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Senior manager of marketing jobs in Milford, CT

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Senior Manager Of Marketing
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Global Senior Product Manager
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Associate Brand Manager
  • Marketing Measurement Analyst

    Insight Global

    Senior manager of marketing job in Stamford, CT

    Must Haves: 5+ years of experience in marketing analytics or related fields. Hands-on or exposure experience with MMM and MTA solutions TransUnion experience preferred Experience gathering business requirements and working with stakeholders Proven track record of managing projects end-to-end Ability to own project tracking, roadmap planning, and timeline management using tools like Monday.com Build reports and dashboards to track performance and adoption Support note-taking, meeting documentation, and follow-up on action item Strong communication skills, adaptable, and collaborative Insight Global is seeking a Marketing Measurement Analyst to support marketing measurement initiatives with a fortune 500 client. This role blends analytical expertise with project management capabilities to ensure the successful execution of Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) projects. This role will act as a strategic partner and backup to the Marketing lead, and work closely with stakeholders to drive adoption, capture business requirements, and maintain project timelines. Responsibilities include facilitating stakeholder alignment, gathering and documenting requirements, and providing high-level analytics guidance to ensure best practices in MMM and MTA methodologies. They will also build reports and dashboards, manage project tracking and oversee timeline management. This is a 12 month ongoing contract and pays $52-60hr.
    $52-60 hourly 3d ago
  • Global Senior Product Manager

    Quanex Building Products Corporation 4.4company rating

    Senior manager of marketing job in New Haven, CT

    Quanex is looking for a Global Senior Product Manager to join our team located in New Haven, Connecticut. The Global Senior Product Manager will lead the Access Solutions portfolio across North America, EMEA, and APAC. This role owns the product vision, strategy, and lifecycle management, ensuring that our solutions deliver profitable growth, align with evolving building codes, safety standards, and sustainability requirements, and anticipate future customer needs. Acting as the global portfolio owner, the Senior Product Manager will set the direction for new product development, lead global go-to-market strategies, and drive product adoption in collaboration with regional teams. This position requires a blend of technical knowledge, commercial acumen, and cross-cultural leadership, with direct accountability for portfolio profitability and global market success. We Offer You! * Competitive Salary and bonus potential * 401K with 5% company match, yours to keep after 2 years * 15% immediate return if you participate in the company's ESPP * Medical, Dental & Vision Plans * Employer paid disability plans and life insurance * Paid Time Off & Holidays * Various Work Schedules * Tuition support for degree and continuous education * Employee Resource Groups focused on employee empowerment What's attractive about the Global Senior Product Manager - Access Solutions? * Own portfolio-level P&L contribution, including revenue, gross margin, and ROI targets * Manage the full product lifecycle from ideation to retirement * Collaborative and Team-Oriented environment What Success Looks Like: * Define and communicate a compelling global product strategy aligned with company objectives * Conduct market research, competitive analysis, and segmentation to identify opportunities and risks * Lead Voice of Customer (VOC) programs to ensure customer needs drive product innovation * Monitor emerging industry trends, substitute technologies, and construction standards * Develop and maintain multi-year product roadmaps, prioritizing initiatives based on impact and feasibility * Drive new product development (NPD), ensuring products are innovative, scalable, and compliant with global regulations * Integrate sustainability and ESG considerations into portfolio decisions * Lead global product launches, coordinating with regional marketing, sales, and operations * Define global pricing, positioning, and messaging strategies to maximize adoption * Provide tools, training, and collateral to regional sales and marketing teams * Ensure compliance with fire safety, accessibility, and environmental regulations across markets * Partner with engineering and operations to secure certifications (e.g., UL, CE, ISO) * Act as a matrix leader for cross-regional product managers and cross-functional project teams * Collaborate with engineering, design, operations, supply chain, and finance to deliver products on time and on budget * Champion a data-driven culture, using BI and PLM tools to guide decisions * Define and track KPIs including revenue growth, margin expansion, product adoption, and customer satisfaction * Lead continuous improvement initiatives across product, process, and operations Your Credentials: * Bachelor's degree in Business, Engineering, Marketing, or related field; MBA or advanced degree preferred * 10+ years of product management experience, ideally within building products, access solutions, or safety/security technologies * Proven success in launching and scaling global product portfolios * Demonstrated ownership of P&L and portfolio profitability * Strong exposure to operations, supply chain, and regulatory compliance * Proficiency with Agile product management, PLM systems, and BI/CRM tools (e.g., Jira, Aha!, Salesforce, Power BI) * Strong financial literacy, including P&L management and business case development * Exceptional strategic thinking, communication, and cross-cultural leadership * Strong negotiation and influencing skills across global stakeholders * Ability to thrive in a matrix, fast-paced, and international environment * Knowledge of building codes, fire safety, and sustainability standards (LEED, BREEAM, ISO 14001) * Multilingual or significant cross-cultural experience * Experience in driving digital product adoption and integrating IoT/smart technologies into traditional access solutions * Ability to travel up to 40% globally The salary range for this position is $127,000 to $155,000 with bonus potential. About Quanex, A Part of Something Bigger Quanex (NYSE: NX) is a global, publicly traded manufacturing company primarily serving OEMs in the fenestration, cabinetry, solar, refrigeration and outdoor products markets. We are A Part of Something Bigger by improving the performance and aesthetics of end products through continuous innovation, helping customers achieve greater production efficiencies, dedication to giving back to communities where we operate, producing shareholder value and helping our employees learn, grow, and thrive. Learn more at Quanex.com. #LI-LG1 #QHP1
    $127k-155k yearly 60d+ ago
  • Marketing Manager

    Simplify Compliance 4.2company rating

    Senior manager of marketing job in Guilford, CT

    At the heart of our company is our people. People from many different backgrounds with different vantage points, opinions, and experiences. We strive to continually lead with our IMPACT values and empower our employees to develop their full potential on a team that is passionate about acceptance, inclusivity, and achievement. Our employees are the driving force for the innovation, collaboration and creativity that enables our organization to deliver strategic success. We are seeking a Product Marketing Manager (Marketing Manager) to join our BLR team. BLR is a trusted provider of compliance, training, and workforce solutions that help businesses stay current, mitigate risk, and drive operational excellence. Job Summary: This role serves as a critical link between product, sales, and marketing, ensuring our offerings are effectively launched, clearly communicated, and aligned with customer needs. As a Product Marketer, you are responsible for translating product capabilities into compelling narratives that drive engagement, adoption, and retention. This role is responsible for ensuring product marketing readiness for launches, delivering effective sales enablement assets, and contributing to measurable improvements in product adoption, customer retention, and upsell pipeline in collaboration with Product Management and Sales Enablement. This role requires both strategic thinking and hands-on execution, and will work cross-functionally with Product, Demand Generation, Sales, and Brand teams to drive measurable impact across the buyer journey. Primary Duties & Responsibilities: * Develop and tailor compelling product messaging, positioning, and value propositions aligned to EHS personas, buyer journeys, and brand standards * Ensure alignment with regulatory guidelines and test effectiveness through campaigns and sales feedback * Lead GTM efforts for new products, features, and bundles in collaboration with Product, Demand Gen, and Brand teams * Deliver launch playbooks, support campaign planning, and define success metrics for adoption, usage, and pipeline impact * Create and maintain sales tools, audit regularly for relevance, and support sales teams with updated, high-impact content * Partner on the creation of customer-facing EHS product materials * Conduct competitive analysis, win/loss reviews, and customer research to maintain up-to-date persona profile, segmentation, and buyer journey insights * Manage surveys and reviews, build case studies, and develop award submissions to enhance product credibility * Feed customer insights into demand generation planning and content strategy Additional Responsibilities * Additional duties as assigned. Critical Competencies: * Ownership & Execution - Demonstrates a sense of ownership to drive issues to closure, maximizes the use of existing processes while continuously pursuing ways to improve efficiencies, sets aggressive goals, monitors progress, and delivers results, and seizes more opportunities than others * Influencing Others - Persuasive and engaging, gains support of others for ideas, proposals, and solutions to take action and achieve the desired business outcomes * Customer Centric - Establishes and maintains effective relationships with customers, effectively aligns strategy with customers' business, anticipates customer needs, and sets high standards for customer service The Individual: * Proven success in building messaging frameworks, content creation, and campaign execution * Excellent writing and communication skills with a strong eye for visual and verbal storytelling * Experience working cross-functionally with product, sales, and customer success teams * Strong organizational skills with the ability to manage multiple launches and timelines * Experience driving measurable adoption, usage, and retention of SaaS product Qualifications: * 3-5 years in product marketing or full-stack management - preferably in B2B Saas or compliance-driven industries * Bachelor's Degree All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. All external applicants must be legally eligible to immediately work in the country of hire without current or future sponsorship. If you require an accommodation under the Americans with Disabilities Act, Section 503 of the Rehabilitation Act or similar law in order to apply for employment at Simplify Compliance, please contact our Talent Acquisition Team **************, ext. 8101. Job applicants may request to review the company's Affirmative Action plans by contacting the talent acquisition team/recruiter, Human Resources department or Chief People Officer.
    $89k-136k yearly est. 23d ago
  • Marketing Manager: Private Capital RFP and Investment Communications Manager

    Mesirow Financial Holdings, Inc. 4.8company rating

    Senior manager of marketing job in Stamford, CT

    The Opportunity Mesirow is an independent, employee-owned financial services firm founded in 1937. Headquartered in Chicago with offices around the world, we serve clients through a personal, custom approach to reaching financial goals and acting as a force for social good. With capabilities spanning Private Capital & Currency, Capital Markets & Investment Banking, and Advisory Services, we invest in what matters: our clients, our communities and our culture. Mesirow has frequently been named one of the Best Places to Work by Crain's Chicago Business and is a Barron's Top 100 RIA Firm. Mesirow Integrated Marketing and Communications (IMC) oversees the Mesirow brand, creating a unified, seamless experience for key stakeholders, from clients and prospects to the media and the people of Mesirow. The team integrates marketing activity across mixes of tactics, channels, and media channels, ensuring consistent, client-centric messaging and shaping go-to-market strategy for our core businesses in Private Capital & Currency, Capital Markets & Investment Banking, and Advisory Services. Position overview We are seeking an experienced RFP and Investment Communications Manager to oversee our firm's RFP process and lead the development of investment content supporting institutional business development initiatives across our private capital platform. This role requires exceptional writing and editing skills, high financial services acumen, strong process management capabilities, and the ability to build trust with senior investment professionals. The individual will partner closely with the Alternative Credit, Institutional Real Estate Direct, Capital Formation, Marketing, Compliance, and Corporate Services teams to support growth, strengthen brand positioning, and deliver client-focused, high-quality communications. The role reports to the Global Head of Mesirow Capital Formation and Currency Solutions with strategic alignment to senior marketing leaders and Private Capital leadership. Time allocation in this hybrid role will fluctuate. However, RFPs, RFIs and DDQs will take precedence due to their deadline-driven and business critical nature. Key responsibilities RFP, DDQ, and Client Questionnaire Management * Lead the creation, coordination, and delivery of RFPs, DDQs, RFIs, and consultant database updates for Alternative Credit and Institutional Real Estate Direct. * Gain in-depth knowledge of each investment team's philosophy, process, and differentiators to ensure accurate, compelling, and competitive positioning. * Serve as a subject matter expert and steward of RFPIO, ensuring libraries are continuously updated, responses are high-quality, and workflows are efficient. * Train stakeholders and champion adoption of RFPIO, our enterprise RFP workflow platform; RFP process improvements; automation; and use of AI as appropriate. Strategic Marketing & Content Development * Partner with subject matter experts to create investment content and thought leadership pieces for institutional audiences. This may include white papers, briefs, commentary, video etc. * Develop, manage, and execute a holistic editorial calendar in partnership with Marketing colleagues, aligning with firmwide themes, market opportunities, and brand strategy. * Ensure strategic alignment of all content with Mesirow's brand story and organizational goals. * Collaborate with Client Experience Marketers to produce and refine product and service collateral, including fact sheets, pitchbooks, and commentary. * Track key engagement metrics to inform continuous improvement and reporting. Requirements * Four-year degree, CFA and/or CAIA designation are a plus * 7+ years of experience in marketing/communications; asset management industry experience required * Proficiency using RFP management tools (ideally RFPIO) to efficiently coordinate responses, manage content, and support business development initiatives. * Strong written and verbal skills * Ability to effectively communicate, internally and externally * Strong attention to detail * Client-focused, solutions-oriented, teamwork-focused, driven, self-motivated * Ability to manage multiple priorities and perform effectively in a deadline-driven environment. * Strong sense of accountability * Dependable, positive attitude, innovative, team player and flexible In accordance with the Illinois Pay Transparency Law, the anticipated hiring base salary for the role will be between $95,000 and $115,000 per year. However, base pay if hired will be determined on an individualized basis and is only part of the total compensation package, which, also provides the opportunity for a performance based bonus and the Mesirow benefit program. EOE
    $95k-115k yearly 44d ago
  • VP/Client Lead, Shopper Marketing

    Publicis Groupe

    Senior manager of marketing job in Danbury, CT

    Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy - that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at **************************** Overview Mars United is seeking a dynamic Vice President, Client Leadership to lead integrated omnicommerce and shopper marketing campaigns for our high-profile CPG account! In this role, you will combine your deep understanding of traditional brand marketing, shopper marketing, and retail media with your exceptional client management skills to lead the overall vision for success within the account. Working directly with the client as well as in partnership with cross-functional retail media, brand, marketing, sales, and insights teams, you will drive strategic planning for client omnicommerce campaigns, ensuring that the brand is properly represented across all retail partners, all goals and expectations are clearly defined, and client business goals are both met and exceeded. PLEASE NOTE: This is a hybrid role based out of our Stamford, Connecticut office and will require onsite engagement an average of 3 days/week. All candidates should be commutable to that location and available to work in a hybrid capacity. Responsibilities * Client Leadership * Serve as the primary point of contact between clients and Mars United Commerce. * Forge and maintain trust-based relationships with senior clients to secure long-term partnerships. * Business Planning * Build and deliver annual scopes of work and oversee the completion of contracted deliverables. * Negotiate contracts and fee arrangements as required. * Strategic Planning * Oversee the development and implementation of strategic omnichannel marketing plans, including brand, shopper, and retail media, that meet or exceed client objectives and drive tangible business results. * Team Management * Lead and mentor a team of account managers/directors, fostering a collaborative, high-performance culture. * Project Oversight * Ensure work is delivered on time, within budget, and to the highest quality standards. * Ensure the company product includes future-forward thinking anchored in business strategy and insights. * Financial Management * Manage assigned P&Ls, forecasts, and financial performance, ensuring profitability and efficiency. * Business Development * Identify and pursue new business opportunities, contributing to the company's growth and success. * Market Insights * Stay abreast of industry trends, consumer behavior, and the competitive landscape to inform strategic decisions. Qualifications * Bachelor's degree in advertising, marketing, or related field required; Master's degree preferred. Equivalent experience may be substituted. * 12+ years of prior advertising agency experience managing large, complex accounts and client relationships. * Prior experience supporting shopper and retail marketing campaigns for home care, health & beauty, or similar CPG brands is required. * Deep understanding of key components of CPG and retailer relationships, including Joint Business Planning, Top to Tops, and Channel and Category Strategies. * Prior experience and understanding of key Retail Media Networks and third-party Commerce Media partners. * Highly collaborative approach to teamwork and problem-solving. * Dynamic personality able to effectively engage and influence a variety of audiences, including senior client leaders. * A confident presenter and an outstanding listener with clear and persuasive verbal and written communication skills and a high degree of emotional intelligence. * Natural dissatisfaction with the status quo with a constant desire to think of ways to improve and grow the business. * Sound decision-making ability rooted in agency, client, and industry knowledge. * A creative problem-solver who is adept at analyzing results, synthesizing data, drawing out insights & implications, and developing insightful and actionable recommendations. * Strong business acumen with a constant eye toward growth. * Prior direct P&L experience. * Prior experience directly managing teams of 5 or more individuals. * Highly strategic with exceptional conceptual thinking skills. Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: * Paid Family Care for parents and caregivers for 12 weeks or more * Monetary assistance and support for Adoption, Surrogacy and Fertility * Monetary assistance and support for pet adoption * Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance * Tuition Assistance * Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more * Matching Gifts programs * Flexible working arrangements * 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) * Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S.-based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. Mars United is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact *****************************. Compensation Range: $146,490- 230,460 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be December 1, 2025. All your information will be kept confidential according to EEO guidelines.
    $146.5k-230.5k yearly 45d ago
  • Marketing & Communications Office Manager

    Fairfield University 3.5company rating

    Senior manager of marketing job in Fairfield, CT

    BASIC FUNCTION: Provides administrative, project management and marketing support for the Marketing & Communications Division with particular emphasis on meeting the needs of the Vice President for University Marketing. Drafts and proofs a variety of correspondence and communications for Marketing. Coordinates and provides support for the various departments within marketing and communications. Assists with management of Marketing & Communications' budget, key cross-division projects, website editing and copy-writing as well as photography. Prepares presentations and reports as requested. Manages internal and external events for the division and community relations. Oversees projects as assigned. UNUSUAL WORK CONDITIONS: Exposure to confidential information regarding public relations and crisis management activities, as well as confidential information on Alumni, Parents and other donors; may need to work an occasional evening or weekend to provide event support in which advance notice will always be given. Access to confidential board of trustee information. KNOWLEDGE AND SKILL NEEDED: The candidate must be able to effectively communicate both verbally and in writing. A professional and approachable demeanor is critical as the individual serves as the ‘face of the Marketing & Communications' and therefore interacts with a variety of internal and external constituents. The candidate must become knowledgeable about the variety of initiatives and programs underway in the Marketing and Communications Division. He/She must demonstrate a true team-orientation approach and have a willingness to participate in supporting all areas of Marketing & Communications. Superior attention to detail, strong organizational skills, and computer proficiency in all MS Office applications, particularly PowerPoint, Excel, project management systems and presentation skills, are required. Candidate must also have the ability to effectively manage multiple projects simultaneously and be proactive in their responsibilities. EDUCATION: A bachelor's degree is required. EXPERIENCE: A minimum of two to three years work experience is preferred, preferably within a marketing and communications department. Additional Additional ESSENTIAL FUNCTIONS: Provides administrative support for the Marketing & Communications Division with particular emphasis on meeting the needs of the offices of the Vice President for Marketing & Communications. Manages division budget; works with Marketing VP and division directors to identify cost savings, ensure consistency in reporting; works with Finance regularly. Manages division photography ensuring archiving, access, filing and selection process is accurate and efficient. Must be able to think independently on selection and tagging of photography. Author marketing communications monthly, annual and trustee reports and presentations. Draft and proof a variety of communications for the Marketing & Communications Division. This includes but is not limited to: press releases, internal communications, presentations and reports, web content updates, etc. Provide support for division events and manages select cross-divisional projects, keeping records up-to-date for key community constituents and government officials. Coordinate staffing and logistics of community relations events. Frequently manages (or assists with) division workflow (projects, meetings, briefings, events) Ensures division is up-to-date and meeting deadlines on University initiatives and deliverables (e.g. WorkDay) Attends, participates in, and manages content for VP's direct reports meetings. Works with VP of Advancement, President's Office & Marketing on selection/coordination/management of charitable giving and sponsorships, and then executes deliverables Daily interaction with President's Office (planning/coordination etc); also collaborator/liaison to other departments throughout University Participates in the growth and development of the Marketing Division. This involves: promoting an image of courtesy and efficiency throughout the University community and consistent with the Marketing Division's mission, remaining abreast of University procedures and policies as applicable to the Division, participating in staff meetings as requested, communicating effectively with supervisor concerning pertinent matters 9. Promotes safe and secure working conditions. This involves: promoting the proper utilization of equipment and materials, notifying Supervisor immediately of any unsafe working conditions 10. Performs other duties as assigned. Category: Marketing - Admin Performs such other duties, responsibilities, and activities as required by supervisor and as departmental/University needs indicate. *Disclaimer The above information indicates the general nature and level of work performed by employees within this classification. It is not designed to contain and should not be interpreted as a comprehensive inventory of all duties, responsibilities, activities, and/or qualifications required or expected of employees assigned to this job. Duties, responsibilities, and activities may change and new ones may be assigned at any time, with or without notice. All offers of employment are contingent upon a satisfactory background check. Fairfield University provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Load a resume or CV first, then upload supporting documents including a cover letter at the bottom of the third page under the "My Experience" section where it says to upload a Resume/CV . You will be able to upload up to 5 other documents in this section. You will be unable to edit your application, so please have all documents available before applying. Faculty Positions: If you need to upload more than 5 documents, please either combine them to upload or email the additional documents to the applicable contact in the job description. Staff positions: If you need to upload more than 5 documents, please either combine them to upload or email them to ****************
    $51k-63k yearly est. Auto-Apply 60d+ ago
  • Director of External Strategies (USA)

    Trexquant 4.0company rating

    Senior manager of marketing job in Stamford, CT

    We are a global leader in quantitative statistical arbitrage, specializing in developing cutting-edge machine learning models and data-driven strategies to identify and exploit market inefficiencies. With offices in the U.S., China, and India, our innovative team of researchers, technologists, and finance professionals pushes the boundaries of quantitative finance. We are seeking a dynamic, detail-oriented Director of External Strategies (GAT) to join our team and lead efforts in sourcing, evaluating, and integrating signals from external individuals with promising quantitative investing strategies and alpha-generation ideas. This role offers the opportunity to engage with a diverse set of external partners, including quantitative portfolio managers, individual researchers, and other market experts, to identify innovative strategies that align with our style and are additive to our investment objectives. Responsibilities * Develop strategies to attract and identify high-quality external researchers and quantitative investors with novel alpha-generating strategies. * Collaborate with the Research Management Team to evaluate promising external strategies through quantitative analysis and back-testing models. * Negotiate terms of engagement with external managers, ensuring alignment with portfolio strategies and performance. * Maintain relationships with quantitative communities, researchers, hedge funds, and portfolio managers to discover promising and obtainable investment ideas. * Prepare detailed reports for senior management on external strategies and ensure evaluations align with governance and performance standards. * Collaborate with internal teams to integrate external strategies into the firm's portfolio, staying informed on trends in quantitative finance and data science.
    $125k-174k yearly est. 7d ago
  • Director, Digital Performance Marketing

    Cannondale 4.1company rating

    Senior manager of marketing job in Wilton, CT

    For more than 50 years, Cannondale has been a leading innovator in the cycling world. As more riders of all ages and abilities get on the roads, trails, and streets than ever before, we're here to do the best work of our lives to push the greatest human-powered machine into the future each and every day. We're committed to building a diverse and inclusive workforce where every teammate can succeed as we inspire riders everywhere. Fueled by a free-thinking, always-game, got-your-back mentality, we ditched the rulebook and set forward on a path to make iconic bikes that simply work better. We look forward to the ride with you. About the Role: Come Ride With Us in our Wilton, CT office as our Digital Performance Marketing Director. Step into a role where your work directly shapes how customers discover, engage with, and stay connected to our brand. Reporting to the VP of Digital Marketing, you will guide the vision and run the strategy behind our entire digital performance engine. Your focus will be clear: build smart acquisition paths, deepen engagement, and create meaningful retention moments across every stage of the customer journey. You'll lead a talented, cross-functional team that brings performance channels (SEM, SEO, display, affiliates, social) and lifecycle programs (email, app marketing, loyalty, and consumer data) to life. Your decisions will move real numbers, strengthen personalization, and elevate the full digital experience. If you thrive on ownership, experimentation, and growth that you can see in the data, this role gives you the runway to deliver exactly that. How You'll Make an Impact: Oversee the coordination of all global performance marketing initiatives, partnering with category marketing managers and GTM team, developing and communicating effective strategies, guiding on digital marketing mix (including social, display, search, retargeting) and spend to ensure strong return on investment and efficient CAC Responsible for paid media budget, including setting and achieving spend and objectives for NPI launch campaigns, demand capture and ecommerce drivers, and other performance-driven marketing channels Establish KPIs, track and analyze performance (ROI) for each paid media campaign and marketing channel to maximize budget and systematically drive progress towards goals and objectives Lead our SEO efforts, coordinating the production of content, copy updates and back-end optimizations and other strategies that increase organic traffic, page rank, and position Lead the strategy and execution of our lifecycle marketing efforts to drive customer acquisition and retention; increasing engagement, loyalty, conversion, and customer LTV Work closely with digital product managers to share funnel conversion improvement ideas, landing page feedback, and optimization ideas Regularly update Marketing team with monthly reporting, NPI reports, social media reports and other reports necessary to share KPIs and results Manage relationships with digital marketing agencies and relevant technology partners Champion and encourage a positive working environment and effective teamwork in line with Cannondale's behaviors and culture What You Bring to the Table: 8-10 years of experience in relevant field (performance marketing, growth marketing) at a consumer brand (preferably B2B with some D2C) Ability and experience in managing and working with cross-functional teams Passion and enthusiasm for cycling Experience in developing marketing models and forecasts, managing a budget to specific ROI targets Solid foundational understanding of media concepts, terminology, and bid-based buying models Experience working with conversion tracking and mobile marketing attribution partners as well as digital reporting tools (such as Google Analytics) is required Ability to synthesize data, conduct data-driven analysis, prepare and present key insights to senior leadership and business owners. Experience and understanding of paid social, programmatic, and SEM buying platforms (demand side platforms, Google Ads/AdWords, Facebook Business Manager, etc.) is required Experience overseeing email/CRM/CDP or lifecycle marketing programs and customer data strategy Experience building, testing and optimizing customer segments used in acquisition, retargeting and email campaigns Test and learn mindset, with experience creating and managing A/B or multivariate tests Self-starter, highly motivated, positive demeanor, excellent communicator, and able to thrive in a fast-paced environment Reasonable availability to respond to requests and monitor/optimize campaigns outside normal business hours Bachelor's degree in a relevant field of study What we offer: Comprehensive Medical/Prescription/Dental/Vision plans Hybrid work environment (3 days in-office, 2 days WFH) Generous Paid Time Off Programs Life & Disability Insurance FSA/HSA/Dependent Care FSA 401k and company match Commuter Incentive Program Volunteer Time Off Voluntary benefits (critical illness, accident, and hospital indemnity insurances) Great discounts on company products Employee Wellness Program EAP benefit Parental Leave program Access to group home and auto insurance A mix of casual yet professional culture Want a closer look into what it's like to Come Ride With Us? Explore more of Cannondale on Instagram and LinkedIn. About the organization As a proud member of the Pon Holdings family, Cannondale benefits from the strong foundation and extensive network of one of the Netherlands' largest family-owned businesses, as well as the largest bike portfolio in the world: Pon.Bike, including brands like Gazelle, Santa Cruz, Cervélo, Kalkhoff, Focus, Urban Arrow, Veloretti and Swapfiets. Being a part of Cannondale means being part of a dynamic and forward-thinking organization backed by the strength and stability of Pon Holdings. Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Cannondale we value a diverse, inclusive, and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, regardless of your gender or race, we encourage you to apply anyway. You may be just the right candidate for this or other roles. Our DEI Mission Statement: At Cannondale, we are on a mission to inspire cycling for all. Whoever you were, are, or will be, you can find yourself here. Our diverse line-up of bikes reflects diverse voices, diverse communities, and diverse aspirations. We know the only way to foster that diversity is to foster inclusion in our perspectives. We are committed to not only seeking unique voices, but also cultivating, embracing, and channeling those of every member of the Cannondale community. We understand that doing so makes both our company and our products better. It's why we want you to Come Ride With Us - because bikes belong to us all. We are an Equal Opportunity Employer. All persons shall have the opportunity to be considered for employment without regard to their race, color, religion, national origin, ancestry, alienage or citizenship status, age, sex, sexual orientation, gender, gender identity, gender expression, marital status, disability, military service and veteran status, pregnancy, childbirth, and related medical conditions, or any other characteristic protected by applicable federal, state or local laws. For additional information, please click here. We will endeavor to make a reasonable accommodation for the known physical or mental limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to apply for a role with or participate in the hiring process with the Company, please let us know. To learn more about our privacy policy, please click here: Privacy Policy | Cannondale (English) An applicant's personal information will be shared in accordance with our privacy policy; by applying for a position, you are accepting the terms of our policy.
    $105k-157k yearly est. Auto-Apply 10d ago
  • Senior Marketing Executive (Outside Sales) - Western Connecticut

    Labcorp 4.5company rating

    Senior manager of marketing job in Greenwich, CT

    Recognized by Forbes as one of America's Best Employers For Diversity 2024 and once again named to FORTUNE magazine's list of the World's Most Admired Companies, Labcorp is seeking to hire a Senior Marketing Executive to help identify and shape opportunities for our continued growth across our Specialty Medicine segment. This is a unique opportunity to join the Clinical Business team of a leading global life sciences company that advances patient health and powers clear, confident decisions through its diagnostics and drug development offerings. As a Senior Marketing Executive, you will function as an outside sales representative primarily focused on growing and retaining business in all specialties. This is a true hunter role, and the candidate is expected to prospect, develop and close their own sales targets on a monthly basis. The territory for this position will cover Western Connecticut. The ideal candidate will reside within the territory. We are seeking a competitive and collaborative individual with a high degree of communication and business acumen skills who enjoys growing and working with a seasoned, high performing team across a wide variety of high growth therapeutic areas. Essential duties & responsibilities: Maintain and organize an annual book of business, while meeting and exceeding sales growth goals in the assigned territory. Achieve long and short-term sales objectives by providing specialty solutions. Serve as a subject matter expert and champion of Labcorp's expansive list of testing solutions for customers and prospective clients. Create effective customer relationships. Make in person visits to clients on a regular basis to provide ongoing customer support, education on focus products and market updates for current customer base using sales analytics and insights. Act as a liaison between the client and Labcorp. Collaborate, communicate and actively contribute to new business opportunities. Keep current with the competition's products, service offerings and activity Stay updated of new products, clinical guidelines, new developments in the industry & research trends. Use market data, sales analytics and insights to make sales decisions and spot new business opportunities. Provide updates to senior leadership on key strategic initiatives and new business opportunities Establish and maintain effective working relationships with all company support departments internally. Effectively manage travel logistics to maximize sales productivity. Attend local and national professional trade shows and events as requested. Update all relevant customer account information into Salesforce.com. Cold call and build a sales pipeline that will provide ongoing revenue goal achievement. Accurately forecast and maintain a sales funnel of new opportunities in-line with a 90-day quota. Collaborate closely with team members to retain current book of business. Perform in-services, training and implementation with pertinent personnel and physician staff. Collaborate and actively contribute to new business opportunities with LCA counterparts. Requirements: High school diploma or equivalent required. Bachelor's degree is preferred Previous sales experience or account management is required; preferably 4 years Experience in the healthcare or medical device industry Previous clinical laboratory or diagnostics sales experience highly desired Medical device sales experience and business-to-business experience preferred Proven success managing a book of business Ability to collaborate closely with sales and operations teams to grow the business Strong consultative selling and closing skills Ability to understand complex scientific literature and use clinical data as a selling factor Strong communication skills; both written and verbal Excellent time management and organization skills Proficient in Microsoft Office including Word, Power Point & Excel, salesforce.com Ability to travel overnight as needed Must have a valid driver's license and clean driving record Strong technical competency and business acumen capabilities Benefits: Employees regularly scheduled to work 20 or more hours per week are eligible for comprehensive benefits including: Medical, Dental, Vision, Life, STD/LTD, 401(k), Paid Time Off (PTO) or Flexible Time Off (FTO), Tuition Reimbursement and Employee Stock Purchase Plan. Casual, PRN & Part Time employees regularly scheduled to work less than 20 hours are eligible to participate in the 401(k) Plan only. For more detailed information, please click here. Labcorp is proud to be an Equal Opportunity Employer: Labcorp strives for inclusion and belonging in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications and merit of the individual. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law. We encourage all to apply If you are an individual with a disability who needs assistance using our online tools to search and apply for jobs, or needs an accommodation, please visit our accessibility site or contact us at Labcorp Accessibility. For more information about how we collect and store your personal data, please see our Privacy Statement.
    $95k-126k yearly est. Auto-Apply 60d+ ago
  • Event & Marketing Manager

    GE Appliances 4.8company rating

    Senior manager of marketing job in Stamford, CT

    At GE Appliances, a Haier company, we come together to make "good things, for life." As the fastest-growing appliance company in the U.S., we're powered by creators, thinkers and makers who believe that anything is possible and that there's always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together. The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities. Interested in joining us on our journey? Co-Create is a state of the art, one of a kind, experience and design center/ maker space. A place where people will come and see how we MAKE things in our factory, CONNECT with us on creating new ideas and building things in our maker space, First Build, and be INSPIRED by beautifully designed kitchens. Our Event & Marketing Manager will play an intricate role in our Experience & Design Space. In this role, you will be responsible for the management of event logistics, details and communication that go into making these events a success. Our environment is not a typical corporate event space. You will be part of a team with a strong collaborative work ethic that is passionate about putting their events management skills to work. This is not a Monday - Friday job. Events and programs will take place when the consumers are available which means after hours as well as some weekends. Position Event & Marketing Manager Location USA, Stamford, CTStamford (CoCreate) CT US How You'll Create Possibilities We are seeking a dynamic and detail-oriented Event and Marketing Manager to lead the planning, execution, and promotion of events while helping to drive the overall marketing strategy for our organization. The ideal candidate is a creative thinker with excellent organizational skills and a proven ability to manage independently multiple projects simultaneously. Key Responsibilities: Event Management: * Plan, coordinate, and execute a wide range of events & experiences, including conferences, training, product launches, tours & company-sponsored activities. * Develop event concepts, themes, and timelines in alignment with organizational goals. * Negotiate and manage vendor contracts, venues, catering, and other event-related services. * Oversee event budgets, ensuring cost-effectiveness while maintaining quality. * Coordinate event logistics, including registration, attendee communications, and on-site management and set up. * Analyze event performance and provide post-event reports with insights and recommendations. Marketing Management: * Develop and implement a comprehensive marketing strategy to promote events and increase brand awareness. * Create compelling marketing materials, including social media content, email campaigns, press releases, and promotional collateral. * Collaborate with internal graphic designers, content creators, and other stakeholders to produce high-quality assets. * Manage social media channels and monitor engagement metrics. * Conduct market research to identify target audiences and refine event marketing efforts. * Measure and analyze the success of marketing campaigns, making data-driven decisions to optimize performance. Collaboration and Leadership: * Work closely with cross-functional teams to align events and marketing efforts with company objectives. * Build and maintain strong relationships with clients, sponsors, and partners. * Lead a team of students, freelancers, or volunteers to ensure seamless execution of events. What You'll Bring to Our Team Qualifications: * Bachelor's degree in marketing, communications, event management, or a related field. * 3+ years of experience in event planning and marketing. * Strong project management skills, with the ability to meet deadlines and manage budgets. * Proficiency in retail marketing tools and platforms (Shopify), including social media management tools, email marketing software (Mailchimp), and analytics platforms. * Excellent written and verbal communication skills. * Creative thinker with a strong attention to detail. * Ability to work independently and as part of a team in a fast-paced environment. * Familiarity with CRM systems and event registration platforms is a plus. * Digital / Social savvy. Understanding of Social Platforms such as FaceBook, Instagram, Twitter * Must be able to communicate & interact professionally with all levels of guest (internal, sales, customers, consumers) * Must be organized and a self-motivated * Ability to multitask and prioritize in an ever-fluctuating environment * Exhibit a friendly, helpful and courteous manner when dealing with customers * Physical demands, frequent standing for extended periods of time. Key Competencies: * Strategic thinking * Problem-solving * Leadership and teamwork * Creativity and innovation * Strong analytical skills * Attention to detail Our Culture Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities. This reflects our dedication to creating solutions that: Empower colleagues by fostering an environment where all voices are heard, valued, and encouraged to contribute. Strengthen communities where we live and work. Reinforce a culture of belonging, purpose, and engagement. Reflect the diversity of the communities we serve through our workforce, products, and practices. By further embedding Zero Distance into our People and Culture framework, we will continue to build a deeply connected organization. We are cultivating a culture of engagement, belonging, and connection, because while attracting new talent remains a priority, retention is a cornerstone of our strategy. GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization. GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S If you are an individual with a disability and need assistance or an accommodation to use our website or to apply, please send an e-mail to *******************************
    $79k-103k yearly est. 11d ago
  • Director, Channel Marketing

    Grayscale Investments

    Senior manager of marketing job in Stamford, CT

    Grayscale is the largest digital asset-focused investment platform in the world by AUM and offers the broadest selection of digital asset investment products in the U.S. based on number of products. Our platform spans the full spectrum of institutional-grade solutions-from single-asset exposures to diversified and thematic strategies-with a goal of providing every investor with access to the hyper-expanding digital asset universe. Our firm offers a rare combination of decades of traditional finance work experience and digital asset leadership that brings an institutional mindset to the maturing digital asset industry. This convergence of capabilities positions us to deliver investment solutions and client experiences that are both institutionally robust and technologically advanced, which we believe offers a competitive edge that is difficult to replicate. We're proud of our deep crypto expertise and work closely with individual and institutional investors as they explore this asset class as part of their portfolio allocation. Position Summary: Grayscale is seeking a seasoned and strategic Director, Channel Marketing to lead our efforts across financial intermediary and institutional distribution channels. Reporting to the Chief Marketing Officer, this individual will develop and execute high-impact marketing programs that drive engagement, build brand equity, and accelerate asset growth through advisor and platform relationships. The ideal candidate combines a deep knowledge of investment distribution with modern marketing instincts and a bias for results. This is a high-visibility leadership role with the opportunity to shape how Grayscale reaches and influences the professional investor community. Responsibilities: Develop and execute integrated channel marketing campaigns (digital, events, content, PR, paid media) tailored for advisor and institutional audiences. Translate product and investment strategy into compelling campaign narratives and positioning, ensuring consistency across collateral (pitchbooks, email, web, webinars). Leverage business intelligence and analytics to identify opportunity areas, segment messaging, measure performance, and optimize ROI. Partner cross-functionally with product, sales, investments, digital, and creative teams to ensure message consistency, sales alignment, and seamless execution across all campaigns. Develop advisor-ready materials, presentations, and sales enablement tools that help drive platform adoption and field engagement. Own the channel marketing budget; plan allocation, track spend and assess channel effectiveness. Manage agency and vendor partners for campaign execution, ensuring quality, timeliness, and brand compliance. Prior Experience/Requirements: 7-12 years of experience in financial services channel marketing, ideally supporting intermediary distribution, such as ETFs, asset management, or wealth platforms. Bachelor's degree in Marketing, Finance, Communication or equivalent experience. Deep understanding of financial advisor and institutional distribution channels. Strong analytical aptitude (Excel, BI, CRM/salesforce) for segmentation and ROI measurement. Excellent communicator, adept at crafting narratives, presentations, and campaign assets. Project leadership, proven success managing integrated campaigns and external agencies. Demonstrated interest in crypto, digital assets, or disruptive, high-growth industries. Passion for shaping narratives in evolving markets. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
    $120k-172k yearly est. Auto-Apply 54d ago
  • Marketing & Communications - Manager of Visual Communications

    Sacred Heart University 4.3company rating

    Senior manager of marketing job in Fairfield, CT

    Work collaboratively within University's marketing and communication department to edit strategic video content for a variety of University audiences including, but not limited to, prospective students and families, current students, alumni, donors, etc. This role works as a key member of the video production team, specializing in editing footage, creating platform-specific adaptations, media organization, and the development and implementation of post-production workflows in support of other team members, with some filming responsibilities. This includes managing media asset management systems and implementing digital archiving best practices. The incumbent is responsible for maintaining highly organized and detail-oriented workflows to ensure projects meet tight deadlines, operating video cameras and executing basic videography tasks as needed, and applying knowledge of broadcast and live stream best practices to relevant projects. This position requires demonstrating a positive, proactive, and solutions-oriented approach that aligns with the mission of Sacred Heart University. Principal Duties & Responsibilities Lead the post-production process for all University video content, ensuring timely and high-quality deliverables. Oversee multiple videos through all stages of post-production. Perform advanced video editing, color grading, sound editing, and sound design to tell the story of Sacred Heart. Edit videos in a timely manner. Adapt video content for various platforms (e.g., website, social media, advertisements) with platform-specific edits and optimizations. Develop and implement efficient workflows for organizing, archiving, and managing all video assets. Help to maintain and expand the visual brand of Sacred Heart. Assist the Video Producer in scripting, shooting, and editing videos. Maintain gear & oversee inventory of equipment. Conduct some filming as needed to support video projects. Motion Graphics experience is a plus but not required. Other duties as assigned. Knowledge, Skills, Abilities, & Other Attributes Bachelor's degree in marketing, communications, or media studies disciplines. Minimum 3 years of job experience as a video editor. Strong portfolio or reel focused on visual storytelling. Demonstrated expertise in video production, photography, audio productions and graphic design. Experience with Adobe creative cloud software's or non-linear editors. motion graphics experience is preferred. Ability to multi-task and work in a fast-paced and changing environment. Well-organized and able to handle multiple projects simultaneously. Knowledge in social media content strategy. Knowledge/experience with drones ( preferred but not required). Knowledge in broadcast/live stream best practices. A positive and can-do attitude that supports the mission of Sacred Heart University. Unusual Working Conditions Evening and weekend hours may be required. Occasional travel required.
    $79k-101k yearly est. 60d+ ago
  • Associate Director, Digital Marketing

    Tauck 4.5company rating

    Senior manager of marketing job in Wilton, CT

    The Associate Director Digital Marketing is responsible for strengthening Tauck's presence across digital touchpoints leading up to the point of purchase. This includes responsibility for establishing and advancing digital strategies that increase qualified lead flow and improve conversion. With increased investment in digital marketing channels and the launch of eCommerce planned for the first half of 2026, this role is accountable for both setting strategic direction for our website and other key digital initiatives across paid media, user experience, and lead optimization, as well as driving forward those initiatives through strong project management skills and advanced digital fluency. This highly cross-functional leader will collaborate closely with Brand, Creative, Database & Customer Acquisition, and IT teams, as well as external partners such as Tauck's media agency, UX consultants, and web development vendors to enable the team to achieve measurable marketing results through digital channels to unlock continued digital passenger growth for Tauck. KEY RESPONSIBILITIES: Own and execute the end-to-end conversion rate optimization (CRO) strategy to increase lead generation and desired actions across digital marketing channels. Drive website strategy and enhancements to Tauck.com and Roambytauck.com, optimizing for UX, engagement, and effectiveness in converting prospective travelers. Champion and optimize paid media campaigns (SEM, SEO, display, social) to generate high-quality leads and effectively guide customers through the pre-purchase journey. Provide transparency into performance through KPIs, reporting, and insights that drive continuous improvement through insightful recommendations. Design, launch, and analyze A/B tests to optimize website pages, landing pages, and digital funnels. Partner with Brand and Customer Acquisition leads to ensure seamless integration across creative, media, and digital campaigns. Leverage expertise in eCommerce to maximize Tauck's reach, engagement, and conversion. Contribute to ongoing team efforts to develop and optimize lead nurturing programs (email, retargeting, Salesforce Personalization) to shorten time from lead to conversion. Partner with IT to ensure website infrastructure and integrations support business goals and deliver reliable performance. Manage relationships with key external digital partners (e.g. UX consultants, website research vendors, etc.), providing clear direction and accountability for results. Track, analyze, and report on performance, identifying opportunities to improve ROI and effectiveness across channels. Stay current on digital trends, tools, and best practices; proactively recommend innovations to advance Tauck's digital presence and maintain a competitive edge. SKILLS & QUALIFICATIONS: 7-10 years of progressive experience in digital marketing, including lead generation, media, UX, and conversion optimization. Proven ability to design and deliver strategies that generate qualified leads and improve conversion. Strong understanding of digital media planning and optimization across paid channels. Experience managing large-scale websites and digital initiatives in a consumer-facing environment. Knowledge of analytics tools, CRO methods, and digital performance reporting using Tableau, GA4 or. Excellent communication and collaboration skills, with the ability to influence stakeholders and partners at all levels. Strategic thinker with exceptional project management, problem-solving, and organization skills. Experience with ecommerce and modern CRMs (e.g. Salesforce Marketing Cloud). Entrepreneurial mindset with ability to adapt and anticipate changing business needs. Bachelor's degree in Marketing, Business, or related field required; MBA preferred.
    $80k-118k yearly est. Auto-Apply 60d+ ago
  • Director, Marketing Growth and Operations

    Ultimate Care Assisted Living Management

    Senior manager of marketing job in Ronkonkoma, NY

    Job Description This role supports the Vice President of Marketing and Senior Director of Marketing & Communications in developing and implementing the overall marketing strategy while independently managing media planning, budget oversight, project workflows, vendor relations, and the timely delivery of all marketing assets. The ideal candidate is highly organized, detail-oriented, and thrives in a fast-paced, deadline-driven environment. They act as the central hub of coordination between internal teams, external vendors, and community stakeholders, ensuring that every campaign and creative request is executed efficiently, accurately, and in alignment with brand standards. DUTIES AND KEY RESPONSIBILITIES: Strategic Support Partner with the Vice President and Senior Director of Marketing to translate marketing strategies into actionable plans, timelines, and deliverables. Provide data-driven insights and recommendations to improve campaign performance and ROI. Media Planning & Management Develop, manage, and maintain all paid media plans, including print, digital, broadcast, and sponsorship placements. Negotiate rates, manage vendor contracts, and ensure all placements align with strategic priorities and budgets. Oversee trafficking of creative assets to media outlets and confirm all specifications, deadlines, and approvals are met. Budget Oversight Own and manage the department's operating and advertising budgets in coordination with the VP of Marketing. Track all marketing expenditures, process invoices, and prepare financial reports to ensure accuracy and accountability. Monitor spend versus plan and proactively identify optimization or reallocation opportunities. Project & Workflow Management Maintain the department's project management system, organizing and prioritizing deliverables, deadlines, and approvals. Ensure all creative requests are logged, assigned, and completed on schedule and within scope. Supervise the Marketing Coordinator and Graphic Designer to ensure workload balance and efficiency. Creative Asset Delivery & Quality Control Oversee production and distribution of all marketing assets-print, digital, and promotional materials. Ensure creative outputs meet brand standards, accuracy, and file specifications prior to release. Serve as the final checkpoint for proofing and approvals after delivery. Vendor & Stakeholder Relations Manage relationships with media partners, printers, and creative vendors, serving as the primary operational liaison. Coordinate asset delivery and communication between the Home Office team, communities, and external partners. Analytics & Reporting Support campaign reporting by collecting and analyzing performance data from media placements and digital sources. Present insights to leadership to guide decision-making and improve future initiatives. Departmental Development Stay current on marketing tools, platforms, and technologies to streamline department operations. Participate in training, conferences, and professional development as needed. Minimum Qualifications Experience 7-10 years of progressive marketing experience, with at least 3-5 years in a marketing operations, project management, or media planning role 2-3 years of people management experience, including direct supervision of marketing professionals Proven experience managing six- to seven-figure marketing budgets Demonstrated success in multi-channel media planning and buying (digital, print, broadcast) Experience in real estate, senior living, healthcare, hospitality, or multi-location organizations strongly preferred Core Competencies Project Management: Expert ability to manage multiple projects simultaneously with competing deadlines and stakeholders Budget Management: Strong financial acumen with experience in budget development, tracking, and variance analysis Media Planning & Buying: Deep understanding of media channels, rate negotiation, and vendor management Analytical Skills: Ability to interpret campaign data and translate insights into actionable recommendations Communication: Excellent written and verbal communication skills; comfortable presenting to senior leadership Attention to Detail: Meticulous approach to quality control, proofing, and brand standards enforcement Leadership: Ability to mentor, develop, and motivate direct reports while fostering collaboration across teams Technical Skills (Required) Advanced proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) Experience with project management platforms (e.g., Asana, Monday.com, Wrike, or similar) Familiarity with marketing analytics tools (Google Analytics, Meta Business Suite, etc.) Working knowledge of CRM and marketing automation platforms (e.g., HubSpot, Salesforce Marketing Cloud) Proficiency in media planning tools and ad trafficking platforms Basic understanding of creative file formats and specifications for print and digital production Preferred Skills & Attributes Experience with senior living or healthcare marketing regulations and compliance Knowledge of graphic design principles and Adobe Creative Suite (for quality review purposes) Familiarity with programmatic advertising and DSP platforms Understanding of SEO, SEM, and digital attribution models Certification in Project Management (PMP, CAPM) or Digital Marketing (Google Ads, HubSpot, etc.) Entrepreneurial mindset with ability to implement process improvements and drive operational efficiency Strong vendor negotiation skills with track record of cost savings Ability to work effectively in a matrixed organization with multiple stakeholders Calm under pressure; adaptable to shifting priorities in a dynamic environment Proactive problem-solver who anticipates needs after they become issues
    $95k-145k yearly est. 22d ago
  • Vice President, B2B Marketing

    Mastercard 4.7company rating

    Senior manager of marketing job in Harrison, NY

    **Our Purpose** _Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._ **Title and Summary** Vice President, B2B Marketing Overview The Vice President of Insights & Intelligence Portfolio Marketing is responsible for driving growth, adoption, and customer engagement for Mastercard's I&I portfolio. Acting as the 'mini CMO,' this leader shapes and executes marketing strategies aligned with the 2026 Services strategy, partnering closely with Product, Strategy, Commercialization, and Services Marketing to deliver differentiated value across geographies, customer segments, and go-to-market channels. Key Responsibilities Strategic Portfolio Leadership - Transform I&I marketing from fragmented product-level efforts to a unified, scalable, customer-centric approach. - Develop and execute data-driven marketing strategies to accelerate portfolio growth. - Champion a unified story for I&I, ensuring consistent messaging across products, channels, and functions. - Drive awareness and engagement through multi-channel marketing plans targeting C-suite, decision makers, and user personas. - Activate demand by improving conversion within existing funnels and opening new revenue routes through partner and network motions. - Lead a team of product marketers to establish foundational marketing strategy, including audience definition, value positioning, campaign design, and product prioritization. Team & Stakeholder Leadership - Lead and inspire a geographically and functionally diverse team, fostering high performance, innovation, and continuous improvement. - Build team capabilities in stakeholder communication, business alignment, and visibility of marketing impact. - Provide clear direction, feedback, and professional development opportunities. Market Expertise & Influence - Serve as the expert on buyer personas, competitive landscape, and strategic GTM motions, building use-case narratives and driving the portfolio's shift towards buyer-based, AI and API-first solutions. - Influence cross-functional teams and regional leaders to drive adoption and sales, leveraging insights to inform strategy and execution. Performance Management & Measurement - Deliver regular updates on marketing performance, ROI, and market trends, providing actionable recommendations. - Develop and implement measurement frameworks aligning marketing impact with revenue mechanics. - Lead monthly business reviews, offering a holistic view of marketing impact and sales enablement. Collaboration & Cross-Functional Alignment - Act as the central liaison for integrated portfolio marketing, building strong relationships across Communications, Product, Sales, Partner, Digital, Field, and Customer Marketing teams. - Partner with Services Marketing, Communications, and IMC to launch Tier 1/Big Bet activations and unified narratives. - Ensure seamless communication and alignment of objectives, driving unified marketing strategies. - Develop standardized sales enablement tools and training programs. - Collaborate with channel partners to maximize impact at key events. Innovation & Future-Readiness - Prepare for business evolution by developing scalable marketing systems supporting network-led and self-service models, including embedded use cases, API developer marketing, and agentic consulting. - Operationalize self-service GTM and support transition to platform-based, AI-enabled solutions. - Build and launch a thought leadership engine in partnership with global Advisors and consulting. Requirements - 10+ years in B2B Product Marketing and GTM roles, ideally with SaaS experience and knowledge of Financial Institutions and Retail segments. - Proven success in large, complex matrix organizations and high-growth, customer-centric teams. - Deep understanding of B2B positioning, demand generation, and funnel management. - Experience managing and/or co-owning product/portfolio P&L in a growth business. - Demonstrated team leadership, including managing managers and building high-performing teams. - Exceptional communication, collaboration, and stakeholder management skills. - Ability to prioritize and manage multiple projects in a fast-paced environment. Preferred Qualifications - Experience in marketing, consulting, and SaaS industry. - Experience partnering with major account sales teams. - MBA or advanced degree in marketing or related field. Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. **Corporate Security Responsibility** All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: + Abide by Mastercard's security policies and practices; + Ensure the confidentiality and integrity of the information being accessed; + Report any suspected information security violation or breach, and + Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines. In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations. **Pay Ranges** Purchase, New York: $217,000 - $359,000 USD Arlington, Virginia: $217,000 - $359,000 USD Boston, Massachusetts: $217,000 - $359,000 USD Miami, Florida: $189,000 - $312,000 USD
    $217k-359k yearly 5d ago
  • Manager, Marketing and Sales Support Analytics - Shelton, CT

    Hubbell Inc. 4.7company rating

    Senior manager of marketing job in Shelton, CT

    The Manager, Marketing and Sales Support Analytics is a strategic and operational leader responsible for driving data integrity, reporting excellence, and platform enablement across the organization. This role oversees a team focused on platform sales and commission reporting, application development, data governance, and production support, ensuring accurate, timely, and actionable insights for business decision-making. The manager partners closely with cross-functional stakeholders to translate evolving business requirements into scalable reporting solutions and applications. They prioritize initiatives, manage delivery timelines, and communicate effectively with business leaders to align expectations. The role is responsible for mentoring and growing a high-performing team, fostering technical expertise, problem solving, and professional development. Reports to the Director of Marketing with a working relationship with VP-GM, VP Product Development, Sales Leadership, Directors of Product Marketing, and personnel across Finance, Operations, IT, and Customer Experience. A Day In The Life * Requirements Gathering & Analysis: Collaborate with stakeholders across Finance, Marketing, and Sales to capture comprehensive platform reporting requirements, including commission reporting for all Hubbell Electrical Products businesses. Translate business needs into actionable reporting solutions using BI tools and platform reporting technologies. * Solution Design & Delivery: Develop and implement scalable reporting solutions and dashboards that provide accurate, timely, and actionable insights. Ensure alignment with organizational goals and compliance with data governance standards. * Sales Organization Incentive Plans: Coordinate all aspects of field commission reporting including quota development and commission reporting, including accurate reporting and compliance tracking. * Customer Incentive Program Management: Coordinate all aspects of customer incentive program implementation, including accurate reporting and compliance tracking. * Data Management & Quality Assurance: Oversee monthly point-of-sale (POS) data collection, cleansing, and validation processes to ensure data accuracy and integrity. * Team Leadership & Prioritization: Set clear priorities for direct reports to balance production support with project-based work. Communicate project statuses, timelines, calendars, and analytical priorities effectively to all stakeholders. * Performance Management & Staff Development: Monitor team performance through technical reviews, training programs, and regular feedback. Foster professional growth and maintain high standards of quality and accountability. * Business Process Enablement: Provide guidance to functional areas on leveraging data products to optimize workflows and enhance operational efficiency. * Requirements Documentation & Communication: Capture and document functional and technical requirements, convert them into detailed specifications, and validate with the business stakeholders. Maintain transparency through regular updates on milestones and deliverables. Develop training materials and communication plans to support solution adoption. * Compliance & Governance: Monitor all development activities to ensure adherence to established guidelines and policies. * Stakeholder Engagement & Communication: Promote awareness of data initiatives and digital products across the marketplace and supply chain. Collaborate with executive sales management and distributor marketing to keep field sales teams, marketing and channel partners informed and trained in available services and tools. What will help you thrive in this role? * Bachelor's Degree in Business, Information Systems, Computer Science, Data Analytics, or a related field is required. Preferred: Master's Degree in Business Administration (MBA), Data Analytics, or Information Technology for advanced leadership and strategic planning skills. * Seven to ten years of progressive experience in eBusiness, data analytics, platform reporting, and application development, with a strong background in project management and business intelligence. Proven background in reporting architecture, and enterprise-level data model development. Leadership experience managing technical teams and cross-functional projects. * Expertise in SAP, Power BI (Advance Dax, Power Query), and Paginated Reports. Experience in employing git source control and applying CI/CD principles to data operations is a plus. Advanced SQL skills; familiarity with relational and cloud-based databases (e.g., SQL Server, Azure SQL). Applied experience with Power Automate and comfort with the rest of the MS Power Platform. * Strong leadership, strategic thinking, and stakeholder management capabilities.Excellent communication, problem-solving, and organizational skills.Advanced Microsoft Office Suite for reporting and presentations. * Demonstrated experience in people management of a team of 5 plus. #LI-AC1 Hubbell Incorporated Hubbell creates critical infrastructure solutions that power our customers, communities, people and the planet. Our company is strategically aligned around enabling grid modernization and electrification. As more products plug in to an aging grid, Hubbell solutions enable the transition to a more reliable, resilient and efficient energy infrastructure. Founded in 1888 our innovation has made us a leading global manufacturer of high quality electrical and utility solutions enabling customers to operate critical infrastructure reliably and efficiently. The company operates in two segments. Hubbell Utility Solutions (HUS) enable the grid to conduct, communicate and control energy across utility applications and Hubbell Electrical Solutions (HES) are essential to managing power across a wide range of industries and applications. Our vertical market solutions can be applied to markets including Data Centers, Renewables, Commercial Buildings, Industrial, Telecom and Transportation. Supporting both of our business segments is our corporate and Hubbell Unified Business Solutions teams that provide consistent process, tools technologies across our businesses. We are committed to operating sustainably and ethically while promoting an inclusive and supportive culture for our people to grow and develop in their careers. Our employees proudly work and serve our communities from our headquarters in Shelton, CT, across the United States and around the globe. Hubbell Electrical Solutions Hubbell Electrical Solutions (HES) are essential to managing power across a wide range of industries and applications. HES provides the critical components that allow operators of buildings, factories and other industrial infrastructure to connect, protect, wire and manage power. Hubbell Incorporated, its subsidiaries and affiliates, is an EO Employer AA: M/F/Veteran/Disability. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender identity or any other protected class. The above summary of position responsibilities and requirements is not intended, and should not be construed, to be an exhaustive list of duties, skills, efforts, physical requirements, or working conditions associated with the position. It is intended to be an accurate reflection of those principal position elements essential for making decisions related to position performance, employee development, and compensation.
    $93k-115k yearly est. 10d ago
  • Beauty Brand Associate - Smith Haven Plaza

    The Gap 4.4company rating

    Senior manager of marketing job in Lake Grove, NY

    About Old Navy Forget what you know about old-school industry rules. When you work at Old Navy, you're choosing a different path. From day one, we've been on a mission to democratize fashion and make shopping fun again. Our teams make style accessible to everyone, creating high-quality, must-have fashion essentials for the whole family, with love, season after season. We opened our first store in 1994 in San Francisco and have been on a roll ever since. We cultivate a community of playful personalities that thrive in a fast-paced environment where our employees can be their most authentic selves. Here, we're family. About the Role At Old Navy, we're all about celebrating beauty in every form-and we're looking for a Beauty Brand Associate who shares that passion. In this role, you'll be a go-to expert on the sales floor, solving our customer's styling and service needs by navigating Old Navy's best-of beauty and personal care curation, offering personalized beauty recommendations, and creating a welcoming, inclusive shopping experience What You'll Do * Greet every customer with enthusiasm and help customers find beauty products that suit them best * Stay current on Old Navy and 3rd Party featured brands, new arrivals, and beauty trends * Demonstrate product knowledge across all beauty and personal care categories * Support brand events, in-store demos, and seasonal promotions * Maintain clean, well-stocked, and visually appealing displays * Help meet daily sales goals through suggestive selling and upselling * Collaborate with team members to deliver an exceptional guest experience * Provide feedback on the beauty experience and how customers are responding * Promote loyalty by educating customers about our loyalty programs * Be accountable to personal goals which contribute to overall store goals and results. * Support sales floor, fitting room, cash wrap, back of house, based on business needs. Who You Are * A love for beauty and a desire to help others feel confident * Strong communication and customer service skills * A team player who thrives in a fast-paced retail environment * Willingness to learn about new products and share that knowledge * Previous retail or beauty experience is a plus, but not required * Availability to work evenings, weekends, and holidays as needed Benefits at Old Navy * Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees. * One of the most competitive Paid Time Off plans in the industry.* * Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.* * Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.* * Employee stock purchase plan.* * Medical, dental, vision and life insurance.* * See more of the benefits we offer. * For eligible employees Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity. Hourly Range: $16.50 - $17.50 USD Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.
    $16.5-17.5 hourly 59d ago
  • Director, Global Head of Marketing and Enablement - BRAIN

    Worldquant 4.6company rating

    Senior manager of marketing job in Old Greenwich, CT

    WorldQuant develops and deploys systematic financial strategies across a broad range of asset classes and global markets. We seek to produce high-quality predictive signals (alphas) through our proprietary research platform to employ financial strategies focused on market inefficiencies. Our teams work collaboratively to drive the production of alphas and financial strategies - the foundation of a balanced, global investment platform. WorldQuant is built on a culture that pairs academic sensibility with accountability for results. Employees are encouraged to think openly about problems, balancing intellectualism and practicality. Excellent ideas come from anyone, anywhere. Employees are encouraged to challenge conventional thinking and possess an attitude of continuous improvement. Our goal is to hire the best and the brightest. We value intellectual horsepower first and foremost, and people who demonstrate an outstanding talent. There is no roadmap to future success, so we need people who can help us build it. Location: New York, NY or Old Greenwich, CT About WorldQuant BRAIN: BRAIN is a group within WorldQuant similar to a traditional B2C fintech setup. Our mission is to simplify quant finance and provide global opportunities for individuals to participate remotely in this initiative, while they learn quant finance, AI and ML concepts. WorldQuant Brain provides an advanced crowdsourcing platform for external participants to contribute signals, data, and more. The Role: WorldQuant is seeking a Global Head of Marketing and Enablement to join the BRAIN US team. BRAIN is WorldQuant's crowdsourcing initiative that allows anyone in the world with the right skills to become a Quant. Plan and implement global marketing campaigns for user acquisition, user engagement, search, branding and lead generation Design and develop global communication strategies and contents through all mediums - both online and offline - in a fully professional, scripted, and timely manner Track campaign efficiency and proactively implement ideas and solutions for enhancement Drive and maintain positive relationships with internal and external partners to plan and implement marketing and communication campaigns Collaborate with local teams, understand each market's different needs and give advice on marketing aspects to achieve overall marketing and user acquisition objectives Collaborate with internal team members to build various learning and educational contents which include but are not limited to articles, mailers, newsletters, videos, presentations, social media etc. Continuously review past projects, plans, contents for improvement and customization for target segment What You'll Bring: Bachelor's degree holder with 8-15 years of experience in tech, education or financial product marketing, communications, or relevant fields Experience in a regional role with a proven track-record of leading and delivering strategic digital and offline tactics to target ideal user profiles and drive conversions within relevant account segments Excellent verbal and written skills in English Excellent problem-solving skills, good judgment and strong attention to detail Ability to prioritize multiple time-sensitive projects simultaneously without the support of a large team, working both independently and in close collaboration with a wide variety of cross functional team members and partners Passion for the intersection of finance, education and technology. Understanding of technical lexicon as it relates to financial instruments and investment products Ability to deeply understand, interpret and translate user needs into useful content What You'll Like Working for WorldQuant BRAIN: You will work with some of the smartest and most exciting people in the industry. We are a high-performance organization looking to solve quant finance problems at scale As part of this team, you will not only work on your primary skills and role, but will also contribute to the evolution of how this developing business is defined in the coming years Clear career path from the country role towards regional and global roles We value diversity and inclusivity. We are an equal opportunity employer Our Benefits: Core Benefits: Fully paid medical and dental insurance for employees and dependents, flexible spending account, 401k, fully paid parental leave, generous PTO (paid time off) that consists of: twenty vacation days that are pro-rated based on the employee's start date, at an accrual of 1.67 days per month, three personal days, and ten sick days. Perks: Employee discounts for gym memberships, wellness activities, healthy snacks, casual dress code Training: learning and development courses, speakers, team-building off-site Employee resource groups Pay Transparency: WorldQuant is a total compensation organization where you will be eligible for a base salary, discretionary performance bonus, and benefits. To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on job function and level, benchmarked against similar stage organizations. When finalizing an offer, we will take into consideration an individual's experience level and the qualifications they bring to the role to formulate a competitive total compensation package. The Base Pay Range For This Position Is $150,000 - $250,000 USD. At WorldQuant, we are committed to providing candidates with all necessary information in compliance with pay transparency laws. If you believe any required details are missing from this job posting, please notify us at WQHR_*****************, and we will address your concerns promptly. By submitting this application, you acknowledge and consent to terms of the WorldQuant Privacy Policy. The privacy policy offers an explanation of how and why your data will be collected, how it will be used and disclosed, how it will be retained and secured, and what legal rights are associated with that data (including the rights of access, correction, and deletion). The policy also describes legal and contractual limitations on these rights. The specific rights and obligations of individuals living and working in different areas may vary by jurisdiction. Copyright © 2025 WorldQuant, LLC. All Rights Reserved. WorldQuant is an equal opportunity employer and does not discriminate in hiring on the basis of race, color, creed, religion, sex, sexual orientation or preference, age, marital status, citizenship, national origin, disability, military status, genetic predisposition or carrier status, or any other protected characteristic as established by applicable law.
    $150k-250k yearly Auto-Apply 2d ago
  • Vice President, B2B Marketing

    Mastercard 4.7company rating

    Senior manager of marketing job in Harrison, NY

    Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Vice President, B2B Marketing Overview The Vice President of Insights & Intelligence Portfolio Marketing is responsible for driving growth, adoption, and customer engagement for Mastercard's I&I portfolio. Acting as the 'mini CMO,' this leader shapes and executes marketing strategies aligned with the 2026 Services strategy, partnering closely with Product, Strategy, Commercialization, and Services Marketing to deliver differentiated value across geographies, customer segments, and go-to-market channels. Key Responsibilities Strategic Portfolio Leadership * Transform I&I marketing from fragmented product-level efforts to a unified, scalable, customer-centric approach. * Develop and execute data-driven marketing strategies to accelerate portfolio growth. * Champion a unified story for I&I, ensuring consistent messaging across products, channels, and functions. * Drive awareness and engagement through multi-channel marketing plans targeting C-suite, decision makers, and user personas. * Activate demand by improving conversion within existing funnels and opening new revenue routes through partner and network motions. * Lead a team of product marketers to establish foundational marketing strategy, including audience definition, value positioning, campaign design, and product prioritization. Team & Stakeholder Leadership * Lead and inspire a geographically and functionally diverse team, fostering high performance, innovation, and continuous improvement. * Build team capabilities in stakeholder communication, business alignment, and visibility of marketing impact. * Provide clear direction, feedback, and professional development opportunities. Market Expertise & Influence * Serve as the expert on buyer personas, competitive landscape, and strategic GTM motions, building use-case narratives and driving the portfolio's shift towards buyer-based, AI and API-first solutions. * Influence cross-functional teams and regional leaders to drive adoption and sales, leveraging insights to inform strategy and execution. Performance Management & Measurement * Deliver regular updates on marketing performance, ROI, and market trends, providing actionable recommendations. * Develop and implement measurement frameworks aligning marketing impact with revenue mechanics. * Lead monthly business reviews, offering a holistic view of marketing impact and sales enablement. Collaboration & Cross-Functional Alignment * Act as the central liaison for integrated portfolio marketing, building strong relationships across Communications, Product, Sales, Partner, Digital, Field, and Customer Marketing teams. * Partner with Services Marketing, Communications, and IMC to launch Tier 1/Big Bet activations and unified narratives. * Ensure seamless communication and alignment of objectives, driving unified marketing strategies. * Develop standardized sales enablement tools and training programs. * Collaborate with channel partners to maximize impact at key events. Innovation & Future-Readiness * Prepare for business evolution by developing scalable marketing systems supporting network-led and self-service models, including embedded use cases, API developer marketing, and agentic consulting. * Operationalize self-service GTM and support transition to platform-based, AI-enabled solutions. * Build and launch a thought leadership engine in partnership with global Advisors and consulting. Requirements * 10+ years in B2B Product Marketing and GTM roles, ideally with SaaS experience and knowledge of Financial Institutions and Retail segments. * Proven success in large, complex matrix organizations and high-growth, customer-centric teams. * Deep understanding of B2B positioning, demand generation, and funnel management. * Experience managing and/or co-owning product/portfolio P&L in a growth business. * Demonstrated team leadership, including managing managers and building high-performing teams. * Exceptional communication, collaboration, and stakeholder management skills. * Ability to prioritize and manage multiple projects in a fast-paced environment. Preferred Qualifications * Experience in marketing, consulting, and SaaS industry. * Experience partnering with major account sales teams. * MBA or advanced degree in marketing or related field. Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: * Abide by Mastercard's security policies and practices; * Ensure the confidentiality and integrity of the information being accessed; * Report any suspected information security violation or breach, and * Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines. In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations. Pay Ranges Purchase, New York: $217,000 - $359,000 USD Arlington, Virginia: $217,000 - $359,000 USD Boston, Massachusetts: $217,000 - $359,000 USD Miami, Florida: $189,000 - $312,000 USD
    $217k-359k yearly Auto-Apply 5d ago
  • Director, Global Head of Marketing and Enablement - BRAIN

    Worldquant 4.6company rating

    Senior manager of marketing job in Old Greenwich, CT

    WorldQuant develops and deploys systematic financial strategies across a broad range of asset classes and global markets. We seek to produce high-quality predictive signals (alphas) through our proprietary research platform to employ financial strategies focused on market inefficiencies. Our teams work collaboratively to drive the production of alphas and financial strategies - the foundation of a balanced, global investment platform. WorldQuant is built on a culture that pairs academic sensibility with accountability for results. Employees are encouraged to think openly about problems, balancing intellectualism and practicality. Excellent ideas come from anyone, anywhere. Employees are encouraged to challenge conventional thinking and possess an attitude of continuous improvement. Our goal is to hire the best and the brightest. We value intellectual horsepower first and foremost, and people who demonstrate an outstanding talent. There is no roadmap to future success, so we need people who can help us build it. Location: New York, NY or Old Greenwich, CT About WorldQuant BRAIN: BRAIN is a group within WorldQuant similar to a traditional B2C fintech setup. Our mission is to simplify quant finance and provide global opportunities for individuals to participate remotely in this initiative, while they learn quant finance, AI and ML concepts. WorldQuant Brain provides an advanced crowdsourcing platform for external participants to contribute signals, data, and more. The Role: WorldQuant is seeking a Global Head of Marketing and Enablement to join the BRAIN US team. BRAIN is WorldQuant's crowdsourcing initiative that allows anyone in the world with the right skills to become a Quant. * Plan and implement global marketing campaigns for user acquisition, user engagement, search, branding and lead generation * Design and develop global communication strategies and contents through all mediums - both online and offline - in a fully professional, scripted, and timely manner * Track campaign efficiency and proactively implement ideas and solutions for enhancement * Drive and maintain positive relationships with internal and external partners to plan and implement marketing and communication campaigns * Collaborate with local teams, understand each market's different needs and give advice on marketing aspects to achieve overall marketing and user acquisition objectives * Collaborate with internal team members to build various learning and educational contents which include but are not limited to articles, mailers, newsletters, videos, presentations, social media etc. * Continuously review past projects, plans, contents for improvement and customization for target segment What You'll Bring: * Bachelor's degree holder with at least 5-7 years of experience in tech, education or financial product marketing, communications, or relevant fields * Experience in a regional role with a proven track-record of leading and delivering strategic digital and offline tactics to target ideal user profiles and drive conversions within relevant account segments * Excellent verbal and written skills in English * Excellent problem-solving skills, good judgment and strong attention to detail * Ability to prioritize multiple time-sensitive projects simultaneously without the support of a large team, working both independently and in close collaboration with a wide variety of cross functional team members and partners * Passion for the intersection of finance, education and technology. Understanding of technical lexicon as it relates to financial instruments and investment products * Ability to deeply understand, interpret and translate user needs into useful content What You'll Like Working for WorldQuant BRAIN: * You will work with some of the smartest and most exciting people in the industry. We are a high-performance organization looking to solve quant finance problems at scale * As part of this team, you will not only work on your primary skills and role, but will also contribute to the evolution of how this developing business is defined in the coming years * Clear career path from the country role towards regional and global roles * We value diversity and inclusivity. We are an equal opportunity employer Our Benefits: * Core Benefits: Fully paid medical and dental insurance for employees and dependents, flexible spending account, 401k, fully paid parental leave, generous PTO (paid time off) that consists of: * twenty vacation days that are pro-rated based on the employee's start date, at an accrual of 1.67 days per month, * three personal days, and * ten sick days. * Perks: Employee discounts for gym memberships, wellness activities, healthy snacks, casual dress code * Training: learning and development courses, speakers, team-building off-site * Employee resource groups Pay Transparency: WorldQuant is a total compensation organization where you will be eligible for a base salary, discretionary performance bonus, and benefits. To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on job function and level, benchmarked against similar stage organizations. When finalizing an offer, we will take into consideration an individual's experience level and the qualifications they bring to the role to formulate a competitive total compensation package. The Base Pay Range For This Position Is $150,000 - $200,000 USD. At WorldQuant, we are committed to providing candidates with all necessary information in compliance with pay transparency laws. If you believe any required details are missing from this job posting, please notify us at [email protected], and we will address your concerns promptly. By submitting this application, you acknowledge and consent to terms of the WorldQuant Privacy Policy. The privacy policy offers an explanation of how and why your data will be collected, how it will be used and disclosed, how it will be retained and secured, and what legal rights are associated with that data (including the rights of access, correction, and deletion). The policy also describes legal and contractual limitations on these rights. The specific rights and obligations of individuals living and working in different areas may vary by jurisdiction. Copyright 2025 WorldQuant, LLC. All Rights Reserved. WorldQuant is an equal opportunity employer and does not discriminate in hiring on the basis of race, color, creed, religion, sex, sexual orientation or preference, age, marital status, citizenship, national origin, disability, military status, genetic predisposition or carrier status, or any other protected characteristic as established by applicable law.
    $150k-200k yearly 60d+ ago

Learn more about senior manager of marketing jobs

How much does a senior manager of marketing earn in Milford, CT?

The average senior manager of marketing in Milford, CT earns between $93,000 and $151,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.

Average senior manager of marketing salary in Milford, CT

$119,000
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