Senior manager of marketing jobs in Milford, CT - 193 jobs

A leading commercial bank in Stamford, CT is looking for a Director, Liquidity. In this role, you will develop and manage liquidity tools to enhance the bank's liquidity management framework. Candidates should have 5+ years of experience in liquidity management, excellent communication skills, and a proactive approach. Knowledge in cash flow forecasting and liquidity regulatory requirements is essential. The salary range is between $140,000 and $160,000 USD, along with incentive compensation. #J-18808-Ljbffr

Director of Product Marketing Shape the future of how the world's largest enterprises plan and manage their capital investment portfolios. The most successful companies are reinventing themselves to become more agile, efficient, and strategic. Finario is at the forefront of this transformation. Our cloud-based, purpose-built capital planning platform helps them connect their people, processes, and systems to allocate and manage capital dynamically and efficiently. With a rapidly expanding roster of marquee customers and accelerating demand, this is an exceptional opportunity to join a high-growth fintech company reshaping a mission-critical function inside the enterprise. As Director of Product Marketing, you'll be a core voice of the Finario brand - translating complex ideas specific to finance and operations into crisp, compelling narratives that inspire action. You'll partner closely with sales, product, and leadership to define our positioning, elevate our storytelling, and create content that moves prospects from interest to conviction. This role is ideal for someone who thrives at the intersection of technical detail, finance, strategy, creativity, and communication, and who is energized by being on stage, whether that stage is a webinar, customer presentation, podcast, or live event. If you love turning complexity into clarity, shaping market perception, and presenting with confidence and personality, we'd love to meet you. What You'll Do Be a Trusted Subject Matter Expert Act as a go-to resource for executives, sales, and cross-functional teams-deeply understanding our product, market, and customer needs. Own Product-Based Positioning & Messaging Develop differentiated, segment-specific messaging that stands out in the marketplace. Partner with sales, marketing, and product teams to ensure we consistently communicate our value in the clearest, boldest way. Create Compelling Content Produce standout collateral-case studies, videos, product briefs, one-pagers, pitch decks, scripts, speeches, demos, and more. Turn product capabilities into irresistible customer narratives. Drive Sales Enablement Support internal and external sales with the tools, training, and demo strategies they need to win. Help shape demo storylines and streamline the evaluation journey. Shine as an On-Screen & On-Stage Communicator Serve as a visible ambassador for Finario. Confidently lead webinars, walk through demos, appear on podcasts, support events, and occasionally take the stage at industry conferences. Understand Customers & Market Dynamics Bring customer insights, competitive intelligence, and industry trends into the center of our go-to-market strategy. Required Qualifications 7+ years of B2B experience in marketing, product management, sales engineering, or management consulting in SaaS or enterprise software 5+ years of product marketing experience in a SaaS or enterprise software environment Bachelor's degree Exceptional communicator-able to tailor complex ideas for any audience, in writing and in live delivery (webinars, demos, presentations) Desired Skills Experience in marketing to senior and mid-level finance or operations leaders at large enterprises Comfort operating as a resourceful, hands-on builder in a growth-oriented environment Familiarity with financial concepts such as ROI, NPV, and capital budgeting Compensation & Benefits Competitive salary, 401(k), healthcare, and the opportunity to make a defining impact at a company entering its next stage of growth. #J-18808-Ljbffr

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas - immunology, oncology, neuroscience, and eye care - and products and services in our Allergan Aesthetics portfolio. Job Description Purpose Provide leadership for the capital planning and strategy development aspects of the Global Engineering function. This includes leading the development of ongoing capital investment strategy for the global manufacturing network (IME) and oversight of the capital planning processes for all AbbVie operations. Lead engineering Front End Planning (FEP) activities in support of network strategy development including asset utilization modeling, capital cost estimation, business development deal input, pipeline technology assessment and network scenario development. Provides leadership for and ownership of all capital planning processes within Operations supporting the major financial cycles (Long Range Planning, Annual Plan, Update) to ensure optimal use of Operations capital. Provide recommendations to IME senior leadership on investments to optimize the manufacturing network footprint while maintaining assurance of supply and geographic balance. Remain abreast of emerging technologies and the state of the industry to inform network LRP strategy. Establish and maintain appropriate relationships with external engineering, architectural and peer organizations to facilitate benchmarking and incorporation of best practices into Global Engineering business processes. Provide project management, direction and oversight to the Global Engineering Programs department. Coordinate facility and utility projects to ensure adherence to AbbVie standards and specifications. Develop resource plans for approved projects and make recommendations regarding use of internal or external resources for project/facility planning, design and execution. Manage and leverage common engineering systems. Responsibilities Lead experienced team of project engineers in scenario development and capital cost estimation for projects ranging from $1MM - $200MM. Accountable for all processes, policies and procedures related to capital planning. Responsible for Operations-wide capital planning processes for all financial cycles (LRP, Plan, Update) with an annual investment spend of >$400MM. Responsible for asset utilization modeling and development of multi‑year investment strategies for a global network of 27 manufacturing sites. Conduct and record benchmarking of capital cost estimation best practices within AbbVie and professional associations, A&E firms and other peer companies. Lead and coordinate objective criticality scoring of site‑level projects to deliver network‑wide investment prioritization. Establish and maintain relationships with senior Operations functional leaders (QA, Central Services, S&T, BTS, etc.) to support development of functional capital plans and provide engineering support. Interface with sites (leadership and engineering) to assemble and maintain a library of capability and capacity information to inform investment decisions and strategy. Build partnership with S&T/R&D to ensure network technology preparedness to support the pipeline and influence key decisions early in the product development lifecycle. Qualifications Bachelor's Degree in Engineering. Master's Degree in Management or an MBA preferred. 10‑15 years of experience in Engineering and/or Manufacturing Management. Key Stakeholders SVP, Internal Manufacturing and Engineering; Regional VPs Manufacturing; VP, Global Engineering Additional Information The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future. We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees. This job is eligible to participate in our short‑term incentive programs. AbbVie is an equal‑opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. Equal Employment Opportunity US & Puerto Rico only - to learn more, visit ************************************************************************* Reasonable Accommodation US & Puerto Rico applicants seeking a reasonable accommodation can learn more at ************************************************************* #J-18808-Ljbffr

The Marketing Manager is responsible for operating, optimizing, and quality-assuring RMS's marketing and demand-generation channels across residential and hotel portfolios. This role ensures that messaging, systems, and digital funnels are functioning properly, consistently, and efficiently-moving qualified prospects from first touch through inquiry and into the sales and leasing teams. This is a hands-on, detail-oriented role that blends content, systems thinking, and continuous optimization to support revenue outcomes. ROLE RESPONSIBILITIES: Own day-to-day performance and functionality of all marketing channels supporting sales: Residential listing platforms Hotel digital and OTA channels Google Search, SEO, and paid media Retargeting and nurture campaigns Actively test, monitor, and refine channel performance to improve lead flow, quality, and conversion Identify breakdowns, inefficiencies, or friction points in the funnel and drive corrective action Serve as the quality assurance lead across all active advertising and marketing platforms Spot-check live ads, listings, landing pages, and websites for accuracy, brand alignment, functionality, clarity, and consistency Ensure all systems are correctly routing inquiries to the appropriate sales or leasing teams Develop and refine written content across: Prospect retargeting and nurture campaigns Website copy and verbiage Google advertising and search campaigns Social media messaging Internal communications related to sales and marketing initiatives Ensure messaging is clear, consistent, and aligned with brand positioning and goals Collaborate with the Senior Graphic Designer to pair strong copy with effective visual execution Manage and optimize retargeting efforts for both residential and hotel prospects Ensure campaigns are sequenced appropriately to move prospects toward inquiry, tour, booking, or lease execution Continuously refine messaging and timing based on performance insights ROLE REQUIREMENTS: Bachelor's degree in marketing, communications, or related field and 5+ years of experience in a related role Experience with Adobe Creative Suite (Photoshop, Illustrator, InDesign), WordPress, and Figma would be preferred but not required Exceptional written and verbal English communication skills, with the ability to adapt style to match different brand voices, audiences, and environments

Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy - that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at **************************** Overview Mars United is seeking a dynamic Vice President, Client Leadership to lead integrated omnicommerce and shopper marketing campaigns for our high-profile CPG account! In this role, you will combine your deep understanding of traditional brand marketing, shopper marketing, and retail media with your exceptional client management skills to lead the overall vision for success within the account. Working directly with the client as well as in partnership with cross-functional retail media, brand, marketing, sales, and insights teams, you will drive strategic planning for client omnicommerce campaigns, ensuring that the brand is properly represented across all retail partners, all goals and expectations are clearly defined, and client business goals are both met and exceeded. PLEASE NOTE: This is a hybrid role based out of our Stamford, Connecticut office and will require onsite engagement an average of 3 days/week. All candidates should be commutable to that location and available to work in a hybrid capacity. Responsibilities * Client Leadership * Serve as the primary point of contact between clients and Mars United Commerce. * Forge and maintain trust-based relationships with senior clients to secure long-term partnerships. * Business Planning * Build and deliver annual scopes of work and oversee the completion of contracted deliverables. * Negotiate contracts and fee arrangements as required. * Strategic Planning * Oversee the development and implementation of strategic omnichannel marketing plans, including brand, shopper, and retail media, that meet or exceed client objectives and drive tangible business results. * Team Management * Lead and mentor a team of account managers/directors, fostering a collaborative, high-performance culture. * Project Oversight * Ensure work is delivered on time, within budget, and to the highest quality standards. * Ensure the company product includes future-forward thinking anchored in business strategy and insights. * Financial Management * Manage assigned P&Ls, forecasts, and financial performance, ensuring profitability and efficiency. * Business Development * Identify and pursue new business opportunities, contributing to the company's growth and success. * Market Insights * Stay abreast of industry trends, consumer behavior, and the competitive landscape to inform strategic decisions. Qualifications * Bachelor's degree in advertising, marketing, or related field required; Master's degree preferred. Equivalent experience may be substituted. * 12+ years of prior advertising agency experience managing large, complex accounts and client relationships. * Prior experience supporting shopper and retail marketing campaigns for home care, health & beauty, or similar CPG brands is required. * Deep understanding of key components of CPG and retailer relationships, including Joint Business Planning, Top to Tops, and Channel and Category Strategies. * Prior experience and understanding of key Retail Media Networks and third-party Commerce Media partners. * Highly collaborative approach to teamwork and problem-solving. * Dynamic personality able to effectively engage and influence a variety of audiences, including senior client leaders. * A confident presenter and an outstanding listener with clear and persuasive verbal and written communication skills and a high degree of emotional intelligence. * Natural dissatisfaction with the status quo with a constant desire to think of ways to improve and grow the business. * Sound decision-making ability rooted in agency, client, and industry knowledge. * A creative problem-solver who is adept at analyzing results, synthesizing data, drawing out insights & implications, and developing insightful and actionable recommendations. * Strong business acumen with a constant eye toward growth. * Prior direct P&L experience. * Prior experience directly managing teams of 5 or more individuals. * Highly strategic with exceptional conceptual thinking skills. Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: * Paid Family Care for parents and caregivers for 12 weeks or more * Monetary assistance and support for Adoption, Surrogacy and Fertility * Monetary assistance and support for pet adoption * Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance * Tuition Assistance * Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more * Matching Gifts programs * Flexible working arrangements * 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) * Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S.-based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. Mars United is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact *****************************. Compensation Range: $146,490- 230,460 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be December 1, 2025. All your information will be kept confidential according to EEO guidelines.

At Curaleaf, we're redefining the cannabis industry with a strong commitment to quality, expertise, and innovation. As a leading global cannabis provider, our brands-including Curaleaf, Select, and Grassroots-offer premium products and services in both medical and adult-use markets. Join us at Curaleaf to be part of a high-growth, purpose-driven company that champions corporate social responsibility through our Rooted in Good initiative, supporting community outreach and positive change. Here, you'll have the opportunity to make a meaningful impact, drive innovation, and help shape the future of cannabis. Title: Sr. Brand Manager Location: Stamford, CT OR Chicago, IL Job Type: FT About the Role: We're searching for an entrepreneurial Senior Brand Manager ready to own and elevate two budding flower brands in our cannabis portfolio. This is a high-impact role for a strategic marketer who thrives on building brands and driving growth in a fast-paced, highly regulated industry. In this role, you'll be given room to operate with autonomy, acting as a true brand owner, to shepherd these brands into their next chapter of growth and turn them into true icons within the category. What You'll Do: In this pivotal role, you will: Lead Brand Strategy & Positioning: Develop and implement comprehensive go‑to‑market plans for each flower brand, defining unique identities and distinct positioning within a competitive landscape. Drive Integrated Programs: Oversee multi‑channel marketing initiatives-including digital, in‑store, events, influencers, and PR-to ignite consumer awareness and preference across all touchpoints. Digital Brand Presence: Oversee website content, social media strategy, and eCommerce optimization to strengthen digital engagement. Physical Brand Presence: Drive in-store activations, merchandising, retail advocacy, and branded swag to create tangible consumer touchpoints. Promotional Strain Drop Strategy: Develop and execute promotional plans for new strain launches, ensuring excitement and visibility across channels. Own Budget & Performance Metrics: Manage brand-specific budgets, measure ROI, monitor KPIs, and optimize investments based on performance data. Build Cross‑Functional Partnerships: Collaborate closely with creative agencies, sales, operations, and field teams to ensure consistent, regulatory‑compliant brand execution across markets. What You'll Bring: 5-7 years of experiencein brand management, marketing strategy, or related roles-preferably within CPG or highly regulated industries (e.g., cannabis, alcohol, pharmaceuticals). Bachelor's degreein Marketing, Business, or a related discipline; MBA a plus. Proven track record of brand ownership, including developing go-to-market strategies, managing budgets, and leading integrated campaigns. Expertise in digital marketing and eCommerce, including social media strategy, content optimization, and performance analytics. Experience driving physical brand presence, such as in-store activations, merchandising programs, and promotional events. Strong analytical skills-comfortable with market research, trend analysis, and leveraging data to inform decisions. Cross-functional leadership skills, with experience collaborating across sales, operations, creative agencies, and field teams. Excellent communication and project management abilities, capable of guiding teams with simple, clear communications and meeting deadlines in a fast-paced environment. Entrepreneurial mindset: eager to shape and grow emerging brands with creativity and resilience. Connecticut Hiring Range $132,000 - $147,000 USD What We Offer: Career Growth Opportunities Competitive Pay and Benefits Generous PTO and Parental Leave 401(K) Retirement Plan Life/ Disability Insurance Community Involvement Referral Bonuses and Product Discounts Benefits vary by state, role type, and eligibility. Follow us on Social Media: Instagram: @curaleaf.usa Twitter: @Curaleaf_Inc LinkedIn: Curaleaf LinkedIn Curaleaf Holdings, Inc. (TSX: CURA) (OTCQX: CURLF) ("Curaleaf") is a leading international provider of consumer products in cannabis with a mission to enhance lives by cultivating, sharing, and celebrating the power of the plant. As a high-growth cannabis company known for quality, expertise and reliability, the Company, and its brands, including Curaleaf, Select, Grassroots, Find, and Anthem provide industry-leading service, product selection and accessibility across the medical and adult-use markets. Curaleaf International is powered by a strong presence in all stages of the supply chain. Its unique distribution network throughout Europe, Canada and Australasia brings together pioneering science and research with cutting-edge cultivation, extraction and production. Home | Curaleaf | Cannabis with Confidence Our Vision: To be the world's leading cannabis company by consistently delivering superior products and services and driving the global acceptance of cannabis. Our Values: Lead and Inspire. Commit to Win. ONE Curaleaf. Driven to Deliver Excellence. Curaleaf is an equal opportunity employer. Curaleaf recruits, employs, trains, compensates, and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status, and other protected status as required by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Individuals adversely impacted by the war on drugs are encouraged to apply. Current Curaleaf employees should apply for open positions through our Internal Job Board, which can be accessed via the link on The Leaf.

The VP Marketing is a key role in mediate.ly's management team. The VP Marketing is responsible for overseeing media under management and the key relationship between the clients and mediate.ly's marketing leads. In addition to leading client satisfaction by training marketing leads to think strategically, plan methodically, and serve clients efficiently, this person must balance service and business margins. She will also play a key role in winning new business in addition to growing installed accounts. Responsibilities Oversee team of marketing leads on assigned accounts to ensure highlevel service, strategic thinking and efficient delivery of support. Develop media strategies for clients at onset of relationship, at key times, or when formally engaged. Train team to develop media strategies within set model. Develop and manage lead role framework/model so resources are utilized in a most efficient and effective manner. Implement training, adherence, and optimization. Work in partnership with SLT and Director Finance & Ops to optimize billing process and net revenue by client. Work in concert with ad ops and data analyst to provide timely and accurate reports that help clients better understand the impact campaigns have on their campaigns. Delegate and/or author thought leadership content to support company blog/seo. Oversee and implement best practices and implement ongoing training for media planning and buying as well as optimizing use of MediaOcean Resources this role is responsible for Managing and directing a staff of direct reports (currently 3; roadmap for 5) Media planning and buying tools (e.g. media ocean; sqad) Client enrichment/support program ($10k) and team enrichment ($5K). Actual budgets to be confirmed. Decision leader on media strategy model, marketing lead training implementation programs. Influences decisions on company growth strategy, culture, new business opportunities, acquisition targets, company hires.

VP of Marketing - To $150K - New Haven, CT - Job # 3372Who We AreThe Symicor Group is a boutique talent acquisition firm based in Lincolnshire, IL & Rockport, TX. Our nationally unique value proposition centers around providing the very best available banking and accounting talent. In fact, most of our recruiters are former bankers or accountants themselves!We know how to evaluate the very best banking and accounting talent available in the market. Whether you are a candidate seeking a new opportunity or a bank or company president trying to fill an essential position, The Symicor Group stands ready to deliver premium results for you.The PositionOur client is seeking to fill a VP of Marketing role in the New Haven, CT market. The successful candidate will be responsible for developing, managing, and implementing organization wide marketing and business development programs to increase customer engagement and support the bank's growth initiatives. Direct oversight of Marketing and Business Development teams. The Vice President Marketing & Strategic Growth works under the direction of the SVP/Chief Lending & Growth Officer and requires minimal supervision.The position includes a salary of up to $150K and an excellent benefits package. (This is not a remote position) VP of Marketing responsibilities include: Develops and executes enterprise brand equity, marketing and communication strategies that align with the bank's mission and strategic goals. Develops and executes digital marketing, social media, content marketing, and online advertising to drive awareness, engagement, and conversions. Ensures consistent messaging to both internal and external communities, including the development of collateral design, merchandising, campaigns, communication management, and advertising messaging via multimedia channels. Directs the organization's social media strategy, ensuring active and engaging presence across relevant platforms, and leveraging the channels for brand building and member engagement. Prepares budget and executes annual marketing and business development plan in coordination with the bank's Strategic Plan and organizational growth goals. Manages bank website and messaging across all other member facing platforms (online banking, mobile banking, statements, etc.) to ensure bank is maximizing usage, cross-selling and digital engagement potential while ensuring compliance with all regulations. Responsible for the image of branches and facilities from a brand/Marketing standpoint. Utilizes available data to drive business decisions. Analyzes the performance of marketing campaigns against key performance indicators such as return on investment (ROI), conversion rates, member acquisition costs, and engagement metrics across different channels. Undertakes market research studies and surveys to better understand the market and member preferences and experience. Utilizes available data to analyze member behaviors and life cycle data, extracting actionable insights to personalize member experiences, enhance engagement strategies, and improve retention rates. Manages the bank's community giving efforts and represents the bank at various community events and associations. Oversees, retains, develops, and directs the Marketing and Business Development teams to ensure they are delivering on the bank strategies and expected service levels. Evaluates and recommends the appropriate staffing needs of the department. Ensures that all employee performance appraisals are completed and administered in a timely manner, including goal setting, providing constructive feedback in a professional manner, and developing a career path for each individual. Recommends, documents, and administers employee counseling and disciplinary actions in coordination with Human Resources. Promotes and maintains a positive work atmosphere by recognizing top performers and communicating in a manner consistent with professional standards and demonstrating the bank's core values. Keeps abreast of industry developments including, but not limited to, changes in regulations and technology. Ensures adherence to company policies and procedures and Banking regulations. Performs additional duties as required. Who Are You?You're someone who wants to influence your own development. You're looking for an opportunity where you can pursue your interests and your passion. Where a job title is not considered the final definition of who you are, but merely the starting point for your future.You also bring the following skills and experience: Bachelor's degree in marketing, communication, business administration or related field required. Minimum of 7 years of working experience in financial services industry preferred (minimum of 3 years working with digital or mobile platform). Minimum of 3 years of management experience. Outstanding and proven communication and organizational skills with a focus on teamwork, project management and follow-up. Proven knowledge of state-of-the-art marketing, customer experience, brand, product, and service management theory, practices, techniques, and methodology, including changing market dynamics and consumer preferences. Ability to translate research and data into marketing and member experience strategies that drive growth and profitability. Highly organized, creative, and strategic thinker with the ability to collaborate across the organization. Strong understanding and proficiency of traditional and online marketing strategies, tools, and methodologies. Results driven, self-motivated and able to work independently with strong analytical skills. Exceptional knowledge of Microsoft Office, specifically Word, PowerPoint, and Excel. The next step is yours. Email us your current resume along with the position you are considering to:************************

Job Description The Brand Marketing Manager will lead the development and execution of marketing initiatives that strengthen our dealership's brand, attract new customers, and enhance loyalty among existing ones. This role blends strategic thinking with hands-on execution, ensuring cohesive and impactful messaging across digital, social, traditional, and experiential channels. Key Responsibilities: Develop and execute brand marketing strategies that align with dealership goals and objectives. Manage and maintain the dealership's brand voice, messaging, and visual identity across all channels. Plan and oversee advertising campaigns (digital, print, social, radio, and TV) to drive leads and sales. Analyze market trends, customer insights, and competitive activity to inform marketing strategies. Collaborate with sales, service, and management teams to ensure cohesive marketing initiatives. Manage the marketing budget and vendor relationships to maximize ROI. Track, measure, and report on marketing campaign performance and make data-driven recommendations. Lead special projects, events, and promotions to enhance brand visibility and community presence. Qualifications: Bachelor's degree in marketing, communications, or a related field. 3+ years of experience in brand marketing Strong understanding of digital marketing, social media, and traditional advertising channels. Excellent project management and organizational skills. Strong analytical skills and experience using marketing analytics to drive decision-making. Exceptional written, verbal, and presentation skills. Ability to work in a fast-paced environment and manage multiple projects simultaneously.

This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future. How would you elevate customer confidence by simplifying complex pricing and packaging updates? Spectrum seeks a strategic leader to shape and deliver transparent messaging, optimize digital experiences and self-service tools, and partner across teams to ensure customers always understand the value they receive. Join Spectrum and directly influence how customers interact with and perceive our products. How You'll Make an Impact * Create and deliver messaging for pricing and packaging changes that helps customers easily understand updates through clear and transparent communication * Manage ongoing integrated marketing campaigns that drive retention and reinforce customer value * Ideate and work cross-functionally to implement tools that automate pricing and packaging updates across customer-facing sites and portals * Improve and broaden customer access to key service information through enhanced self-service tools, strengthening the overall customer experience * Optimize customer-facing landing pages to reduce friction, increase comprehension, and guide customers through simpler, more intuitive experiences * Identify opportunities to reinforce value and upsell where it benefits the customer across all touchpoints Working Conditions * Office environment * Travel as required What You'll Bring to Spectrum Required Qualifications Education * Bachelor's degree in marketing or related field or equivalent experience Experience * 5+ years of marketing and customer experience * 3+ years of billing and web design familiarity * 2+ years of experience with workflow tools and automation Skills * Understanding of database structures, server tools, and website capabilities. * Knowledge of best practices for marketing messaging and web design * Billing and customer experience expertise * Proficiency in Microsoft Excel and PowerPoint; ability to create executive-ready presentations * Familiarity with leveraging AI tools for automation and efficiency * Project management skills Preferred Qualifications Education * Master's Degree Experience * 2+ years of management or leadership experience * 2+ years of experience with automation/workflow tools Skills * Experience in telecommunications, media, or subscription services * Familiarity with government-supported programs and compliance requirements #LI-VB1 MCU501 2026-68832 2026 Here, our employees don't just have jobs, they're building careers. That's why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life. A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances. Get to Know Us Charter Communications provides superior communication and entertainment products for residential and business customers through the Spectrum brand. Our offerings include Spectrum Internet, TV, Mobile and Voice. Beyond our connectivity solutions, we also provide local news, programming and regional sports via Spectrum Networks and multiscreen advertising solutions via Spectrum Reach. When you join our team, you'll be keeping our customers connected to what matters most in 41 states across the U.S. Watch this video to learn more. Grow Your Career Here We're committed to growing a workforce that reflects the customers and communities we serve - providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans. Learn about Life at Spectrum.

We are a global leader in quantitative statistical arbitrage, specializing in developing cutting-edge machine learning models and data-driven strategies to identify and exploit market inefficiencies. With offices in the U.S., China, and India, our innovative team of researchers, technologists, and finance professionals pushes the boundaries of quantitative finance. We are seeking a dynamic, detail-oriented Director of External Strategies (GAT) to join our team and lead efforts in sourcing, evaluating, and integrating signals from external individuals with promising quantitative investing strategies and alpha-generation ideas. This role offers the opportunity to engage with a diverse set of external partners, including quantitative portfolio managers, individual researchers, and other market experts, to identify innovative strategies that align with our style and are additive to our investment objectives. Responsibilities * Develop strategies to attract and identify high-quality external researchers and quantitative investors with novel alpha-generating strategies. * Collaborate with the Research Management Team to evaluate promising external strategies through quantitative analysis and back-testing models. * Negotiate terms of engagement with external managers, ensuring alignment with portfolio strategies and performance. * Maintain relationships with quantitative communities, researchers, hedge funds, and portfolio managers to discover promising and obtainable investment ideas. * Prepare detailed reports for senior management on external strategies and ensure evaluations align with governance and performance standards. * Collaborate with internal teams to integrate external strategies into the firm's portfolio, staying informed on trends in quantitative finance and data science.

For more than 50 years, Cannondale has been a leading innovator in the cycling world. As more riders of all ages and abilities get on the roads, trails, and streets than ever before, we're here to do the best work of our lives to push the greatest human-powered machine into the future each and every day. We're committed to building a diverse and inclusive workforce where every teammate can succeed as we inspire riders everywhere. Fueled by a free-thinking, always-game, got-your-back mentality, we ditched the rulebook and set forward on a path to make iconic bikes that simply work better. We look forward to the ride with you. About the Role: Come Ride With Us in our Wilton, CT office as our Digital Performance Marketing Director. Step into a role where your work directly shapes how customers discover, engage with, and stay connected to our brand. Reporting to the VP of Digital Marketing, you will guide the vision and run the strategy behind our entire digital performance engine. Your focus will be clear: build smart acquisition paths, deepen engagement, and create meaningful retention moments across every stage of the customer journey. You'll lead a talented, cross-functional team that brings performance channels (SEM, SEO, display, affiliates, social) and lifecycle programs (email, app marketing, loyalty, and consumer data) to life. Your decisions will move real numbers, strengthen personalization, and elevate the full digital experience. If you thrive on ownership, experimentation, and growth that you can see in the data, this role gives you the runway to deliver exactly that. How You'll Make an Impact: Oversee the coordination of all global performance marketing initiatives, partnering with category marketing managers and GTM team, developing and communicating effective strategies, guiding on digital marketing mix (including social, display, search, retargeting) and spend to ensure strong return on investment and efficient CAC Responsible for paid media budget, including setting and achieving spend and objectives for NPI launch campaigns, demand capture and ecommerce drivers, and other performance-driven marketing channels Establish KPIs, track and analyze performance (ROI) for each paid media campaign and marketing channel to maximize budget and systematically drive progress towards goals and objectives Lead our SEO efforts, coordinating the production of content, copy updates and back-end optimizations and other strategies that increase organic traffic, page rank, and position Lead the strategy and execution of our lifecycle marketing efforts to drive customer acquisition and retention; increasing engagement, loyalty, conversion, and customer LTV Work closely with digital product managers to share funnel conversion improvement ideas, landing page feedback, and optimization ideas Regularly update Marketing team with monthly reporting, NPI reports, social media reports and other reports necessary to share KPIs and results Manage relationships with digital marketing agencies and relevant technology partners Champion and encourage a positive working environment and effective teamwork in line with Cannondale's behaviors and culture What You Bring to the Table: 8-10 years of experience in relevant field (performance marketing, growth marketing) at a consumer brand (preferably B2B with some D2C) Ability and experience in managing and working with cross-functional teams Passion and enthusiasm for cycling Experience in developing marketing models and forecasts, managing a budget to specific ROI targets Solid foundational understanding of media concepts, terminology, and bid-based buying models Experience working with conversion tracking and mobile marketing attribution partners as well as digital reporting tools (such as Google Analytics) is required Ability to synthesize data, conduct data-driven analysis, prepare and present key insights to senior leadership and business owners. Experience and understanding of paid social, programmatic, and SEM buying platforms (demand side platforms, Google Ads/AdWords, Facebook Business Manager, etc.) is required Experience overseeing email/CRM/CDP or lifecycle marketing programs and customer data strategy Experience building, testing and optimizing customer segments used in acquisition, retargeting and email campaigns Test and learn mindset, with experience creating and managing A/B or multivariate tests Self-starter, highly motivated, positive demeanor, excellent communicator, and able to thrive in a fast-paced environment Reasonable availability to respond to requests and monitor/optimize campaigns outside normal business hours Bachelor's degree in a relevant field of study What we offer: Comprehensive Medical/Prescription/Dental/Vision plans Hybrid work environment (3 days in-office, 2 days WFH) Generous Paid Time Off Programs Life & Disability Insurance FSA/HSA/Dependent Care FSA 401k and company match Commuter Incentive Program Volunteer Time Off Voluntary benefits (critical illness, accident, and hospital indemnity insurances) Great discounts on company products Employee Wellness Program EAP benefit Parental Leave program Access to group home and auto insurance A mix of casual yet professional culture Want a closer look into what it's like to Come Ride With Us? Explore more of Cannondale on Instagram and LinkedIn. About the organization As a proud member of the Pon Holdings family, Cannondale benefits from the strong foundation and extensive network of one of the Netherlands' largest family-owned businesses, as well as the largest bike portfolio in the world: Pon.Bike, including brands like Gazelle, Santa Cruz, Cervélo, Kalkhoff, Focus, Urban Arrow, Veloretti and Swapfiets. Being a part of Cannondale means being part of a dynamic and forward-thinking organization backed by the strength and stability of Pon Holdings. Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Cannondale we value a diverse, inclusive, and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, regardless of your gender or race, we encourage you to apply anyway. You may be just the right candidate for this or other roles. Our DEI Mission Statement: At Cannondale, we are on a mission to inspire cycling for all. Whoever you were, are, or will be, you can find yourself here. Our diverse line-up of bikes reflects diverse voices, diverse communities, and diverse aspirations. We know the only way to foster that diversity is to foster inclusion in our perspectives. We are committed to not only seeking unique voices, but also cultivating, embracing, and channeling those of every member of the Cannondale community. We understand that doing so makes both our company and our products better. It's why we want you to Come Ride With Us - because bikes belong to us all. We are an Equal Opportunity Employer. All persons shall have the opportunity to be considered for employment without regard to their race, color, religion, national origin, ancestry, alienage or citizenship status, age, sex, sexual orientation, gender, gender identity, gender expression, marital status, disability, military service and veteran status, pregnancy, childbirth, and related medical conditions, or any other characteristic protected by applicable federal, state or local laws. For additional information, please click here. We will endeavor to make a reasonable accommodation for the known physical or mental limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to apply for a role with or participate in the hiring process with the Company, please let us know. To learn more about our privacy policy, please click here: Privacy Policy | Cannondale (English) An applicant's personal information will be shared in accordance with our privacy policy; by applying for a position, you are accepting the terms of our policy.

Grayscale is the largest digital asset-focused investment platform in the world by AUM and offers the broadest selection of digital asset investment products in the U.S. based on number of products. Our platform spans the full spectrum of institutional-grade solutions-from single-asset exposures to diversified and thematic strategies-with a goal of providing every investor with access to the hyper-expanding digital asset universe. Our firm offers a rare combination of decades of traditional finance work experience and digital asset leadership that brings an institutional mindset to the maturing digital asset industry. This convergence of capabilities positions us to deliver investment solutions and client experiences that are both institutionally robust and technologically advanced, which we believe offers a competitive edge that is difficult to replicate. We're proud of our deep crypto expertise and work closely with individual and institutional investors as they explore this asset class as part of their portfolio allocation. Position Summary: Grayscale is seeking a seasoned and strategic Director, Channel Marketing to lead our efforts across financial intermediary and institutional distribution channels. Reporting to the Chief Marketing Officer, this individual will develop and execute high-impact marketing programs that drive engagement, build brand equity, and accelerate asset growth through advisor and platform relationships. The ideal candidate combines a deep knowledge of investment distribution with modern marketing instincts and a bias for results. This is a high-visibility leadership role with the opportunity to shape how Grayscale reaches and influences the professional investor community. Responsibilities: Develop and execute integrated channel marketing campaigns (digital, events, content, PR, paid media) tailored for advisor and institutional audiences. Translate product and investment strategy into compelling campaign narratives and positioning, ensuring consistency across collateral (pitchbooks, email, web, webinars). Leverage business intelligence and analytics to identify opportunity areas, segment messaging, measure performance, and optimize ROI. Partner cross-functionally with product, sales, investments, digital, and creative teams to ensure message consistency, sales alignment, and seamless execution across all campaigns. Develop advisor-ready materials, presentations, and sales enablement tools that help drive platform adoption and field engagement. Own the channel marketing budget; plan allocation, track spend and assess channel effectiveness. Manage agency and vendor partners for campaign execution, ensuring quality, timeliness, and brand compliance. Prior Experience/Requirements: 7-12 years of experience in financial services channel marketing, ideally supporting intermediary distribution, such as ETFs, asset management, or wealth platforms. Bachelor's degree in Marketing, Finance, Communication or equivalent experience. Deep understanding of financial advisor and institutional distribution channels. Strong analytical aptitude (Excel, BI, CRM/salesforce) for segmentation and ROI measurement. Excellent communicator, adept at crafting narratives, presentations, and campaign assets. Project leadership, proven success managing integrated campaigns and external agencies. Demonstrated interest in crypto, digital assets, or disruptive, high-growth industries. Passion for shaping narratives in evolving markets. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

The Associate Director Digital Marketing is responsible for strengthening Tauck's presence across digital touchpoints leading up to the point of purchase. This includes responsibility for establishing and advancing digital strategies that increase qualified lead flow and improve conversion. With increased investment in digital marketing channels and the launch of eCommerce planned for the first half of 2026, this role is accountable for both setting strategic direction for our website and other key digital initiatives across paid media, user experience, and lead optimization, as well as driving forward those initiatives through strong project management skills and advanced digital fluency. This highly cross-functional leader will collaborate closely with Brand, Creative, Database & Customer Acquisition, and IT teams, as well as external partners such as Tauck's media agency, UX consultants, and web development vendors to enable the team to achieve measurable marketing results through digital channels to unlock continued digital passenger growth for Tauck. KEY RESPONSIBILITIES: Own and execute the end-to-end conversion rate optimization (CRO) strategy to increase lead generation and desired actions across digital marketing channels. Drive website strategy and enhancements to Tauck.com and Roambytauck.com, optimizing for UX, engagement, and effectiveness in converting prospective travelers. Champion and optimize paid media campaigns (SEM, SEO, display, social) to generate high-quality leads and effectively guide customers through the pre-purchase journey. Provide transparency into performance through KPIs, reporting, and insights that drive continuous improvement through insightful recommendations. Design, launch, and analyze A/B tests to optimize website pages, landing pages, and digital funnels. Partner with Brand and Customer Acquisition leads to ensure seamless integration across creative, media, and digital campaigns. Leverage expertise in eCommerce to maximize Tauck's reach, engagement, and conversion. Contribute to ongoing team efforts to develop and optimize lead nurturing programs (email, retargeting, Salesforce Personalization) to shorten time from lead to conversion. Partner with IT to ensure website infrastructure and integrations support business goals and deliver reliable performance. Manage relationships with key external digital partners (e.g. UX consultants, website research vendors, etc.), providing clear direction and accountability for results. Track, analyze, and report on performance, identifying opportunities to improve ROI and effectiveness across channels. Stay current on digital trends, tools, and best practices; proactively recommend innovations to advance Tauck's digital presence and maintain a competitive edge. SKILLS & QUALIFICATIONS: 7-10 years of progressive experience in digital marketing, including lead generation, media, UX, and conversion optimization. Proven ability to design and deliver strategies that generate qualified leads and improve conversion. Strong understanding of digital media planning and optimization across paid channels. Experience managing large-scale websites and digital initiatives in a consumer-facing environment. Knowledge of analytics tools, CRO methods, and digital performance reporting using Tableau, GA4 or. Excellent communication and collaboration skills, with the ability to influence stakeholders and partners at all levels. Strategic thinker with exceptional project management, problem-solving, and organization skills. Experience with ecommerce and modern CRMs (e.g. Salesforce Marketing Cloud). Entrepreneurial mindset with ability to adapt and anticipate changing business needs. Bachelor's degree in Marketing, Business, or related field required; MBA preferred.

Job Description This role supports the Vice President of Marketing and Senior Director of Marketing & Communications in developing and implementing the overall marketing strategy while independently managing media planning, budget oversight, project workflows, vendor relations, and the timely delivery of all marketing assets. The ideal candidate is highly organized, detail-oriented, and thrives in a fast-paced, deadline-driven environment. They act as the central hub of coordination between internal teams, external vendors, and community stakeholders, ensuring that every campaign and creative request is executed efficiently, accurately, and in alignment with brand standards. DUTIES AND KEY RESPONSIBILITIES: Strategic Support Partner with the Vice President and Senior Director of Marketing to translate marketing strategies into actionable plans, timelines, and deliverables. Provide data-driven insights and recommendations to improve campaign performance and ROI. Media Planning & Management Develop, manage, and maintain all paid media plans, including print, digital, broadcast, and sponsorship placements. Negotiate rates, manage vendor contracts, and ensure all placements align with strategic priorities and budgets. Oversee trafficking of creative assets to media outlets and confirm all specifications, deadlines, and approvals are met. Budget Oversight Own and manage the department's operating and advertising budgets in coordination with the VP of Marketing. Track all marketing expenditures, process invoices, and prepare financial reports to ensure accuracy and accountability. Monitor spend versus plan and proactively identify optimization or reallocation opportunities. Project & Workflow Management Maintain the department's project management system, organizing and prioritizing deliverables, deadlines, and approvals. Ensure all creative requests are logged, assigned, and completed on schedule and within scope. Supervise the Marketing Coordinator and Graphic Designer to ensure workload balance and efficiency. Creative Asset Delivery & Quality Control Oversee production and distribution of all marketing assets-print, digital, and promotional materials. Ensure creative outputs meet brand standards, accuracy, and file specifications prior to release. Serve as the final checkpoint for proofing and approvals after delivery. Vendor & Stakeholder Relations Manage relationships with media partners, printers, and creative vendors, serving as the primary operational liaison. Coordinate asset delivery and communication between the Home Office team, communities, and external partners. Analytics & Reporting Support campaign reporting by collecting and analyzing performance data from media placements and digital sources. Present insights to leadership to guide decision-making and improve future initiatives. Departmental Development Stay current on marketing tools, platforms, and technologies to streamline department operations. Participate in training, conferences, and professional development as needed. Minimum Qualifications Experience 7-10 years of progressive marketing experience, with at least 3-5 years in a marketing operations, project management, or media planning role 2-3 years of people management experience, including direct supervision of marketing professionals Proven experience managing six- to seven-figure marketing budgets Demonstrated success in multi-channel media planning and buying (digital, print, broadcast) Experience in real estate, senior living, healthcare, hospitality, or multi-location organizations strongly preferred Core Competencies Project Management: Expert ability to manage multiple projects simultaneously with competing deadlines and stakeholders Budget Management: Strong financial acumen with experience in budget development, tracking, and variance analysis Media Planning & Buying: Deep understanding of media channels, rate negotiation, and vendor management Analytical Skills: Ability to interpret campaign data and translate insights into actionable recommendations Communication: Excellent written and verbal communication skills; comfortable presenting to senior leadership Attention to Detail: Meticulous approach to quality control, proofing, and brand standards enforcement Leadership: Ability to mentor, develop, and motivate direct reports while fostering collaboration across teams Technical Skills (Required) Advanced proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) Experience with project management platforms (e.g., Asana, Monday.com, Wrike, or similar) Familiarity with marketing analytics tools (Google Analytics, Meta Business Suite, etc.) Working knowledge of CRM and marketing automation platforms (e.g., HubSpot, Salesforce Marketing Cloud) Proficiency in media planning tools and ad trafficking platforms Basic understanding of creative file formats and specifications for print and digital production Preferred Skills & Attributes Experience with senior living or healthcare marketing regulations and compliance Knowledge of graphic design principles and Adobe Creative Suite (for quality review purposes) Familiarity with programmatic advertising and DSP platforms Understanding of SEO, SEM, and digital attribution models Certification in Project Management (PMP, CAPM) or Digital Marketing (Google Ads, HubSpot, etc.) Entrepreneurial mindset with ability to implement process improvements and drive operational efficiency Strong vendor negotiation skills with track record of cost savings Ability to work effectively in a matrixed organization with multiple stakeholders Calm under pressure; adaptable to shifting priorities in a dynamic environment Proactive problem-solver who anticipates needs after they become issues

We're looking for a Senior Amazon Advertising Manager who combines big-picture strategy with hands-on execution. This is a hybrid role for our Bohemia, NY office located on Long Island. This isn't a role for someone who only delegates and reviews slides. We want a leader who lives in the data, drives strategy from the front, and knows how to get results firsthand. Responsibilities: Own Strategy & Growth Set the vision for Amazon Advertising across Sponsored Products, Sponsored Brands, Sponsored Display, and DSP. Drive strategies that expand market share, maximize ROAS, and build long-term brand equity in supplements and wellness. Forecast and manage large ad budgets with profitability in mind (ACOS, ROAS, TACOS). Hands-On Leadership Be in the platforms regularly - reviewing data, optimizing campaigns, testing ideas. Lead by example: show the team how to scale winners, cut waste, and act fast on insights. Mentor and grow a team of high-performing advertising specialists. Analytics & Optimization Track performance daily across CTR, CPC, Conversion Rate, ACOS, ROAS, TACOS. Use Amazon Marketing Stream and advanced analytics tools to make real-time optimizations. Turn data into actionable insights that inform not just ads, but pricing, promotions, and product positioning. Cross-Functional Impact Partner with Creative and Brand to develop compliant, high-converting ad assets. Collaborate with Supply Chain and Finance to align spend with inventory and margin goals. Work with Product Development to launch new products successfully on Amazon with full-funnel ad support. Qualifications: 5+ years in Amazon Advertising, retail media, or performance marketing, with at least 2+ years leading teams. Proven success managing large ad budgets and delivering profitable growth. Deep expertise in Seller Central/Vendor Central advertising, DSP, and third-party tools (Pacvue, Helium 10, Perpetua, etc.).Strong analytical background - expert in Excel Hands-on operator who's comfortable both shaping strategy and executing details. Bonus: Experience in supplements, vitamins, or consumer health. We proudly offer: Medical, Dental, Vision, 401K with Company Match, Pet insurance and more! We reward the hard work of our team members with fun and exciting company events, Summer Picnic, Festive Packages, Holiday Celebrations, and associate referral bonuses! Founded in 2011, Piping Rock Health Products has gone on to win Long Island's Top Workplaces Award 7 years in a row & securing the spot as Top Supplement Manufacturing Company 2024 by Food Business Review! Supported by a group of vitamin visionaries with over 40 years of industry experience and a carefully curated team of talented associates. Piping Rock is a global vitamin and supplement manufacturer with an unwavering commitment to creating quality wellness products. We believe that family always comes first, and that the dedication of our associates is the key ingredient to our success. We are drug free workplace, regulated by the FDA, required to follow Federal Guidelines; therefore in order to start as well as maintain employment, you must be able to successfully clear drug screening processes, which include testing for all illegal substances per Federal Guidelines. Piping Rock Health Products, INC. is an Equal Opportunity Employer.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Manager, Product Marketing - Cybersecurity The Global B2B Marketing Group has an opening within its Cybersecurity Product Portfolio Marketing team. This team is responsible for providing subject matter expertise and product marketing excellence in support of Mastercard's cybersecurity for payments as well as cybersecurity for security team solutions. The successful candidate will have a grounded knowledge of the payments industry as well as / or cybersecurity plus a proven track record in B2B product marketing (5+ years). The Manager, Product Marketing will be embedded with the different business unit teams to provide product marketing support that delivers on established business strategy and goals. As the Manager, Product Marketing, you will be an expert on the buyer and understand how to differentiate and position Mastercard's solutions. Strategic thinking and development of compelling and clear product narratives will be an essential aspect of this role. This knowledge will be used to support marketing planning, enablement assets, use case playbooks, as well as lead generation and awareness building activities with a focus on the delivery of content and marketing materials that meet business needs and objectives. As this is a global role, you will partner cross-functionally and cascade relevant marketing strategy and messaging to global and regional teams ensuring consistent messaging across the board. The Role You will have demonstrated success in the following areas: * Content Strategy & Development: Contribute to content strategy; lead development of well-written and succinct marketing content including use case playbooks, thought leadership presentations and event presentations. Content may include; sales materials, client presentations, product collateral, white papers, blog posts, research articles, video scripts, web site copy, social media, newsletters and various internal/external communications. * Product Messaging: Craft and recommend succinct product value propositions that are crisp, competitively differentiated and target market specific. Consideration of market dynamics/ ecosystem, buyer needs, and competitive landscape required. * Strategic Planning: Participate in the development of integrated strategic product marketing plans that are designed to achieve lead gen and/or awareness targets. This includes integrated plan development and tactical execution. * Internal enablement: Own product positioning and narratives driving consistency and sharing messaging among teams. This includes managing materials/ assets and partnering with other marketing peers, product, customer success, sales and regional teams to ensure most current information is being leveraged. * Digital: Participate in development of digital marketing plans (website & social) that are designed to support awareness and lead generation goals. This includes updating digital assets, SEO and SEM. * Reporting & Tracking: Work with broader marketing team to update tracking tools, manage content calendars and support internal reporting activities and ad hoc requests. This includes understanding data and critically evaluating and challenging assumptions. All About You * Experience executing product marketing campaigns and measuring programs to assess success and recommend changes * Experience in B2B product marketing * Experience in Cybersecurity * Strong copy writing and communications skills, and attention to details * Experience developing marketing plans informed by strategy and critical thinking. * Experience developing testing plans, concepts, and positioning for product prototypes * Experience leveraging multiple sources of data to identify insights and develop agency briefs, assess creative content across channels, and deliver sales and marketing materials * Creative thinker, yet data driven professional with great comfort evaluating data points. * Collaborative problem solver who operates with a sense of urgency * Team player - ability to multitask, manage ambiguity and thrive in a fast-paced environment * Experience managing agency or internal creative partners * Strong Microsoft Office skills including CoPilot, PowerPoint, Word and Excel skills Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: * Abide by Mastercard's security policies and practices; * Ensure the confidentiality and integrity of the information being accessed; * Report any suspected information security violation or breach, and * Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines. In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations. Pay Ranges Seattle, Washington: $135,000 - $222,000 USD Arlington, Virginia: $135,000 - $222,000 USD Boston, Massachusetts: $135,000 - $222,000 USD Boston, Massachusetts: $135,000 - $222,000 USD Purchase, New York: $135,000 - $222,000 USD

Lifester.com is looking for a highly creative and motivated person to be part of our growing startup team to help execute our digital marketing and sales strategy. Primary Duties and Responsibilities: Marketing Automation Salesforce CRM customization and integration SEO, SEM and Google Adwords knowledge Hootsuite, social media advertising Guest blogging and press release creation Adobe Photoshop or general design knowledge Compensation Package: $50,000 to $75,000 Salary commensurate with experience Subsidized benefits package Requirements: Bachelor's degree; 3-5 years of relevant work experience in digital marketing 3-5 years hands-on, demonstrable experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (Act-on highly preferred), with knowledge of how cross-platform integrations impact data flows and campaign enablement. Excellent written and verbal communication skills and ability to interact with all levels of businesses and technical resources. Exceptional interpersonal and sales skills, proactive working style and extremely organized. Strong attention to detail, accuracy, follow-up, and deadline a must.

A high-growth fintech company in Stamford, CT is seeking a Director of Product Marketing to shape market perception and communicate effectively across various channels. The ideal candidate will possess over 7 years of B2B experience and 5 years in product marketing within SaaS or enterprise software. This role demands exceptional communication skills to translate complex ideas and create compelling narratives. Compensation includes a competitive salary and benefits like 401(k) and healthcare, alongside the chance to significantly impact the company's growth. #J-18808-Ljbffr