Senior manager of marketing jobs in Wyoming, MI

Job Description Behind the Title At Innovia Wealth, marketing is about clarity. We tell the story of entrepreneurship, impact, and the families we serve. Our work helps clients understand who we are, what we stand for, and why our approach to wealth management is different. Marketing reinforces the Innovia experience by making our message sharp, consistent, and easy for clients to connect with. As a Marketing Manager, you will expand Innovia's brand, strengthen our digital presence, and run a marketing engine that supports a fast-growing, entrepreneur-focused wealth management firm. You'll work with leadership, translate strategy into execution, and produce content that positions Innovia as the premier partner for business owners, qualified purchasers with $5M+ in liquid assets, and families navigating complex planning needs. The Marketing Manager Role at Innovia Once fully onboarded, you'll own the following responsibilities: Content Development & Distribution Run day-to-day content gathering, posting, and scheduling across all channels. Produce and publish organic content that highlights our team, reinforces our value, and elevates client trust. Partner with advisors to turn ideas into clear, relevant thought leadership. Maintain and refine Innovia's brand voice to stay aligned with our fiduciary, client-first values. Digital Campaign Management Manage digital campaigns across LinkedIn, Meta, YouTube, and other platforms in coordination with our external partner. Pull performance data and extract insights to shape the next iteration of campaigns. Handle accurate data entry, reporting, and communication with marketing vendors. Public Relations & Visibility Identify PR opportunities in targeted outlets and bring forward recommendations. Coordinate award submissions, recognitions, and press mentions. Maintain relationships with PR vendors and media contacts. Support logistics for client and prospect events. CRM Management & Analytics Serve as the point person for marketing-related CRM data. Pull lists, reports, and engagement metrics to support advisor outreach and follow-up. Track marketing performance across channels and provide clear recommendations. Brand & Design Coordination Produce light design work (graphics, PDFs, event materials) aligned with Innovia's brand standards. Support website updates, brand collateral, and vendor coordination. Assist with logistics and promotional support for events. Qualifications / Competencies Hard Skills Bachelor's degree in Marketing, Communications, or related field. 3-5 years of professional marketing experience (in financial or professional services preferred but not required). Familiarity with digital marketing platforms (LinkedIn, Meta, YouTube, Squarespace). Experience with CRM and analytics systems (HubSpot, Salesforce, or similar). Strong writing and editing skills. Soft Skills Curious, driven, and eager to learn. High attention to detail and strong organizational skills. A clear communicator with the ability to collaborate across internal teams. Thrives in a professional, entrepreneurial environment and adapts quickly to new challenges. Innovia ISM's Our culture is our secret sauce. Here's what we live by: We're Not Selling Perfection, Just Being Real: Focus on genuine interactions and personal authenticity. Be a Pro: Proofread your work. Be punctual. Own your outcomes. Win or Learn: Embrace feedback and stay curious without letting ego get in the way. Celebrate the Wins: Acknowledge progress. Share success. The Best is Yet to Come: Be optimistic and positive in your vision. Entrepreneurism is the Greatest Form of Charity: Innovate to create impact. Help clients do the same. Pay it Forward: Help others without keeping score. Practice Purposeful Abandonment, Don't Fall in Love with Your Homework: Prioritize what matters and keep learning. Every Yes is a No; Every No is a Yes: Be intentional with your commitments. News Doesn't Happen in the Newsroom: Be in the know by staying engaged. Get out there and take action. Practice Professional Courtesy: Recognize that your decisions and actions have impact; seek to understand the broader impact before jumping into action. Assume Positive Intent: Trust first. Verify later. Be an Aspirin: Start with "yes," and make others' lives easier. Don't Bury the Headline: Communicate what matters clearly and early. Surround Yourself with People who Fight for You in Rooms You Aren't In: Loyalty and advocacy are key. Everything Happens for a Reason: Stay grounded and open-minded. See the possibility, even if it wasn't the outcome you hoped for. Our Commitment to Our Team We embrace a strong culture that provides clear and consistent messaging. We provide the tools and training needed to support career development and allow for growth opportunities. We achieve our goals through a spirit of collaboration and cooperation. We improve through our learns and we celebrate our wins. Compensation & Benefits Competitive base salary Performance bonus with eligibility based on lead generation and growth targets 100% employer paid medical, dental, vision, disability and life insurance 401k retirement plan with company safe harbor contributions Paid time off and company-recognized paid holidays Professional development opportunities Ready to grow with us? If you're energized by growth, innovation and making a meaningful impact with every message - and excited to be part of a team where culture is more than a buzzword - you've found the right place. Join our team that believes in ownership, teamwork, and that the best is yet to come! We require a background check as a condition of offered employment.

Frederik Meijer Gardens & Sculpture Park promotes the enjoyment, understanding, and appreciation of gardens, sculpture, the natural environment, and the arts. Meijer Gardens is ranked among the 100 most visited art institutions in the world. The organization embraces the concept of a major cultural attraction centering around horticulture & sculpture. Meijer Gardens' commitment is to create a legacy of lifelong learning, enjoyment, and a rich cultural experience for generations to come. Department: Marketing Supervisor: Sr. Director of Marketing & Sales Pay Type: Salary, Full-time Compensation: The salary for this position ranges from $80,410 to $108,790, depending on experience and qualifications. The Marketing Manager provides strategic leadership for all marketing initiatives, driving brand visibility, audience engagement, and institutional growth. This role supports the development and execution of annual and seasonal marketing strategies, oversees creative production, and ensures consistent brand storytelling across print, digital, and experiential platforms. Leading a multidisciplinary team, the Marketing Manager sets clear goals, manages performance, and fosters innovation through emerging technologies and tools. The Marketing Manager is responsible for managing the marketing budget, monitoring KPIs, and optimizing campaigns based on data insights. The Marketing Manager collaborates closely with cross functional teams and external partners to align marketing efforts with organizational priorities while upholding values of inclusion, accessibility, and environmental responsibility. Acting as a key institutional representative, this role ensures unified messaging and strategic alignment across all channels. Essential Functions Strategic Leadership & Department Management Implement annual and seasonal marketing plans and campaigns to support attendance, visibility and audience engagement. Coordinate and lead the day-to-day activities of a multidisciplinary marketing team, setting clear goals, priorities, and accountability. Manage and provide expertise on creative production processes, brand storytelling, and integrated campaigns across print, digital, and experiential platforms Ensure that all marketing initiatives and materials reflect organizational values of inclusion, accessibility, and environmental responsibility, while ensuring Manage all creative assets, photography, video, and design files to ensure consistency and proper archiving. Execute the advertising and media plans, including placement, and managing trades with local and national outlets. Collaborate with internal departments to align marketing efforts with programmatic, curatorial, and event goals. Budgeting & Performance Management Track and manage the marketing budget, ensuring expenses with approved allocations and fiscal guidelines. Monitor key performance (KPIs) and campaign indicators, adjust based on data to improve effectiveness and ROI. Support leading quarterly and annual reports of marketing performance, reporting results to senior leadership as needed. Use available predictive analytic tools to support forecasting attendance trends and optimizing media placements. Innovation & Technology Integration Apply available and emerging marketing technologies to improve content creation, project management, and media targeting. Research new digital tools and trends to enhance efficiency, brand alignment and audience engagement. Encourage innovation within the team through continuous learning and professional development. Collaboration & Organization Alignment Collaborate with cross-functional (e.g., Guest Services, Events, Development, and Education) teams to ensure consistent messaging and campaign alignment. Coordinate as a representative with media contacts, vendors, and community partners in order to support marketing initiatives. Promote and model open communication and collaboration within the marketing team and across departments. Other duties as assigned. Education and / or Qualifications preferred: Education: Bachelor's degree in marketing, communications, or related field required. Master's degree required. Experience: 5+ years of progressive marketing experience, with at least 3 years in a marketing managerial or supervisory role. Salesforce Marketing Cloud or a comparable CRM, highly preferred. Skills/Knowledge/Licenses: Proven success in managing marketing planning, campaign development, and multi-channel media management. Proven experience in digital and traditional media buying, including agency coordination. Demonstrated proficiency with project management applications and tools (e.g., Monday.com) Ability to communicate and present at all level within the organization. Ability to demonstrate intermediate proficiency in graphic design and photography. Ability to demonstrate proficiency in Salesforce Marketing Cloud or a comparable CRM. Ability to monitor and manage project and departmental budgets effectively, ensuring alignment with organizational goals and compliance with financial policies. Ability to consistently uphold organizational values of inclusion, accessibility, and environmental responsibility within language, visuals and practices. Working knowledge of content management systems (CMS) and open-source CMS. Working knowledge of business and AI-driven tools for content creation, analytics, and project management. Working Conditions: Standard work hours are typically 40 hours per week, with flexibility required during peak campaign periods or urgent deadlines. Occasional travel may be required for meetings, events, or conferences. Physical demands include the ability to regularly move up to 20 pounds (e.g., loading/unloading supplies, tools, and equipment). The position may occasionally require ascending or descending a ladder. This position has time-sensitive projects and performance targets. The role involves occasional object manipulation with or without assistance and efficient navigation of the workspace to access essential resources. This position is primarily office-based, requiring frequent computer use, strategic planning, and communication with internal and external stakeholders. Basic mobility is expected throughout offices, grounds, and exhibition areas, with the ability to observe details at close range and communicate information accurately. Occasionally, may be required to work outdoors under inclement weather conditions. As part of our onboarding process, all new hires are required to complete our background check. Frederik Meijer Gardens & Sculpture Park is an Equal Opportunity Employer. We believe in fostering a diverse and inclusive workplace.

For over 40 Years, Merrell has been trying to share the simple power of the being outside with everyone. We believe in the positive benefit of the outdoors to restore individuals and communities. As a result, we want to fuel the growth of outdoor participation through the creation of awesome products and amazing stories that encourages people to get outside everyday whether in the city or on the trail. To help drive this journey, we are looking for a VP Brand Management who will report directly to the Chief Marketing Officer. This individual will set the strategic direction for all brand marketing stories that will deliver the brands short-term and long-term growth goals. This individual's success will be based on their ability to be consumer-centric, creative, and drive change that elevate our integrated marketing efforts and gets more people to love and seek out our brand and products. Leadership Capabilities: As an influential strategic business leader, you will build strong partnerships across the Merrell brand including serving as a vital voice of the consumer and brand with senior leaders, brand strategists, marketers, customers, agency partners, product teams, and designers. Brand Strategy: Partner with key members of the Merrell leadership team to bring the brand vision and mission to life through research, business analysis, ideation, innovation, development, and commercial execution. Lead the development of long-term brand marketing strategies that helps define and build a path to growth by aligning key priorities and areas of optimization and transformation for the portfolio. Influence and drive decisions across long-term and annual business strategies, innovation strategy and development, revenue growth management strategies and marketing execution optimization. Act as the brand steward collaborating with internal multi-functional team (Consumer Insights, Design, Finance, Product PR, etc) and external partners to drive comprehensive brand plans to be executed by markets around the world. Drive on going evolution and refinement of Merrell brand strategy: positioning and architecture (in conjunction with Consumer Insights). Ownership of the US marketing strategies for Merrell; develop 360 strategy for all launches. Partner with the product team to generate a 3 Year Innovation Pipeline by helping the team to unlock powerful consumer insights that translate into disruptive and incremental innovations boosting revenue and profit for the business lines. Track record of translating business priorities into brand objectives, strategies, and plans. Work with Consumer Insights, Strategy and Lead markets to develop consumer grounded, high business potential and sustainable innovation architecture and road map. Integrated Marketing Development: Oversee the development of strategic global integrated marketing big idea platforms that unify our brand communication center in our purpose. Lead a structured and organized approach to craft engaging integrated marketing campaigns that drives consumer interest and demand and grows overall sales. Lead the development of omni-channel marketing strategies that drive both brand engagement and sell-through at retail. Direct and coordinate integrated marketing campaigns across various channels, including print, digital, social media, influencers, events, and collaborations. Oversee the alignment of media planning and investment to ensure the right balance between brand and performance channels. Partner closely with Retail Marketing to ensure seamless integration of brand campaigns across owned retail, wholesale, and digital channels. Understand how to effectively inspire and delight consumers through product performance, pricing, and positioning of brand's key franchises. Create campaign briefs and partner with agencies to develop advertising, credibility and consumer engagement campaigns. Collaborate with media and retail partners to optimize campaigns for awareness, conversion and in-store traffic. Collaborate with regional marketing teams to develop and implement execution plans for global campaigns, including facilitating information sharing and to drive alignment across regions and troubleshoot issues. Direct team in the creation of Toolkits and Playbooks to facilitate the implementation of key marketing initiatives. Monitor competitive activity and provide regular competitive intelligence updates. Orchestrate and drive multifunctional teams towards same vision and goals in an absence of direct reporting relationships. Manage the development of marketing budget (forecast, value analyses, brand profitability, development costs, etc.) as well as the budgets for key programs. Identify opportunities to continue to enhance the customer experience through an omnichannel approach focusing on new customer acquisition & to ultimately drive sales. Consumer-centric Business Analysis and Annual Operation Planning: You will provide leadership and feedback in the development across a range of Insights & Analytics agenda of standards and capabilities. Own the overall development and activation of Merrell's Learning agenda to reflect the most important consumer questions for the business in support of top tier growth goals Building and aligning business stakeholders on the annual Learning agenda. Relentlessly drive toward a 360-degree understanding of our consumers across the consumer journey; provoking continuous improvement and motivating adoption of tools to further this effort. Serve as subject matter expert for team in designing, explaining, and providing recommendations in consumer research. Building out marketing reporting framework to track monthly/ quarterly marketing performance and drivers of the brand and sharing outcomes and key actions and insights with marketers, brand, and leadership. People Leadership: Giving direct reports proper guidance on their projects, meeting their calendar milestones, and utilizing systems, while keeping them "on track" in terms of their professional development. Lead the training and development, talent assessment, coaching and mentoring to develop the talent and elevate the team capacity and build on the positive and inclusive working environment to support the long-term business needs. Ensuring timely performance discussions and individual development plans. Continuously check / adjust to drive clarity and maximize team performance. Simplifying complex decisions for direct reports and team and demonstrate strong rationale. Establish relationships with key agency partners to deliver breakthrough marketing that will drive market share. Work fluidly in a matrixed global environment across functions. Performs duties consistent with the company's AAP/EEO goals and policies. Performs other duties as required/assigned by manager. Knowledge, Skills and Abilities Required: Bachelor's degree in marketing, communications, or a related field, MBA preferred. 10+ years of professional experience in brand marketing, and 5 years people leadership. Strong content background, with a track record of developing successful marketing campaigns. Experience managing integrated marketing campaigns across multiple channels, including social media and digital platforms, and effectively filters through and identifies the best ideas to pursue. A track record driving brand impact through innovative and creative marketing initiatives with a passion and curiosity around best-in-class marketing story telling. Strong understanding of paid media planning and measurement across traditional and digital channels. Skilled in building and maintaining trust-based relationships with teams, stakeholders, and agencies to ensure alignment and continuous improvement. Passion for creative and good eye for design and detail. Experience managing relationships with media partners to deliver integrated programs that connect storytelling to commercial outcomes. Looks ahead to reasonably anticipate business opportunities and obstacles. International marketing experience and a passion for expanding brands into new markets. Fosters an environment of excellence and personally champions break through initiatives and continually raises the bar for performance and helping others to succeed. Operates effectively in matrix relationships across organizational boundaries. Demonstrates the courage and conviction needed to drive large scale change initiatives. Proficiency in analyzing marketing performance metrics to optimize strategies. Exceptional organizational skills, balancing structure, and creativity. Performance-driven with a test-and-learn mindset, and a focus on critical thinking to assess, interpret, and integrate learning from multiple sources to drive better results in an agile way. Strong leadership and team management abilities, with a focus on developing high-performing teams. Great written and verbal communication and can successfully spread marketing best-practices throughout the organization, especially new ideas, concepts to internal and external stakeholders. Working Conditions: Normal office environment. Availability to travel domestically and internationally. Since it is a global role, need to be comfortable working across time zones (e.g., meetings late evenings and early mornings, travel to different global locations). #LI-TF The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required. Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.

ITW (NYSE: ITW) is a Fortune 300 global multi-industrial manufacturing leader with $15.9B in 2024 revenue. Our seven industry-leading segments leverage the unique ITW Business Model-anchored in 80/20, Customer-Back Innovation, and Front-to-Back (FTB) processes-to drive growth and best-in-class margins. ITW Seats delivers innovative, precision-engineered solutions to global OEMs and Tier suppliers in both automotive and non-automotive seating markets. The Global Innovation Marketing Manager drives the commercial success of new product development by collaborating directly with customers to identify and prioritize pain points, and by translating technical innovations into compelling value propositions for global seat manufacturers. This role partners with engineering, sales, and customers to identify, qualify, and launch new opportunities that strengthen existing markets and open new ones. The ideal candidate brings deep technical expertise in seating or related industries, combined with proven global marketing leadership, enabling the division to achieve growth targets through innovation, market insight, and customer intimacy. Key Responsibilities * Lead Cross-Functional Innovation: Guide teams through the innovation stage-gate process, leveraging ITW's 80/20 and Customer-Back Innovation frameworks, with specific focus on early-stage value proposition development and late-stage commercial product launch. * Discover Customer Pain Points: Develop a deep understanding of end-user segments, identifying unmet needs and working with engineering to translate them into actionable product concepts. * Market Intelligence & Competitive Analysis: Maintain expertise in key end markets, monitor trends, conduct benchmarking, and recommend growth strategies. * Total Addressable Market (TAM) & Business Case Development: Estimate Total Addressable Market (TAM), build robust financial cases, and define clear value propositions for new opportunities. * Innovation Pipeline Management: Use market intelligence to prioritize and build innovation pipelines to meet or exceed full potential opportunity. * IP & Differentiation: Collaborate with IP counsel to assess competitive risk, capture sustainable differentiation, and support early-stage ideation. * Commercialization: Support sales with new customer/market entry, including creation of sales materials and go-to-market strategies. * Innovation Metrics: Accountable for measurable outcomes (e.g., new product revenue, speed to market, customer adoption). Integrate metrics into continuous improvement efforts. * Global Collaboration: Lead and influence global, cross-functional teams across multiple time zones and cultures. * Talent Development: Develop and mentor a high-performing global team, fostering a culture of innovation and continuous learning. Qualifications * Required: bachelor's degree in engineering, materials science, or a related technical field required. * Preferred: MBA or other technical masters. * 5-7+ years of progressive business experience, including 4+ years in strategic marketing, business development, or product management. * 3+ years of global, cross-cultural experience. * Demonstrated experience in innovation strategy execution, market research, and financial analysis. * Digital marketing, data analytics, and emerging technology experience are highly desirable. * Up to 40% travel (domestic and international), including regular visits to global manufacturing sites and key customers. Job Specific Knowledge * Highly effective cross functional influencer, communicator, and collaborator. * Experience with executing innovation strategy for company. * Solid analytical skills, pricing strategy experience, and financial acumen. * Excellent strategic thinker with industrial B2B strategic marketing experience is required. * Well-versed in deploying and leveraging various marketing research methods with proven ability to translate end user requirements into successful innovative solutions required. * Automotive and contract furniture industry experience a plus and strongly preferred. * Manages Global Innovation team with 3 direct reports. ITW is an equal opportunity employer. We value our colleagues' unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential. As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship. All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.

The Director of Marketing and Communications is responsible for developing and executing enterprise-wide marketing and communication strategies to elevate the company's brand and engage with internal and external stakeholders. This role oversees public relations, media content, digital presence, advertising campaigns, and social media to promote the company's services and initiatives. The Director collaborates across departments to ensure consistent messaging, brand alignment, and high-quality content. Additionally, this role analyzes market trends, oversees campaign performance, and adjusts strategies to maximize visibility, engagement, and organizational impact. RESPONSIBILITIES * Develop and execute comprehensive marketing and communication strategies to elevate the company's brand and support business objectives * Collaborate with cross-functional teams to gather insights and market data to inform marketing plans * Create and manage marketing campaigns, including digital advertising, email marketing, social media, and print materials * Oversee the production of marketing collateral, ensuring accuracy, consistency, and high-quality branding * Develop and manage the marketing budget, tracking expenses and optimizing ROI * Monitor industry trends and competitor activities to identify opportunities and risks * Plan and oversee company events, trade shows, sponsorships, and engagement initiatives * Lead and mentor a team of marketing and communications professionals, providing strategic direction, goal-setting, and performance evaluation * Manage relationships with external agencies, vendors, and media partners; negotiate contracts and oversee deliverables * Analyze marketing data and performance metrics to measure campaign effectiveness and refine strategies * Create engaging and informative content, including press releases, articles, executive messaging, and blog posts * Develop and maintain media relationships to secure positive coverage and strengthen public relations * Lead crisis communication and reputation management efforts, ensuring timely and effective response strategies * Oversee the company's website, digital presence, and brand representation across all platforms * Lead internal communication initiatives to ensure employees remain informed, connected, and engaged * Collaborate with HR on employer branding, culture-building activities, and employee engagement campaigns * Ensure compliance with branding guidelines and maintain consistency in messaging across all channels * Develop and oversee a strategic content calendar for all marketing and communication activities * Identify partnership, sponsorship, and community engagement opportunities to expand brand reach * Continuously assess and optimize marketing and communication strategies to achieve business goals * Perform any additional duties as assigned by management QUALIFICATIONS * 18 years of age or older * Eligible to work in the United States * Ability to work in office, onsite, Monday-Friday * Must have a valid state-issued driver's license with an acceptable driving record * Communicate effectively in English (reading, writing, speaking) * Bilingual in English/Spanish a plus * 7+ years of experience in marketing and communications, preferably with leadership experience * Strong understanding of digital marketing, public relations, and brand management * Excellent communication, organizational, and creative skills * Proficiency in marketing tools, social media platforms, CMS systems, and analytics platforms Ability to work collaboratively with various teams and manage multiple projects * Proven leadership experience with a track record of developing successful marketing strategies * Effectively communicate with colleagues, clients, and media partners, both in-person and through electronic means * Pass a background check and drug screen * Must be flexible to work extended hours on occasion to support business needs To perform this job successfully, an individual must be able to perform each essential requirement satisfactorily. The requirements listed above are representative of the work environment, knowledge, skill, and/or ability. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential requirements. PHYSICAL ACTIVITY/WORKING CONDITIONS MAY INCLUDE: * Ability to lift up to 25 pounds * Position is generally sedentary, sitting for long periods of time * Be able to hear and respond to the spoken voice and to audible alarms * Tasks may involve repetitive motions of the arms, wrists, hands and/or fingers * Specific vision abilities required for this job include: Close vision (clear vision at 20 inches or less); distance vision (clear vision at 20 feet or more); peripheral vision (ability to observe an area that can be seen up and down or to the left and right while eyes are fixed on a given point); depth perception (three-dimensional vision, ability to judge distances and spatial relationships); ability to adjust focus (ability to adjust the eye to bring an object into sharp focus) The pay rate listed on this post is what the company reasonably expects to pay for this position. However, individual compensation may vary based on factors including qualifications, skills, competencies, education, and experience. PrimeFlight Aviation Services, Inc. is proud to be an equal-opportunity employer. All applicants and employees are considered and evaluated for positions at PrimeFlight Aviation Service, Inc. without regard to race, ethnicity, religion, color, sex, gender, gender identity or expression, sexual orientation, national origin, ancestry, uniform service member and veteran status, marital status, pregnancy, age, protected medical condition, genetic information, disability, or any other protected status in accordance with all applicable federal, state/province, and local laws. SMS/Text Communications By providing your mobile number and opting in, you consent to receive SMS messages from PrimeFlight related solely to recruiting and employment opportunities, such as job postings, application status updates, or interview scheduling. Consent is voluntary and not a condition of applying for employment. Message frequency may vary. Standard message and data rates may apply. Reply STOP to opt out or HELP for assistance. Carriers are not liable for delayed or undelivered messages. Numbers will be used in accordance with this Privacy Policy and not shared for marketing without consent.

Shape how WedgeHR grows and connects with new customers. WedgeHR is a Michigan-based company built on the belief that everyone deserves the chance to be truly seen. We're creating a candidate-driven hiring platform that helps people share who they are - on their time - and gives hiring teams the insight they need to connect sooner, move faster, and make smarter decisions. Simple by design and powerful in impact, WedgeHR has helped over 1 million candidates engage meaningfully with hundreds of hiring teams. Role Overview The Growth Marketing Lead will be the driving force behind how WedgeHR tells its story, attracts customers, and converts interest into revenue. This role combines creative storytelling with analytical growth thinking - ideal for someone who can move between strategy and execution fluidly. Team : Marketing Reports to : COO Location : Grand Rapids, MI Travel : Quarterly travel required Core Responsibilities Go-to-Market Strategy & Campaigns Develop and execute WedgeHR's GTM and demand generation strategy focused on increasing market awareness and generating MQLs. Identify and prioritize high-impact channels (organic, paid, partner, and social) for testing and scaling. Partner with internal stakeholders to align messaging, ICPs, and lead quality. Content & Brand Storytelling Own the content calendar across website, blog, email, and social - telling stories that resonate with HR leaders, franchise owners, and hiring teams. Write or edit website copy, newsletters, one-pagers, and campaign assets. Maintain a consistent brand voice and tone that reflects WedgeHR's brand messaging standards. Website, SEO, and Conversion Optimization Own the website experience - guiding visitors to MQLs and signups. Optimize SEO through content structure, backlinks, and analytics insights. Report on traffic, conversion, and engagement metrics monthly. Email & CRM Automation Manage HubSpot marketing workflows, newsletters, and nurture sequences. Build automated email campaigns and lead scoring systems to move prospects down the funnel. Data & Growth Analytics Track performance metrics: traffic, MQLs, signups, CAC, and ROI. Build dashboards that show the impact of marketing efforts in real time. Use data to identify growth opportunities and optimize spend. Ideal Background 5-7 years of marketing experience in a SaaS or HR Tech startup. Proven success as a one-person marketing team or early-stage builder. Comfortable with HubSpot, Ads Platforms, and analytics tools. Exceptional writing and storytelling skills. Hands-on, resourceful, and thrives in ambiguity. Why You'll Love Working Here A clear mission - helping people get hired faster and with more humanity. A small, fast-moving team where your ideas directly shape the company's growth. The opportunity to build the foundation of marketing at a company beginning to scale. Competitive compensation, flexibility, and meaningful work with a team that cares.

At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All . We are proud to be a Top 10 player in the European Consumer Self-Care market and the largest U.S. store brand provider of over the counter and infant formula. Dedicated to providing The Best Self-Care for Everyone , we are the people behind the brands you trust. We are Opill , Compeed , Solpadeine , NiQuitin , and many more. We Are Perrigo. We are committed to enhancing the wellbeing of our colleagues and consumers alike. We pride ourselves on fostering an inclusive, collaborative culture where each person can experience a sense of belonging. Join us on our One Perrigo journey as we evolve to win in self-care. Description Overview The Director, Commercial Strategy & Execution for North America is responsible for developing and executing shopper-centric, omnichannel category strategies that unlock mutual growth for Perrigo and its retail partners. This leader translates brand and innovation strategies into commercially actionable frameworks that drive market activation, elevate executional excellence, and deliver joint value creation. A key focus of this role is driving improvements in in-process customer metrics - including Distribution, Velocity, Retail Execution, and Pricing (DVRP) - through strategic planning and cross-functional collaboration. Scope of the Role Strategic Leadership Define and lead the NA Commercial Strategy & Execution agenda for Upper Respiratory, Digestive Health, Sleep, Pain, aligned to Perrigo's self-care growth priorities. Own the development of category strategies across categories, driving joint value creation with key customers. Translate brand and innovation strategies into commercial frameworks that drive activation across channels and customers. Lead omni-channel go-to-market strategies for priority innovations and category initiatives. Embed commercial strategy into annual planning, innovation pipelines, and customer engagement models. Joint Value Creation & Collaboration Partner with Sales, Marketing, and Customer teams to co-create category growth plans that deliver measurable impact for both Perrigo and retail partners. Serve as a strategic thought partner to key customers, bringing forward insights, activation ideas, and performance frameworks. Collaborate with Revenue Growth Management, Sales Excellence, and Shopper Marketing to deliver integrated commercial toolkits and execution plans. Champion a customer-first mindset, tailoring strategies to retailer formats, shopper missions, and channel dynamics. Capability Building & Executional Excellence Lead the UR/DH/Sleep/Pain portion of the North America Commercial Strategy & Execution team, fostering a culture of strategic thinking, collaboration, and high performance. Establish and scale best practices, playbooks, and toolkits that elevate execution across customers and channels. Drive continuous improvement in commercial capabilities through training, coaching, and knowledge sharing. Ensure consistent deployment of commercial frameworks across priority customers and categories. Performance & Analytics Own the creation of strategies that improve in-process customer metrics, including Distribution, Velocity, Retail Execution, and Pricing (DVRP). Define and track KPIs to measure the impact of category strategies, innovation launches, and commercial initiatives. Leverage data and analytics to inform decision-making, optimize execution, and drive ROI. Lead post-launch reviews and performance assessments to refine future strategies and activation plans. Experience Required Typically these skills are obtained with a Bachelor's degree along with 12+ years of progressive leadership in commercial strategy, category strategy, or shopper marketing within CPG, retail, or healthcare. Proven experience leading Commercial Strategy organizations and influencing senior stakeholders. Experience in Marketing and Sales is highly preferred. Demonstrated success across both Digital and Brick-and-Mortar retail environments, with deep understanding of omnichannel dynamics. Track record of joint business planning and customer-facing value creation. Strong strategic thinking, commercial acumen, and ability to lead cross-functional teams in a matrixed environment. Experience building capabilities, leading transformation, and driving organizational change. Deep understanding of the North American retail landscape, shopper behavior, and executional levers. Benefits We believe our people are our greatest asset. Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally. Find out more about Total Rewards at Perrigo. Hybrid Working Approach We love our offices and the setting they provide for in-person collaboration and celebration. But we also appreciate the opportunity to work remotely can energise you too, so we promote flexibility with the ability to work two days a week from home in many roles. We are proud to be included in the Forbes list of "America's Best Employers by State 2024". Find out more here Applicants please note: To apply to this position please click the APPLY button at the bottom of the application. (The SAVE button will only save your profile information but not submit an application for this open position.) Thank you. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. #weareperrigo

Mission India is seeking a dynamic Digital Marketing Manager to join our growing Marketing team. If youre eager to make a meaningful impact and thrive in a role that gives you the creative space to turn bold ideas into reality, we invite you to apply. Reporting to the Director of Marketing, you will lead Mission Indias website and digital initiative, from content updates to SEO strategy, while also providing guidance and oversight to our Digital Marketing Specialist. Were looking for someone who can not only execute with confidence but also bring a fresh, strategic vision to shape the future of Mission Indias brand. Located in Kentwood, MI, Mission India is a vibrant ministry bringing lives to Christ on a global level. For over 45 years, Mission India has been partnering with local believers in India to change lives through Church Planter Training, Adult Literacy Classes, and Childrens Bible Club programs. At our organization, it is important to be an active and passionate Christian, have a personal relationship with Jesus Christ, have a heart for the Great Commission, and agree with Mission Indias Statement of Faith.Find out more at ******************** As our Digital Marketing Manager, some of your responsibilities will include: Work with outside vendors and the in-house communications department to create and deploy visual content in a variety of digital mediums (website, social media, and e-mail marketing) to effectively communicate the organizations mission, vision, and message. Contribute and oversee content posted to Mission Indias Facebook, LinkedIn, and Instagram platforms. Provide the Digital Marketing Associate with insight into what content is working best, help shape marketing decisions, and work closely with the Communications Team. Facilitate the creation and management of videos for use on the website, digital advertising, and social media. Provide analytic reports on social media, websites, and email marketing quarterly. To be successful as our Digital Marketing Manager,you will need the following: Minimum of 2 years related experience in digital marketing and website management required Proficiency in the following software applications: Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Adobe Acrobat, Microsoft Office Suite, Vimeo, and Google Analytics or Clarity required Commitment to the organizations mission, values, mission principles, and strategic goals Demonstrates strong expertise in design principles and practices, with the ability to translate concepts, messages, and complex information into visually compelling digital content that engages target audiences Ability toleverageexcellent people skills to connect, communicate, build trusted relationships, and provide the utmost level of customer service Ability to adapt communication style to audiences with a variety of cultures and backgrounds Ability to implement proactive measures tosolve problems and troubleshoot complex projects Proven history of achieving organizationalobjectives and adhering to project budgets and schedules Ability to multitask, manage, prioritize, organize, plan, focus, adapt to changes quickly, and follow through Ability and willingness to work harmoniously as part of a larger team Driver's License & Passport (5% travel required) Bonus Pointsif you have any of the following: BA/BS in graphic design, digital marketing, or related field Familiarity with any of the following software applications: Adobe Flash, Adobe Go Live, Adobe Dreamweaver, Adobe Premiere, Adobe After Effects, Adobe Sound Booth, Adobe Encore At Mission India, we will support your professional growth while offering a great work environment, competitive pay, comprehensive benefits, and a HYBRID work arrangement (2x onsite per week). If you are ready to make a positive impact, apply today to become our new Digital Marketing Manager!

OUR ORGANIZATION: HR Collaborative is a part of the Kinexus Group family of organizations. Kinexus Group, recognized as one of Nonprofit Times 2017, 2018, 2019, 2020, 2021 and 2022 Best Nonprofits to Work For, is a cutting-edge community development organization with growing initiatives to create an economically thriving Michigan. We are change agents who create solutions for business, workforce, and community challenges to promote economic vitality. THE TEAM: HR Collaborative is a West Michigan-based professional services firm that helps businesses grow their most valuable asset: their people. Providing organizations with high-impact HR consulting, staffing, and recruiting services, powered by an expanding community of fractional HR professionals. JOB SUMMARY: The People Strategist plays a key role in driving business growth by proactively identifying and converting new prospects into clients for HR Collaborative's multiple lines of service. This role implements strategic sales and marketing initiatives, builds strong client and referral relationships, and actively promotes HR Collaborative through networking and community engagement. Success is measured by revenue generation, client acquisition and collaboration with internal teams to deliver tailored HR solutions. RESPONSIBILITIES: Implements the sales and marketing business plans, strategies, campaigns, and goals as established by leadership and department heads. Actively identifies and generates prospects through strategic sales strategies focusing on customers in target markets. Meets with prospective new clients to explain the HR Collaborative value proposition, services and solutions. Achieves revenue goals. Fully utilizes sales and marketing tools (Hubspot, ZoomInfo, LinkedIn and other Social Media) to generate new business. Attends weekly Sales & Marketing meetings and collaborates on all related projects and initiatives to drive new business. Supports all corporate marketing efforts as set forth in the annual marketing plan. Identifies and develops new and existing referral sources to develop successful referring relationships. Maintains good working relationships with existing clients to enhance client retention and new sales through referrals and references. Creates collaboration between the potential client and service delivery teams. Participates in community, non-profit and industry organizations. Attends outside events, seminars and meetings regularly to cultivate new relationships and business opportunities. Networks continually. Serves as an ambassador for HR Collaborative. Other duties as assigned. SUPERVISION RECEIVED: Limited Direction: Works from overall policies, goals, and budgetary limits. Virtually self-supervising with direct accountability for final results. SUPERVISORY RESPONSIBILITIES: Informal leadership: Collaborates with staff on work assignments, priorities, and projects with all team members. EDUCATION & EXPERIENCE: Bachelor's degree specializing in Business, Management, Sales & Marketing or similar field; or equivalent and progressive work experience in sales. Required: Five (5) to seven (7) years of experience in solution selling. Preferred: Two (2) years of selling or consulting in industries based around employee services (Staffing, Payroll, HRIS, Employee Benefits). Experience in a client facing role with a small to mid-sized business. Proven track record of building genuine relationships in a business setting, fostering trusted advisor status with clients. Project Management experience. KNOWLEDGE, SKILLS & ABILITIES: Excellent organization skills. Demonstrated experience working with productivity, calendaring, and video/audio conferencing tools. As business and opportunities dictate, moving at a fast pace with quick change implementation. Ability to manage multiple assignments simultaneously. Demonstrated excellence with written and oral communication. Strong relationship building skills. Ability to work collaboratively in a strong customer service orientation. Proven negotiation and persuasion skills and abilities. CORE COMPETENCIES: Business Acumen: Ability to understand and discriminate between various business-related topics and leads to a good outcome. Sales: Use of appropriate interpersonal styles and communication methods to gain acceptance of a product, service, or idea from prospects and clients. Customer Orientation: A desire to serve clients by focusing efforts on listening and responding effectively to customer questions, resolving customer problems to their satisfaction, and evaluating customer satisfaction. Negotiation: Ability to reach outcomes that gain the support and acceptance of all parties using influence without coercion. Results-Focus: Strength in planning, organizing and implementing projects to meet established goals. Engagement: Ability to engage people, organizations and partners in developing goals, executing plans and delivering results to receive improved morale and business outcomes. We have a unique culture that requires us to be BOLD, INSPIRATIONAL, ENTREPRENEURIAL and INCLUSIVE. We spend more waking hours with each other than we do with family or friends, so finding someone that adds to our culture is extremely important. It is our goal to inspire positive economic change one person, one business and one community at a time. Kinexus Group is an Equal Opportunity Employer/Program. Auxiliary aids, reasonable accommodations and or services are available upon request for individuals with disabilities. Michigan Relay Center: 711 Voice and TDD. Kinexus is a partner of American Job Centers.

Job Description JOB OPENING E-commerce Marketing Manager Manager: EVP of Direct to Consumer Position Type: Full Time, Exempt We are seeking a strategic, entrepreneurial-minded E-commerce Marketing Manager to help drive our online business to the next level. This individual will blend data-driven insight with marketing creativity to deliver measurable growth, enhance customer engagement, and strengthen our digital presence. Key Responsibilities: Develop and execute digital marketing strategies to drive traffic, lead generation, and brand awareness-creating campaigns that deliver incremental sales and measurable ROI. Lead customer acquisition and engagement efforts, including business strategy, messaging, and campaign development. Use analytics to evaluate performance and refine programs for continuous improvement. Drive customer retention and loyalty through targeted content, lifecycle marketing, and personalized communication strategies. Collaborate cross-functionally with internal teams to ensure marketing initiatives align with overall business and ecommerce goals. Partner with digital marketing and email teams to optimize campaign performance across all channels. Own on-site search performance as the in-house expert on Algolia, leveraging data to enhance product discoverability and conversion. Maximize organic visibility by developing and implementing effective SEO, GEO, and AEO strategies. Execute paid advertising campaigns across Google, Google Merchant Center, social media, and other digital platforms to support key promotions and initiatives. Support product launches and improvements, ensuring marketing readiness and clear communication of new features and benefits to customers. Qualifications: Bachelor's degree in related field 2-4 years of experience in digital marketing and/or ecommerce marketing A creative yet analytical thinker who thrives in a fast-paced, results-driven environment. Experienced in ecommerce marketing, digital advertising, and analytics tools. Skilled at turning insights into actionable strategies that grow traffic, engagement, and sales. Compensation and Benefits: Commensurate with qualifications and experience. As a full-time position, benefits provided include health, dental, group life insurance, short- and long-term disability insurance, paid time off, paid medical leave, paid parental leave, 401(k) after three months, and others. Baker Book House Company is an Equal Opportunity Employer. As a company that believes in the inherent diversity reflected in the kingdom of God, Baker Book House Company is committed to the importance of diversity, equity, inclusion, and belonging (DEIB) in the books we publish, in our community of employees, and in the way we conduct ourselves in our workplace and in the marketplace.

The Director of Marketing will guide and manage all day-to-day operations of the marketing department, ensuring smooth execution of strategic initiatives, team development, and continuous improvement. This role translates the VP of Marketing's strategic direction into actionable, high-impact marketing efforts. The ideal candidate is an operationally strong, team-centric leader who brings a mix of creativity, analytical rigor, and people-first leadership to the role. Top Reasons to Work With GHG We are one of the Nation's 101 Best and Brightest Companies to work for You'll have the opportunity to work with a Marketing Team that is fun, creative, and enthusiastic! You will have the opportunity to grow your skills and experience in an environment that fosters growth and development. Responsibilities What You'll Be Doing May include, but not limited to: Leadership & Team Development Lead, mentor, and develop a high-performing, multi-functional marketing team Facilitate regular team meetings, 1:1s, and collaborative planning sessions Foster a culture of creativity, curiosity, and accountability Support career growth and learning opportunities for team members Operational Execution & Oversight Direct the implementation of marketing campaigns, programs, and content Manage timelines, deliverables, and marketing calendars across departments Allocate resources effectively to support shifting priorities and business needs Serve as the point of coordination for internal cross-functional marketing efforts Innovation & Market Intelligence Provide high- level strategic thinking and futuristic planning Drive continuous improvement and innovation in marketing channels, content, and customer engagement Stay ahead of market trends, emerging technologies, and shifts in consumer behavior Conduct or commission research on customer needs, motivations, and expectations Identify new opportunities to reach and engage key audiences in creative ways Reporting & Optimization Track, measure, and report on campaign performance, KPIs, and team metrics Deliver actionable insights and performance summaries to the VP of Marketing and senior leadership Identify opportunities to optimize campaigns, improve processes, and increase ROI Ensure regular recaps and learnings are shared across the team and organization Budget & Resource Management Oversee and manage department budgets, expenses, and vendor contracts Support the VP of Marketing in long-range budget planning and investment decisions Evaluate marketing tools and platforms to maximize team efficiency Qualifications What You Need for this Position Bachelor's degree in marketing, business administration, or a related field. 10+ years of marketing experience, including 3-5 years in an operational or senior management role and 5+ years leading a team. Proven track record of leading high-performing teams and executing complex campaigns Strong analytical skills, with experience reporting and interpreting performance data Demonstrated ability to stay ahead of consumer trends and apply insights to strategy Excellent organizational, project management, and communication skills Business-minded, metrics-driven, and comfortable working in a dynamic environment What's in it for You Annual bonus opportunity Accrued PTO starts immediately and is available as soon as a minimum of 2 hours is accrued 401K with 100% match up to 3% and 50% match up for the next 2% Medical/Dental/Vision/Disability/Life Insurance Robust Employee Assistance Program providing a wide range of services including up to 7 free counseling sessions per year Health and wellness reimbursement up to $600 annually for items like massages, gym memberships, running shoes etc. 10% discount on GHG outlets (1) shift meal provided per day Discounted hotel rates at Choice Hotels worldwide Monthly cell phone stipends Annual leadership classes and trainings Parental Leave Program Flexible work schedule

Job Details Byron Center, MIDescription PRO-VISION is looking for an Assistant Marketing Manager to join their growing company in Byron Center, MI. This full time, salaried position offers a great work environment with a benefit package that includes paid time off, paid maternity/paternity leave health, dental and vision insurance, paid holidays a 401K match and additional benefits. Pro-Vision is driving the future of video intelligence and data integration. We are dedicated to enhancing safety, increasing productivity, and protecting the critical assets of our customers. Organizations rely upon data and vision to provide certainty in decision making. Thousands of partners worldwide trust Pro-Vision to implement advanced recording and software solutions to address real world transit, public safety, and commercial needs. The Assistant Marketing Manager plays a critical role in supporting Pro-Vision. This role combines strategic vertical marketing with hands-on project execution. You will lead planning, coordination, and delivery of marketing efforts to generate leads, enhance brand visibility, and support the sales team with tools and campaigns tailored to each vertical. Responsibilities include: Support the development and execution of multi-channel B2B marketing campaigns across email, web, paid media, social, and events. Coordinate campaign assets (copy, creative, landing pages, etc.) and work cross-functionally to ensure timely delivery. Assist in managing campaign calendars and timelines. Lead the execution and performance of the company's email marketing program, including newsletters, promotional campaigns, and nurture workflows. Build and optimize marketing automation workflows using behavioral and trigger-based email campaigns to engage leads and move them through the sales funnel. Collaborate with content and design teams to create compelling email templates and assets. Monitor performance metrics (open rates, click-throughs, conversions, etc.) and continually optimize based on data insights. Maintain list segmentation and hygiene to ensure deliverability and targeting accuracy. Collaborate with content creators and subject matter experts to develop marketing materials, including case studies, blog posts, emails, landing pages, and sales collateral. Ensure brand messaging and tone remain consistent across all customer touchpoints. Contribute to content ideas based on market trends and buyer needs. Support the implementation of on-page and off-page SEO strategies to drive organic traffic and improve search rankings. Conduct keyword research and collaborate on content planning based on SEO opportunities. Optimize website content, metadata, and landing pages in coordination with digital and web teams. Use SEO tools (e.g., SEMrush, Moz, Google Search Console) to track performance and identify areas for improvement. Assist with digital campaign setup, including basic SEO, SEM, paid social, and email automation workflows. Monitor performance and suggest optimizations based on analytics and KPIs. Support the development and execution of nurture campaigns and lead scoring models. Conduct competitive and industry research to support campaign strategy and positioning. Track key marketing metrics and report on campaign and channel performance using tools like Google Analytics, SharpSpring, or SurveyMonkey. Maintain marketing dashboards and help derive insights for continuous improvement. Serve as a liaison between marketing and sales to align campaign goals with lead quality and pipeline needs. Support vendor relationships for digital ads, design, printing, and promotional products. Manage day-to-day tasks and deadlines using project management tools (e.g., Wrike) We are Equal Opportunity Employer and value diversity at our company. We provide reasonable accommodations to qualified applicants and employees with disabilities, as required by the Americans with Disabilities Act. Qualifications Strong understanding of digital marketing channels, including email, social, search, and paid media Experience with email marketing platforms and marketing automation tools such as SharpSpring is a plus. Knowledge of behavioral- and trigger-based email workflows is a plus. Working knowledge of SEO strategies and best practices Excellent written and verbal communication skills Highly organized with strong attention to detail and time management Familiarity with CRM systems like Salesforce is a plus. Analytical mindset with the ability to track KPIs and report on performance

ICC, Inc. specializes in marketing programs for our clients products and services. The client base for ICC has expanded to leaders in the electronics, entertainment, technology and Consumer Electronics industries. With the unveiling of our solidified and effective marketing program from our corporate office in Kalamazoo, MI. ICC, Inc. has developed an undeniably powerful presence in some of the worlds largest chain retailers in a short amount time. Job Description We are looking for a Marketing Manager/ Account Manager with strong Customer Service and Marketing Skills to work for a busy marketing firm based in Kalamazoo. The successful applicant will be able to work as part of a growing friendly team. Experience with customer service roles is an advantage but not essential. You will be working within an extremely dynamic and successful business team developing existing and attracting new business where a flair for sales and customer development are vital. The Role: To provide the primary external business interface for customers and the external sales force. Providing a full range of customer service support services including pricing information, lead time inquiries and pro-active management of sales. Establishing and maintaining effective relationships with specific managers and end user customers. Participating in promotional and re-active sales campaigns will also be part of the CRM / Customer Service Role. The Main Responsibilities of the Marketing Manager/ Account Manager: Providing an excellent standard of Customer Service. Implementation of Brand Management. Answering customers queries and questions. Sales reporting and tracking day to day progress Successful candidates will possess the following attributes: Have good communication skills. Have good organizational skills. Be willing to take responsibility and accountability. Have experience working alone and as part of a team. Hard working and have a problem solving attitude. You must be enthusiastic, motivated and willing to learn Previous experience in the following is useful: Human resources, recruiting, entry level, marketing, sales, entry level marketing, marketing rep, field representative, floor supervisor, independent consultant, inside sales, inside sales representative, international sales account manager, internet sales manager marketing account manager, account representative, sales representative, market research, marketing, national account manager, national sales manager, regional sales manager, sales & marketing administrator, sales & marketing manager, sales account manager, sales administrator, sales analyst, sales and marketing, customer service, advertising, sports marketing, sports, restaurant and hospitality industry, retail, cashier, promotional sales, business marketing management, client relations, publishing sales, mortgage sales, loan officer, outside sales, direct sales, sales professional, sales associate, small business marketing, telemarketing Marketing, business management skills, Promotions, Sports, Sales, Public Relations, Entry Level Sales Manager, Administrative Assistant, Receptionist, Entry Level, Assistant, Advertising, Supervisor, customer response, Office Manager, management, business Executive, Sales, Manager, Entry-Level Marketing, business sales development, General Sales, Entrepreneur, Advertising, Inventory, part time retail, part time hotel, valet, Entry level sales rep, Team player, Sports-oriented, entry level sales, New grad entry level management, Part-time, Full-time, business experience, business administration, small business administration, international business, small business management, global business, business sales marketing, marketing business opportunity, business marketing & development, business marketing & advertising, business manager, professional development, s development manager, business consulting manager, management, supervisor, coach, leader, consultant, consulting for businesses, management consulting, supervising businesses, business and communication management, Customer care, sales, customer relations, server, host, hostess, bartender, waiter, waitress, busboy customer acquisition, customer response, customer renewal, customer research, customer effectiveness, customer relationship management, marketing research, marketing programs, promotional marketing, marketing management, businesspeople, labour, labor Qualifications Previous experience is not essential as full training will be given, but office/retail/sales experience would be useful. If you feel you have the right skill set for this position please apply by clicking on the 'apply' button. Additional Information All your information will be kept confidential according to EEO guidelines.

Job Description Marketing Specialist Position Type: Full-Time Hourly Non-Exempt Rose Street Advisors provides our clients with strategies they need to be successful in Employee Benefits, Human Resource Consulting, Wealth Management, Life Insurance, and Retirement. We differentiate ourselves from others by living out our core values of being client focused, driven by relationship, excellence in all we do, acting with integrity always, connections with the community and by making our workplace fun! We're looking for a creative, organized, and tech-savvy Marketing Specialist to join our team. This role is ideal for someone who thrives in a fast-paced environment and enjoys wearing multiple hats-from managing social media channels and crafting engaging email campaigns to updating website content and writing compelling blog posts. The ideal candidate has a keen eye for design, a strong understanding of digital marketing strategies, and a passion for storytelling. Key Responsibilities: Social Media Coordination Develop, schedule, and publish engaging content across all social media platforms (Facebook & LinkedIn). Manage day-to-day community engagement, responding to comments and messages in brand voice. Track performance metrics and generate monthly social media analytics reports. Stay current with social media trends, tools, and platform updates. Email Marketing Plan, write, and design email campaigns and newsletters that drive engagement and conversions. Manage contact lists and segmentation within email marketing platforms (Constant Contact). Monitor campaign performance and optimize based on analytics (open rates, CTRs, conversions). Website & Blog Management Update and maintain website content using a CMS (e.g., WordPress, Elementor). Collaborate with designers and developers to enhance website layout and user experience. Write and publish SEO-optimized blog posts and landing pages to support campaigns and boost search visibility. Monitor web analytics (Google Analytics, Search Console) and recommend improvements. Content Creation & Collaboration Assist with creating marketing collateral (graphics, videos, promotional materials) in collaboration with the service department team. Ensure all content aligns with brand guidelines and marketing objectives. Support campaign planning, product launches, and cross-channel promotions. Requirements: A Bachelor's degree in Marketing, Communications, Digital Media, or related field. 1-3 years of experience in marketing, social media management, or digital communications. Strong writing and editing skills with attention to detail. Proficiency in tools such as Canva and Constant Contact. Experience with email marketing platforms and basic HTML a plus. Knowledge of SEO best practices and web analytics tools. Excellent organizational skills and ability to manage multiple projects simultaneously. Position Location: This position can be located onsite at either our Kalamazoo or Grand Rapids office, with travel between the two offices as needed.

QUALIFICATIONS & EXPERIENCE Bachelor's degree in Web Design, Graphic Design, Marketing, Communications, Computer Science, or related field preferred. Minimum of five (5) years of professional experience designing, building, and maintaining WordPress websites. Demonstrated expertise in WordPress themes, plugins, CSS, HTML, and responsive design. Experience with website management, including domain, hosting, and backup administration. Working knowledge of SEO best practices, Google Analytics, and Google Tag Manager. Experience integrating websites with social media platforms and supporting social content through visual and technical updates. Strong understanding of UI/UX design principles, accessibility standards (ADA compliance), and website performance optimization. Experience with Adobe Creative Cloud and Canva preferred. Maintains a valid Michigan driver's license and has the availability of a reliable, licensed, and insured vehicle for use on the job, vehicle must be insured in accordance with the State of Michigan. SUMMARY OF JOB RESPONSIBILITIES The Website Designer supports the online presence and digital engagement of NorthStar Care Community brands (Arbor Hospice, Centrica Care Navigators, and Hospice of Michigan). This position is responsible for the design, development, and ongoing management of WordPress websites , ensuring they remain visually engaging, easy to navigate, accessible, and aligned with organizational goals. In addition, this position supports the marketing team with social media visuals, analytics reporting, and technical coordination of online platforms including domain, hosting, and data integrations. RESPONSIBILITIES AND DUTIESPrimary Duties Design, build, and maintain responsive, accessible WordPress websites that reflect the brand identity and mission of NorthStar Care Community. Manage hosting environments, domains, SSL certificates, and site backups, ensuring site security and uptime. Conduct regular content updates, plugin and theme maintenance, and troubleshooting of site issues. Create or adapt graphics, photos, and page layouts consistent with brand standards. Collaborate with all departments to create and post web content that supports campaigns, stories, and events. Implement SEO and analytics tracking to measure and report website performance using Google Analytics, Search Console, and other tools. Provide monthly website performance reports and recommendations for improving user engagement. Support the marketing team as needed with social media graphics, digital campaign landing pages, and online event promotion materials. Ensure website ADA compliance, mobile responsiveness, and optimized page load performance. Stay up to date on WordPress updates, plugin innovations, and industry best practices. The above statements are only meant to be a representative summary of the major duties and responsibilities performed by employees of this job. The employee may be requested to perform job-related tasks other than those stated in this description.

QUALIFICATIONS & EXPERIENCE Bachelor's degree in Web Design, Graphic Design, Marketing, Communications, Computer Science, or related field preferred. Minimum of five (5) years of professional experience designing, building, and maintaining WordPress websites. Demonstrated expertise in WordPress themes, plugins, CSS, HTML, and responsive design. Experience with website management, including domain, hosting, and backup administration. Working knowledge of SEO best practices, Google Analytics, and Google Tag Manager. Experience integrating websites with social media platforms and supporting social content through visual and technical updates. Strong understanding of UI/UX design principles, accessibility standards (ADA compliance), and website performance optimization. Experience with Adobe Creative Cloud and Canva preferred. Maintains a valid Michigan driver's license and has the availability of a reliable, licensed, and insured vehicle for use on the job, vehicle must be insured in accordance with the State of Michigan. SUMMARY OF JOB RESPONSIBILITIES The Website Designer supports the online presence and digital engagement of NorthStar Care Community brands (Arbor Hospice, Centrica Care Navigators, and Hospice of Michigan). This position is responsible for the design, development, and ongoing management of WordPress websites , ensuring they remain visually engaging, easy to navigate, accessible, and aligned with organizational goals. In addition, this position supports the marketing team with social media visuals, analytics reporting, and technical coordination of online platforms including domain, hosting, and data integrations. RESPONSIBILITIES AND DUTIESPrimary Duties Design, build, and maintain responsive, accessible WordPress websites that reflect the brand identity and mission of NorthStar Care Community. Manage hosting environments, domains, SSL certificates, and site backups, ensuring site security and uptime. Conduct regular content updates, plugin and theme maintenance, and troubleshooting of site issues. Create or adapt graphics, photos, and page layouts consistent with brand standards. Collaborate with all departments to create and post web content that supports campaigns, stories, and events. Implement SEO and analytics tracking to measure and report website performance using Google Analytics, Search Console, and other tools. Provide monthly website performance reports and recommendations for improving user engagement. Support the marketing team as needed with social media graphics, digital campaign landing pages, and online event promotion materials. Ensure website ADA compliance, mobile responsiveness, and optimized page load performance. Stay up to date on WordPress updates, plugin innovations, and industry best practices. The above statements are only meant to be a representative summary of the major duties and responsibilities performed by employees of this job. The employee may be requested to perform job-related tasks other than those stated in this description.

TowerPinkster is seeking a talented Marketing Specialist to join our dynamic team in Kalamazoo, Michigan! This role plays a vital part in supporting regional marketing and business development efforts, with an emphasis on creating strategic, high-quality responses to RFPs and RFQs. The ideal candidate will also support community engagement and outreach efforts-especially in the K12 market-helping to build strong client relationships and increase TowerPinkster's visibility and impact. For the right candidate, this position offers the opportunity to grow and shape the role based on individual strengths and interests. The Marketing Specialist reports to the Manager of Marketing + Communications. Position Responsibilities Lead the coordination and development of tailored responses to RFQs, RFPs, letter proposals, and interviews across various sectors. Work closely with K12 Directors to manage regional K12 bond campaign efforts, including outreach strategy, messaging, marketing materials, videos, websites, and social media - emphasizing community education and voter engagement. As needed, attend community meetings, school board events, committee meetings, and other engagements outside of standard work hours (flexible schedules provided). Develop compelling written content including blogs, social media content, community impact stories, and presentations. Contribute to the firm's social media calendar and messaging strategy with a focus on highlighting community impact, project work, internal experts, and thought leadership. Identify opportunities for local community engagement to build the firm's brand awareness and visibility. Cultivate strong community connections and serve as a visible representative of the firm at local events, industry gatherings, and client engagement opportunities. Position Competencies Passion for connecting with people and communities through storytelling and design. Comfort with public speaking. Strong ability to work independently and as part of a team. Excellent verbal and written communication skills tailored to diverse audiences. Exceptional organization, multitasking, and time management under tight deadlines. Creative thinking and strong visual design sense. Professionalism, integrity, and adaptability in dynamic environments. Comfortable collaborating with clients, stakeholders, and community leaders. Ability to translate technical ideas into relatable and engaging content for public audiences. Position Qualifications Bachelor's degree in Communications, Marketing, Journalism, or a related field. Minimum of 8 years of professional marketing experience, preferably in the AEC industry or professional services. Demonstrated experience with community engagement, public outreach, or campaign-style communications is a strong plus. Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator), Microsoft Office Suite (especially PowerPoint), and Google Workspace. Familiarity with project and contact databases such as VantagePoint and OpenAsset is a plus. WHAT WE OFFER We take a holistic approach to ensure the wellbeing of our team members. TowerPinkster is proud to support its team members with a robust compensation and benefits package, which includes: Industry-leading compensation package, including paid overtime, performance bonuses, and profit sharing. National award-winning culture and a supportive work environment that empowers employees to stay healthy, fulfill their interests and passions, and balance work and life goals. A collaborative work environment along with many culture connection events and wellness activities, to include walking challenges, fitness challenges, book clubs, in-office chair massages, and more. We offer a Thrive program providing incentives up to $400.00 annually. Flexible work hours with a work-life balance program providing six additional days off per year, and a healthy paid time off program. A comprehensive benefits package including health, dental, vision, 401(k), life insurance, short-term and long-term disability benefits, and paid community service hours. Annual team training, professional development opportunities, and career growth planning. The opportunity to reach your career goals with an award-winning firm. We highly encourage licensure, certification, and professional organization memberships, which are fully paid. Continued educational opportunities and a tuition reimbursement program. Firm-paid life and wellness coach for individuals and families in partnership with Ulliance. TowerPinkster is a firm of architects, engineers, and interior designers committed to design integrity, quality, and environmental responsibility. Our doors opened in 1953 with just six people, and now we have more than 250 of the best employees in Michigan, Indiana, and Kentucky. At our firm, it's our people who make us different. We have the freedom to explore new ideas, the tools to create innovative strategies, and the talent to inspire our clients through interactive design. We strive to create a diverse, equitable, and inclusive culture that empowers each person to be their genuine self. We are committed to Diversity, Equity, and Inclusion. For more than 70 years, we have made significant contributions to our communities through our commitment to quality, sustainability, and equitable design. Our active DEI committee is focused on driving initiatives within three areas: people, purpose, and process. Our expertise and collaborative, client-centered approach means the best ideas rise to the top. TowerPinkster received the 2025 National 101 Best and Brightest Companies to Work for Award and the 2025 Best Firm Award from Zweig Group. We are proud of this achievement and are thankful for our client relationships, our generous communities, and all the employees who contribute to TowerPinkster's exciting and creative culture! Our supportive work environment helps employees reach their career goals, and we have fun doing it! ********************** We are an Equal Opportunity Employer

QUALIFICATIONS & EXPERIENCE * Bachelor's degree in Web Design, Graphic Design, Marketing, Communications, Computer Science, or related field preferred. * Minimum of five (5) years of professional experience designing, building, and maintaining WordPress websites. * Demonstrated expertise in WordPress themes, plugins, CSS, HTML, and responsive design. * Experience with website management, including domain, hosting, and backup administration. * Working knowledge of SEO best practices, Google Analytics, and Google Tag Manager. * Experience integrating websites with social media platforms and supporting social content through visual and technical updates. * Strong understanding of UI/UX design principles, accessibility standards (ADA compliance), and website performance optimization. * Experience with Adobe Creative Cloud and Canva preferred. * Maintains a valid Michigan driver's license and has the availability of a reliable, licensed, and insured vehicle for use on the job, vehicle must be insured in accordance with the State of Michigan. SUMMARY OF JOB RESPONSIBILITIES The Website Designer supports the online presence and digital engagement of NorthStar Care Community brands (Arbor Hospice, Centrica Care Navigators, and Hospice of Michigan). This position is responsible for the design, development, and ongoing management of WordPress websites, ensuring they remain visually engaging, easy to navigate, accessible, and aligned with organizational goals. In addition, this position supports the marketing team with social media visuals, analytics reporting, and technical coordination of online platforms including domain, hosting, and data integrations. RESPONSIBILITIES AND DUTIES Primary Duties * Design, build, and maintain responsive, accessible WordPress websites that reflect the brand identity and mission of NorthStar Care Community. * Manage hosting environments, domains, SSL certificates, and site backups, ensuring site security and uptime. * Conduct regular content updates, plugin and theme maintenance, and troubleshooting of site issues. * Create or adapt graphics, photos, and page layouts consistent with brand standards. * Collaborate with all departments to create and post web content that supports campaigns, stories, and events. * Implement SEO and analytics tracking to measure and report website performance using Google Analytics, Search Console, and other tools. * Provide monthly website performance reports and recommendations for improving user engagement. * Support the marketing team as needed with social media graphics, digital campaign landing pages, and online event promotion materials. * Ensure website ADA compliance, mobile responsiveness, and optimized page load performance. * Stay up to date on WordPress updates, plugin innovations, and industry best practices. The above statements are only meant to be a representative summary of the major duties and responsibilities performed by employees of this job. The employee may be requested to perform job-related tasks other than those stated in this description. Collaborative Responsibilities * Work cross-departmentally to ensure all online content and digital assets reflect accurate and current information. * Support campaigns and communications that drive engagement. * Partner with IT and vendors as needed for domain and server management. TYPES OF EQUIPMENT & SOFTWARE USED Computer, copier, and calculator. WordPress CMS, Adobe Creative Cloud, Canva, Google Analytics, SEO tools, domain and hosting dashboards, Constant Contact or equivalent email platform. SPECIALIZED SKILLS * Expertise in WordPress website design and management. * Strong understanding of UX/UI and accessibility standards. * Excellent attention to detail, organization, and problem-solving skills. * Ability to manage multiple projects and meet deadlines. * Strong communication and collaboration skills. * Proficiency in interpreting analytics data to guide website improvement. * Knowledge of HTML, CSS, and basic PHP preferred. * Creative design sense aligned with brand identity and mission. WORKING CONDITIONS * General office, multi-office suites, and in office position Monday- Friday. Potential for one day work from home after 6 months of employment with the NorthStar Care Community. * Frequent computer and online activity. * Occasional travel for meetings, photography, or event coverage. PHYSICAL REQUIREMENTS A typical eight (8) hour workday includes intermittent sitting, standing, walking, bending, reaching, twisting, and repetitive hand motions associated with writing and computer keyboard typing. CONTINUING EDUCATION REQUIREMENTS Centrica Care Navigators staff are expected to participate in appropriate continuing education as may be requested and/or required by their immediate supervisor. In addition, staff are expected to accept personal responsibility for other educational activities to enhance job-related skills and abilities. All staff must attend mandatory educational programs.

JOB OPENING E-commerce Marketing Manager Manager: EVP of Direct to Consumer Position Type: Full Time, Exempt We are seeking a strategic, entrepreneurial-minded E-commerce Marketing Manager to help drive our online business to the next level. This individual will blend data-driven insight with marketing creativity to deliver measurable growth, enhance customer engagement, and strengthen our digital presence. Key Responsibilities: Develop and execute digital marketing strategies to drive traffic, lead generation, and brand awareness-creating campaigns that deliver incremental sales and measurable ROI. Lead customer acquisition and engagement efforts, including business strategy, messaging, and campaign development. Use analytics to evaluate performance and refine programs for continuous improvement. Drive customer retention and loyalty through targeted content, lifecycle marketing, and personalized communication strategies. Collaborate cross-functionally with internal teams to ensure marketing initiatives align with overall business and ecommerce goals. Partner with digital marketing and email teams to optimize campaign performance across all channels. Own on-site search performance as the in-house expert on Algolia, leveraging data to enhance product discoverability and conversion. Maximize organic visibility by developing and implementing effective SEO, GEO, and AEO strategies. Execute paid advertising campaigns across Google, Google Merchant Center, social media, and other digital platforms to support key promotions and initiatives. Support product launches and improvements, ensuring marketing readiness and clear communication of new features and benefits to customers. Qualifications: Bachelor's degree in related field 2-4 years of experience in digital marketing and/or ecommerce marketing A creative yet analytical thinker who thrives in a fast-paced, results-driven environment. Experienced in ecommerce marketing, digital advertising, and analytics tools. Skilled at turning insights into actionable strategies that grow traffic, engagement, and sales. Compensation and Benefits: Commensurate with qualifications and experience. As a full-time position, benefits provided include health, dental, group life insurance, short- and long-term disability insurance, paid time off, paid medical leave, paid parental leave, 401(k) after three months, and others. Baker Book House Company is an Equal Opportunity Employer. As a company that believes in the inherent diversity reflected in the kingdom of God, Baker Book House Company is committed to the importance of diversity, equity, inclusion, and belonging (DEIB) in the books we publish, in our community of employees, and in the way we conduct ourselves in our workplace and in the marketplace.