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Senior media buyer vs purchasing agent

The differences between senior media buyers and purchasing agents can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior media buyer and a purchasing agent. Additionally, a senior media buyer has an average salary of $81,054, which is higher than the $51,950 average annual salary of a purchasing agent.

The top three skills for a senior media buyer include digital marketing, campaign performance and media buying. The most important skills for a purchasing agent are purchase orders, customer service, and logistics.

Senior media buyer vs purchasing agent overview

Senior Media BuyerPurchasing Agent
Yearly salary$81,054$51,950
Hourly rate$38.97$24.98
Growth rate8%-
Number of jobs21,83545,856
Job satisfaction-5
Most common degreeBachelor's Degree, 88%Bachelor's Degree, 56%
Average age4848
Years of experience66

Senior media buyer vs purchasing agent salary

Senior media buyers and purchasing agents have different pay scales, as shown below.

Senior Media BuyerPurchasing Agent
Average salary$81,054$51,950
Salary rangeBetween $50,000 And $128,000Between $37,000 And $72,000
Highest paying City-San Jose, CA
Highest paying state-Maryland
Best paying company-Abiomed
Best paying industry-Technology

Differences between senior media buyer and purchasing agent education

There are a few differences between a senior media buyer and a purchasing agent in terms of educational background:

Senior Media BuyerPurchasing Agent
Most common degreeBachelor's Degree, 88%Bachelor's Degree, 56%
Most common majorCommunicationBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Senior media buyer vs purchasing agent demographics

Here are the differences between senior media buyers' and purchasing agents' demographics:

Senior Media BuyerPurchasing Agent
Average age4848
Gender ratioMale, 41.8% Female, 58.2%Male, 49.5% Female, 50.5%
Race ratioBlack or African American, 9.1% Unknown, 4.4% Hispanic or Latino, 12.4% Asian, 7.0% White, 66.3% American Indian and Alaska Native, 0.8%Black or African American, 9.3% Unknown, 4.4% Hispanic or Latino, 12.7% Asian, 7.0% White, 65.8% American Indian and Alaska Native, 0.8%
LGBT Percentage7%7%

Differences between senior media buyer and purchasing agent duties and responsibilities

Senior media buyer example responsibilities.

  • Manage current media and allocate keyword buys to meet ROI targets while remaining within client's budget expectations.
  • Manage the implementation of essential MRO procurement initiatives to increase quality of technology while minimizing cost and timing.
  • Negotiate and manage purchase orders for mechanical, electrical and electronic commodities, as well as items fabricate per engineering specifications.
  • Analyze return on investment of media schedules on a quarterly basis using market specific Nielsen ratings.
  • Coordinate and deliver all aspects of social media for Briggs & Caldwell, including Facebook strategies and analysis.
  • Prioritize client s media dollars in relation to media outcome to ensure maximum return on investment (ROI).
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Purchasing agent example responsibilities.

  • Reorganize MRO to manage inventory more efficiently.
  • Utilize MaCola ERP system to process and manage purchase requisitions and purchase orders in coordination with manufacturing forecast.
  • Process purchase orders from electronically generate RFQ'S.
  • Develop programs with suppliers to ensure that commodities meet engineering and quality specifications while maintaining on-time delivery.
  • Prepare purchase orders, RFP's and RFB's, advertise solicitations, review responses and approve contract acceptance.
  • Send out RFQ's and award orders to the best fit and price vendor to ensure manufacturing meets critical due dates.
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Senior media buyer vs purchasing agent skills

Common senior media buyer skills
  • Digital Marketing, 21%
  • Campaign Performance, 12%
  • Media Buying, 9%
  • ROI, 5%
  • Media Planning, 4%
  • Search Engine Marketing, 4%
Common purchasing agent skills
  • Purchase Orders, 30%
  • Customer Service, 12%
  • Logistics, 5%
  • Inventory Control, 4%
  • MRP, 3%
  • Cost Savings, 3%

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