Senior marketing consultant demographics and statistics in the US
Senior marketing consultant demographics research summary. Zippia estimates senior marketing consultant demographics and statistics in the United States by using a database of 30 million profiles. Our senior marketing consultant estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about senior marketing consultants after extensive research and analysis:
- There are over 52,679 senior marketing consultants currently employed in the United States.
- 49.3% of all senior marketing consultants are women, while 50.7% are men.
- The average senior marketing consultant age is 39 years old.
- The most common ethnicity of senior marketing consultants is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
- Senior marketing consultants are most in-demand in Charlotte, NC.
- San Francisco, CA pays an annual average wage of $135,555, the highest in the US.
- In 2022, women senior marketing consultants earned 95% of what men earned.
- Washington is the best state for senior marketing consultants to live.
- Senior marketing consultants are 66% more likely to work at private companies in comparison to public companies.
On this page
Senior marketing consultant demographics by:
Senior marketing consultant gender statistics
49.3% of senior marketing consultants are women and 50.7% of senior marketing consultants are men.
- Male, 50.7%
- Female, 49.3%
Senior marketing consultant gender ratio
| Gender | Percentages |
|---|---|
| Male | 50.7% |
| Female | 49.3% |
Senior marketing consultant gender pay gap
Women earn 95¢ for every $1 earned by men
Male income
$102,473
Female income
$97,748
Senior marketing consultant gender ratio over time
This data breaks down the percentage of men and women in senior marketing consultant positions over time. Currently, 49.3% of senior marketing consultants are female.
Senior marketing consultant gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 70.17% | 29.83% |
| 2011 | 69.85% | 30.15% |
| 2012 | 70.43% | 29.57% |
| 2013 | 70.37% | 29.63% |
| 2014 | 68.66% | 31.34% |
| 2015 | 68.21% | 31.79% |
| 2016 | 68.09% | 31.91% |
| 2017 | 67.12% | 32.88% |
| 2018 | 53.04% | 46.96% |
| 2019 | 51.96% | 48.04% |
| 2020 | 50.34% | 49.66% |
| 2021 | 50.73% | 49.27% |
Senior marketing consultant related jobs gender ratio
We compared senior marketing consultants with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Senior Marketing Consultant | 51% | 49% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Senior marketing consultant demographics by race
The most common ethnicity among senior marketing consultants is White, which makes up 74.6% of all senior marketing consultants. Comparatively, 8.7% of senior marketing consultants are Hispanic or Latino and 8.2% of senior marketing consultants are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Senior marketing consultant race
| Senior marketing consultant race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Senior marketing consultant race and ethnicity over time
See how senior marketing consultant racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Senior marketing consultant race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Senior marketing consultant wage gap by race
According to our data, asian senior marketing consultants have the highest average salary compared to other ethnicities. Black or african american senior marketing consultants have the lowest average salary at $97,750.
| Ethnicity | Salary |
|---|---|
| Unknown | $102,043 |
| White | $101,662 |
| Black or African American | $97,750 |
| Asian | $109,921 |
| Hispanic or Latino | $101,371 |
Average senior marketing consultant age
See how the average age of senior marketing consultants varies based on ethnicity and gender.
Male
Female
Senior marketing consultant age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Senior marketing consultant age breakdown
The average age of senior marketing consultants is 40+ years years old, representing 44% of the senior marketing consultant population.
Senior marketing consultant age breakdown
| Senior Marketing Consultant Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Senior marketing consultant educational attainment
The most common degree for senior marketing consultants is bachelor's degree, with 77% of senior marketing consultants earning that degree. The second and third most common degree levels are master's degree degree at 14% and master's degree degree at 6%.
- Bachelor's, 77%
- Master's, 14%
- Associate, 6%
- High School Diploma, 1%
- Other Degrees, 2%
Senior marketing consultants by degree level
| Senior marketing consultant degree | Percentages |
|---|---|
| Bachelor's | 77% |
| Master's | 14% |
| Associate | 6% |
| High School Diploma | 1% |
| Other Degrees | 2% |
Senior marketing consultant jobs you might like
Senior marketing consultant wage gap by degree level
According to the data, senior marketing consultants with a Doctorate degree earn more than those without, at $120,252 annually. With a Master's degree, senior marketing consultants earn a median annual income of $116,007 compared to $104,782 for senior marketing consultants with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $116,007 |
| Bachelor's Degree | $104,782 |
| Doctorate Degree | $120,252 |
Senior marketing consultant employment statistics
Most senior marketing consultants work for a private in the media industry.
Company size where senior marketing consultants work
Below, you can see the size of companies where senior marketing consultants work.
Senior marketing consultant jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 5% |
| 50 - 100 employees | 16% |
| 100 - 500 employees | 13% |
| 500 - 1,000 employees | 10% |
| 1,000 - 10,000 employees | 26% |
| > 10,000 employees | 30% |
Senior marketing consultant jobs by company type
Employees with the senior marketing consultant job title have their preferences when it comes to working for a company. For instance, most senior marketing consultants prefer to work at private companies over public companies.
Senior marketing consultant jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 32% |
| Private | 66% |
| Government | 0% |
Senior marketing consultant jobs by industry
The most common industries for senior marketing consultants are media, professional and finance.
Senior marketing consultant industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 15% |
| Media | 14% |
| Professional | 13% |
| Finance | 9% |
| Technology | 8% |
| Insurance | 7% |
| Health Care | 6% |
| Telecommunication | 5% |
| Internet | 3% |
| Manufacturing | 3% |
| Energy | 3% |
| Hospitality | 2% |
| Retail | 2% |
| Non Profits | 2% |
| Real Estate | 2% |
| Education | 2% |
| Start-up | 2% |
| Pharmaceutical | 1% |
| Transportation | 1% |
| Construction | 1% |
Senior marketing consultant turnover and employment statistics
Senior marketing consultant unemployment rate over time
The unemployment rate for senior marketing consultants between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Senior marketing consultant unemployment rate by year
| Year | Senior marketing consultant unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average senior marketing consultant tenure
The average senior marketing consultant stays at their job for 1-2 years, based on the 1,491 senior marketing consultants resumes in Zippia's database.
Senior marketing consultant tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 12% |
| 1-2 years | 34% |
| 3-4 years | 16% |
| 5-7 years | 17% |
| 8-10 years | 8% |
| 11+ years | 13% |
Senior marketing consultant LGBT ratio compared to similar jobs
Review the percent of senior marketing consultants that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Junior Account Manager | 7.25% | 100,866 |
| Advertising Manager | 9.54% | 43,083 |
| Senior Marketing Consultant | 9.86% | - |
| Chief Communications Officer | 16.11% | 80,711 |
Similar senior marketing consultant jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Junior Account Manager | 7.25% | 100,866 |
| Advertising Manager | 9.54% | 43,083 |
| Chief Communications Officer | 16.11% | 80,711 |
Foreign languages spoken by senior marketing consultants
The most common foreign language among senior marketing consultants is Spanish at 52.5%. The second-most popular foreign language spoken is French at 8.2% and Portuguese is the third-most popular at 6.6%.
- Spanish, 52.5%
- French, 8.2%
- Portuguese, 6.6%
- Mandarin, 4.9%
- Italian, 4.9%
- Other, 22.9%
Senior marketing consultant languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 52.5% |
| French | 8.2% |
| Portuguese | 6.6% |
| Mandarin | 4.9% |
| Italian | 4.9% |
| Other | 22.9% |
