Senior product manager vs senior manager of marketing

The differences between senior product managers and senior managers of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior product manager and a senior manager of marketing. Additionally, a senior product manager has an average salary of $133,868, which is higher than the $118,350 average annual salary of a senior manager of marketing.

The top three skills for a senior product manager include product management, cloud and product strategy. The most important skills for a senior manager of marketing are digital marketing, marketing campaigns, and integrated marketing.

Senior product manager vs senior manager of marketing overview

	Senior Product Manager	Senior Manager Of Marketing
Yearly salary	$133,868	$118,350
Hourly rate	$64.36	$56.90
Growth rate	10%	10%
Number of jobs	119,025	109,064
Job satisfaction	4	-
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 76%
Average age	39	39
Years of experience	10	10

What does a senior product manager do?

A senior product manager oversees the workflow and workforce involved in product and service development, ensuring a high return for its investments. They are primarily responsible for assessing and providing recommendations, producing review and reference documents, and obtaining feedback from consumers and high-ranking company personnel. Furthermore, as a senior product manager, they must lead a group of product managers, motivating and supervising them in their joint effort to accomplish goals according to the company's standards and policies.

What does a senior manager of marketing do?

A senior manager of marketing is responsible for monitoring the organization's marketing staff, reviewing and approving marketing campaigns, and identifying strategies to improve services that would generate more revenues and increase its profitability. The senior manager of marketing evaluates the current market trends to meet consumers' demands and organizes techniques to sell products and services to the target audience. They lead the development of promotional offers and brand awareness, interpret sales data, and monitor the marketing processes' progress.

Senior product manager vs senior manager of marketing salary

Senior product managers and senior managers of marketing have different pay scales, as shown below.

	Senior Product Manager	Senior Manager Of Marketing
Average salary	$133,868	$118,350
Salary range	Between $98,000 And $182,000	Between $92,000 And $151,000
Highest paying City	San Francisco, CA	San Francisco, CA
Highest paying state	California	California
Best paying company	Roku	Roku
Best paying industry	Start-up	Technology

Differences between senior product manager and senior manager of marketing education

There are a few differences between a senior product manager and a senior manager of marketing in terms of educational background:

	Senior Product Manager	Senior Manager Of Marketing
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 76%
Most common major	Business	Marketing
Most common college	University of Georgia	University of Georgia

Senior product manager vs senior manager of marketing demographics

Here are the differences between senior product managers' and senior managers of marketing' demographics:

	Senior Product Manager	Senior Manager Of Marketing
Average age	39	39
Gender ratio	Male, 68.5% Female, 31.5%	Male, 49.2% Female, 50.8%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between senior product manager and senior manager of marketing duties and responsibilities

Senior product manager example responsibilities.

Manage and lead pipeline visualization project team to successful presentation at annual customer event.
Research reimbursement and payment/coding policies with manage care plans and Medicare for new services.
Manage customer CRM implementations, upgrades and customer relationships (at all client levels) with sales team as SME.
Manage the PLM and PDM product quality data metrics to review process successes and deficiencies enhancing existing product delivery work cycles.
Lead SaaS application visibility and performance monitoring in hybrid enterprise to accelerate adoption of cloud.
Manage requirements capture, engineering and QA schedules, feature stability and iterative feature revisions.

Senior manager of marketing example responsibilities.

Manage internal POS inventories to ensure accuracy of items receive and stock levels.
Recruit by Sr. VP to manage all marketing aspects of a major output product.
Manage a weekly partner webinar, partner communications, global partner events and a partner portal.
Plan and manage company's first Instagram photo contest, and devise all visual aids used for campaign.
Manage SEO / SEM strategies and tactics with external agency, increasing site traffic from 15K to 25K / month.
Create and manage search engine optimization (SEO) and search engine marketing (SEM) processes for corporate websites.

Senior product manager vs senior manager of marketing skills

Common senior product manager skills

Product Management, 11%
Cloud, 6%
Product Strategy, 4%
User Stories, 4%
Product Vision, 4%
Product Roadmap, 4%

Common senior manager of marketing skills

Digital Marketing, 15%
Marketing Campaigns, 5%
Integrated Marketing, 5%
Project Management, 4%
SR, 3%
CRM, 3%

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Senior Product Manager
Senior Product Manager vs Senior Manager Of Marketing

Updated January 8, 2025

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