Post job

Senior marketing consultant vs executive consultant

The differences between senior marketing consultants and executive consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior marketing consultant and an executive consultant. Additionally, an executive consultant has an average salary of $131,331, which is higher than the $101,701 average annual salary of a senior marketing consultant.

The top three skills for a senior marketing consultant include digital marketing, CRM and marketing analytics. The most important skills for an executive consultant are healthcare, business development, and financial services.

Senior marketing consultant vs executive consultant overview

Senior Marketing ConsultantExecutive Consultant
Yearly salary$101,701$131,331
Hourly rate$48.89$63.14
Growth rate10%10%
Number of jobs105,235118,432
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 67%
Average age3939
Years of experience1010

What does a senior marketing consultant do?

As a senior marketing consultant, you have to understand the company's vision and make marketing operations that will be appropriate to execute the company's needs. As a senior marketing consultant, you have to be aware of the latest trends in the market to ensure that the product reaches the target audience. You also have to have a special idea on branding and positioning the company in the market so that you can identify the latest marketing issues and solve them with your unique creative skills. You should also be able to think on your feet and have strong presentations, communication skills, and Problem-solving skill

What does an executive consultant do?

An executive consultant gives support and guidance to the company's management team. Their duties may vary depending on each client's needs. Other companies hire consultants to solve a particular problem or assist with operations, employees, or strategic planning. They advise partner companies in business development opportunities to pursue financial goals and financial growth. They can also provide consulting services for non-profit organizations to act as an executive member.

Senior marketing consultant vs executive consultant salary

Senior marketing consultants and executive consultants have different pay scales, as shown below.

Senior Marketing ConsultantExecutive Consultant
Average salary$101,701$131,331
Salary rangeBetween $74,000 And $139,000Between $90,000 And $190,000
Highest paying CitySan Francisco, CASouth San Francisco, CA
Highest paying stateCaliforniaWashington
Best paying companyDellMayo Clinic
Best paying industryTechnologyTechnology

Differences between senior marketing consultant and executive consultant education

There are a few differences between a senior marketing consultant and an executive consultant in terms of educational background:

Senior Marketing ConsultantExecutive Consultant
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 67%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior marketing consultant vs executive consultant demographics

Here are the differences between senior marketing consultants' and executive consultants' demographics:

Senior Marketing ConsultantExecutive Consultant
Average age3939
Gender ratioMale, 50.7% Female, 49.3%Male, 67.2% Female, 32.8%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior marketing consultant and executive consultant duties and responsibilities

Senior marketing consultant example responsibilities.

  • Lead digital analysis and recommendations to optimize response of all digital assets (CRM, web, mobile).
  • Manage relationship with internal SEO Experts/Linking Experts/Consultant team.
  • Track and manage ongoing sales activities and relationship information in Salesforce.com
  • Communicate insights and recommendations in a creative, engaging, and digestible manner for clients and stakeholders using PowerPoint.
  • Direct all Internet relate marketing including web page, blogs, online store, Facebook, SEO, and PPC.
  • Collect and organize customer information within CRM database.
  • Show more

Executive consultant example responsibilities.

  • Recruit to manage key client engagements to define global strategic sourcing projects and solutions to utilize technology and advance ERP systems.
  • Manage e-commerce website and direct email campaigns to wholesale and retail customers, initiate SEO plan: organic and paid search.
  • Manage design and development of cloud-base billing application for streamlining payroll and invoicing, as well as offering real-time business analytics.
  • Own the PMO, reporting to the COO/CEO.
  • Lead and develop the expertise of individuals in the PMO.
  • Develop protocols for RFP initiation and execution.
  • Show more

Senior marketing consultant vs executive consultant skills

Common senior marketing consultant skills
  • Digital Marketing, 19%
  • CRM, 10%
  • Marketing Analytics, 9%
  • Content Marketing, 9%
  • Customer Satisfaction, 8%
  • ROI, 7%
Common executive consultant skills
  • Healthcare, 17%
  • Business Development, 8%
  • Financial Services, 8%
  • Project Management, 7%
  • Process Improvement, 6%
  • C-Suite, 5%

Browse executive management jobs