Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
What is a senior marketing coordinator and how to become one
Senior marketing coordinators work under the supervision of marketing managers, and they perform various duties, such as the execution of marketing campaigns and programs for assigned locations. They assist the marketing managers in building strategic marketing plans by reporting on sale performance and soliciting clients' feedback. Senior marketing coordinators earn an average salary of $57,000 annually or $27 per hour.
Senior marketing coordinators work to maintain a steady flow of communication through regular meeting cadence. They ensure that projects and the day-to-day duties are delivered on time, within budget, and are in line with the auction and regional goals and priorities. They are mostly focused on keeping the clients satisfied, and as such, they develop different kinds of strategies, such as call outreach, social media.
Senior marketing coordinators mostly hold a high school diploma or its equivalent. Although, a bachelor's degree in marketing, communications, or advertising is often preferred. They are required to have some years of marketing or promotions experience. Some employers also prefer candidates with exceptional communication, organizational, and interpersonal skills.
What general advice would you give to a senior marketing coordinator?
Linda Goulet
Interim Associate Dean/Department Chair, Marketing, Davenport University
Avg. Salary $65,893
Avg. Salary $59,228
Growth rate 19%
Growth rate 0.3%
American Indian and Alaska Native 0.13%
Asian 10.45%
Black or African American 5.15%
Hispanic or Latino 12.30%
Unknown 4.99%
White 66.98%
Genderfemale 76.08%
male 23.92%
Age - 34American Indian and Alaska Native 3.00%
Asian 7.00%
Black or African American 14.00%
Hispanic or Latino 19.00%
White 57.00%
Genderfemale 47.00%
male 53.00%
Age - 34Stress level is manageable
7.1 - high
Complexity level is challenging
7 - challenging
Work life balance is fair
6.4 - fair
Senior marketing coordinator career paths
Key steps to become a senior marketing coordinator
Explore senior marketing coordinator education requirements
Start to develop specific senior marketing coordinator skills
Skills Percentages PowerPoint 7.47% Google Analytics 7.20% SEO 6.81% Graphic Design 5.23% Digital Marketing 4.06% Complete relevant senior marketing coordinator training and internships
Accountants spend an average of 1-3 months on post-employment, on-the-job training. New senior marketing coordinators learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a senior marketing coordinator based on U.S. Bureau of Labor Statistics data and data from real senior marketing coordinator resumes.Research senior marketing coordinator duties and responsibilities
- Manage all website design and updates using HTML, CSS and site-specific content management system.
- Assist in managing company SEO initiative, including analytic reporting, budget control, and online ranking.
- Generate web leads through multiple company websites using SEO, web design, database entry, and email blasts.
- Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
Get senior marketing coordinator experience
Generally, it takes 4-6 years to become a senior marketing coordinator. The most common roles before becoming a senior marketing coordinator include marketing coordinator, marketing assistant team lead and marketing internship.Prepare your senior marketing coordinator resume
When your background is strong enough, you can start writing your senior marketing coordinator resume.
You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a senior marketing coordinator resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.
Choose from 10+ customizable senior marketing coordinator resume templates
Build a professional senior marketing coordinator resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your senior marketing coordinator resume.
Apply for senior marketing coordinator jobs
Now it's time to start searching for a senior marketing coordinator job. Consider the tips below for a successful job search:
- Browse job boards for relevant postings
- Consult your professional network
- Reach out to companies you're interested in working for directly
- Watch out for job scams
How did you land your first senior marketing coordinator job
Are you a senior marketing coordinator?
Share your story for a free salary report.
Average senior marketing coordinator salary
The average senior marketing coordinator salary in the United States is $65,893 per year or $32 per hour. Senior marketing coordinator salaries range between $52,000 and $82,000 per year.
What am I worth?
How do senior marketing coordinators rate their job?
Senior marketing coordinator reviews
It's incredibly tedious and very boring work. It doesn't pay very much when you're starting out. It's an easy job, but if you care about your career and want to do something you are passionate about that actually makes a difference, this is likely not it. And if you want to be able to afford living in general, good luck as this job pays about as much as a teacher makes (give or take depending on the company, position, etc.). I am bored and leaving this career path as soon as I can.
Being able to help enhance websites for clients.
There was a learning about SEO and all the data behind it. Wasn’t taught in school and supervisors were new to it.
Overseeing printing For direct mail. Packaging design Developing hot mail list.
Unreasonable deadlines.
Updated January 8, 2025
