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The role of a Senior Marketing Representative is crucial in driving business growth and fostering customer relationships. The average salary of $59,896 per year, or around $29 per hour, reflects the demand for skilled professionals in this field. Salaries vary significantly across states and industries; for example, representatives in states like California and New York often command higher wages due to the higher cost of living.
In addition, senior marketing representatives can find opportunities in various sectors, including technology, healthcare, and finance, each offering distinct salary ranges. The highest-paying industries also tend to provide more comprehensive benefits, further enhancing overall compensation.
Experience plays a significant role in determining salary potential. Professionals with several years of experience can expect higher salaries compared to entry-level positions. Geographic location also greatly impacts earnings; metropolitan areas typically offer more lucrative opportunities than rural settings.
For those interested in advancing their careers, understanding these dynamics is crucial for making informed decisions about job applications and salary negotiations. Explore our comprehensive resources on job openings and industry trends to maximize your career potential.
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The highest-paying states for senior marketing representatives are Massachusetts, Alaska, and New Jersey. The lowest average senior marketing representative salary states are Tennessee, Alabama, and Florida.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Wyoming | $74,412 | $35.77 |
| 2 | Nevada | $71,089 | $34.18 |
| 3 | New Jersey | $74,426 | $35.78 |
| 4 | Washington | $71,999 | $34.61 |
| 5 | Maine | $69,093 | $33.22 |
| 6 | Wisconsin | $68,936 | $33.14 |
| 7 | New Hampshire | $69,661 | $33.49 |
| 8 | Massachusetts | $78,554 | $37.77 |
| 9 | Connecticut | $70,928 | $34.10 |
| 10 | Pennsylvania | $64,818 | $31.16 |
| 11 | North Carolina | $66,679 | $32.06 |
| 12 | Utah | $64,081 | $30.81 |
| 13 | California | $73,460 | $35.32 |
| 14 | Vermont | $73,441 | $35.31 |
| 15 | North Dakota | $67,755 | $32.57 |
| 16 | Alaska | $77,532 | $37.27 |
| 17 | Ohio | $61,069 | $29.36 |
| 18 | Delaware | $71,586 | $34.42 |
| 19 | Maryland | $65,112 | $31.30 |
| 20 | Oregon | $68,918 | $33.13 |
| 21 | South Dakota | $62,076 | $29.84 |
| 22 | Minnesota | $60,554 | $29.11 |
| 23 | Texas | $59,659 | $28.68 |
| 24 | Arizona | $59,014 | $28.37 |
| 25 | Kansas | $57,194 | $27.50 |
| 26 | Michigan | $61,846 | $29.73 |
| 27 | Virginia | $61,373 | $29.51 |
| 28 | New York | $63,734 | $30.64 |
| 29 | Rhode Island | $59,742 | $28.72 |
| 30 | Louisiana | $59,765 | $28.73 |
| 31 | South Carolina | $58,742 | $28.24 |
| 32 | Arkansas | $55,476 | $26.67 |
| 33 | West Virginia | $55,540 | $26.70 |
| 34 | Colorado | $57,999 | $27.88 |
| 35 | Nebraska | $54,258 | $26.09 |
| 36 | Montana | $57,788 | $27.78 |
| 37 | Indiana | $55,956 | $26.90 |
| 38 | Idaho | $58,360 | $28.06 |
| 39 | Iowa | $53,598 | $25.77 |
| 40 | Florida | $48,199 | $23.17 |
| 41 | Kentucky | $50,287 | $24.18 |
| 42 | Illinois | $56,058 | $26.95 |
| 43 | Tennessee | $49,708 | $23.90 |
| 44 | District of Columbia | $59,246 | $28.48 |
| 45 | Missouri | $51,467 | $24.74 |
| 46 | Georgia | $48,099 | $23.12 |
| 47 | Mississippi | $50,845 | $24.44 |
| 48 | Hawaii | $41,726 | $20.06 |
| 49 | New Mexico | $51,417 | $24.72 |
| 50 | Alabama | $48,585 | $23.36 |
| 51 | Oklahoma | $46,850 | $22.52 |
The highest-paying cities for senior marketing representatives are Philadelphia, PA, Arlington, VA, and Baton Rouge, LA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Philadelphia, PA | $65,326 | $31.41 |
| 2 | Arlington, VA | $63,834 | $30.69 |
| 3 | Baton Rouge, LA | $59,901 | $28.80 |
| 4 | Houston, TX | $59,520 | $28.62 |
| 5 | Highlands Ranch, CO | $58,016 | $27.89 |
| 6 | Omaha, NE | $54,282 | $26.10 |
| 7 | Albuquerque, NM | $51,642 | $24.83 |
| 8 | Kingsport, TN | $51,109 | $24.57 |
| 9 | Atlanta, GA | $48,203 | $23.17 |
| 10 | Orlando, FL | $47,850 | $23.00 |
A senior marketing representative's salary ranges from $39,000 a year at the 10th percentile to $90,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $90,000 | $7,500 | $43 |
| 75th Percentile | $74,000 | $6,167 | $36 |
| Average | $59,896 | $4,991 | $29 |
| 25th Percentile | $48,000 | $4,000 | $23 |
| 10th Percentile | $39,000 | $3,250 | $19 |
The highest paying types of senior marketing representatives are consultant and sales representative, marketing manager, and senior sales representative.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Sales/Marketing | $41,130 | $3,427 | $19.77 | 175,318 |
| Sales Representative And Account Manager | $65,417 | $5,451 | $31.45 | 151,696 |
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
| Marketing Supervisor | $64,304 | $5,359 | $30.92 | 74,956 |
| Consultant And Sales Representative | $225,832 | $18,819 | $108.57 | 236,264 |
| Area Sales Representative | $58,355 | $4,863 | $28.06 | 199,212 |
Top companies hiring senior marketing representatives now:
Senior marketing representative salaries at Berkshire Hathaway and NBCUniversal are the highest-paying according to our most recent salary estimates. In addition, the average senior marketing representative salary at companies like Eastman and ABB are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Berkshire Hathaway | $105,246 | $50.60 |
| 2 | NBCUniversal | $83,787 | $40.28 |
| 3 | Eastman | $64,264 | $30.90 |
| 4 | ABB | $61,338 | $29.49 |
| 5 | Lockheed Martin | $59,095 | $28.41 |
| 6 | EOG Resources | $58,815 | $28.28 |
| 7 | Lutron Electronics | $58,311 | $28.03 |
| 8 | BancorpSouth | $53,402 | $25.67 |
| 9 | The University of New Mexico | $51,720 | $24.87 |
| 10 | Bank Five Nine | $49,407 | $23.75 |
| 11 | National Indemnity | $47,291 | $22.74 |
The average senior marketing representative salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Finance | $75,117 | $36.11 |
| 2 | Energy | $63,857 | $30.70 |
| 3 | Health Care | $63,054 | $30.31 |
| 4 | Manufacturing | $62,212 | $29.91 |
| 5 | Insurance | $56,861 | $27.34 |
| 6 | Technology | $52,476 | $25.23 |
The average senior marketing representative salary has risen by $8,232 over the last ten years. In 2014, the average senior marketing representative earned $51,664 annually, but today, they earn $59,896 a year. That works out to a 9% change in pay for senior marketing representatives over the last decade.
Compare senior marketing representative salaries for cities or states with the national average over time.
Compare senior marketing representative salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $59,900 | $28.80 | +3.4% |
| 2024 | $57,800 | $27.80 | +2.4% |
| 2023 | $56,500 | $27.14 | +2.6% |
| 2022 | $55,000 | $26.43 | -0.3% |
| 2021 | $55,100 | $26.51 | +2.5% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Humana Insurance Company | Senior Consumer Experience Professional (VA Market) | Enon, VA | 05/12/2025 | $71,100 |
| TXNM Energy | SR. Marketing and Communications REP (Grid Modernization and AMI) | Albuquerque, NM | 04/03/2025 | $78,537 |
| Maguire Insurance Agency | SR. Marketing Representative | Pine, AZ | 01/16/2025 | $65,000 |
| QTC Management, Inc. | Provider Recruiter Marketing REP SR | Bismarck, ND | 12/16/2024 | $80,000 |
| EAC Product Development Solutions | SR. Marketing Representative-PTC Business Unit | Minneapolis, MN | 12/11/2024 | $67,000 |
| University of New Mexico | SR. Marketing Representative | Albuquerque, NM | 11/26/2024 | $44,366 |
| Philadelphia Insurance Companies | SR. Marketing Representative | Mission Viejo, CA | 11/19/2024 | $65,000 |
| Bioct Innovation Commons | Ad/Sr. AD, Specialty Marketing-Oncology | Ridgefield, CT | 10/24/2024 | $135,000 |
| Envoy Mortgage Ltd. | Senior Marketing Representative New OAK | Enon, VA | 10/23/2024 | $15,131 |
| Eac Product Development Solutions | SR Marketing Representative | Minneapolis, MN | 10/18/2024 | $67,000 |
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