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Become A Senior Marketing Executive

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Working As A Senior Marketing Executive

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $146,910

    Average Salary

What Does A Senior Marketing Executive Do At Laboratory Corporation of America

* o Selling laboratory testing services to professionals in a variety of medical fields
* o Providing ongoing service and problem-solving to your customer base
* o Managing growth and retention in your specific local territory or region
* o Performing administrative tasks in our local LabCorp offices
* o Staying abreast of our new products, clinical guidelines, pharmacotherapies and genomic tests
* This is your opportunity to join an organization known for advanced testing, with a solid reputation as a front-runner in the industry.
* We're a challenging company that consistently develops new testing across many specialties.
* Here you can leverage your connections and tap into the potential of new Labcorp customers to generate new business.
* You'll find a rewarding role fueled by your persistence--allowing you to make a difference in people's lives, including your own

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How To Become A Senior Marketing Executive

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

Education

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

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Senior Marketing Executive jobs

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Senior Marketing Executive Demographics

Gender

  • Male

    50.2%
  • Female

    45.9%
  • Unknown

    3.9%

Ethnicity

  • White

    66.8%
  • Asian

    18.8%
  • Hispanic or Latino

    9.6%
  • Unknown

    4.2%
  • Black or African American

    0.7%
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Languages Spoken

  • Spanish

    17.9%
  • Chinese

    12.5%
  • Mandarin

    8.9%
  • German

    7.1%
  • Cantonese

    7.1%
  • Arabic

    7.1%
  • Hindi

    5.4%
  • French

    5.4%
  • Russian

    5.4%
  • Tamil

    3.6%
  • Italian

    3.6%
  • Turkish

    1.8%
  • Marathi

    1.8%
  • Gujarati

    1.8%
  • Dutch

    1.8%
  • Filipino

    1.8%
  • Hungarian

    1.8%
  • Thai

    1.8%
  • Finnish

    1.8%
  • Tagalog

    1.8%
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Senior Marketing Executive

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Real Senior Marketing Executive Salaries

Job Title Company Location Start Date Salary
Senior Marketing Lawyer Unilever United States, Inc. Englewood Cliffs, NJ Jan 27, 2014 $170,000
Senior Marketing Lawyer Unilever United States, Inc. Englewood Cliffs, NJ Feb 06, 2014 $170,000
Senior MTS-Marketing Automation Salesforce.Com, Inc. San Francisco, CA May 01, 2010 $140,000
Senior Marketer, Derivative Marketing Keybank National Association Cleveland, OH Aug 01, 2016 $115,000
Senior Marketing Econometrician Iknowtion, LLC Burlington, MA Oct 30, 2013 $108,000
SR. Marketing Analysis Thermo Fisher Scientific Inc. Tewksbury, MA Jun 20, 2016 $91,970 -
$148,900
SR. Sales & Marketing Executive Nitro PDF, Inc. San Francisco, CA Nov 17, 2009 $90,000
Senior Marketing Executive Pa Consulting Group, Inc. New York, NY Mar 09, 2010 $88,878 -
$106,575
Senior Marketing Executive JGW International Ltd Reston, VA Nov 15, 2011 $86,000
SR. Marketing, Client Marketing Asurion Corporation Bridgewater, NJ Nov 01, 2010 $80,200 -
$115,000
Senior Associater Marketing Analytics Discover Products Inc. Riverwoods, IL Jul 20, 2015 $66,539 -
$72,000
SR. Marketing Executive Spectrasoft Technologies Bensalem, PA Mar 15, 2010 $61,651
SR. Marketing Executive Spectrasoft Technologies Bensalem, PA Sep 15, 2010 $61,651
SR. Marketing Executive Yorkia Group Inc. Bensalem, PA Oct 19, 2009 $61,651

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Top Skills for A Senior Marketing Executive

SalesStrategiesTerritoryBusinessDevelopmentFinancialWebContentCustomerServiceQuotaEmailMarketResearchInternalMedicineKeyAccountLabcorpROIFacebookSalesTargetsHospitalsSEONewClientsCustomerSatisfactionNewAccounts

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Top Senior Marketing Executive Skills

  1. Sales Strategies
  2. Territory
  3. Business Development
You can check out examples of real life uses of top skills on resumes here:
  • Executed sales strategies to acquire sales targets and profit objective.
  • Worked with two subordinated representatives to grow and maintain market share in assigned territory.
  • Cultivated Business Relationships with Small Business industry peers for online Business Development
  • Prepared monthly forecasts and annual operating plans, along with corresponding monthly financial analysis.
  • Edit web content such as blogs, newsletters, social media submissions and press releases to meet client objectives.

Top Senior Marketing Executive Employers

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