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Senior merchandiser skills for your resume and career

Updated January 8, 2025
4 min read
Quoted expert
Leslie Stoel Ph.D.
Senior merchandiser example skills
Below we've compiled a list of the most critical senior merchandiser skills. We ranked the top skills for senior merchandisers based on the percentage of resumes they appeared on. For example, 33.7% of senior merchandiser resumes contained customer service as a skill. Continue reading to find out what skills a senior merchandiser needs to be successful in the workplace.

15 senior merchandiser skills for your resume and career

1. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how senior merchandisers use customer service:
  • Ensured customer satisfaction by providing excellent customer service, authorizing returns and refunds, and responding to escalated customer complaints.
  • Maintained sales and product inventory with consistent customer service and excellent merchandising.

2. Kids

Here's how senior merchandisers use kids:
  • Led an eight person Design Team focusing on Licensed Kids Accessories.
  • Led calendar and operations for total Kids and Baby merchant team; maximized efficiencies and improved processes.

3. Retail Store

Here's how senior merchandisers use retail store:
  • Replenish grocery and retail stores with Cola-Cola products
  • Build and maintain product displays in retail stores in accordance with the standards provided by the company.

4. Inventory Management

Here's how senior merchandisers use inventory management:
  • Managed commercial accounts Forecasted product sales per account New product introduction and execution Merchandised product for maximum sales potential Inventory management
  • Perform inventory management including stocking and display builds.

6. Product Development

Product development is the complete procedure of creating a product from concept until release of the final product. Product development has many stages after which a product is released into the market. Identifying the need, creating the opportunity, conceptualizing a product, and providing a solution, all are different stages of product development.

Here's how senior merchandisers use product development:
  • Managed product development and negotiated vendor costing to achieve competitive pricing and strategic mark-up targets.
  • Executed merchandising and product development projects for character driven programs resulting in increased sales revenue.

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7. Store Management

Here's how senior merchandisers use store management:
  • Maintain positive working relationships & communication with all levels of store management.
  • Place orders, inventory, computer work, maintained a great relationship with store management and employees.

8. Direct Reports

Here's how senior merchandisers use direct reports:
  • Managed $5M annual sales plan for 3 categories in retail and wholesale channels (3 direct reports).
  • Develop and train direct reports to leverage and build a compelling assortment that resonates with the Canadian customer.

9. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how senior merchandisers use product knowledge:
  • Source for product knowledge, proper sales techniques; and research and dissemination of current market Information.
  • Provide product knowledge to customers through the features, values and benefits do each product.

10. Competitive Landscape

Here's how senior merchandisers use competitive landscape:
  • Analyzed and report on digital music competitive landscape.
  • Maintain strong awareness of competitive landscape as well as inspirational to understand future site opportunities.

11. Sales Performance

Here's how senior merchandisers use sales performance:
  • Analyze business opportunities and risks in-season through sales performance and gathering marketplace information.
  • Spearheaded redesign of landing pages to improve visual appeal, enhance customer experience, and boost sales performance.

12. Market Research

Market research is a collective effort to collect information related to a consumer's needs and wants. It is a systematic approach that involves recording and analysis of both qualitative and quantitative data. Market research helps a business to identify a target market correctly and identify the gaps in potential consumer's expectations.

Here's how senior merchandisers use market research:
  • Conducted market research with competitors for comparative pricing.
  • Sample development including market research, issuing artwork/designs to China, involving MS Excel.

13. Product Line

Product line is a collection of similar or related products that may be under a single brand manufactured by the same company. It may include different varieties of a specific product of a brand which comes in different categories. In other cases, the product line may differ in some characteristics despite being from the same manufacturer.

Here's how senior merchandisers use product line:
  • Managed productivity of staff to ensure timely development and execution of product line.
  • Managed business strategies to ensure achievement of product line execution, sales, and profitability objectives for Walmart and HBI.

14. Retail Locations

A retail location is an area or space for business purposes. Small business often looks for a retail establishment that has a lower leasing fee. Depending on what type of business they will venture into, a retail location must always be accessible to customers, efficient, and cheap. It usually is one of the struggles of business owners, finding the right place for their business.

Here's how senior merchandisers use retail locations:
  • Coordinate the transport of inventory from the warehouse to retail locations.
  • open communication with all company departments and sales reps to achieve great visual impact of retail locations.

15. Product Categories

Here's how senior merchandisers use product categories:
  • Analyze sales trends and conversion for product categories using Omniture Site Catalyst.
  • Developed merchandising, product assortment and pricing strategies for assigned product categories.
top-skills

What skills help Senior Merchandisers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What hard/technical skills are most important for senior merchandisers?

Leslie Stoel Ph.D.

Professor, Marketing and Fashion, Miami University

Hard/technical skills relate to the ability to handle and analyze data - whether it be sales data or google analytics data from the company's digital efforts.

List of senior merchandiser skills to add to your resume

Senior merchandiser skills

The most important skills for a senior merchandiser resume and required skills for a senior merchandiser to have include:

  • Customer Service
  • Kids
  • Retail Store
  • Inventory Management
  • Market Trends
  • Product Development
  • Store Management
  • Direct Reports
  • Product Knowledge
  • Competitive Landscape
  • Sales Performance
  • Market Research
  • Product Line
  • Retail Locations
  • Product Categories
  • Product Placement
  • Sales Floor
  • Bulk Fabric
  • Inventory Control
  • Gross Profit
  • Retail Sales
  • Trade Shows
  • Customer Satisfaction
  • Pricing Strategy
  • Embroidery
  • Product Displays
  • Brand Positioning
  • Production Issues
  • Sample Development
  • Business Strategies
  • Production Process
  • QA
  • QC
  • Price Negotiation
  • KPI
  • Hong Kong
  • Action Plan
  • WIP
  • Sales Data
  • Action Calendar
  • Sales Plan

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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