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Senior media buyer vs senior agent

The differences between senior media buyers and senior agents can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior media buyer and a senior agent. Additionally, a senior media buyer has an average salary of $81,054, which is higher than the $49,785 average annual salary of a senior agent.

The top three skills for a senior media buyer include digital marketing, campaign performance and media buying. The most important skills for a senior agent are right-of-way, real estate, and SR.

Senior media buyer vs senior agent overview

Senior Media BuyerSenior Agent
Yearly salary$81,054$49,785
Hourly rate$38.97$23.94
Growth rate8%6%
Number of jobs21,83528,822
Job satisfaction--
Most common degreeBachelor's Degree, 88%Bachelor's Degree, 54%
Average age4848
Years of experience66

Senior media buyer vs senior agent salary

Senior media buyers and senior agents have different pay scales, as shown below.

Senior Media BuyerSenior Agent
Average salary$81,054$49,785
Salary rangeBetween $50,000 And $128,000Between $29,000 And $85,000
Highest paying City-San Francisco, CA
Highest paying state-New Jersey
Best paying company-NV Energy
Best paying industry-Energy

Differences between senior media buyer and senior agent education

There are a few differences between a senior media buyer and a senior agent in terms of educational background:

Senior Media BuyerSenior Agent
Most common degreeBachelor's Degree, 88%Bachelor's Degree, 54%
Most common majorCommunicationBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Senior media buyer vs senior agent demographics

Here are the differences between senior media buyers' and senior agents' demographics:

Senior Media BuyerSenior Agent
Average age4848
Gender ratioMale, 41.8% Female, 58.2%Male, 53.9% Female, 46.1%
Race ratioBlack or African American, 9.1% Unknown, 4.4% Hispanic or Latino, 12.4% Asian, 7.0% White, 66.3% American Indian and Alaska Native, 0.8%Black or African American, 9.0% Unknown, 4.4% Hispanic or Latino, 12.4% Asian, 7.5% White, 66.0% American Indian and Alaska Native, 0.8%
LGBT Percentage7%7%

Differences between senior media buyer and senior agent duties and responsibilities

Senior media buyer example responsibilities.

  • Manage current media and allocate keyword buys to meet ROI targets while remaining within client's budget expectations.
  • Manage the implementation of essential MRO procurement initiatives to increase quality of technology while minimizing cost and timing.
  • Negotiate and manage purchase orders for mechanical, electrical and electronic commodities, as well as items fabricate per engineering specifications.
  • Analyze return on investment of media schedules on a quarterly basis using market specific Nielsen ratings.
  • Coordinate and deliver all aspects of social media for Briggs & Caldwell, including Facebook strategies and analysis.
  • Prioritize client s media dollars in relation to media outcome to ensure maximum return on investment (ROI).
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Senior agent example responsibilities.

  • Manage and supervise a daily safe operation on compliance with FAA regulations and airport guidelines.
  • Manage for multiple medical clients performing tasks such as medical billing, submitting insurance and verifying insurance including Medicare and Medicaid.
  • Prepare and submit RFP's, RFQ's, RFI's and RFX's to prospective vendors/contractors for complex projects.
  • Improve company operations as a lead agent working cooperatively with management, subordinates, TSA and FAA ;.
  • Provide and supervise services including check-in documentation and baggage, and reservations.
  • Provide quality professional customer service: check- in, reservations and confirmations.
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Senior media buyer vs senior agent skills

Common senior media buyer skills
  • Digital Marketing, 21%
  • Campaign Performance, 12%
  • Media Buying, 9%
  • ROI, 5%
  • Media Planning, 4%
  • Search Engine Marketing, 4%
Common senior agent skills
  • Right-of-Way, 13%
  • Real Estate, 10%
  • SR, 10%
  • Work Ethic, 8%
  • PowerPoint, 6%
  • Customer Satisfaction, 6%

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