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Working as a Senior Marketing Program Manager

There is more than meets the eye when it comes to being a senior marketing program manager. For example, did you know that they make an average of $61.96 an hour? That's $128,879 a year!

Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.

What Does a Senior Marketing Program Manager Do

There are certain skills that many senior marketing program managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, creativity and communication skills.

When it comes to the most important skills required to be a senior marketing program manager, we found that a lot of resumes listed 26.8% of senior marketing program managers included project management, while 17.1% of resumes included product development, and 6.6% of resumes included sr. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the senior marketing program manager job title. But what industry to start with? Most senior marketing program managers actually find jobs in the technology and media industries.

How To Become a Senior Marketing Program Manager

If you're interested in becoming a senior marketing program manager, one of the first things to consider is how much education you need. We've determined that 55.4% of senior marketing program managers have a bachelor's degree. In terms of higher education levels, we found that 33.1% of senior marketing program managers have master's degrees. Even though most senior marketing program managers have a college degree, it's impossible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a senior marketing program manager. When we researched the most common majors for a senior marketing program manager, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on senior marketing program manager resumes include associate degree degrees or doctoral degree degrees.

You may find that experience in other jobs will help you become a senior marketing program manager. In fact, many senior marketing program manager jobs require experience in a role such as marketing manager. Meanwhile, many senior marketing program managers also have previous career experience in roles such as marketing program manager or marketing communications manager.

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Average Salary$128,879
Job Growth Rate8%

Senior Marketing Program Manager Jobs

Senior Marketing Program Manager Career Paths

Top Careers Before Senior Marketing Program Manager

Top Careers After Senior Marketing Program Manager

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Tell us your goals and we'll match you with the rights job to get there.

Average Salary for a Senior Marketing Program Manager

Senior Marketing Program Managers in America make an average salary of $128,879 per year or $62 per hour. The top 10 percent makes over $158,000 per year, while the bottom 10 percent under $105,000 per year.
Average Salary
$128,879

Best Paying Cities

City
Average Salary
San Francisco, CA
Salary Range117k - 187k$149k$148,505
Seattle, WA
Salary Range123k - 169k$145k$144,869
New York, NY
Salary Range96k - 156k$123k$122,765
Durham, NC
Salary Range91k - 145k$116k$115,645
Philadelphia, PA
Salary Range87k - 140k$111k$111,011
Charlottesville, VA
Salary Range88k - 138k$111k$110,650
$60k
$187k

Recently Added Salaries

Job TitleCompanyCompanyStart DateSalary
Senior Marketing Program Manager
Senior Marketing Program Manager
Gitlab, Inc.
Gitlab, Inc.
09/19/2019
09/19/2019
$122,80309/19/2019
$122,803
Senior Marketing Program Manager
Senior Marketing Program Manager
Randstad
Randstad
08/01/2019
08/01/2019
$104,35008/01/2019
$104,350
Senior Marketing Program Manager
Senior Marketing Program Manager
Uber Technologies, Inc.
Uber Technologies, Inc.
03/11/2019
03/11/2019
$117,00003/11/2019
$117,000
Senior Marketing Program Manager
Senior Marketing Program Manager
Gitlab, Inc.
Gitlab, Inc.
03/05/2019
03/05/2019
$129,91703/05/2019
$129,917
SR. Marketing Operations Program Manager
SR. Marketing Operations Program Manager
Adobe Inc.
Adobe Inc.
12/20/2018
12/20/2018
$105,89812/20/2018
$105,898
See More Recent Salaries

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Senior Marketing Program Manager Demographics

Gender

female

61.3 %

male

36.0 %

unknown

2.7 %

Ethnicity

White

74.4 %

Hispanic or Latino

11.2 %

Asian

7.5 %

Foreign Languages Spoken

Spanish

31.3 %

Portuguese

6.3 %

Hungarian

6.3 %
See More Demographics

Senior Marketing Program Manager Education

Majors

Marketing
27.7 %
Business
17.6 %

Degrees

Bachelors

55.4 %

Masters

33.1 %

Certificate

7.7 %

Top Colleges for Senior Marketing Program Managers

1. University of Georgia

Athens, GA

In-State Tuition
$11,830
Enrollment
29,474

2. University of Wisconsin - Madison

Madison, WI

In-State Tuition
$10,555
Enrollment
30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN

In-State Tuition
$14,760
Enrollment
31,451

4. Purdue University

West Lafayette, IN

In-State Tuition
$9,992
Enrollment
33,495

5. Howard University

Washington, DC

In-State Tuition
$26,756
Enrollment
6,166

6. Ohio State University

Columbus, OH

In-State Tuition
$10,726
Enrollment
45,769

7. University of Texas at Austin

Austin, TX

In-State Tuition
$10,610
Enrollment
40,329

8. University of Southern California

Los Angeles, CA

In-State Tuition
$56,225
Enrollment
19,548

9. University of Pennsylvania

Philadelphia, PA

In-State Tuition
$55,584
Enrollment
10,764

10. SUNY at Binghamton

Vestal, NY

In-State Tuition
$9,808
Enrollment
13,990
See More Education Info

Entry Level Jobs For Becoming A Senior Marketing Program Manager

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Full Time
Part Time
Internship
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Top Skills For a Senior Marketing Program Manager

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 26.8% of senior marketing program managers listed project management on their resume, but soft skills such as analytical skills and creativity are important as well.

Best States For a Senior Marketing Program Manager

Some places are better than others when it comes to starting a career as a senior marketing program manager. The best states for people in this position are Washington, California, West Virginia, and Rhode Island. Senior marketing program managers make the most in Washington with an average salary of $144,279. Whereas in California and West Virginia, they would average $136,329 and $135,170, respectively. While senior marketing program managers would only make an average of $130,222 in Rhode Island, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Washington

Total Senior Marketing Program Manager Jobs:
3,901
Highest 10% Earn:
$194,000
Location Quotient:
2.95
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. Rhode Island

Total Senior Marketing Program Manager Jobs:
203
Highest 10% Earn:
$202,000
Location Quotient:
1.27
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. California

Total Senior Marketing Program Manager Jobs:
10,795
Highest 10% Earn:
$212,000
Location Quotient:
1.85
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
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Top Senior Marketing Program Manager Employers

1. Cisco Systems
4.8
Avg. Salary: 
$103,399
Senior Marketing Program Managers Hired: 
20+
2. Microsoft
4.9
Avg. Salary: 
$113,805
Senior Marketing Program Managers Hired: 
14+
3. IBM
4.8
Avg. Salary: 
$94,835
Senior Marketing Program Managers Hired: 
12+
4. Dell
4.8
Avg. Salary: 
$89,294
Senior Marketing Program Managers Hired: 
8+
5. Marketo
4.7
Avg. Salary: 
$110,727
Senior Marketing Program Managers Hired: 
7+
6. Intel
4.8
Avg. Salary: 
$98,273
Senior Marketing Program Managers Hired: 
7+

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Recently Added Senior Marketing Program Manager Jobs

Updated October 2, 2020