How to hire a senior marketing associate

How to hire a senior marketing associate, step by step

Here's a step-by-step senior marketing associate hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a senior marketing associate job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new senior marketing associate
• Step 8: Go through the hiring process checklist

What does a senior marketing associate do?

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1. Identify your hiring needs

   Before you start hiring a senior marketing associate, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A senior marketing associate's background is also an important factor in determining whether they'll be a good fit for the position. For example, senior marketing associates from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   This list presents senior marketing associate salaries for various positions.

   Type of Senior Marketing Associate	Description	Hourly rate
   Senior Marketing Associate	Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.	$25-43
   Marketing Services Manager	A marketing services manager is in charge of overseeing a company's marketing procedures, ensuring efficiency and smooth workflow. Their responsibilities often include developing promotional strategies, assessing the performance of staff, coordinating different teams, managing the budgets, researching new marketing and client opportunities, analyzing data, and developing solutions to optimize marketing services and operations... Show more	$42-75
   Marketing Program Manager	The job of marketing program managers is to create marketing campaigns for a company's programs and products. They often work closely with the sales and advertising managers and assist in developing pricing strategy and monitoring marketing trends... Show more	$30-55

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Digital Marketing
   • Marketing Campaigns
   • Integrated Marketing
   • Email Marketing
   • Lead Generation
   • External Agencies
   • Project Management
   • Search Engine
   • Event Planning
   • Leveraged
   • ROI
   • Telemarketing
   • Lead Management
   • Business Development

   Check all skills

   Responsibilities:

   • Launch and manage social marketing Facebook campaigns and content.
   • Manage CRM system, interpret market research, and execute targeted campaigns
   • Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
   • Create CRM specific style guide for data entry.
   • Interpret financial statements and ROI to support recommendations.
   • Conduct PowerPoint presentations to local business to increase clientele and revenue.

   More senior marketing associate duties

3. Make a budget

   Including a salary range in your senior marketing associate job description helps attract top candidates to the position. A senior marketing associate salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

   For example, the average salary for a senior marketing associate in Wyoming may be lower than in Delaware, and an entry-level senior marketing associate usually earns less than a senior-level senior marketing associate. Additionally, a senior marketing associate with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

   Average senior marketing associate salary

   $68,942yearly

   $33.15 hourly rate

   ---

   Entry-level senior marketing associate salary

   $52,000 yearly salary

   Updated December 15, 2025

   Average senior marketing associate salary by state

   Rank	State	Avg. salary	Hourly rate
   1	Delaware	$94,240	$45
   2	Washington	$90,294	$43
   3	California	$82,957	$40
   4	Minnesota	$76,382	$37
   5	New York	$74,734	$36
   6	North Carolina	$74,090	$36
   7	Ohio	$73,830	$36
   8	Oregon	$69,672	$34
   9	Illinois	$69,010	$33
   10	Missouri	$68,764	$33
   11	District of Columbia	$68,569	$33
   12	Connecticut	$68,454	$33
   13	Hawaii	$68,348	$33
   14	Texas	$67,259	$32
   15	Indiana	$65,172	$31
   16	Maryland	$65,126	$31
   17	Iowa	$64,863	$31
   18	Florida	$63,910	$31
   19	Nebraska	$63,514	$31
   20	Colorado	$63,426	$30

   Average senior marketing associate salary by company

   Company

   Rank	Company	Average salary	Hourly rate	Job openings
   1	Bed Bath & Beyond	$105,809	$50.87
   2	Western Alliance Bank	$100,352	$48.25	5
   3	JPMorgan Chase & Co.	$98,284	$47.25	162
   4	Personal Capital	$96,191	$46.25
   5	LinkedIn	$95,311	$45.82	8
   6	Cloudera	$94,962	$45.65	4
   7	Pandora	$94,566	$45.46
   8	Stryker	$93,059	$44.74	63
   9	Eli Lilly and Company	$92,820	$44.63	3
   10	NRG Energy	$91,976	$44.22
   11	J.P. Morgan	$89,881	$43.21
   12	Pine River Capital Management	$87,436	$42.04
   13	Vista Equity Partners	$86,891	$41.77	4
   14	Medtronic	$86,235	$41.46	37
   15	Goldman Sachs	$85,235	$40.98	6
   16	Guild Education	$85,184	$40.95
   17	Moody's	$84,341	$40.55
   18	Wells Fargo	$84,288	$40.52
   19	Publicis Sapient	$82,523	$39.67
   20	KeyBank	$82,219	$39.53	5

4. Writing a senior marketing associate job description

   A senior marketing associate job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a senior marketing associate job description:

   Senior marketing associate job description example

   Curology is creating the next generation of skincare through customized treatment plans and formulas with powerful prescription ingredients for acne and anti-aging. We believe great skin shouldn't be a luxury, but a fact of life.
   
   As a Growth Marketing Associate, you will leverage analytical expertise and marketing skills to drive new user growth across our paid marketing channels. You will have the opportunity to make an impact on the broader organization through collaborating cross-functionally and working directly with the Analytics, Engineering, Product, Creative, and Legal teams to improve operational excellence, develop insights that influence marketing strategy, and make recommendations that help move our bottom line. As a member of our Growth Marketing Team, you are proactive and aren't afraid to roll up your sleeves and execute at a high level of accuracy.
   
   What you'll do Drive new user growth for Curology across paid channels.Query and examine data from both partner and internal reporting, deriving insights and actionable solutions.Build dashboards and reporting infrastructure for the Growth Team. Create innovative solutions to optimize and deliver ad campaigns.Work cross functionally with the site team, analytics team, and product team on company wide campaigns and initiatives.
   
   What you'll need Bachelor's degree in Marketing, Business, Economics, Mathematics, or related field.A passion for data and testing, with the ability to turn testing insights into actionable projects.At least 2-3 years of hands-on experience executing and optimizing campaigns within various Paid marketing platforms (Google, Meta, TikTok, etc).Exceptional analytical skills and attention to detail as well as the ability to clearly communicate results and define next steps.Ability to work autonomously or with a team in a fast-paced and dynamic environment.Proficient in Microsoft Excel and SQLExperience using data visualization tools such as Tableau or Looker
   
   What you'll love about working at CurologyAmazing team culture and environment Awarded Great Place To Work & Inc.'s Best WorkplaceAttractive salary and equity packages Unlimited, flexible PTO for exempt employees Comprehensive benefits: Medical, dental and vision insurance are covered 90%+ for employees; flexible spending account; 401k Paid parental leave Free subscription to Curology!Company sponsored events and team bonding opportunities
   #LI-AB1
   #LI-Remote
   
   Our mission is simple: to make personalized skincare accessible and convenient for all. Awarded #3 for 2021 Best Workplaces in the Bay Area and 2021 Forbes #4 Best Startup Employers, Curology is a leader in direct-to-consumer eCommerce and has been featured in Vogue, Allure, Harper's Bazaar, and Business Insider.
   
   Curology encourages applications from people of all races, religions, national origins, genders, sexual orientations, gender identities, gender expressions, and ages, as well as veterans and individuals with disabilities. Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records Notice to Applicants under the CCPA.

   Copy this example

   

5. Post your job

   To find the right senior marketing associate for your business, consider trying out a few different recruiting strategies:

   • Consider internal talent. One of the most important sources of talent for any company is its existing workforce.
   • Ask for referrals. Reach out to friends, family members, and current employees and ask if they know or have worked with senior marketing associates they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit senior marketing associates who meet your education requirements.
   • Social media platforms. LinkedIn, Facebook and Twitter now have more than 3.5 billion users, and you can use social media to reach potential job candidates.

   Post your job online:

   • Post your senior marketing associate job on Zippia to find and recruit senior marketing associate candidates who meet your exact specifications.
   • Use field-specific websites such as swipe files, exit five, marketinghire, american marketing association.
   • Post a job on free websites.

6. Interview candidates

   Your first interview with senior marketing associate candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

   It's also good to ask about candidates' unique skills and talents to see if they match your ideal candidate profile. If you think a candidate is good enough for the next step, you can move on to the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new senior marketing associate

   Once you've decided on a perfect senior marketing associate candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

   It's also good etiquette to follow up with applicants who don't get the job by sending them an email letting them know that the position has been filled.

   To prepare for the new employee's start date, you can create an onboarding schedule and complete any necessary paperwork, such as employee action forms and onboarding documents like I-9 forms, benefits enrollment, and federal and state tax forms. Human Resources should also ensure that a new employee file is created.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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