-commerce, social media, retail marketing, and in-store experiences.
* A self-starter interested in innovating brands from the bottom up.
* Excellent leadership, collaboration, and communication skills, with a proven ability to influence and partner across multiple departments.
* Highly creative with a strong sense of design and aesthetics, coupled with the ability to turn brand vision into clear marketing programs.
* Strong analytical and strategic thinking skills, with the ability to leverage data and insights to inform decision-making.
* Strong skills in internal communications including creation of cogent presentations designed for C-suite audiences
* Bachelor's Degree - Strategic Planning, Design Thinking, Marketing, Advertising, Communications majors preferred
* Occasional travel required
* Must have long term authorization to work in the USA
Key Competencies:
* Strategic Vision & Creativity
* Brand Storytelling & Positioning
* Consumer Insight & Market Research
* Cross-Functional Leadership
* Innovation & Trend Awareness
* Communication & Presentation Skills
VP/Director of Marketing
Senior Manager Of Marketing Job In Tampa, FL
United Soccer League - Future Opportunities Job Title: VP/Director of Marketing (title may vary) Position Type: Varies Location: VariesPlease note: This is for future opportunities with USL member clubs. Specific position details will vary. Overview of the United Soccer League (USL) The United Soccer League (USL) is the heartbeat of American soccer. Impacting more than 200 communities across the United States, the USL is the first and only soccer organization in the United States to build a youth-to-professional pathway for both men and women within one ecosystem. That structure includes three professional leagues: USL Super League (women), USL Championship (men), and USL League One (men); two pre-professional leagues: USL League Two (men) and the USL W League (women); and two youth platforms: USL Academy and USL Youth. Authentic, vital, and exciting, the USL is dedicated to providing an inclusive and memorable soccer experience for players, fans, and communities across our growing "soccer nation." The VP/Director of Marketing will be responsible for leading, developing and executing brand marketing strategies and activations. Specifically working with internal departments, external agencies and partners, spearheading all the advertising and promotional campaigns for the club. Duties and ResponsibilitiesDuties and responsibilities include, but are not limited to:
Develop and implement strategic marketing plans to achieve annual sales goals.
Manage game presentation and work closely with operations staff to ensure all consumer facing marketing and brand elements are presented appropriately.
Lead, manage, and create a plan for the entire marketing staff (Traditional Media, Social Media, PR).
Collaborate with the sales team to create campaigns focused on both growing the new Season Ticket Member base, retention, group, advance, theme, and walk up tickets.
Plan and oversee advertising and promotional campaigns which may include TV, radio, print, social and digital marketing in an effort to ultimately drive sales and increase brand affinity.
Maintain consistent oversight and awareness of campaign results and proactively take corrective action, as needed, to optimize results.
Evaluate market trends and adjust strategies to adapt to the changing market and competitive conditions.
Be a liaison with Partnership Sales and Partnership Marketing to ensure the organization's partners are supporting sales through internal and external partner distribution channels.
Collaborate with senior management to ensure all creative assets properly reflect the brand and are consistent with marketing and sales objectives.
Work with the all other departments to ensure cross-platform execution.
Collaboratively support community initiatives.
Maintain thorough knowledge of the competitive landscape and the brand's competing strengths, weaknesses and market position.
Develop and motivate team members.
Other duties/responsibilities as assigned.
Please Note: This is for future opportunities with USL member clubs. Specific position duties and responsibilities will vary.
Qualifications
Bachelor's Degree from a 4-year college or university or equivalent experience/combined education.
Sports and entertainment industry experience highly preferred.
At least 4+ years of experience within the sports, entertainment, advertising agency or media industries.
At least 4+ years of experience working with media agency to coordinate delivering creative assets in accordance with media plans.
At least 2-4 years of direct supervisory experience.
Ability to lead within a fast-paced environment and deliver amidst demanding timelines.
Experience leading marketing and media agencies.
Ability to organize and oversee multiple priorities and projects simultaneously.
Extensive understanding of creative production processes.
Extensive experience developing digital and social creative solutions.
Strong problem solving, decision making and analytical skills.
Demonstrated understanding of how marketing, creative, and media work seamlessly to help brands succeed.
Exceptionally strong interpersonal and communication skills.
Independent, self-motivated and creative.
Must have U.S. work authorization.
Please Note: This is for future opportunities with USL member clubs. Specific position qualifications will vary.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Marketing Analytics Manager
Senior Manager Of Marketing Job In Tampa, FL
About Client:
They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!
Job Title: Marketing Analytics Manager
Job Level: Mid - Senior Level
Job Description:
This is what you will do..
You will be using quantitative methods to assess the impact of offline and digital marketing.
You will be interacting with the client.
You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Director, Digital Marketing
Senior Manager Of Marketing Job In Tampa, FL
Inovalon was founded in 1998 on the belief that technology, and data specifically, would empower the transformation of the entire healthcare ecosystem for the better, improving both outcomes and economics. At Inovalon, we believe that when our customers are successful in their missions, healthcare improves. Therefore, we focus on empowering them with data-driven solutions. And the momentum is building.
Together, as ONE Inovalon, we are a united force delivering solutions that address healthcare's greatest needs. Through our mission-based culture of inclusion and innovation, our organization brings value not just to our customers, but to the millions of patients and members they serve.
Overview: The Director, Digital Marketing has three primary responsibilities: 1) Implement and optimize the company's digital marketing strategy across all digital platforms; 2) Assist with the professional development of the in-house digital and marketing automation team; and 3) Oversee relationships with external vendors, contractors, and agencies.
This role will collaborate with the team to consistently meet and/or exceed mutually agreed-upon Key Performance Indicators (KPIs). The role will leverage analytic data to develop digital programs and campaigns that nurture sales prospects to create greater velocity through the sales pipeline.
The role will interact with key departments, including Sales, Sales Operations, Product Development, IT, and Customer Operations. In this role, the Director of Digital Marketing will adopt industry best practices, work toward establishing new industry best practices at the company, and then share these with the B2B marketing community at large.
Duties and Responsibilities:
Responsible for the MarTech stack and its interoperability.
Assist with the development of a digital marketing roadmap to transform the company's digital lead and demand generation marketing efforts across all channels, implementing best practices using data and insights for continued success.
Assist with management of SEO/PPC partners/agencies and interpret data, identify key findings, make recommendations, and implement changes based on those findings for future SEO improvements.
Assist with the creation of the Marketing department's digital strategy that builds brand and creates revenue growth through lead and demand generation utilizing PPC, web traffic, social, and email.
Develop A/B or multivariant testing and optimization processes to improve efficiencies, program performance, and competitive advantages continually.
Assist with the oversight and maintenance of the website while working in conjunction with other Marketing team members and key stakeholders outside the department.
Maintain compliance with Inovalon's policies, procedures, and mission statement.
Adhere to all confidentiality and HIPAA requirements as outlined within Inovalon's Operating Policies and Procedures in all ways and at all times concerning any aspect of the data handled or services rendered in the undertaking of the position.
Fulfill those responsibilities and/or duties that Inovalon may provide to achieve the Employer's operational and financial success.
Uphold responsibilities relative to the separation of duties for applicable processes and procedures within your job function.
Job Requirements:
Minimum of 10+ years of digital marketing experience, with a minimum of 7 years in team management.
Working knowledge of Salesforce, Marketo, Google Analytics, Google Data Studio, and related digital analytics tools.
Experience with Workato, Zapier, N8N or a similar automation tool.
Deep expertise in email, SEM, PPC, social, and other digital acquisition channels.
Strong collaborator able to work with other Marketing and internal stakeholders.
Strong analytical skills and data-driven thinking, with experience in communication and reporting to upper management.
Excellent time management skills, attention to detail, and ability to deliver on tight deadlines.
Experience working in a fast-paced, startup-like environment.
High-energy and goal-oriented, with a positive attitude.
Experience working with industry-standard tools for data gathering, tracking, and collaboration, such as Google Analytics, Google Keyword Planner, Google Search Console, SEMrush, and Microsoft Excel.
Experience leveraging SEO skills: technical SEO (tags, UI/UX), link building, social media, content marketing, and landing pages.
Education:
Bachelor's degree in marketing, computer science, information science, or a related area.
Master's degree preferred.
Physical Demands and Work Environment:
Sedentary work (i.e. sitting for long periods of time).
Exerting up to 10 pounds of force occasionally and/or negligible amount of force.
Frequently or constantly to lift, carry push, pull or otherwise move objects and repetitive motions.
Subject to inside environmental conditions.
Travel for this position will include less than 5% locally usually for training purposes.
Studies have shown that women and people of color are less likely to apply for jobs unless they believe they meet every one of the qualifications listed in a job description. If you don't meet every qualification listed but are excited about our mission and the work described, we encourage you to apply regardless. Inovalon is most interested in finding the best candidate for the job and you may be just the right person for this or other roles.
By embracing diversity, equity and inclusion we enhance our work environment and drive business success. Inovalon strives to reflect the diversity of the communities where we operate and of our clients and everyone whom we serve. We endeavor to create a culture of inclusion in which our associates feel empowered to bring their full, authentic selves to work and pursue their professional goals in an equitable setting. We understand that by fostering this type of culture, and welcoming different perspectives, we generate innovation and growth.
Inovalon is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirement.
The Company maintains a drug free work environment for all of its associates, which includes employees, contractors and vendors. It is unlawful for associates to manufacture, sell, distribute, dispense, possess or use any controlled substance or marijuana in the workplace and doing so will result in disciplinary action, up to and including termination of employment or the contracted relationship.
To review the legal requirements, including all labor law posters, please visit this link